---
title: "keto powder — Niche Verdict: Skip it (40&#x2F;100) | Amazon United States - Flapen"
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last_updated: "2026-07-10T01:02:18.494Z"
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  description: "a small market ($83K/yr) — keto powder doesn't clear our bar today."
  "og:description": "a small market ($83K/yr) — keto powder doesn't clear our bar today."
  "og:title": "keto powder — Niche Verdict: Skip it (40/100) | Amazon United States - Flapen"
---

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# **keto powder**

**Skip it****40/100 **

a small market ($83K/yr) — keto powder doesn't clear our bar today.

**Market/yr**

**$83K**

**Growth (1y)**

**+77.5%**

**Products**

**15**

**Brands**

**8**

was 5 a year ago

**Sellers**

**27**

**Price range**

**$20.40–$47.40**

**Returns**

**0.0%**

**Rating**

**4.2★**

**Skip it**

Scored 40/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**4**

 ×0.30

Growth

**58**

 ×0.30

Competition

**24**

 ×0.20

Quality gap

**67**

 ×0.10

Returns

**100**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +77.5% year over year.

4K2KSpike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Sep, Oct · busiest ÷ quietest = 2.9×

## **Competition**

- Hi-Lyte70% - KETO SCIENCE12% - Ketologic5% - Orgain3% - Sports Research3% - Dr. Berg Nutritionals3% - Other (2 brands)5%

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack. 8 brands and 27 sellers compete here.

**Brands**

**8 **▲rising

was 5 a year ago

**Sellers**

**27**

**Top 5 brand share**

**92%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Hi-Lyte K1000 Electrolytes Powder Mix Unflavored Keto & Performance 50 Servings](https://m.media-amazon.com/images/I/41CcD22GZ3L.jpg) [**Hi-Lyte K1000 Electrolytes Powder Mix Unflavored Keto & Performance 50 Servings**](https://www.amazon.com/dp/B07KDRPYBJ)

Hi-Lyte$32.614.2★1,99342%▲rising

2
![Hi-Lyte Keto K1000 Electrolyte Powder | Raspberry Lemon | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 50 Servings](https://m.media-amazon.com/images/I/41umS23K-UL.jpg) [**Hi-Lyte Keto K1000 Electrolyte Powder | Raspberry Lemon | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 50 Servings**](https://www.amazon.com/dp/B07KDRL5ZD)

Hi-Lyte$32.034.3★6,14213%▲rising

3
![Hi-Lyte K1000 Electrolytes Powder Mix Orange Keto & Performance 50 Servings](https://m.media-amazon.com/images/I/41ge3lR-e1L.jpg) [**Hi-Lyte K1000 Electrolytes Powder Mix Orange Keto & Performance 50 Servings**](https://www.amazon.com/dp/B07R6ZN2ZL)

Hi-Lyte$32.634.4★1,5318%▼falling

4
![Keto Science Keto Shake Powder Chocolate Meal Replacement with MCT Oil Collagen Protein Keto Diet Supplement for Weight Loss 14 Servings](https://m.media-amazon.com/images/I/31kGH99lwIL.jpg) [**Keto Science Keto Shake Powder Chocolate Meal Replacement with MCT Oil Collagen Protein Keto Diet Supplement for Weight Loss 14 Servings**](https://www.amazon.com/dp/B07K2VVTDH)

KETO SCIENCE$23.684.4★6,9237%▲rising

5
![Keto Science Ketogenic Meal Shake Vanilla Dietary Supplement Keto Protein Rich in MCTs and Protein Packed with Collagen Vitamins and Minerals Keto and Paleo Friendly Weight Loss (14 servings) 20.83Oz](https://m.media-amazon.com/images/I/41Qv+1Fml+L.jpg) [**Keto Science Ketogenic Meal Shake Vanilla Dietary Supplement Keto Protein Rich in MCTs and Protein Packed with Collagen Vitamins and Minerals Keto and Paleo Friendly Weight Loss (14 servings) 20.83Oz**](https://www.amazon.com/dp/B07K2X5JKN)

