---
title: "glow shakes — Niche Verdict: Worth a look (52&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/glow-shakes"
last_updated: "2026-07-14T03:49:25.117Z"
locale: en
meta:
  description: "glow shakes shows low returns (0.0%), but a small market ($27K/yr) keeps it on the watch list."
  "og:description": "glow shakes shows low returns (0.0%), but a small market ($27K/yr) keeps it on the watch list."
  "og:title": "glow shakes — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **glow shakes**

**Worth a look**

Shows low returns (0.0%), but a small market ($27K/yr) keeps it on the watch list.

Market size 7Growth 79Conversion 13Competition 29Returns 100Price range 88Avg price 95Brand share 49Review moat 37Quality gap 73

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$28.48**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$11.23–$56.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Great****+70.7%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****75%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,841.75**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$27K**

$27K/yr · 94K searches

## **Competition**

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**13 **▼falling

**Sellers**

**590**

**Top-5 brand share**

**75%**

**Open market**

**21%**

- Vital Proteins51% - TERRA ELMNT8% - LivLyLuxe6% - Generic6% - kuoleopa5% - Winged Wellness4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$4K30%$8K45%$12K60%$16K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Vital Proteins Chocolate Collagen & Protein Shake 30g Total Protein Including 10g Collagen Peptides Healthy Hair Skin Nails & Joints**](https://m.media-amazon.com/images/I/51LnUcEQ4nL.jpg)**Vital Proteins Chocolate Collagen & Protein Shake 30g Total Protein Including 10g Collagen Peptides Healthy Hair Skin Nails & Joints**Vital Proteins**$26.89**4.4★123 rev](https://www.amazon.com/dp/B0GHSRRYR9) [2![Premium Liquid Collagen for Women Weight Loss & Beauty w. Hyaluronic Acid Biotin L-Carnitine Apple C Vinegar - Ultra Pure Multi Collagen Protein Shots Drink + Hair & Skin Liquid Vitamins - Colageno](https://m.media-amazon.com/images/I/41s34J4PKhL.jpg)**Premium Liquid Collagen for Women Weight Loss & Beauty w. Hyaluronic Acid Biotin L-Carnitine Apple C Vinegar - Ultra Pure Multi Collagen Protein Shots Drink + Hair & Skin Liquid Vitamins - Colageno**TERRA ELMNT**$26.64**4.4★3,764 rev](https://www.amazon.com/dp/B0D5JL8GVL) [3![LivLyLuxe Collagen Burn Powder for Women - Weight Loss Supplements for Belly Fat Burning Metabolism Booster Designed for Effective and Healthier Fat Loss - 420g](https://m.media-amazon.com/images/I/41SSM6NfQXL.jpg)**LivLyLuxe Collagen Burn Powder for Women - Weight Loss Supplements for Belly Fat Burning Metabolism Booster Designed for Effective and Healthier Fat Loss - 420g**LivLyLuxe**$28.38**4.1★636 rev](https://www.amazon.com/dp/B0D4QYYZ72) [4![Vital Proteins Collagen Sparkling Water Variety Pack 12 fl oz 12-count](https://m.media-amazon.com/images/I/41KtebPkb5L.jpg)**Vital Proteins Collagen Sparkling Water Variety Pack 12 fl oz 12-count**Generic**$43.00**3.4★6 rev](https://www.amazon.com/dp/B0GS6QVDKJ) [5![kuoleopa Shaker Bottle for Protein Mixes24 ozProtein Shaker Bottles with Whisk Ball Mixer Bottle Protein Bottle Portable Pre Workout Whey Protein Drink Shaker CupPink](https://m.media-amazon.com/images/I/31+LkfFPGgL.jpg)**kuoleopa Shaker Bottle for Protein Mixes24 ozProtein Shaker Bottles with Whisk Ball Mixer Bottle Protein Bottle Portable Pre Workout Whey Protein Drink Shaker CupPink**kuoleopa**$12.76**4.5★678 rev](https://www.amazon.com/dp/B0C8N7GYFQ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Vital Proteins Collagen Sparkling Water Variety Pack 12 fl oz 12-count](https://m.media-amazon.com/images/I/41KtebPkb5L.jpg)**Vital Proteins Collagen Sparkling Water Variety Pack 12 fl oz 12-count**Generic**$43.00**6 rev4mo ago](https://www.amazon.com/dp/B0GS6QVDKJ) [![Vital Proteins Collagen Sparkling Water | Variety Pack (Strawberry Blossom Blood Orange Lemon Lime) | 12 fl oz | 12-count cans](https://m.media-amazon.com/images/I/41+7Ri-HrpL.jpg)**Vital Proteins Collagen Sparkling Water | Variety Pack (Strawberry Blossom Blood Orange Lemon Lime) | 12 fl oz | 12-count cans**Vital Proteins**$47.62**6 rev4mo ago](https://www.amazon.com/dp/B0GXYX1KXP) [![Vital Proteins Chocolate Collagen & Protein Shake 30g Total Protein Including 10g Collagen Peptides Healthy Hair Skin Nails & Joints**](https://m.media-amazon.com/images/I/51LnUcEQ4nL.jpg)**Vital Proteins Chocolate Collagen & Protein Shake 30g Total Protein Including 10g Collagen Peptides Healthy Hair Skin Nails & Joints**Vital Proteins**$26.89**123 rev4mo ago](https://www.amazon.com/dp/B0GHSRRYR9) [![GLP-1 Supplement Shake & Meal Replacement Powder - with 12g Fiber to Promote Fullness Supports Gut Health Metabolism & Natural GLP-1 Booster Sugar Free Chocolate Coffee Flavor 10.58 OZ](https://m.media-amazon.com/images/I/41bGhZY2-+L.jpg)**GLP-1 Supplement Shake & Meal Replacement Powder - with 12g Fiber to Promote Fullness Supports Gut Health Metabolism & Natural GLP-1 Booster Sugar Free Chocolate Coffee Flavor 10.58 OZ**House of Nutrition**$19.52**52 rev11mo ago](https://www.amazon.com/dp/B0FJWPLR67) [![BEAM Glow Hormone Support & Cortisol Supplement for Women - Daily Vitamins for Women with Ashwagandha Selenium Zinc Vitamin A Biotin for Cycle Health Mood & Energy Strawberry Kiwi 15 Servings](https://m.media-amazon.com/images/I/41vQGM-RnSL.jpg)**BEAM Glow Hormone Support & Cortisol Supplement for Women - Daily Vitamins for Women with Ashwagandha Selenium Zinc Vitamin A Biotin for Cycle Health Mood & Energy Strawberry Kiwi 15 Servings**BEAM**$32.45**418 rev1y ago](https://www.amazon.com/dp/B0FBH6FL1M)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Vital Proteins Collagen Sparkling Water | Variety Pack (Strawberry Blossom Blood Orange Lemon Lime) | 12 fl oz | 12-count cans](https://m.media-amazon.com/images/I/41+7Ri-HrpL.jpg)**Vital Proteins Collagen Sparkling Water | Variety Pack (Strawberry Blossom Blood Orange Lemon Lime) | 12 fl oz | 12-count cans**Vital Proteins**$47.62**4.8★**▲ 51%**](https://www.amazon.com/dp/B0GXYX1KXP) [![ZEBORA Multi Collagen Peptides Powder Packets with Hyaluronic Acid Biotin MCT - Hydrolyzed Collagen with 5 Billion Probiotics - Support Skin Hair Nail & Gut Health - 30 Stick Packs](https://m.media-amazon.com/images/I/419CwpE1eaL.jpg)**ZEBORA Multi Collagen Peptides Powder Packets with Hyaluronic Acid Biotin MCT - Hydrolyzed Collagen with 5 Billion Probiotics - Support Skin Hair Nail & Gut Health - 30 Stick Packs**ZEBORA**$19.44**4.5★**▲ 50%**](https://www.amazon.com/dp/B0CDGM5X55) [![GLP-1 Supplement Shake & Meal Replacement Powder - with 12g Fiber to Promote Fullness Supports Gut Health Metabolism & Natural GLP-1 Booster Sugar Free Chocolate Coffee Flavor 10.58 OZ](https://m.media-amazon.com/images/I/41bGhZY2-+L.jpg)**GLP-1 Supplement Shake & Meal Replacement Powder - with 12g Fiber to Promote Fullness Supports Gut Health Metabolism & Natural GLP-1 Booster Sugar Free Chocolate Coffee Flavor 10.58 OZ**House of Nutrition**$19.52**3.7★**▲ 49%**](https://www.amazon.com/dp/B0FJWPLR67) [![Vital Proteins Chocolate Collagen & Protein Shake 30g Total Protein Including 10g Collagen Peptides Healthy Hair Skin Nails & Joints**](https://m.media-amazon.com/images/I/51LnUcEQ4nL.jpg)**Vital Proteins Chocolate Collagen & Protein Shake 30g Total Protein Including 10g Collagen Peptides Healthy Hair Skin Nails & Joints**Vital Proteins**$26.89**4.4★**▲ 28%**](https://www.amazon.com/dp/B0GHSRRYR9) [![Winged Wellness Glow Up AM Collagen Powder for Women - Morning Beauty Supplement for Glowing Skin with Grass-Fed Hydrolyzed Collagen Peptides Lions Mane & Shatavari - 21 Servings Unflavored](https://m.media-amazon.com/images/I/41bHpVWL9nL.jpg)**Winged Wellness Glow Up AM Collagen Powder for Women - Morning Beauty Supplement for Glowing Skin with Grass-Fed Hydrolyzed Collagen Peptides Lions Mane & Shatavari - 21 Servings Unflavored**Winged Wellness**$28.71**4.4★**▲ 15%**](https://www.amazon.com/dp/B0BPY7CN6W)

