---
title: "fir essential oil — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/fir-essential-oil"
last_updated: "2026-07-14T00:25:23.618Z"
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  description: "fir essential oil shows sweet-spot pricing room ($5.45–$75.98), but a small market ($29K/yr) keeps it on the watch list."
  "og:description": "fir essential oil shows sweet-spot pricing room ($5.45–$75.98), but a small market ($29K/yr) keeps it on the watch list."
  "og:title": "fir essential oil — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
---

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# **fir essential oil**

**Worth a look**

Shows sweet-spot pricing room ($5.45–$75.98), but a small market ($29K/yr) keeps it on the watch list.

Market size 7Growth 24Conversion 82Competition 46Returns 75Price range 84Avg price 76Brand share 60Review moat 53Quality gap 80

**Price range**

**Great****$5.45–$75.98**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****8.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****$15.36**

avg listing price — sweet spot $15–$100

**Returns**

**Great****2.0%**

return rate — above 6% kills the launch gate

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Good****1,372.84**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-2.6%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$29K**

$29K/yr · 21K searches

## **Competition**

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**22 **▲rising

**Sellers**

**37**

**Top-5 brand share**

**69%**

**Open market**

**27%**

- Sun Essential Oils17% - SVA ORGANICS16% - Edens Garden14% - Plant Therapy14% - Aromatics International8% - AKARZ4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1K8%$2K12%$3K16%$5K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 31 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Fir Needle (Large 4 Ounce) Best Essential Oil](https://m.media-amazon.com/images/I/41csuQk1UFL.jpg)**Fir Needle (Large 4 Ounce) Best Essential Oil**Sun Essential Oils**$11.56**4.0★938 rev](https://www.amazon.com/dp/B00R8GX60A) [2![SVA Fir Needle Essential Oil 4 Fl Oz 100% Natural Fir Needle Oil - for Diffuser Hair Care Face Skin Care Aromatherapy Scalp and Body Massage Soap and Candle Making with Dropper](https://m.media-amazon.com/images/I/41xU0yT2U1L.jpg)**SVA Fir Needle Essential Oil 4 Fl Oz 100% Natural Fir Needle Oil - for Diffuser Hair Care Face Skin Care Aromatherapy Scalp and Body Massage Soap and Candle Making with Dropper**SVA ORGANICS**$19.58**4.4★1,153 rev](https://www.amazon.com/dp/B0789JGL72) [3![Plant Therapy Fir Needle Essential Oil 10 mL (1/3 oz) 100% Pure Undiluted Fresh Scent Respiratory Support DIY Cleaners](https://m.media-amazon.com/images/I/31vE3NgiQrL.jpg)**Plant Therapy Fir Needle Essential Oil 10 mL (1/3 oz) 100% Pure Undiluted Fresh Scent Respiratory Support DIY Cleaners**Plant Therapy**$10.54**4.5★1,170 rev](https://www.amazon.com/dp/B0083KS4SO) [4![Edens Garden Fir Needle- Siberian Essential Oil- 100% Pure Premium Grade Undiluted Natural Therapeutic Aromatherapy The Best for Diffuser Candle Laundry Humidifiers 10 ml (.33 fl oz)](https://m.media-amazon.com/images/I/31NzpTTl+VL.jpg)**Edens Garden Fir Needle- Siberian Essential Oil- 100% Pure Premium Grade Undiluted Natural Therapeutic Aromatherapy The Best for Diffuser Candle Laundry Humidifiers 10 ml (.33 fl oz)**Edens Garden**$14.28**4.5★246 rev](https://www.amazon.com/dp/B00470DDL2) [5![Aromatics International Premium Organic Siberian Fir Essential Oil 5ml | 100% Pure Essential Oil for Diffusion & Aromatherapy](https://m.media-amazon.com/images/I/31IQTWsqxoL.jpg)**Aromatics International Premium Organic Siberian Fir Essential Oil 5ml | 100% Pure Essential Oil for Diffusion & Aromatherapy**Aromatics International**$10.11**4.7★10 rev](https://www.amazon.com/dp/B0CLTCJD8R)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![LOTUSJOY 100% Pure Organic Fir Needle Essential Oil 0.34 Fl Oz Natural Fir Needle Oil in Amber Glass Bottle with Dropper for Diffuser Massage Skin Care DIY](https://m.media-amazon.com/images/I/41AqgZpilWL.jpg)**LOTUSJOY 100% Pure Organic Fir Needle Essential Oil 0.34 Fl Oz Natural Fir Needle Oil in Amber Glass Bottle with Dropper for Diffuser Massage Skin Care DIY**LOTUSJOY**$12.40**5 rev11mo ago](https://www.amazon.com/dp/B0FHPYL222) [![MAYJAM Pine Needles Essential Oil - 1.01 Fl.oz - Premium Grade Essential Oils for Home Diffusers Skin Care - Pine Needles Oil for Soap Candle Making Scent](https://m.media-amazon.com/images/I/41ibMiZoO6L.jpg)**MAYJAM Pine Needles Essential Oil - 1.01 Fl.oz - Premium Grade Essential Oils for Home Diffusers Skin Care - Pine Needles Oil for Soap Candle Making Scent**MAYJAM**$5.45**17,844 rev12mo ago](https://www.amazon.com/dp/B0FHGVTWY8) [![SU JUABA 4 Fl Oz Pine Needle Essential Oil Aromatherapy Oil for Diffuser Skin Hair Candle & Soap Making - 118ML](https://m.media-amazon.com/images/I/51u8gLMO6gL.jpg)**SU JUABA 4 Fl Oz Pine Needle Essential Oil Aromatherapy Oil for Diffuser Skin Hair Candle & Soap Making - 118ML**SU JUABA**$9.17**276 rev1y ago](https://www.amazon.com/dp/B0FBWK4MBJ) [![PHATOIL Natural Pine Needles Essential Oil - Pure Aromatherapy Oil for Home Freshening Skin & Hair Care DIY Candle Soap Making 3.38Fl Oz](https://m.media-amazon.com/images/I/414NgBdo7ML.jpg)**PHATOIL Natural Pine Needles Essential Oil - Pure Aromatherapy Oil for Home Freshening Skin & Hair Care DIY Candle Soap Making 3.38Fl Oz**PHATOIL**$7.33**6,012 rev1y ago](https://www.amazon.com/dp/B0F4K6LZ2S) [![Fir Needle Essential Oil - 16 fl oz - Aluminum Bottle w/Locking Cap - 100% Pure Essential Oil - GreenHealth](https://m.media-amazon.com/images/I/31l+qAR4B+L.jpg)**Fir Needle Essential Oil - 16 fl oz - Aluminum Bottle w/Locking Cap - 100% Pure Essential Oil - GreenHealth**GreenHealth**$75.98**0 rev1y ago](https://www.amazon.com/dp/B0DYWVG2YD)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Plant Therapy Kids Sniffle Stopper Essential Oil Blend 10 mL (1/3 oz) Respiratory Support Essential Oil Blend Helps Clear Congestion 100% Pure Undiluted](https://m.media-amazon.com/images/I/41RW+At5rgL.jpg)**Plant Therapy Kids Sniffle Stopper Essential Oil Blend 10 mL (1/3 oz) Respiratory Support Essential Oil Blend Helps Clear Congestion 100% Pure Undiluted**Plant Therapy**$13.91**4.6★**▲ 272%**](https://www.amazon.com/dp/B00O80JMPC) [![Now Foods Balsam Fir Needle Oil - 1 oz.](https://m.media-amazon.com/images/I/316p6xYSppL.jpg)**Now Foods Balsam Fir Needle Oil - 1 oz.**NOW Foods**$14.24**4.2★**▲ 238%**](https://www.amazon.com/dp/B0041U4L2I) [![MAYJAM Pine Needles Essential Oil - 1.01 Fl.oz - Premium Grade Essential Oils for Home Diffusers Skin Care - Pine Needles Oil for Soap Candle Making Scent](https://m.media-amazon.com/images/I/41ibMiZoO6L.jpg)**MAYJAM Pine Needles Essential Oil - 1.01 Fl.oz - Premium Grade Essential Oils for Home Diffusers Skin Care - Pine Needles Oil for Soap Candle Making Scent**MAYJAM**$5.45**4.4★**▲ 179%**](https://www.amazon.com/dp/B0FHGVTWY8) [![Fir Needle Essential Oil - 16 fl oz - Aluminum Bottle w/Locking Cap - 100% Pure Essential Oil - GreenHealth](https://m.media-amazon.com/images/I/31l+qAR4B+L.jpg)**Fir Needle Essential Oil - 16 fl oz - Aluminum Bottle w/Locking Cap - 100% Pure Essential Oil - GreenHealth**GreenHealth**$75.98**0.0★**▲ 144%**](https://www.amazon.com/dp/B0DYWVG2YD) [![Fir Siberian Needle Oil (Abies Sibirica) Essential Oil 100% Pure Natural Undiluted Uncut Therapeutic Grade Oil 0.16 Fl.OZ](https://m.media-amazon.com/images/I/41Eo5-RMk6L.jpg)**Fir Siberian Needle Oil (Abies Sibirica) Essential Oil 100% Pure Natural Undiluted Uncut Therapeutic Grade Oil 0.16 Fl.OZ**Sheer Essence**$9.38**4.2★**▲ 112%**](https://www.amazon.com/dp/B07N8SZHK3)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 102 weeks — -2.6% search growth over the last 90 days.