KETO SCIENCE$20.514.4★4,1695%▼falling

6
![Hi-Lyte K1000 Lemonade Electrolyte Powder | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 50 Servings](https://m.media-amazon.com/images/I/41U8GfcEUOL.jpg) [**Hi-Lyte K1000 Lemonade Electrolyte Powder | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 50 Servings**](https://www.amazon.com/dp/B094Y9PM5W)

Hi-Lyte$32.993.9★1673%▼falling

7
![Orgain Keto Collagen Protein Powder Chocolate - 10g Grass Fed Hydrolyzed Collagen Peptides for Women & Men Type I & III 5g MCT Oil - Hair Skin Nail & Joint Support Non-GMO Gluten Free - 0.88lb](https://m.media-amazon.com/images/I/41mUqKFtfjL.jpg) [**Orgain Keto Collagen Protein Powder Chocolate - 10g Grass Fed Hydrolyzed Collagen Peptides for Women & Men Type I & III 5g MCT Oil - Hair Skin Nail & Joint Support Non-GMO Gluten Free - 0.88lb**](https://www.amazon.com/dp/B07Q1YYD1P)

Orgain$25.224.5★8,7623%▼falling

8
![Sports Research Keto Plus Exogenous Ketones with goBHB - Premium Keto Powder Supporting Ketosis Energy & Cognitive Function - Keto Certified Vegan Friendly 30 Servings (Raspberry Lemonade)](https://m.media-amazon.com/images/I/41BrXpEpvVL.jpg) [**Sports Research Keto Plus Exogenous Ketones with goBHB - Premium Keto Powder Supporting Ketosis Energy & Cognitive Function - Keto Certified Vegan Friendly 30 Servings (Raspberry Lemonade)**](https://www.amazon.com/dp/B0787X8ZLQ)

Sports Research$43.644.1★6,0933%▲rising

9
![Dr. Berg Zero Sugar Hydration Keto Electrolyte Powder - Enhanced w/ 1000 mg of Potassium & Real Pink Himalayan Salt (NOT Table Salt) - Raspberry & Lemon Flavor Hydration Drink Supplement 100 Servings](https://m.media-amazon.com/images/I/41rGsrv-KUL.jpg) [**Dr. Berg Zero Sugar Hydration Keto Electrolyte Powder - Enhanced w/ 1000 mg of Potassium & Real Pink Himalayan Salt (NOT Table Salt) - Raspberry & Lemon Flavor Hydration Drink Supplement 100 Servings**](https://www.amazon.com/dp/B08HR994NJ)

Dr. Berg Nutritionals$47.404.4★8,9183%▲rising

10

![Garden of Life Dr. Formulated Organic MCT Powder with MCTs from Coconuts Prebiotic Fiber & Probiotics Digestion Support Fast Fuel for Body & Brain Non-GMO Gluten-Free Vegan 30 Servings](https://m.media-amazon.com/images/I/41IaUYpmgHL.jpg) [**Garden of Life Dr. Formulated Organic MCT Powder with MCTs from Coconuts Prebiotic Fiber & Probiotics Digestion Support Fast Fuel for Body & Brain Non-GMO Gluten-Free Vegan 30 Servings**](https://www.amazon.com/dp/B07K4VN8SF)

Garden of Life$20.404.5★4,0903%▲rising

11

![KetoLogic Keto Meal Replacement Shake Powder for Optimal Results + MCT Oil + Grass-Fed Whey - Perfectly Formulated Macros for Ketosis - 20 Servings - Chocolate](https://m.media-amazon.com/images/I/41ecPHAyclL.jpg) [**KetoLogic Keto Meal Replacement Shake Powder for Optimal Results + MCT Oil + Grass-Fed Whey - Perfectly Formulated Macros for Ketosis - 20 Servings - Chocolate**](https://www.amazon.com/dp/B08NX93YVT)

