---
title: "naturade weight loss shake — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/naturade-weight-loss-shake"
last_updated: "2026-07-14T02:03:54.538Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 100% of clicks) — naturade weight loss shake doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 100% of clicks) — naturade weight loss shake doesn't clear our bar today."
  "og:title": "naturade weight loss shake — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
---

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# **naturade weight loss shake**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 12Growth 16Conversion 65Competition 7Returns 100Price range 95Avg price 95Brand share 0Review moat 49Quality gap 58

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$31.81**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$20.80–$42.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,634**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-18.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$49K**

$49K/yr · 26K searches

**Competition**

**Bad****92%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**2 **▼falling

**Sellers**

**8**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- Naturade90% - Vegansmart10%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$10K30%$15K40%$19K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | French Vanilla (15 Servings)](https://m.media-amazon.com/images/I/416WqEzKr6L.jpg)**Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | French Vanilla (15 Servings)**Naturade**$20.80**4.6★2,333 rev](https://www.amazon.com/dp/B004VRGS4U) [2![Plant-Based Meal Replacement Shake | 25g Complete Protein Fiber & 18 Vitamins | Creamy Vanilla | Low Sugar Nutrition to Support Daily Wellness Balance & Satiety | Naturade Weight Loss - 31.1 oz](https://m.media-amazon.com/images/I/41U3NswGkmL.jpg)**Plant-Based Meal Replacement Shake | 25g Complete Protein Fiber & 18 Vitamins | Creamy Vanilla | Low Sugar Nutrition to Support Daily Wellness Balance & Satiety | Naturade Weight Loss - 31.1 oz**Naturade**$42.38**4.6★110 rev](https://www.amazon.com/dp/B0CM976X13) [3![Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | French Vanilla (30 Servings)](https://m.media-amazon.com/images/I/41k7kGL+XxL.jpg)**Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | French Vanilla (30 Servings)**Naturade**$28.12**4.6★2,333 rev](https://www.amazon.com/dp/B086WQX95G) [4![Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | Chocolate (30 Servings)](https://m.media-amazon.com/images/I/41T1gGXjpsL.jpg)**Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | Chocolate (30 Servings)**Naturade**$30.71**4.5★872 rev](https://www.amazon.com/dp/B000B798NM) [5![Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Vanilla Vegan - 22.75 oz](https://m.media-amazon.com/images/I/4185ISOA-UL.jpg)**Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Vanilla Vegan - 22.75 oz**Vegansmart**$33.94**4.4★2,442 rev](https://www.amazon.com/dp/B00CWLA56O)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Plant-Based Meal Replacement Shake | 25g Complete Protein Fiber & 18 Vitamins | Creamy Vanilla | Low Sugar Nutrition to Support Daily Wellness Balance & Satiety | Naturade Weight Loss - 31.1 oz](https://m.media-amazon.com/images/I/41U3NswGkmL.jpg)**Plant-Based Meal Replacement Shake | 25g Complete Protein Fiber & 18 Vitamins | Creamy Vanilla | Low Sugar Nutrition to Support Daily Wellness Balance & Satiety | Naturade Weight Loss - 31.1 oz**Naturade**$42.38**110 rev2y ago](https://www.amazon.com/dp/B0CM976X13) [![Naturade Plant-Based Weight Loss Shake 25g Protein 6g Dietary Fiber Gluten & Soy Free Chocolate Fudge 18 Servings](https://m.media-amazon.com/images/I/41st5jKUtnL.jpg)**Naturade Plant-Based Weight Loss Shake 25g Protein 6g Dietary Fiber Gluten & Soy Free Chocolate Fudge 18 Servings**Naturade**$41.61**45 rev2y ago](https://www.amazon.com/dp/B0CM9889TM) [![Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | French Vanilla (30 Servings)](https://m.media-amazon.com/images/I/41k7kGL+XxL.jpg)**Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | French Vanilla (30 Servings)**Naturade**$28.12**2,333 rev6y ago](https://www.amazon.com/dp/B086WQX95G) [![Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Vanilla Vegan - 22.75 oz](https://m.media-amazon.com/images/I/4185ISOA-UL.jpg)**Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Vanilla Vegan - 22.75 oz**Vegansmart**$33.94**2,442 rev13y ago](https://www.amazon.com/dp/B00CWLA56O) [![Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Chocolate Vegan - 24.34 oz](https://m.media-amazon.com/images/I/41MjmHrOlFL.jpg)**Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Chocolate Vegan - 24.34 oz**Vegansmart**$33.67**1,465 rev13y ago](https://www.amazon.com/dp/B00CWLA57S)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Naturade Plant-Based Weight Loss Shake 25g Protein 6g Dietary Fiber Gluten & Soy Free Chocolate Fudge 18 Servings](https://m.media-amazon.com/images/I/41st5jKUtnL.jpg)**Naturade Plant-Based Weight Loss Shake 25g Protein 6g Dietary Fiber Gluten & Soy Free Chocolate Fudge 18 Servings**Naturade**$41.61**3.9★**▲ 297%**](https://www.amazon.com/dp/B0CM9889TM) [![Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | French Vanilla (30 Servings)](https://m.media-amazon.com/images/I/41k7kGL+XxL.jpg)**Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | French Vanilla (30 Servings)**Naturade**$28.12**4.6★**▲ 29%**](https://www.amazon.com/dp/B086WQX95G) [![Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | Chocolate (30 Servings)](https://m.media-amazon.com/images/I/41T1gGXjpsL.jpg)**Naturade Total Soy Protein Powder | 13g Protein & 130 Calories per Servings | Meal Replacement Shake Mix | Non-GMO Soy | Lactose & Gluten Free | Chocolate (30 Servings)**Naturade**$30.71**4.5★**▲ 26%**](https://www.amazon.com/dp/B000B798NM) [![Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Chocolate Vegan - 24.34 oz](https://m.media-amazon.com/images/I/41MjmHrOlFL.jpg)**Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Chocolate Vegan - 24.34 oz**Vegansmart**$33.67**4.4★**— 8%**](https://www.amazon.com/dp/B00CWLA57S) [![Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Vanilla Vegan - 22.75 oz](https://m.media-amazon.com/images/I/4185ISOA-UL.jpg)**Vegansmart Naturade All-in-One Plant-Based Shake Low Sugar Nutrition with Protein Fiber Vitamins & Minerals Supports Balanced Energy & Wellness Vanilla Vegan - 22.75 oz**Vegansmart**$33.94**4.4★**— 0%**](https://www.amazon.com/dp/B00CWLA56O)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 70 weeks — -18.9% search growth over the last 90 days.

