---
title: "hemp protein powder — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/hemp-protein-powder"
last_updated: "2026-07-14T00:39:11.683Z"
locale: en
meta:
  description: "hemp protein powder shows low returns (0.0%), but soft demand (+1.1% this quarter) keeps it on the watch list."
  "og:description": "hemp protein powder shows low returns (0.0%), but soft demand (+1.1% this quarter) keeps it on the watch list."
  "og:title": "hemp protein powder — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
---

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# **hemp protein powder**

**Worth a look**

Shows low returns (0.0%), but soft demand (+1.1% this quarter) keeps it on the watch list.

Market size 55Growth 26Conversion 60Competition 31Returns 100Price range 78Avg price 95Brand share 31Review moat 46Quality gap 73

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$25.57**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$5.80–$50.24**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****5.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$381K**

$381K/yr · 284K searches

**Review moat**

**Okay****1,852.05**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+1.1%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▲rising

**Sellers**

**602**

**Top-5 brand share**

**87%**

**Open market**

**9%**

- Nutiva26% - 365 by Whole Foods Market22% - Manitoba Harvest17% - Anthony's16% - Cantein5% - Sunwarrior4% - Open — no brand owns it (5 brands, 9%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$38K20%$76K30%$114K40%$152K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![365 by Whole Foods Market Organic Hemp Protein Powder Unflavored 16 oz](https://m.media-amazon.com/images/I/41eV0DAi3uL.jpg)**365 by Whole Foods Market Organic Hemp Protein Powder Unflavored 16 oz**365 by Whole Foods Market**$12.88**4.2★886 rev](https://www.amazon.com/dp/B07G33RBYC) [2![Anthonys Organic Hemp Seed Protein Powder 1 lb Cold Pressed Gluten Free Non GMO Fine Powder](https://m.media-amazon.com/images/I/41aRSa3EPYL.jpg)**Anthonys Organic Hemp Seed Protein Powder 1 lb Cold Pressed Gluten Free Non GMO Fine Powder**Anthony's**$14.33**4.6★1,285 rev](https://www.amazon.com/dp/B085RBNXHX) [3![Just Hemp Foods Hemp Protein Powder Plus Fiber Non-GMO Verified with 11g of Protein & 11g of Fiber per Serving 16 oz - Packaging May Vary](https://m.media-amazon.com/images/I/41feA2TPjhL.jpg)**Just Hemp Foods Hemp Protein Powder Plus Fiber Non-GMO Verified with 11g of Protein & 11g of Fiber per Serving 16 oz - Packaging May Vary**Manitoba Harvest**$7.43**4.3★3,817 rev](https://www.amazon.com/dp/B017JB6M86) [4![Nutiva Organic Cold-Pressed Raw Hemp Seed Protein Powder Peak Protein 16 Ounce USDA Organic Non-GMO Whole 30 Approved Vegan Gluten-Free & Keto Plant Protein with Essential Amino Acids](https://m.media-amazon.com/images/I/41QKPDMM5BL.jpg)**Nutiva Organic Cold-Pressed Raw Hemp Seed Protein Powder Peak Protein 16 Ounce USDA Organic Non-GMO Whole 30 Approved Vegan Gluten-Free & Keto Plant Protein with Essential Amino Acids**Nutiva**$19.02**4.4★6,826 rev](https://www.amazon.com/dp/B001JU81ZG) [5![Nutiva USDA Organic Cold-Pressed Raw Hemp Seed Plant Protein with Hi-Fiber and Essential Amino Acids Powder Non-GMO Whole 30 Approved Vegan Gluten-Free & Keto 16 Oz](https://m.media-amazon.com/images/I/41+kMKbWl3L.jpg)**Nutiva USDA Organic Cold-Pressed Raw Hemp Seed Plant Protein with Hi-Fiber and Essential Amino Acids Powder Non-GMO Whole 30 Approved Vegan Gluten-Free & Keto 16 Oz**Nutiva**$18.23**4.4★3,978 rev](https://www.amazon.com/dp/B0054RRX9U)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Cantein Organic Hemp Protein Powder Vegan Plant Based Unflavored 1Serving](https://m.media-amazon.com/images/I/41DxnxZ0pIL.jpg)**Cantein Organic Hemp Protein Powder Vegan Plant Based Unflavored 1Serving**Cantein**$5.80**49 rev1y ago](https://www.amazon.com/dp/B0DWKR5GMS) [![Cantein Organic Hemp Protein Powder Vegan Plant Based Vanilla 700g](https://m.media-amazon.com/images/I/41uqOwDofNL.jpg)**Cantein Organic Hemp Protein Powder Vegan Plant Based Vanilla 700g**Cantein**$50.24**87 rev2y ago](https://www.amazon.com/dp/B0CM2MY5JQ) [![TUPAXA USDA Organic Hemp Protein Powder for Women & Men - Unflavored Pure Natural - Plant Based Powder Vegan Gluten Free Keto - Hemp Seed Powder Cold-Pressed (30 Servings (2 lb) Unflavored)](https://m.media-amazon.com/images/I/41uTpGrvkAL.jpg)**TUPAXA USDA Organic Hemp Protein Powder for Women & Men - Unflavored Pure Natural - Plant Based Powder Vegan Gluten Free Keto - Hemp Seed Powder Cold-Pressed (30 Servings (2 lb) Unflavored)**TUPAXA**$48.45**103 rev3y ago](https://www.amazon.com/dp/B0C4CCB6LT) [![365 by Whole Foods Market Organic Pea Protein 16 Ounce](https://m.media-amazon.com/images/I/41TgviRairL.jpg)**365 by Whole Foods Market Organic Pea Protein 16 Ounce**365 by Whole Foods Market**$16.46**705 rev3y ago](https://www.amazon.com/dp/B074H54MCT) [![Sunwarrior - US Pantry Hemp Protein 750 g](https://m.media-amazon.com/images/I/41Dx02isrzL.jpg)**Sunwarrior - US Pantry Hemp Protein 750 g**Sunwarrior**$23.63**49 rev3y ago](https://www.amazon.com/dp/B08N5JX2Q8)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Nutiva USDA Organic Cold-Pressed Raw Hemp Seed Plant Protein with Hi-Fiber and Essential Amino Acids Powder Non-GMO Whole 30 Approved Vegan Gluten-Free & Keto 16 Oz](https://m.media-amazon.com/images/I/41+kMKbWl3L.jpg)**Nutiva USDA Organic Cold-Pressed Raw Hemp Seed Plant Protein with Hi-Fiber and Essential Amino Acids Powder Non-GMO Whole 30 Approved Vegan Gluten-Free & Keto 16 Oz**Nutiva**$18.23**4.4★**▲ 156%**](https://www.amazon.com/dp/B0054RRX9U) [![Sunwarrior - US Pantry Hemp Protein 750 g](https://m.media-amazon.com/images/I/41Dx02isrzL.jpg)**Sunwarrior - US Pantry Hemp Protein 750 g**Sunwarrior**$23.63**4.0★**▲ 84%**](https://www.amazon.com/dp/B08N5JX2Q8) [![Bobs Red Mill Hemp Protein Powder 16oz (Pack of 4) - Non GMO Vegan Paleo Friendly Keto Friendly Kosher](https://m.media-amazon.com/images/I/411o2C653eL.jpg)**Bobs Red Mill Hemp Protein Powder 16oz (Pack of 4) - Non GMO Vegan Paleo Friendly Keto Friendly Kosher**Bob's Red Mill**$48.96**4.5★**▲ 60%**](https://www.amazon.com/dp/B003B0SKF8) [![Cantein Organic Hemp Protein Powder Vegan Plant Based Unflavored 1Serving](https://m.media-amazon.com/images/I/41DxnxZ0pIL.jpg)**Cantein Organic Hemp Protein Powder Vegan Plant Based Unflavored 1Serving**Cantein**$5.80**4.3★**▲ 33%**](https://www.amazon.com/dp/B0DWKR5GMS) [![365 by Whole Foods Market Organic Pea Protein 16 Ounce](https://m.media-amazon.com/images/I/41TgviRairL.jpg)**365 by Whole Foods Market Organic Pea Protein 16 Ounce**365 by Whole Foods Market**$16.46**4.1★**▲ 29%**](https://www.amazon.com/dp/B074H54MCT)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +1.1% search growth over the last 90 days.