Ketologic$35.294.4★9932%▲rising

12

![Ketologic Keto BHB (Patriot Pop Flavor) 30 Servings - Exogenous Ketone Supplement with goBHB Beta-Hydroxybutyrate Salts](https://m.media-amazon.com/images/I/41Snfmo2MlL.jpg) [**Ketologic Keto BHB (Patriot Pop Flavor) 30 Servings - Exogenous Ketone Supplement with goBHB Beta-Hydroxybutyrate Salts**](https://www.amazon.com/dp/B079Y1JFP3)

Ketologic$33.754.1★1,3262%▲rising

13

![Perfect Keto Exogenous Ketones Powder BHB Salts Supplement for Ketosis & Fasting Plus Electrolytes for Hydration Caffeine Free Energy Keto Diet Focus & Workout Support Vanilla 6.7 oz](https://m.media-amazon.com/images/I/41wvwbSVdSL.jpg) [**Perfect Keto Exogenous Ketones Powder BHB Salts Supplement for Ketosis & Fasting Plus Electrolytes for Hydration Caffeine Free Energy Keto Diet Focus & Workout Support Vanilla 6.7 oz**](https://www.amazon.com/dp/B076PT9MT8)

Perfect Keto$44.563.6★1,0152%▲rising

14

![Hi-Lyte Electrolyte Powder Daily Hydration Supplement Drink Mix 90 Servings | Sugar-Free 0 Calories 0 Carbs | No Maltodextrin. Gluten-Free | Supports Keto | Light Refreshing Flavor (Pink Lemonade)](https://m.media-amazon.com/images/I/41ZsYQPzhYL.jpg) [**Hi-Lyte Electrolyte Powder Daily Hydration Supplement Drink Mix 90 Servings | Sugar-Free 0 Calories 0 Carbs | No Maltodextrin. Gluten-Free | Supports Keto | Light Refreshing Flavor (Pink Lemonade)**](https://www.amazon.com/dp/B08XZP882P)

Hi-Lyte$29.494.1★3612%▼falling

15

![Hi-Lyte Keto K1000 Electrolytes Powder | Raspberry Lemon | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 120 Servings](https://m.media-amazon.com/images/I/41dd10rkPXL.jpg) [**Hi-Lyte Keto K1000 Electrolytes Powder | Raspberry Lemon | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 120 Servings**](https://www.amazon.com/dp/B0FM7L5XN2)

Hi-Lyte$43.314.2★232%▲rising

## **Product shelf**

All 15 tracked products in this niche.

