---
title: "generic excedrin — Niche Verdict: Skip it (32/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/generic-excedrin"
last_updated: "2026-07-14T01:53:01.486Z"
locale: en
meta:
  description: "prices mostly outside the sweet spot ($6.52–$13.88) — generic excedrin doesn't clear our bar today."
  "og:description": "prices mostly outside the sweet spot ($6.52–$13.88) — generic excedrin doesn't clear our bar today."
  "og:title": "generic excedrin — Niche Verdict: Skip it (32/100) | Amazon United States - Flapen"
---

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# **generic excedrin**

**Skip it**

Prices mostly outside the sweet spot ($6.52–$13.88) — this niche doesn't clear our bar today.

Market size 11Growth 23Conversion 97Competition 15Returns 100Price range 0Avg price 33Brand share 4Review moat 31Quality gap 17

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****15.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Okay****$9.91**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****3,366.18**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-4.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****82%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$43K**

$43K/yr · 27K searches

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****$6.52–$13.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **▼falling

**Sellers**

**24**

**Top-5 brand share**

**98%**

**Open market**

**0%**

- TIME-CAP LABS, INC.25% - RIGHT REMEDIES24% - GenCare23% - Amazon Basic Care21% - NUVICARE5% - Safrel2%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$9K30%$13K40%$17K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![RIGHT REMEDIES Extra Strength Headache Relief with Acetaminophen Aspirin (NSAID) & Caffeine (300 caplets) Back & Body Pain Relief Compare to the Active Ingredients in Excedrin Extra Strength](https://m.media-amazon.com/images/I/41DFmhfk9HL.jpg)**RIGHT REMEDIES Extra Strength Headache Relief with Acetaminophen Aspirin (NSAID) & Caffeine (300 caplets) Back & Body Pain Relief Compare to the Active Ingredients in Excedrin Extra Strength**RIGHT REMEDIES**$10.59**4.7★249 rev](https://www.amazon.com/dp/B0DP5G2HFG) [2![GenCare - Headache Relief Acetaminophen with Aspirin (NSAID) & Caffeine (300 Caplets) Value Pack | Head Pain Muscle Aches Back Pain & Body | Generic ExcedrEn Extra Strength](https://m.media-amazon.com/images/I/41aURVaeVHL.jpg)**GenCare - Headache Relief Acetaminophen with Aspirin (NSAID) & Caffeine (300 Caplets) Value Pack | Head Pain Muscle Aches Back Pain & Body | Generic ExcedrEn Extra Strength**GenCare**$13.88**4.7★7,776 rev](https://www.amazon.com/dp/B086S1VRZQ) [3![TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (300 Count)](https://m.media-amazon.com/images/I/41U2oW0QJCL.jpg)**TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (300 Count)**TIME-CAP LABS, INC.**$10.13**4.8★1,639 rev](https://www.amazon.com/dp/B0CV5SXTXD) [4![Amazon Basic Care Extra Strength Headache Relief Geltabs Pain Reliever for Arthritis Menstrual Pain and Cramps 80 Count](https://m.media-amazon.com/images/I/41a2YmHTgHL.jpg)**Amazon Basic Care Extra Strength Headache Relief Geltabs Pain Reliever for Arthritis Menstrual Pain and Cramps 80 Count**Amazon Basic Care**$6.52**4.7★1,733 rev](https://www.amazon.com/dp/B094NWNC2N) [5![TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (200 Count)](https://m.media-amazon.com/images/I/41wMMQGuZ9L.jpg)**TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (200 Count)**TIME-CAP LABS, INC.**$7.95**4.8★1,639 rev](https://www.amazon.com/dp/B0CHRZ18PK)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![NUVICARE Headache Relief with Acetaminophen 250 mg Aspirin (NSAID) 250 mg Caffeine 65 mg - Temporary Relief of Minor Aches & Pains - Compare to Excedrin Extra Strength Pain Reliever (2 Pack)](https://m.media-amazon.com/images/I/51RF3RAN-bL.jpg)**NUVICARE Headache Relief with Acetaminophen 250 mg Aspirin (NSAID) 250 mg Caffeine 65 mg - Temporary Relief of Minor Aches & Pains - Compare to Excedrin Extra Strength Pain Reliever (2 Pack)**NUVICARE**$11.32**716 rev1y ago](https://www.amazon.com/dp/B0DXGPB2M9) [![RIGHT REMEDIES Extra Strength Headache Relief with Acetaminophen Aspirin (NSAID) & Caffeine (300 caplets) Back & Body Pain Relief Compare to the Active Ingredients in Excedrin Extra Strength](https://m.media-amazon.com/images/I/41DFmhfk9HL.jpg)**RIGHT REMEDIES Extra Strength Headache Relief with Acetaminophen Aspirin (NSAID) & Caffeine (300 caplets) Back & Body Pain Relief Compare to the Active Ingredients in Excedrin Extra Strength**RIGHT REMEDIES**$10.59**249 rev1y ago](https://www.amazon.com/dp/B0DP5G2HFG) [![TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (300 Count)](https://m.media-amazon.com/images/I/41U2oW0QJCL.jpg)**TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (300 Count)**TIME-CAP LABS, INC.**$10.13**1,639 rev2y ago](https://www.amazon.com/dp/B0CV5SXTXD) [![TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (200 Count)](https://m.media-amazon.com/images/I/41wMMQGuZ9L.jpg)**TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (200 Count)**TIME-CAP LABS, INC.**$7.95**1,639 rev2y ago](https://www.amazon.com/dp/B0CHRZ18PK) [![Amazon Basic Care Migraine Relief Geltabs Pain Reliever Acetaminophen 250 mg Aspirin 250 mg (NSAID) and Caffeine 65 mg Headache Relief 80 Count](https://m.media-amazon.com/images/I/41bajhJ1FBL.jpg)**Amazon Basic Care Migraine Relief Geltabs Pain Reliever Acetaminophen 250 mg Aspirin 250 mg (NSAID) and Caffeine 65 mg Headache Relief 80 Count**Amazon Basic Care**$7.14**2,471 rev3y ago](https://www.amazon.com/dp/B094P1Y6CV)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (300 Count)](https://m.media-amazon.com/images/I/41U2oW0QJCL.jpg)**TIME-Cap Labs Extra Strength Acetaminophen 250mg with Aspirin 250mg & Caffeine 65mg Caplets - Pain Reliever/Fever Reducer for Headache Relief Muscle Aches & Body Pain (300 Count)**TIME-CAP LABS, INC.**$10.13**4.8★**▲ 149%**](https://www.amazon.com/dp/B0CV5SXTXD) [![NUVICARE Headache Relief with Acetaminophen 250 mg Aspirin (NSAID) 250 mg Caffeine 65 mg - Temporary Relief of Minor Aches & Pains - Compare to Excedrin Extra Strength Pain Reliever (2 Pack)](https://m.media-amazon.com/images/I/51RF3RAN-bL.jpg)**NUVICARE Headache Relief with Acetaminophen 250 mg Aspirin (NSAID) 250 mg Caffeine 65 mg - Temporary Relief of Minor Aches & Pains - Compare to Excedrin Extra Strength Pain Reliever (2 Pack)**NUVICARE**$11.32**4.7★**▲ 91%**](https://www.amazon.com/dp/B0DXGPB2M9) [![RIGHT REMEDIES Extra Strength Headache Relief with Acetaminophen Aspirin (NSAID) & Caffeine (300 caplets) Back & Body Pain Relief Compare to the Active Ingredients in Excedrin Extra Strength](https://m.media-amazon.com/images/I/41DFmhfk9HL.jpg)**RIGHT REMEDIES Extra Strength Headache Relief with Acetaminophen Aspirin (NSAID) & Caffeine (300 caplets) Back & Body Pain Relief Compare to the Active Ingredients in Excedrin Extra Strength**RIGHT REMEDIES**$10.59**4.7★**▲ 50%**](https://www.amazon.com/dp/B0DP5G2HFG) [![GenCare - Headache Relief Acetaminophen with Aspirin (NSAID) & Caffeine (200 Caplets) Value Pack | Head Pain Muscle Aches Back Pain & Body | Generic Excedren Extra Strength](https://m.media-amazon.com/images/I/41CiT84UjcL.jpg)**GenCare - Headache Relief Acetaminophen with Aspirin (NSAID) & Caffeine (200 Caplets) Value Pack | Head Pain Muscle Aches Back Pain & Body | Generic Excedren Extra Strength**GenCare**$9.93**4.7★**— 10%**](https://www.amazon.com/dp/B0DGQW8QNP) [![Amazon Basic Care Extra Strength Headache Relief Geltabs Pain Reliever for Arthritis Menstrual Pain and Cramps 80 Count](https://m.media-amazon.com/images/I/41a2YmHTgHL.jpg)**Amazon Basic Care Extra Strength Headache Relief Geltabs Pain Reliever for Arthritis Menstrual Pain and Cramps 80 Count**Amazon Basic Care**$6.52**4.7★**— 3%**](https://www.amazon.com/dp/B094NWNC2N)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 56 weeks — -4.8% search growth over the last 90 days.

