---
title: "mint chocolate protein shake — Niche Verdict: Skip it (44&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/mint-chocolate-protein-shake"
last_updated: "2026-07-14T04:30:33.572Z"
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meta:
  description: "a small market ($24K/yr) — mint chocolate protein shake doesn't clear our bar today."
  "og:description": "a small market ($24K/yr) — mint chocolate protein shake doesn't clear our bar today."
  "og:title": "mint chocolate protein shake — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
---

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# **mint chocolate protein shake**

**Skip it**

A small market ($24K/yr) — this niche doesn't clear our bar today.

Market size 6Growth 9Conversion 26Competition 63Returns 100Price range 86Avg price 95Brand share 52Review moat 24Quality gap 40

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$32.77**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.84–$62.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****5,564.35**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-33.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$24K**

$24K/yr · 35K searches

## **Competition**

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**16 **▲rising

**Sellers**

**74**

**Top-5 brand share**

**74%**

**Open market**

**21%**

- Premier Protein33% - Labrada14% - GNC13% - FlavCity8% - Quest6% - MOOCHI5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$9638%$2K12%$3K16%$4K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 31 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Labrada Lean Body Ready-to-Drink Mint Chocolate Protein Shake 40g Protein Whey Blend 0 Sugar Gluten Free 22 Vitamins & Minerals (Recyclable Carton & Lid - Pack of 12) LABRADA](https://m.media-amazon.com/images/I/51SrSplO31L.jpg)**Labrada Lean Body Ready-to-Drink Mint Chocolate Protein Shake 40g Protein Whey Blend 0 Sugar Gluten Free 22 Vitamins & Minerals (Recyclable Carton & Lid - Pack of 12) LABRADA**Labrada**$41.37**4.0★209 rev](https://www.amazon.com/dp/B084WB9T61) [2![GNC Total Lean Lean Shake - Chocolate Mint - 14oz. | 12 Bottles](https://m.media-amazon.com/images/I/41P-RoN9tiL.jpg)**GNC Total Lean Lean Shake - Chocolate Mint - 14oz. | 12 Bottles**GNC**$34.91**4.5★31 rev](https://www.amazon.com/dp/B0DJPYTBGW) [3![FlavCity All in One Protein Shake Powder Mint Chocolate - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings](https://m.media-amazon.com/images/I/51AEMZ2V2pL.jpg)**FlavCity All in One Protein Shake Powder Mint Chocolate - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings**FlavCity**$59.69**4.7★172 rev](https://www.amazon.com/dp/B0G8QJCVML) [4![Premier Protein Shake Chocolate Peanut Butter 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health 11 fl oz 12 Pack](https://m.media-amazon.com/images/I/51YFXr0+0SL.jpg)**Premier Protein Shake Chocolate Peanut Butter 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health 11 fl oz 12 Pack**Premier Protein**$24.39**4.7★4,569 rev](https://www.amazon.com/dp/B0DFHTW5HN) [5![Protein Shake Variety Pack 8 Ready-to-Drink Chocolate & Mint-Style Protein Beverages 11 fl oz Bottles | Includes Free Reusable Water Bottle | Custom Bundled by MOOCHI](https://m.media-amazon.com/images/I/51YZoca3JvL.jpg)**Protein Shake Variety Pack 8 Ready-to-Drink Chocolate & Mint-Style Protein Beverages 11 fl oz Bottles | Includes Free Reusable Water Bottle | Custom Bundled by MOOCHI**MOOCHI**$39.98**0.0★0 rev](https://www.amazon.com/dp/B0GDWYPCC5)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Premier Protein Shake LIMITED EDITION Orange Cream Swirl 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health Gluten-Free 11.5 fl oz (12 Pack)](https://m.media-amazon.com/images/I/51gLyrhTIXL.jpg)**Premier Protein Shake LIMITED EDITION Orange Cream Swirl 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health Gluten-Free 11.5 fl oz (12 Pack)**Premier Protein**$28.62**347 rev2mo ago](https://www.amazon.com/dp/B0GFYYZ4CK) [![Protein Shake Variety Pack 8 Ready-to-Drink Chocolate & Mint-Style Protein Beverages 11 fl oz Bottles | Includes Free Reusable Water Bottle | Custom Bundled by MOOCHI](https://m.media-amazon.com/images/I/51YZoca3JvL.jpg)**Protein Shake Variety Pack 8 Ready-to-Drink Chocolate & Mint-Style Protein Beverages 11 fl oz Bottles | Includes Free Reusable Water Bottle | Custom Bundled by MOOCHI**MOOCHI**$39.98**0 rev6mo ago](https://www.amazon.com/dp/B0GDWYPCC5) [![FlavCity All in One Protein Shake Powder Mint Chocolate - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings](https://m.media-amazon.com/images/I/51AEMZ2V2pL.jpg)**FlavCity All in One Protein Shake Powder Mint Chocolate - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings**FlavCity**$59.69**172 rev6mo ago](https://www.amazon.com/dp/B0G8QJCVML) [![JUST INGREDIENTS Mint Chocolate Protein Powder | 15 Servings | 24g Grass-Fed New Zealand and Irish Whey + 4 Additional Protein Sources | No Added Sugar | No Synthetic Gums or Fillers](https://m.media-amazon.com/images/I/31iKjNs4OmL.jpg)**JUST INGREDIENTS Mint Chocolate Protein Powder | 15 Servings | 24g Grass-Fed New Zealand and Irish Whey + 4 Additional Protein Sources | No Added Sugar | No Synthetic Gums or Fillers**JUST INGREDIENTS**$43.96**32 rev7mo ago](https://www.amazon.com/dp/B0G4XR247J) [![Premier Protein COFFEEHOUSE Mocha Protein Shake with Caffeine 30g Protein No Added Sugar 24 Vitamins & Minerals Coffee Beverage for Energy Gluten-Free 11.5 fl oz (12 Pack)](https://m.media-amazon.com/images/I/512sfOYKhuL.jpg)**Premier Protein COFFEEHOUSE Mocha Protein Shake with Caffeine 30g Protein No Added Sugar 24 Vitamins & Minerals Coffee Beverage for Energy Gluten-Free 11.5 fl oz (12 Pack)**Premier Protein**$26.07**524 rev7mo ago](https://www.amazon.com/dp/B0FQ97YZ8V)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Protein Shake Variety Pack 8 Ready-to-Drink Chocolate & Mint-Style Protein Beverages 11 fl oz Bottles | Includes Free Reusable Water Bottle | Custom Bundled by MOOCHI](https://m.media-amazon.com/images/I/51YZoca3JvL.jpg)**Protein Shake Variety Pack 8 Ready-to-Drink Chocolate & Mint-Style Protein Beverages 11 fl oz Bottles | Includes Free Reusable Water Bottle | Custom Bundled by MOOCHI**MOOCHI**$39.98**0.0★**▲ 638%**](https://www.amazon.com/dp/B0GDWYPCC5) [![Premier Protein Shake LIMITED EDITION Orange Cream Swirl 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health Gluten-Free 11.5 fl oz (12 Pack)](https://m.media-amazon.com/images/I/51gLyrhTIXL.jpg)**Premier Protein Shake LIMITED EDITION Orange Cream Swirl 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health Gluten-Free 11.5 fl oz (12 Pack)**Premier Protein**$28.62**4.3★**▲ 636%**](https://www.amazon.com/dp/B0GFYYZ4CK) [![JUST INGREDIENTS Mint Chocolate Protein Powder | 15 Servings | 24g Grass-Fed New Zealand and Irish Whey + 4 Additional Protein Sources | No Added Sugar | No Synthetic Gums or Fillers](https://m.media-amazon.com/images/I/31iKjNs4OmL.jpg)**JUST INGREDIENTS Mint Chocolate Protein Powder | 15 Servings | 24g Grass-Fed New Zealand and Irish Whey + 4 Additional Protein Sources | No Added Sugar | No Synthetic Gums or Fillers**JUST INGREDIENTS**$43.96**4.6★**▲ 600%**](https://www.amazon.com/dp/B0G4XR247J) [![BOOST MAX Protein Shakes Ready to Drink - 30g High Protein Shake - Chocolate | Nutritional Drinks to Support Muscle Recovery After Exercise 26 Vitamins & Minerals 1g Sugar 11 fl oz (Pack of 18)](https://m.media-amazon.com/images/I/41kw-Gj4h8L.jpg)**BOOST MAX Protein Shakes Ready to Drink - 30g High Protein Shake - Chocolate | Nutritional Drinks to Support Muscle Recovery After Exercise 26 Vitamins & Minerals 1g Sugar 11 fl oz (Pack of 18)**BOOST**$48.76**4.4★**▲ 512%**](https://www.amazon.com/dp/B0CZM4P56B) [![Clean Simple Eats Whey Isolate Protein Powder Mint Chocolate Cookie Naturally Sweetened Zero Added Sugar 20g 100% Grass Fed Protein Powder with Digestive Enzymes Gluten Free Non GMO 10 Sticks](https://m.media-amazon.com/images/I/41q0NjI4FSL.jpg)**Clean Simple Eats Whey Isolate Protein Powder Mint Chocolate Cookie Naturally Sweetened Zero Added Sugar 20g 100% Grass Fed Protein Powder with Digestive Enzymes Gluten Free Non GMO 10 Sticks**Clean Simple Eats**$31.92**4.6★**▲ 506%**](https://www.amazon.com/dp/B0FM1NLQHK)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 67 weeks — -33.0% search growth over the last 90 days.