**~~View all trending →~~**

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**35%

*“AMAZING TASTE”*

**Flavor**11%

*“Love this Vanilla flavor”*

**Nutritional Content**10%

*“Great protein powder”*

**Quality-Overall**6%

*“No junk”*

**Solubility**3%

*“Easy to mix”*

**Value For Money**2%

*“Good value”*

**Energy Level**2%

*“helps with energy”*

**Weight Loss**2%

*“Great product for our weight loss management program”*

**Skin Health**2%

*“skin looks great”*

**Ease Of Use**1%

*“pretty easy to make”*

### **What buyers complain about **

**Taste-Overall**18%

*“Bad tasting”*

**Value For Money**8%

*“too expensive”*

**Flavor**7%

*“weird flavor”*

**Leak-Proof**4%

*“The bottle was leaking”*

**Smell**3%

*“Nasty smell”*

**Nutritional Content**3%

*“And specifically, a sad panda that overpaid for protein powder it can't consume”*

**Sweetness**3%

*“Many complaints about the sugar”*

**Solubility**2%

*“Does not mix well”*

**Weight Loss**2%

*“Didn't notice any difference for weight loss”*

**Functionality-Overall**2%

*“That it's not as effective”*

### **Top return reasons **

**Leak-Proof**22%

**Taste-Overall**18%

**Size-Overall**6%

**Advertised Vs Actual Product**6%

**Smell**5%

**Value For Money**4%

**Texture/Consistency-Overall**4%

**Dilute/Watery**3%

**Sweetness**3%

**Color**2%