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title: "mosquito repellent lotion — Niche Verdict: Worth a look (53&#x2F;100) | Amazon United States - Flapen"
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last_updated: "2026-07-14T00:27:19.445Z"
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  description: "mosquito repellent lotion shows demand growing +185.6% this quarter, but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list."
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  "og:title": "mosquito repellent lotion — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
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# **mosquito repellent lotion**

**Worth a look**

Shows demand growing +185.6% this quarter, but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.

Market size 53Growth 97Conversion 94Competition 0Returns 92Price range 80Avg price 91Brand share 0Review moat 24Quality gap 25

**Growth**

**Incredible****+185.6%**

90-day search growth — must beat 0% to launch

**Conversion**

**Great****11.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.1%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$21.48**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$10.48–$35.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$347K**

$347K/yr · 137K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****5,776.4**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▲rising

**Sellers**

**13**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- Boogie66% - ZEVO26% - Sawyer7% - Open — no brand owns it (0%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$69K40%$139K60%$208K80%$278K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Boogie Insect Repellent Lotion for Mosquitoes Ticks & Flies - 6 fl oz - DEET Alternative Mosquito Repellent - Up to 14-Hour Protection - Fragrance-Free](https://m.media-amazon.com/images/I/31SGM-GcxsL.jpg)**Boogie Insect Repellent Lotion for Mosquitoes Ticks & Flies - 6 fl oz - DEET Alternative Mosquito Repellent - Up to 14-Hour Protection - Fragrance-Free**Boogie**$11.49**4.7★2,690 rev](https://www.amazon.com/dp/B0BTR2DTWM) [2![Zevo On-Body Tick & Mosquito Repellent Spray - 8-Hour Insect & Bug Spray - Odorless Non-Sticky Formula for the Whole Family (1 Pump Bottle & 2 Aerosol Bottles)](https://m.media-amazon.com/images/I/51tds-qYveL.jpg)**Zevo On-Body Tick & Mosquito Repellent Spray - 8-Hour Insect & Bug Spray - Odorless Non-Sticky Formula for the Whole Family (1 Pump Bottle & 2 Aerosol Bottles)**ZEVO**$35.03**4.6★767 rev](https://www.amazon.com/dp/B0CWJMGFD8) [3![Sawyer Products SP564 Premium Insect Repellent with 20% Picaridin Lotion 4-Ounce](https://m.media-amazon.com/images/I/41+Ge9xXDTL.jpg)**Sawyer Products SP564 Premium Insect Repellent with 20% Picaridin Lotion 4-Ounce**Sawyer**$10.48**4.6★24,580 rev](https://www.amazon.com/dp/B00VV5KRD8) [4![Zevo On-Body Mosquito Repellent & Tick Repellent for Humans - DEET-Free* Bug Spray and Insect Repellent Lotion - Odorless Non-Sticky 8 Hour Protection (1 Lotion 1 Pump Spray 1 Aerosol Spray)](https://m.media-amazon.com/images/I/51AFRjliWiL.jpg)**Zevo On-Body Mosquito Repellent & Tick Repellent for Humans - DEET-Free* Bug Spray and Insect Repellent Lotion - Odorless Non-Sticky 8 Hour Protection (1 Lotion 1 Pump Spray 1 Aerosol Spray)**ZEVO**$34.69**4.6★767 rev](https://www.amazon.com/dp/B0CWJS722R) [5![Zevo On-Body Lotion Insect Repellent Lotion for Mosquitoes/Ticks 5.8 oz](https://m.media-amazon.com/images/I/41Xt4yMHf6L.jpg)**Zevo On-Body Lotion Insect Repellent Lotion for Mosquitoes/Ticks 5.8 oz**ZEVO**$15.69**4.5★78 rev](https://www.amazon.com/dp/B0F3GDJMBZ)

### **Newest**

by launch date

[![Zevo On-Body Lotion Insect Repellent Lotion for Mosquitoes/Ticks 5.8 oz](https://m.media-amazon.com/images/I/41Xt4yMHf6L.jpg)**Zevo On-Body Lotion Insect Repellent Lotion for Mosquitoes/Ticks 5.8 oz**ZEVO**$15.69**78 rev1y ago](https://www.amazon.com/dp/B0F3GDJMBZ) [![Zevo On-Body Tick & Mosquito Repellent Spray - 8-Hour Insect & Bug Spray - Odorless Non-Sticky Formula for the Whole Family (1 Pump Bottle & 2 Aerosol Bottles)](https://m.media-amazon.com/images/I/51tds-qYveL.jpg)**Zevo On-Body Tick & Mosquito Repellent Spray - 8-Hour Insect & Bug Spray - Odorless Non-Sticky Formula for the Whole Family (1 Pump Bottle & 2 Aerosol Bottles)**ZEVO**$35.03**767 rev2y ago](https://www.amazon.com/dp/B0CWJMGFD8) [![Zevo On-Body Mosquito Repellent & Tick Repellent for Humans - DEET-Free* Bug Spray and Insect Repellent Lotion - Odorless Non-Sticky 8 Hour Protection (1 Lotion 1 Pump Spray 1 Aerosol Spray)](https://m.media-amazon.com/images/I/51AFRjliWiL.jpg)**Zevo On-Body Mosquito Repellent & Tick Repellent for Humans - DEET-Free* Bug Spray and Insect Repellent Lotion - Odorless Non-Sticky 8 Hour Protection (1 Lotion 1 Pump Spray 1 Aerosol Spray)**ZEVO**$34.69**767 rev2y ago](https://www.amazon.com/dp/B0CWJS722R) [![Boogie Insect Repellent Lotion for Mosquitoes Ticks & Flies - 6 fl oz - DEET Alternative Mosquito Repellent - Up to 14-Hour Protection - Fragrance-Free](https://m.media-amazon.com/images/I/31SGM-GcxsL.jpg)**Boogie Insect Repellent Lotion for Mosquitoes Ticks & Flies - 6 fl oz - DEET Alternative Mosquito Repellent - Up to 14-Hour Protection - Fragrance-Free**Boogie**$11.49**2,690 rev3y ago](https://www.amazon.com/dp/B0BTR2DTWM) [![Sawyer Products SP564 Premium Insect Repellent with 20% Picaridin Lotion 4-Ounce](https://m.media-amazon.com/images/I/41+Ge9xXDTL.jpg)**Sawyer Products SP564 Premium Insect Repellent with 20% Picaridin Lotion 4-Ounce**Sawyer**$10.48**24,580 rev11y ago](https://www.amazon.com/dp/B00VV5KRD8)