6K4KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Nutritional Content**20%

*“Good protein for the price”*

**Taste-Overall**12%

*“Good taste”*

**Quality-Overall**11%

*“Good staff”*

**Solubility**6%

*“Blends well”*

**Value For Money**5%

*“Very affordable”*

**Flavor**4%

*“Flavor is good”*

**Blend/Ratio**4%

*“Mixes well in a blender”*

**Advertised Vs Actual Product**3%

*“it is as advertised”*

**Vegan/Organic**3%

*“I love that its organic plus the added fiber keeps me feeling full longer”*

**Ingredients-Overall**2%

*“Such simple ingredients that you cant go wrong”*

### **What buyers complain about **

**Taste-Overall**31%

*“the taste is off”*

**Solubility**6%

*“so no it won't dissolve in water”*

**Texture/Consistency-Overall**5%

*“texture being terrible :”*

**Flavor**5%

*“the flavor is so bad”*

**Bitter**4%

*“It is bitter”*

**Nutritional Content**4%

*“Not 50% content of protein just maybe 5 grams per serving”*

**Smell**3%

*“Has a strong odor”*

**Dilute/Watery**3%

*“it would be better it it actually absorbed the water”*

**Acid Regulator/Stomach Ache Relief**2%

*“My stomach did not like this”*

**Color**2%

*“Don't let the color of the package fool”*