2K1KPrime Day '25Spike '25Black Friday '25Holiday '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 4.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**37%

*“Absolutely delicious”*

**Nutritional Content**19%

*“Delicious nutrition”*

**Flavor**19%

*“Refreshing flavor”*

**Quality-Overall**3%

*“Good variety”*

**Value For Money**3%

*“Good price”*

**Sweetness**1%

*“Great sweet tooth satisfying”*

**Ease Of Use**1%

*“Easier to open”*

**Texture/Consistency-Overall**1%

*“Very good texture”*

**Advertised Vs Actual Product**1%

*“As advertised”*

**Soft Feel**1%

*“Smooth and creamy”*

### **What buyers complain about **

**Taste-Overall**26%

*“Chemical taste”*

**Flavor**14%

*“The flavor is very weak”*

**Value For Money**8%

*“price is a bit high”*

**Nutritional Content**4%

*“It just seems unhealthy”*

**Sweetness**4%

*“not as sweet”*

**Dilute/Watery**2%

*“Watery Consistency”*

**Quality-Overall**2%

*“Quality control iffy”*

**Ingredients-Overall**1%

*“has some unhealthy ingredients”*

**Stale/Rotten/Spoiled**1%

*“two containers of product were rotten”*

**Thickness**1%

*“Tooooo thick”*

### **Top return reasons **

**Flavor**60%

**Size-Overall**20%

**Quality-Overall**20%