---
title: "iv fluids — Niche Verdict: Launch it (73/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/iv-fluids"
last_updated: "2026-07-10T01:45:09.424Z"
locale: en
meta:
  description: "iv fluids clears our launch bar: a $33.9M/yr market growing +76.3% with returns at 0.0%."
  "og:description": "iv fluids clears our launch bar: a $33.9M/yr market growing +76.3% with returns at 0.0%."
  "og:title": "iv fluids — Niche Verdict: Launch it (73/100) | Amazon United States - Flapen"
---

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# **iv fluids**

**Launch it****73/100 **

iv fluids clears our launch bar: a $33.9M/yr market growing +76.3% with returns at 0.0%.

**Market/yr**

**$33.9M**

**Growth (1y)**

**+76.3%**

**Products**

**40**

**Brands**

**7**

was 7 a year ago

**Sellers**

**89**

**Price range**

**$10.04–$48.64**

**Returns**

**0.0%**

**Rating**

**4.6★**

**Launch it**

Scored 73/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**100**

 ×0.30

Growth

**58**

 ×0.30

Competition

**66**

 ×0.20

Quality gap

**28**

 ×0.10

Returns

**100**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +76.3% year over year.

895K448KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 3.5×

## **Competition**

- Liquid I.V.92% - DripDrop2% - NatureWorks2% - Aibiodi1% - Nectar1% - Venture Pal1% - Other (1 brands)1%

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them. 7 brands and 89 sellers compete here.

**Brands**

**7 **—flat

was 7 a year ago

**Sellers**

**89**

**Top 5 brand share**

**99%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Liquid I.V. Hydration Multiplier - Variety Pack - Lemon Lime Passion Fruit Strawberry Tropical Punch | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41kd-5r1UFL.jpg) [**Liquid I.V. Hydration Multiplier - Variety Pack - Lemon Lime Passion Fruit Strawberry Tropical Punch | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)**](https://www.amazon.com/dp/B0CG7W485N)

Liquid I.V.$26.224.7★6,95212%▼falling

2
![Liquid I.V. Hydration Multiplier - Popsicle Firecracker | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41rIbDEzJtL.jpg) [**Liquid I.V. Hydration Multiplier - Popsicle Firecracker | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)**](https://www.amazon.com/dp/B0CHN5D13P)

Liquid I.V.$20.744.7★8,59010%—flat

3
![Liquid I.V. Hydration Multiplier Sugar-Free - Lemon Lime | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/41PAY73oBzL.jpg) [**Liquid I.V. Hydration Multiplier Sugar-Free - Lemon Lime | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)**](https://www.amazon.com/dp/B0BQ4G7LY8)

Liquid I.V.$18.894.6★7,3849%▲rising

4
![Liquid I.V. Hydration Multiplier Sugar-Free Variety Pack - Raspberry Melon Lemon Lime White Peach Green Grape | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41Ea7Gy+Z+L.jpg) [**Liquid I.V. Hydration Multiplier Sugar-Free Variety Pack - Raspberry Melon Lemon Lime White Peach Green Grape | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)**](https://www.amazon.com/dp/B0CSQWZPBX)

Liquid I.V.$25.794.7★5,3438%▼falling

5
![Liquid I.V. Hydration Multiplier - Lemon Lime | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41w8tVdlFYL.jpg) [**Liquid I.V. Hydration Multiplier - Lemon Lime | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)**](https://www.amazon.com/dp/B01IT9NLHW)

Liquid I.V.$21.454.6★106,1046%▼falling

6
![Liquid I.V. Hydration Multiplier - Strawberry Lemonade | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41kfwQ6qx9L.jpg) [**Liquid I.V. Hydration Multiplier - Strawberry Lemonade | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)**](https://www.amazon.com/dp/B0BQ51S5BL)