2K2KSpike '25Spike '26 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 2.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**46%

*“Good for smoothie”*

**Nutritional Content**14%

*“I used to really like this protein shake”*

**Flavor**6%

*“great flavor”*

**Quality-Overall**6%

*“A great product”*

**Advertised Vs Actual Product**4%

*“WORKS AS ADVERTISED”*

**Size-Overall**3%

*“Good size for cost”*

**Vegan/Organic**2%

*“Used to be my favorite vanilla vegan protein”*

**Solubility**1%

*“Mixes easily, texture and thickness are good, and of course the carb content is good as well”*

**Blend/Ratio**1%

*“easy to blend”*

**Vitamin**1%

*“Full of vitamins”*

### **What buyers complain about **

**Taste-Overall**20%

*“artificial taste”*

**Flavor**7%

*“But weirdly, the chocolate flavor is $11. US”*

**Advertised Vs Actual Product**5%

*“Description is wrong”*

**Texture/Consistency-Overall**5%

*“you know that the texture is never perfect”*

**Value For Money**5%

*“Too expensive for zero results”*

**Dilute/Watery**5%

*“they changed something and now it has a watery, grainy taste”*

**Artificial Sweeteners**4%

*“Overwhelming artificial sweet taste”*

**Ingredients-Overall**4%

*“Changed the Ingredients”*

**Nutritional Content**4%

*“now Im going to have to look for another brand of protein powder”*

**Functionality-Overall**3%

*“not effective at all”*