1K600Prime Day '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar · busiest ÷ quietest = 2.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**31%

*“Great Value”*

**Efficiency**16%

*“Effective”*

**Quality-Overall**14%

*“Just as good as name brand”*

**Advertised Vs Actual Product**13%

*“works the same”*

**Ingredients-Overall**4%

*“Exact same ingredients as Excedrin”*

**Ease Of Chewing/Swallowing**3%

*“Anybody can swallow these, Anybody”*

**Strength**3%

*“Extra strength”*

**Dosage**2%

*“the bottle contains a large quantity which makes it convenient to keep on hand”*

**Sleep Quality**1%

*“Pain relief during the evening hours helped me sleep longer”*

**Acid Regulator/Stomach Ache Relief**1%

*“The protective coating really helps me avoid stomach pain”*

### **What buyers complain about **

**Smell**24%

*“This product has a very distinct chemical smell when you open the bottle”*

**Functionality-Overall**13%

*“Do not work”*

**Acid Regulator/Stomach Ache Relief**5%

*“Those of us who have stomach issues are warned not to take Red or purple medications”*

**Quality-Overall**4%

*“It's terrible quality control”*

**Size-Overall**3%

*“the tablets are a bit large”*

**Ease Of Chewing/Swallowing**3%

*“As soon as I feel one coming on I chew one up so that it goes through my stomach walls quickly”*

**Color**3%

*“Full of dye”*

**Value For Money**2%

*“another less cheaper”*

**Taste-Overall**2%

*“Terrible Taste”*

**Energy Level**2%

*“I wish I felt an energizing kick from the caffeine”*

### **Top return reasons **

**Value For Money**44%

**Size-Overall**22%

**Functionality-Overall**11%

**Dosage**11%

**Side Effects**11%