---
title: "melox — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/melox"
last_updated: "2026-07-14T00:29:59.551Z"
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meta:
  description: "melox shows a $16.3M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list."
  "og:description": "melox shows a $16.3M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list."
  "og:title": "melox — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **melox**

**Worth a look**

Shows a $16.3M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 100Growth 35Conversion 100Competition 19Returns 100Price range 64Avg price 73Brand share 0Review moat 18Quality gap 21

**Market size**

**Incredible****$16.3M**

$16.3M/yr · 5.6M searches

**Conversion**

**Incredible****19.9%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Good****$14.78**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.35–$28.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+8.3%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****77%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****17,234.71**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**4 **—flat

**Sellers**

**78**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- MiraLAX65% - Amazon Basic Care27% - Mylanta7% - Glenmark Therapeutics2% - Open — no brand owns it (0%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$1.6M20%$3.3M30%$4.9M40%$6.5M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![MiraLAX Laxative Powder Gentle Constipation Relief for Adults Stool Softener with PEG 3350 Nonstimulant Laxative No Harsh Side Effects Osmotic Laxative 45 Count](https://m.media-amazon.com/images/I/41W7eppbaRL.jpg)**MiraLAX Laxative Powder Gentle Constipation Relief for Adults Stool Softener with PEG 3350 Nonstimulant Laxative No Harsh Side Effects Osmotic Laxative 45 Count**MiraLAX**$27.61**4.8★42,358 rev](https://www.amazon.com/dp/B01MTPCPLS) [2![MiraLAX Laxative Powder Gentle Constipation Relief for Adults Stool Softener with PEG 3350 Nonstimulant Laxative No Harsh Side Effects Includes Stirrer 14 Count](https://m.media-amazon.com/images/I/41tHwamVFBL.jpg)**MiraLAX Laxative Powder Gentle Constipation Relief for Adults Stool Softener with PEG 3350 Nonstimulant Laxative No Harsh Side Effects Includes Stirrer 14 Count**MiraLAX**$14.65**4.7★12,137 rev](https://www.amazon.com/dp/B088LF79CN) [3![Amazon Basic Care ClearLax Polyethylene Glycol 3350 Powder for Solution Osmotic Laxative Relieves Occasional Constipation Unflavored 1.68 pound (Pack of 1)](https://m.media-amazon.com/images/I/41mfZ1k6S8L.jpg)**Amazon Basic Care ClearLax Polyethylene Glycol 3350 Powder for Solution Osmotic Laxative Relieves Occasional Constipation Unflavored 1.68 pound (Pack of 1)**Amazon Basic Care**$16.61**4.8★41,446 rev](https://www.amazon.com/dp/B074F2FSX5) [4![MiraLAX Laxative Powder Gentle Constipation Relief For Adults Stool Softener With Peg 3350 Nonstimulant Laxative No Harsh Side Effects Osmotic Laxative 7 Dose](https://m.media-amazon.com/images/I/41HlnK9uacL.jpg)**MiraLAX Laxative Powder Gentle Constipation Relief For Adults Stool Softener With Peg 3350 Nonstimulant Laxative No Harsh Side Effects Osmotic Laxative 7 Dose**MiraLAX**$8.75**4.7★680 rev](https://www.amazon.com/dp/B01CRE8LNE) [5![Amazon Basic Care ClearLax Polyethylene Glycol 3350 Powder for Solution Osmotic Laxative Unflavored 8.3 ounce (Pack of 1)](https://m.media-amazon.com/images/I/41cmMikU8yL.jpg)**Amazon Basic Care ClearLax Polyethylene Glycol 3350 Powder for Solution Osmotic Laxative Unflavored 8.3 ounce (Pack of 1)**Amazon Basic Care**$7.35**4.8★41,446 rev](https://www.amazon.com/dp/B074F2X43S)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MiraFAST Soft Chews from the Makers of MiraLAX Gentle Constipation Relief Fast Acting Stimulant Free Saline Laxative Magnesium Hydroxide Blueberry & Raspberry Flavor 60ct](https://m.media-amazon.com/images/I/41-29gVBzXL.jpg)**MiraFAST Soft Chews from the Makers of MiraLAX Gentle Constipation Relief Fast Acting Stimulant Free Saline Laxative Magnesium Hydroxide Blueberry & Raspberry Flavor 60ct**MiraLAX**$20.36**6,782 rev1y ago](https://www.amazon.com/dp/B0DJCC3YLH) [![Mylanta Heartburn and Gas Relief Liquid Antacid Classic Flavor 12 Fluid Ounce](https://m.media-amazon.com/images/I/41MwIURVaZL.jpg)**Mylanta Heartburn and Gas Relief Liquid Antacid Classic Flavor 12 Fluid Ounce**Mylanta**$7.81**14,779 rev2y ago](https://www.amazon.com/dp/B0D4GKYF6S) [![Mylanta Heartburn and Gas Relief Liquid Antacid Vanilla Caramel Flavor 12 Fluid Ounce](https://m.media-amazon.com/images/I/41ShtXzmGBL.jpg)**Mylanta Heartburn and Gas Relief Liquid Antacid Vanilla Caramel Flavor 12 Fluid Ounce**Mylanta**$7.96**14,779 rev2y ago](https://www.amazon.com/dp/B0D4GTMHNW) [![Glenmark Therapeutics Polyethylene Glycol 3350 Powder Osmotic Laxative 45 Daily Doses Softens Stool Relieves Occasional Constipation Powder for Solution 26.9 Ounce](https://m.media-amazon.com/images/I/41sS2jMkooL.jpg)**Glenmark Therapeutics Polyethylene Glycol 3350 Powder Osmotic Laxative 45 Daily Doses Softens Stool Relieves Occasional Constipation Powder for Solution 26.9 Ounce**Glenmark Therapeutics**$16.31**1,470 rev2y ago](https://www.amazon.com/dp/B0DX2WSKTV) [![MiraFIBER Gummies from The Makers of MiraLAX 8g Per Serving with B Vitamins Metabolism Support Gut Health for Men & Women Prebiotic Fiber Gummies for Adults Mixed Fruit Flavor 72Ct](https://m.media-amazon.com/images/I/41IMz81C91L.jpg)**MiraFIBER Gummies from The Makers of MiraLAX 8g Per Serving with B Vitamins Metabolism Support Gut Health for Men & Women Prebiotic Fiber Gummies for Adults Mixed Fruit Flavor 72Ct**MiraLAX**$14.75**9,595 rev3y ago](https://www.amazon.com/dp/B0C2ZN52RY)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![MiraLAX Laxative Powder Gentle Constipation Relief For Adults Stool Softener With Peg 3350 Nonstimulant Laxative No Harsh Side Effects Osmotic Laxative 7 Dose](https://m.media-amazon.com/images/I/41HlnK9uacL.jpg)**MiraLAX Laxative Powder Gentle Constipation Relief For Adults Stool Softener With Peg 3350 Nonstimulant Laxative No Harsh Side Effects Osmotic Laxative 7 Dose**MiraLAX**$8.75**4.7★**▲ 90%**](https://www.amazon.com/dp/B01CRE8LNE) [![Amazon Basic Care ClearLax Polyethylene Glycol 3350 Powder for Solution Osmotic Laxative Unflavored 1.11 pound (Pack of 1)](https://m.media-amazon.com/images/I/41vKFRWxMaL.jpg)**Amazon Basic Care ClearLax Polyethylene Glycol 3350 Powder for Solution Osmotic Laxative Unflavored 1.11 pound (Pack of 1)**Amazon Basic Care**$12.50**4.8★**▲ 35%**](https://www.amazon.com/dp/B0779DJ77S) [![Amazon Basic Care ClearLax Polyethylene Glycol 3350 Powder for Solution Osmotic Laxative Unflavored 8.3 ounce (Pack of 1)](https://m.media-amazon.com/images/I/41cmMikU8yL.jpg)**Amazon Basic Care ClearLax Polyethylene Glycol 3350 Powder for Solution Osmotic Laxative Unflavored 8.3 ounce (Pack of 1)**Amazon Basic Care**$7.35**4.8★**▲ 27%**](https://www.amazon.com/dp/B074F2X43S) [![Mylanta Heartburn and Gas Relief Liquid Antacid Vanilla Caramel Flavor 12 Fluid Ounce](https://m.media-amazon.com/images/I/41ShtXzmGBL.jpg)**Mylanta Heartburn and Gas Relief Liquid Antacid Vanilla Caramel Flavor 12 Fluid Ounce**Mylanta**$7.96**4.7★**▲ 24%**](https://www.amazon.com/dp/B0D4GTMHNW) [![MiraLAX Gentle Constipation Relief Laxative Powder Stool Softener with PEG 3350 No Harsh Side Effects 1 Doctor & OBGYN Recommended Single Dose Mix-in Pax Travel Pack 24 Dose](https://m.media-amazon.com/images/I/41mLKjdlHmL.jpg)**MiraLAX Gentle Constipation Relief Laxative Powder Stool Softener with PEG 3350 No Harsh Side Effects 1 Doctor & OBGYN Recommended Single Dose Mix-in Pax Travel Pack 24 Dose**MiraLAX**$28.38**4.7★**▲ 18%**](https://www.amazon.com/dp/B0D3MXZ7CR)