### **Trending**

90-day click momentum

[![Zevo On-Body Mosquito Repellent & Tick Repellent for Humans - DEET-Free* Bug Spray and Insect Repellent Lotion - Odorless Non-Sticky 8 Hour Protection (1 Lotion 1 Pump Spray 1 Aerosol Spray)](https://m.media-amazon.com/images/I/51AFRjliWiL.jpg)**Zevo On-Body Mosquito Repellent & Tick Repellent for Humans - DEET-Free* Bug Spray and Insect Repellent Lotion - Odorless Non-Sticky 8 Hour Protection (1 Lotion 1 Pump Spray 1 Aerosol Spray)**ZEVO**$34.69**4.6★**— 9%**](https://www.amazon.com/dp/B0CWJS722R) [![Boogie Insect Repellent Lotion for Mosquitoes Ticks & Flies - 6 fl oz - DEET Alternative Mosquito Repellent - Up to 14-Hour Protection - Fragrance-Free](https://m.media-amazon.com/images/I/31SGM-GcxsL.jpg)**Boogie Insect Repellent Lotion for Mosquitoes Ticks & Flies - 6 fl oz - DEET Alternative Mosquito Repellent - Up to 14-Hour Protection - Fragrance-Free**Boogie**$11.49**4.7★**— 7%**](https://www.amazon.com/dp/B0BTR2DTWM) [![Zevo On-Body Tick & Mosquito Repellent Spray - 8-Hour Insect & Bug Spray - Odorless Non-Sticky Formula for the Whole Family (1 Pump Bottle & 2 Aerosol Bottles)](https://m.media-amazon.com/images/I/51tds-qYveL.jpg)**Zevo On-Body Tick & Mosquito Repellent Spray - 8-Hour Insect & Bug Spray - Odorless Non-Sticky Formula for the Whole Family (1 Pump Bottle & 2 Aerosol Bottles)**ZEVO**$35.03**4.6★**— 1%**](https://www.amazon.com/dp/B0CWJMGFD8) [![Sawyer Products SP564 Premium Insect Repellent with 20% Picaridin Lotion 4-Ounce](https://m.media-amazon.com/images/I/41+Ge9xXDTL.jpg)**Sawyer Products SP564 Premium Insect Repellent with 20% Picaridin Lotion 4-Ounce**Sawyer**$10.48**4.6★**▼ 13%**](https://www.amazon.com/dp/B00VV5KRD8) [![Zevo On-Body Lotion Insect Repellent Lotion for Mosquitoes/Ticks 5.8 oz](https://m.media-amazon.com/images/I/41Xt4yMHf6L.jpg)**Zevo On-Body Lotion Insect Repellent Lotion for Mosquitoes/Ticks 5.8 oz**ZEVO**$15.69**4.5★**▼ 53%**](https://www.amazon.com/dp/B0F3GDJMBZ)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +185.6% search growth over the last 90 days.

45K35KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 11.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pest/Insect Control**41%

*“Best Insect Repellent”*

**Quality-Overall**15%

*“We have been using this product for about 3 years now and no complaints”*

**Smell**12%

*“its comfortable on the skin without a strong odor”*

**Ease Of Use**5%

*“Easy to use and effective”*

**Advertised Vs Actual Product**4%

*“As advertised”*

**De-Grease**4%

*“Doesnt feel greasy or anything and truly odorless”*

**Value For Money**4%

*“Definitely worth the money”*

**Spray/Flow**2%

*“Best spray”*

**Soft Feel**2%

*“It feels so good on my skin”*

**Adhesion/Stickiness**2%

*“nope, everything felt super clean unlike other products that feel sticky and greasy”*

### **What buyers complain about **

**Pest/Insect Control**50%

*“Mosquitoes still bite me”*

**Functionality-Overall**17%

*“Did not work”*

**Size-Overall**8%

*“Bigger then expected, looking forward to having it when my baby gets older & bigger”*

**Adhesion/Stickiness**4%

*“It does not leave my skin sticky either”*

**Smell**2%

*“No scent”*

**Leak-Proof**2%

*“Lotion came leaking and damaged”*

**Water Resistance**2%

*“it feels watery”*

**Grip**1%

*“A little bit slippery”*

**Product Condition**1%

*“No-See-Um Insect Repellent. Zero bites. Previously destroyed”*

**Value For Money**1%

*“this was so expensive Ill be through with this in a few uses by the looks of it”*

### **Top return reasons **

**Size-Overall**20%

**Leak-Proof**16%

**Functionality-Overall**15%

**Value For Money**14%

**Advertised Vs Actual Product**12%

**Pest/Insect Control**11%

**Defective Material/Parts**2%

**Certifications**1%

**Adhesion/Stickiness**1%

**Ease Of Use**1%