---
title: "honeyrose — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/honeyrose"
last_updated: "2026-07-14T07:27:55.769Z"
locale: en
meta:
  description: "honeyrose shows beatable incumbent ratings (3.7★), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list."
  "og:description": "honeyrose shows beatable incumbent ratings (3.7★), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list."
  "og:title": "honeyrose — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
---

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# **honeyrose**

**Worth a look**

Shows beatable incumbent ratings (3.7★), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.

Market size 34Growth 25Conversion 67Competition 33Returns 94Price range 55Avg price 74Brand share 4Review moat 69Quality gap 98

**Quality gap**

**Incredible****3.7★**

avg incumbent rating — lower means beatable quality

**Returns**

**Great****1.1%**

return rate — above 6% kills the launch gate

**Avg price**

**Good****$14.83**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****729.36**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****6.1%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$5.34–$26.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$162K**

$162K/yr · 179K searches

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+0.3%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**6 **▼falling

**Sellers**

**9**

**Top-5 brand share**

**98%**

**Open market**

**0%**

- Honeyrose73% - HONGTEYA14% - STEP4% - ArtCreativity4% - CLESEN4% - Heabal2% - Open — no brand owns it (0%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$16K20%$32K30%$49K40%$65K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Honeyrose Herbal Cigarettes VANILLA Flavor 100% Tobacco & Nicotine FREE 100% Natural Herbal Smokes Quit Smoking Made In England](https://m.media-amazon.com/images/I/41FNLTjTnWL.jpg)**Honeyrose Herbal Cigarettes VANILLA Flavor 100% Tobacco & Nicotine FREE 100% Natural Herbal Smokes Quit Smoking Made In England**Honeyrose**$14.49**3.2★1,096 rev](https://www.amazon.com/dp/B00VXWZWJS) [2![4pcs Set (US Alpha One Size Black)](https://m.media-amazon.com/images/I/41V6wMzpoEL.jpg)**4pcs Set (US Alpha One Size Black)**HONGTEYA**$26.46**4.7★89 rev](https://www.amazon.com/dp/B0FN3VNX7T) [3![Honeyrose Menthol - Tobacco & Nicotine Free Herbal Cigarettes 100% Natural Made in England](https://m.media-amazon.com/images/I/31XDVM287ML.jpg)**Honeyrose Menthol - Tobacco & Nicotine Free Herbal Cigarettes 100% Natural Made in England**Honeyrose**$14.25**3.3★1,905 rev](https://www.amazon.com/dp/B01BUNHYJ0) [4![Honeyrose Deluxe Tobacco & Nicotine Free Herbal Sticks](https://m.media-amazon.com/images/I/41AtqjpssIL.jpg)**Honeyrose Deluxe Tobacco & Nicotine Free Herbal Sticks**Honeyrose**$14.20**3.5★297 rev](https://www.amazon.com/dp/B01C3ANU24) [5![Honeyrose Herbal Cigarettes CHERRY Flavor Tobacco & Nicotine FREE 100% Natural Herbal Smokes Quit Smoking Made In England](https://m.media-amazon.com/images/I/41g8wSoyStL.jpg)**Honeyrose Herbal Cigarettes CHERRY Flavor Tobacco & Nicotine FREE 100% Natural Herbal Smokes Quit Smoking Made In England**Honeyrose**$14.26**3.5★459 rev](https://www.amazon.com/dp/B01C3AU7SE)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![4pcs Set (US Alpha One Size Black)](https://m.media-amazon.com/images/I/41V6wMzpoEL.jpg)**4pcs Set (US Alpha One Size Black)**HONGTEYA**$26.46**89 rev10mo ago](https://www.amazon.com/dp/B0FN3VNX7T) [![4pcs Set (US Alpha One Size Grey)](https://m.media-amazon.com/images/I/51P+gCwHmrL.jpg)**4pcs Set (US Alpha One Size Grey)**HONGTEYA**$26.92**89 rev10mo ago](https://www.amazon.com/dp/B0FN3STJPD) [![Step - Red Full Flavor Herbal Cigarettes - 3 Packs with 20 Cigarettes per Pack (60 Total)](https://m.media-amazon.com/images/I/51rt-tBgIoL.jpg)**Step - Red Full Flavor Herbal Cigarettes - 3 Packs with 20 Cigarettes per Pack (60 Total)**STEP**$11.66**817 rev2y ago](https://www.amazon.com/dp/B0CXH8MJDK) [![CLESEN Fake Cigarettes 3.25 Inch Fake Puff Cigarettes(Pack of 6) Faux Cigs with a Realistic Look Durable/Realistic - Ideal for Themed Parties/Theatrical Performances](https://m.media-amazon.com/images/I/41-XCahslaL.jpg)**CLESEN Fake Cigarettes 3.25 Inch Fake Puff Cigarettes(Pack of 6) Faux Cigs with a Realistic Look Durable/Realistic - Ideal for Themed Parties/Theatrical Performances**CLESEN**$5.34**949 rev2y ago](https://www.amazon.com/dp/B0CM7H2TGB) [![HEABAL Herbal Cigarettes - Nicotine Free & Tobacco Free 20/Pack (Lemon)](https://m.media-amazon.com/images/I/318nVfWItAL.jpg)**HEABAL Herbal Cigarettes - Nicotine Free & Tobacco Free 20/Pack (Lemon)**Heabal**$8.16**622 rev4y ago](https://www.amazon.com/dp/B09P1RBS67)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![4pcs Set (US Alpha One Size Black)](https://m.media-amazon.com/images/I/41V6wMzpoEL.jpg)**4pcs Set (US Alpha One Size Black)**HONGTEYA**$26.46**4.7★**▲ 255%**](https://www.amazon.com/dp/B0FN3VNX7T) [![4pcs Set (US Alpha One Size Grey)](https://m.media-amazon.com/images/I/51P+gCwHmrL.jpg)**4pcs Set (US Alpha One Size Grey)**HONGTEYA**$26.92**4.7★**▲ 254%**](https://www.amazon.com/dp/B0FN3STJPD) [![Honeyrose BLUE Tobacco & Nicotine Free Herbal Sticks](https://m.media-amazon.com/images/I/41iqigCxZYL.jpg)**Honeyrose BLUE Tobacco & Nicotine Free Herbal Sticks**Honeyrose**$14.16**3.6★**▲ 39%**](https://www.amazon.com/dp/B004GJ0OZM) [![Step - Red Full Flavor Herbal Cigarettes - 3 Packs with 20 Cigarettes per Pack (60 Total)](https://m.media-amazon.com/images/I/51rt-tBgIoL.jpg)**Step - Red Full Flavor Herbal Cigarettes - 3 Packs with 20 Cigarettes per Pack (60 Total)**STEP**$11.66**3.2★**▲ 32%**](https://www.amazon.com/dp/B0CXH8MJDK) [![ArtCreativity Fake Cigarettes - 3.25 Inch - that Blow Smoke (24 Pack) Faux Cigs for Kids with a Realistic Look - Prop for Prank Halloween Costume Movie or Theater Play - Fun Gag Gift Novelty Toy](https://m.media-amazon.com/images/I/51MnfghDBrL.jpg)**ArtCreativity Fake Cigarettes - 3.25 Inch - that Blow Smoke (24 Pack) Faux Cigs for Kids with a Realistic Look - Prop for Prank Halloween Costume Movie or Theater Play - Fun Gag Gift Novelty Toy**ArtCreativity**$14.89**4.1★**— 8%**](https://www.amazon.com/dp/B07L8K89QX)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +0.3% search growth over the last 90 days.