**~~View all trending →~~**

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Efficiency**13%

*“Works smoothly”*

**Value For Money**12%

*“Fair price”*

**Advertised Vs Actual Product**11%

*“As advertised”*

**Quality-Overall**10%

*“The product itself is great and very effective”*

**Taste-Overall**9%

*“Good taste”*

**Regulates Digestion**5%

*“easy to digest”*

**Ease Of Use**5%

*“Convenient for all”*

**Solubility**3%

*“Mixes easily”*

**Soft Feel**3%

*“Super gentle”*

**Acid Regulator/Stomach Ache Relief**2%

*“I like the way the treat my stomach and dependable”*

### **What buyers complain about **

**Taste-Overall**17%

*“Tastes Gross”*

**Functionality-Overall**13%

*“This barely works”*

**Value For Money**4%

*“A little pricey”*

**Solubility**4%

*“does not dissolve well”*

**Ease Of Chewing/Swallowing**3%

*“Not as good as benifiber chewables”*

**Dosage**3%

*“The recommended dosage was way too much for me”*

**Ease Of Use**3%

*“cant understand making it so difficult to open”*

**Acid Regulator/Stomach Ache Relief**3%

*“I have been very bloated”*

**Regulates Digestion**2%

*“crazy bloating”*

**Side Effects**2%

*“there is a small side effects”*

### **Top return reasons **

**Size-Overall**14%

**Functionality-Overall**14%

**Charging**14%

**Vegan/Organic**14%

**Muscle Pain Relief**14%

**Acid Regulator/Stomach Ache Relief**14%

**Taste-Overall**5%

**Ease Of Chewing/Swallowing**5%

**Stale/Rotten/Spoiled**5%