1K750Spike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**67%

*“Great smell”*

**Quality-Overall**10%

*“An Exceptional Product Worth Experiencing”*

**Ingredients-Overall**3%

*“Loved this essential oil”*

**Advertised Vs Actual Product**3%

*“Product was as advertised”*

**Strength**2%

*“It's strong”*

**Value For Money**2%

*“In addition, the value it provides is remarkable”*

**Efficiency**2%

*“Works well in mister”*

**Natural Ingredients**1%

*“Natural smell like pine trees”*

**Durability**1%

*“It delivers on its promises with impressive reliability and performance”*

**Size-Overall**1%

*“Nice size”*

### **What buyers complain about **

**Smell**75%

*“Smells like something artificial and lab created”*

**Advertised Vs Actual Product**4%

*“it smelled nothing like it was described”*

**Quality-Overall**3%

*“Atleast its cheap garbage”*

**Leak-Proof**2%

*“OK so, it leaked a little bit which I know happens sometimes”*

**Oily/Greasy**2%

*“Oil mixed with water”*

**Value For Money**1%

*“Waste of money”*

**Functionality-Overall**1%

*“wasnt working for me”*

**Natural Resource Wastage**1%

*“Total waste of money”*

**Durability**1%

*“fades fast”*

**Strength**1%

*“Not strong enough”*

### **Top return reasons **

**Smell**79%

**Advertised Vs Actual Product**9%

**Leak-Proof**5%

**Quality-Overall**1%

**Oily/Greasy**1%

**Vegan/Organic**1%

**Certifications**1%

**Size-Overall**1%

**Product Condition**1%

**Natural Ingredients**0%