Liquid I.V.$21.614.7★5,8414%▲rising

7
![Liquid I.V. Hydration Multiplier - Mango | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41fSFpXmCML.jpg) [**Liquid I.V. Hydration Multiplier - Mango | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)**](https://www.amazon.com/dp/B0DNNHVL48)

Liquid I.V.$22.064.7★9284%▲rising

8
![Liquid I.V. Hydration Multiplier Sugar-Free - Ring Pop Cherry | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/51vtuKzOncL.jpg) [**Liquid I.V. Hydration Multiplier Sugar-Free - Ring Pop Cherry | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)**](https://www.amazon.com/dp/B0FN8CNG79)

Liquid I.V.$19.154.5★3354%▲rising

9
![Liquid I.V. Hydration Multiplier - Strawberry | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41Lib2fHV+L.jpg) [**Liquid I.V. Hydration Multiplier - Strawberry | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)**](https://www.amazon.com/dp/B08MVDTLKC)

Liquid I.V.$21.464.7★38,5934%▼falling

10

![Liquid I.V. Hydration Multiplier Sugar-Free - Raspberry Lemonade | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/41sAx-0ZDVL.jpg) [**Liquid I.V. Hydration Multiplier Sugar-Free - Raspberry Lemonade | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)**](https://www.amazon.com/dp/B0DB2MCNJ8)

Liquid I.V.$19.054.6★2,3393%—flat

11

![Liquid I.V. Hydration Multiplier Sugar-Free - White Peach | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/41q47DzrNGL.jpg) [**Liquid I.V. Hydration Multiplier Sugar-Free - White Peach | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)**](https://www.amazon.com/dp/B0BQ4ZFNZV)

Liquid I.V.$18.804.6★9,4013%▼falling

12

![Liquid I.V. Hydration Multiplier Sugar-Free - Rainbow Sherbet | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/41Ck-95YADL.jpg) [**Liquid I.V. Hydration Multiplier Sugar-Free - Rainbow Sherbet | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)**](https://www.amazon.com/dp/B0CHN72MYS)

Liquid I.V.$18.534.6★2,9412%▼falling

13

![Liquid I.V. Hydration Multiplier +Immune Support - Tangerine | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/41e+GXvRITL.jpg) [**Liquid I.V. Hydration Multiplier +Immune Support - Tangerine | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)**](https://www.amazon.com/dp/B08J2MPF8R)

Liquid I.V.$21.344.7★22,1632%—flat

14

![Liquid I.V. Hydration Multiplier Sugar - Free - Mandarin Orange | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/41RMEpfxm9L.jpg) [**Liquid I.V. Hydration Multiplier Sugar - Free - Mandarin Orange | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)**](https://www.amazon.com/dp/B0DNN9WSZB)

Liquid I.V.$19.754.6★4832%▲rising

15

![Liquid I.V. Hydration Multiplier Sugar-Free - Strawberry Watermelon | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/41Z2IcbQaXL.jpg) [**Liquid I.V. Hydration Multiplier Sugar-Free - Strawberry Watermelon | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)**](https://www.amazon.com/dp/B0DNNHGK3J)

Liquid I.V.$19.234.7★1,0162%—flat

**~~Showing 15 of 40 — show all ~~**

## **Product shelf**

All 40 tracked products in this niche.