Top sellersNewestTrending

[![Hi-Lyte K1000 Electrolytes Powder Mix Unflavored Keto & Performance 50 Servings](https://m.media-amazon.com/images/I/41CcD22GZ3L.jpg)**Hi-Lyte K1000 Electrolytes Powder Mix Unflavored Keto & Performance 50 Servings** Hi-Lyte**$32.61**4.2★1,993 reviews](https://www.amazon.com/dp/B07KDRPYBJ) [![Hi-Lyte Keto K1000 Electrolyte Powder | Raspberry Lemon | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 50 Servings](https://m.media-amazon.com/images/I/41umS23K-UL.jpg)**Hi-Lyte Keto K1000 Electrolyte Powder | Raspberry Lemon | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 50 Servings** Hi-Lyte**$32.03**4.3★6,142 reviews](https://www.amazon.com/dp/B07KDRL5ZD) [![Hi-Lyte K1000 Electrolytes Powder Mix Orange Keto & Performance 50 Servings](https://m.media-amazon.com/images/I/41ge3lR-e1L.jpg)**Hi-Lyte K1000 Electrolytes Powder Mix Orange Keto & Performance 50 Servings** Hi-Lyte**$32.63**4.4★1,531 reviews](https://www.amazon.com/dp/B07R6ZN2ZL) [![Keto Science Keto Shake Powder Chocolate Meal Replacement with MCT Oil Collagen Protein Keto Diet Supplement for Weight Loss 14 Servings](https://m.media-amazon.com/images/I/31kGH99lwIL.jpg)**Keto Science Keto Shake Powder Chocolate Meal Replacement with MCT Oil Collagen Protein Keto Diet Supplement for Weight Loss 14 Servings** KETO SCIENCE**$23.68**4.4★6,923 reviews](https://www.amazon.com/dp/B07K2VVTDH) [![Keto Science Ketogenic Meal Shake Vanilla Dietary Supplement Keto Protein Rich in MCTs and Protein Packed with Collagen Vitamins and Minerals Keto and Paleo Friendly Weight Loss (14 servings) 20.83Oz](https://m.media-amazon.com/images/I/41Qv+1Fml+L.jpg)**Keto Science Ketogenic Meal Shake Vanilla Dietary Supplement Keto Protein Rich in MCTs and Protein Packed with Collagen Vitamins and Minerals Keto and Paleo Friendly Weight Loss (14 servings) 20.83Oz** KETO SCIENCE**$20.51**4.4★4,169 reviews](https://www.amazon.com/dp/B07K2X5JKN) [![Hi-Lyte K1000 Lemonade Electrolyte Powder | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 50 Servings](https://m.media-amazon.com/images/I/41U8GfcEUOL.jpg)**Hi-Lyte K1000 Lemonade Electrolyte Powder | Hydration Supplement Drink Mix | Boost Energy & Beat Leg Cramps | No Sugar No Maltodextrin | 50 Servings** Hi-Lyte**$32.99**3.9★167 reviews](https://www.amazon.com/dp/B094Y9PM5W) [![Orgain Keto Collagen Protein Powder Chocolate - 10g Grass Fed Hydrolyzed Collagen Peptides for Women & Men Type I & III 5g MCT Oil - Hair Skin Nail & Joint Support Non-GMO Gluten Free - 0.88lb](https://m.media-amazon.com/images/I/41mUqKFtfjL.jpg)**Orgain Keto Collagen Protein Powder Chocolate - 10g Grass Fed Hydrolyzed Collagen Peptides for Women & Men Type I & III 5g MCT Oil - Hair Skin Nail & Joint Support Non-GMO Gluten Free - 0.88lb** Orgain**$25.22**4.5★8,762 reviews](https://www.amazon.com/dp/B07Q1YYD1P) [![Sports Research Keto Plus Exogenous Ketones with goBHB - Premium Keto Powder Supporting Ketosis Energy & Cognitive Function - Keto Certified Vegan Friendly 30 Servings (Raspberry Lemonade)](https://m.media-amazon.com/images/I/41BrXpEpvVL.jpg)**Sports Research Keto Plus Exogenous Ketones with goBHB - Premium Keto Powder Supporting Ketosis Energy & Cognitive Function - Keto Certified Vegan Friendly 30 Servings (Raspberry Lemonade)** Sports Research**$43.64**4.1★6,093 reviews](https://www.amazon.com/dp/B0787X8ZLQ)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**24%

*“Absolutely delicious”*

**Quality-Overall**12%

*“With getting a 4th time the quality is consistent”*

**Flavor**7%

*“Enjoyed chocolate flavored”*

**Nutritional Content**6%

*“It provides me with the nutrition”*

**Solubility**4%

*“Mixes well”*

**Ingredients-Overall**3%

*“Pure ingredients”*

**Value For Money**3%

*“Worth the purchase”*

**Muscle Pain Relief**3%

*“Helps with muscle cramping”*

**Energy Level**3%

*“energy”*

**Sweetness**2%

*“The flavor is refreshing without being overly sweet”*

### **What buyers complain about **

**Taste-Overall**20%

*“tastes very fake”*

**Flavor**9%

*“Artificial flavors are added”*

**Sweetness**9%

*“Too Sweet”*

**Solubility**6%

*“Doesn't dissolve well”*

**Value For Money**4%

*“Very Pricey”*

**Acid Regulator/Stomach Ache Relief**2%

*“I really can't stomach it anymore”*

**Ingredients-Overall**2%

*“New formulation is terrible”*

**Side Effects**1%

*“had severe heartburn”*

**Smell**1%

*“This has a weird smell”*

**Quality-Overall**1%

*“Utter garbage compared to prior hilyte ultimate daily hydration product”*

#### **Top return reasons**- Taste-Overall43% - Ingredients-Overall14% - Leak-Proof14% - Functionality-Overall14% - Value For Money14%