5K4KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**13%

*“Taste good”*

**Value For Money**10%

*“Definitely worth the money”*

**Smell**8%

*“The aroma and taste are very subtle and pleasant”*

**Flavor**8%

*“Good for strong full flavor”*

**Quality-Overall**8%

*“Again, theyre consistent and fine, which is a winner in my book”*

**Strength**6%

*“they are sturdy”*

**Fun/Entertainment Experience**6%

*“Good clean fun”*

**Gifting Purpose**3%

*“Gift for friend”*

**Ease Of Use**2%

*“Very helpful and can smoke like a cigarette”*

**Warmth**2%

*“They add warmth, and are stylish”*

### **What buyers complain about **

**Taste-Overall**34%

*“Horrible taste”*

**Smell**17%

*“they give off a horrible smell”*

**Flavor**7%

*“Not good flavor”*

**Value For Money**7%

*“Expensive,”*

**Quality-Overall**3%

*“Bad quality”*

**Advertised Vs Actual Product**2%

*“Didn't work as advertised”*

**Dosage**2%

*“they're so irritating I couldn't take it I didn't even finish one pack of the three”*

**Stale/Rotten/Spoiled**2%

*“Raw sewage”*

**Functionality-Overall**2%

*“Got em cuz I was trying to quit smoking didnt really work lol”*

**Side Effects**1%

*“The cigarettes burns the throat and cause coughing, head aches, dizzyness”*

### **Top return reasons **

**Taste-Overall**19%

**Advertised Vs Actual Product**18%

**Flavor**13%

**Smell**12%

**Ingredients-Overall**7%

**Functionality-Overall**5%

**Size-Overall**4%

**Value For Money**3%

**Strength**2%

**Defective Material/Parts**1%