Top sellersNewestTrending

[![Liquid I.V. Hydration Multiplier - Variety Pack - Lemon Lime Passion Fruit Strawberry Tropical Punch | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41kd-5r1UFL.jpg)**Liquid I.V. Hydration Multiplier - Variety Pack - Lemon Lime Passion Fruit Strawberry Tropical Punch | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)** Liquid I.V.**$26.22**4.7★6,952 reviews](https://www.amazon.com/dp/B0CG7W485N) [![Liquid I.V. Hydration Multiplier - Popsicle Firecracker | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41rIbDEzJtL.jpg)**Liquid I.V. Hydration Multiplier - Popsicle Firecracker | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)** Liquid I.V.**$20.74**4.7★8,590 reviews](https://www.amazon.com/dp/B0CHN5D13P) [![Liquid I.V. Hydration Multiplier Sugar-Free - Lemon Lime | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/41PAY73oBzL.jpg)**Liquid I.V. Hydration Multiplier Sugar-Free - Lemon Lime | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)** Liquid I.V.**$18.89**4.6★7,384 reviews](https://www.amazon.com/dp/B0BQ4G7LY8) [![Liquid I.V. Hydration Multiplier Sugar-Free Variety Pack - Raspberry Melon Lemon Lime White Peach Green Grape | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41Ea7Gy+Z+L.jpg)**Liquid I.V. Hydration Multiplier Sugar-Free Variety Pack - Raspberry Melon Lemon Lime White Peach Green Grape | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)** Liquid I.V.**$25.79**4.7★5,343 reviews](https://www.amazon.com/dp/B0CSQWZPBX) [![Liquid I.V. Hydration Multiplier - Lemon Lime | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41w8tVdlFYL.jpg)**Liquid I.V. Hydration Multiplier - Lemon Lime | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)** Liquid I.V.**$21.45**4.6★106,104 reviews](https://www.amazon.com/dp/B01IT9NLHW) [![Liquid I.V. Hydration Multiplier - Strawberry Lemonade | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41kfwQ6qx9L.jpg)**Liquid I.V. Hydration Multiplier - Strawberry Lemonade | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)** Liquid I.V.**$21.61**4.7★5,841 reviews](https://www.amazon.com/dp/B0BQ51S5BL) [![Liquid I.V. Hydration Multiplier - Mango | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)](https://m.media-amazon.com/images/I/41fSFpXmCML.jpg)**Liquid I.V. Hydration Multiplier - Mango | Electrolyte Powder Drink Mix | 1 Pack (16 Servings)** Liquid I.V.**$22.06**4.7★928 reviews](https://www.amazon.com/dp/B0DNNHVL48) [![Liquid I.V. Hydration Multiplier Sugar-Free - Ring Pop Cherry | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)](https://m.media-amazon.com/images/I/51vtuKzOncL.jpg)**Liquid I.V. Hydration Multiplier Sugar-Free - Ring Pop Cherry | Electrolyte Powder Drink Mix | 1 Pack (14 Servings)** Liquid I.V.**$19.15**4.5★335 reviews](https://www.amazon.com/dp/B0FN8CNG79)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**25%

*“The taste is very flavorful”*

**Flavor**24%

*“Lemon flavor”*

**Moist/Dry**12%

*“Very hydrating”*

**Quality-Overall**5%

*“Excellent product”*

**Value For Money**4%

*“Very affordable”*

**Sweetness**4%

*“Sugar free”*

**Solubility**4%

*“Mixes easily”*

**Ease Of Use**2%

*“Easy to carry”*

**Energy Level**2%

*“give me energy”*

**Advertised Vs Actual Product**2%

*“As Advertised”*

### **What buyers complain about **

**Taste-Overall**21%

*“Bland taste”*

**Flavor**13%

*“Lack flavor”*

**Salt Content**7%

*“Too salty for me”*

**Sweetness**7%

*“Too much sugar”*

**Value For Money**6%

*“They are expensive”*

**Solubility**4%

*“Doesnt dissolve”*

**Artificial Sweeteners**3%

*“Not enough stevia for sweetness”*

**Moist/Dry**1%

*“Some packets were wet”*

**Dilute/Watery**1%

*“But even diluted with twice as much water”*

**Sour**1%

*“I didnt like the sour taste”*

#### **Top return reasons**- Taste-Overall22% - Value For Money22% - Sweetness12% - Flavor8% - Artificial Sweeteners7% - Salt Content7% - Nutritional Content3% - Product Condition3% - Ingredients-Overall2% - Moist/Dry1%