---
title: "fiori di sicilia — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/fiori-di-sicilia"
last_updated: "2026-07-14T02:03:29.387Z"
locale: en
meta:
  description: "soft demand (-32.9% this quarter) — fiori di sicilia doesn't clear our bar today."
  "og:description": "soft demand (-32.9% this quarter) — fiori di sicilia doesn't clear our bar today."
  "og:title": "fiori di sicilia — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **fiori di sicilia**

**Skip it**

Soft demand (-32.9% this quarter) — this niche doesn't clear our bar today.

Market size 11Growth 9Conversion 53Competition 16Returns 100Price range 79Avg price 89Brand share 22Review moat 73Quality gap 73

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$20.68**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$6.61–$49.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****563.73**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****4.4%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$45K**

$45K/yr · 49K searches

**Growth**

**Bad****-32.9%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**8 **▲rising

**Sellers**

**28**

**Top-5 brand share**

**91%**

**Open market**

**5%**

- Homemade Baking53% - Alfaw17% - Rodelle11% - Amoretti6% - Larissa Veronica4% - LorAnn Oils3% - Open — no brand owns it (2 brands, 5%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$9K30%$13K40%$18K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 11 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz](https://m.media-amazon.com/images/I/31OunvWHqFL.jpg)**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz**Homemade Baking**$19.99**4.5★780 rev](https://www.amazon.com/dp/B07QZPHB6S) [2![Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz](https://m.media-amazon.com/images/I/41POl-wbhKL.jpg)**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz**Alfaw**$18.75**4.7★25 rev](https://www.amazon.com/dp/B00HZV7AZU) [3![Premium Authentic Aroma Panettone Product of Italy 100% Essential Oil  2 oz](https://m.media-amazon.com/images/I/41rjX7QHb4L.jpg)**Premium Authentic Aroma Panettone Product of Italy 100% Essential Oil 2 oz**Homemade Baking**$25.38**4.5★780 rev](https://www.amazon.com/dp/B07PG3YTXJ) [4![Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 2 oz](https://m.media-amazon.com/images/I/31eAudhRYrS.jpg)**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 2 oz**Homemade Baking**$29.95**4.5★780 rev](https://www.amazon.com/dp/B07PKGG9D4) [5![Rodelle Fiori di Sicilia Citrus Floral Extract Kosher Gluten Free 2 Fl Oz.](https://m.media-amazon.com/images/I/31kFXSGQLSL.jpg)**Rodelle Fiori di Sicilia Citrus Floral Extract Kosher Gluten Free 2 Fl Oz.**Rodelle**$8.15**4.7★323 rev](https://www.amazon.com/dp/B0C2WW4ZYT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Pure Orange Blossom Extract for Baking and Mixology - 100 Servings Premium Natural Flavoring for Cooking Desserts & Beverages - Kosher Keto Friendly Vegan & Gluten-Free (2oz Extract with Latex-Free Dropper)](https://m.media-amazon.com/images/I/51Znbo7dZLL.jpg)**Pure Orange Blossom Extract for Baking and Mixology - 100 Servings Premium Natural Flavoring for Cooking Desserts & Beverages - Kosher Keto Friendly Vegan & Gluten-Free (2oz Extract with Latex-Free Dropper)**SAENA BAKING CO**$14.68**9 rev1y ago](https://www.amazon.com/dp/B0F2VVL4QT) [![Amoretti - Natural Fiori di Sicilia Extract Water Soluble 2 oz - Highly Concentrated & Perfect For Pastry Savory Brewing and more Preservative Free Vegan Kosher Pareve Keto Friendly](https://m.media-amazon.com/images/I/31vryuM+cZL.jpg)**Amoretti - Natural Fiori di Sicilia Extract Water Soluble 2 oz - Highly Concentrated & Perfect For Pastry Savory Brewing and more Preservative Free Vegan Kosher Pareve Keto Friendly**Amoretti**$49.29**0 rev3y ago](https://www.amazon.com/dp/B0C5JT4YPX) [![Rodelle Fiori di Sicilia Citrus Floral Extract Kosher Gluten Free 2 Fl Oz.](https://m.media-amazon.com/images/I/31kFXSGQLSL.jpg)**Rodelle Fiori di Sicilia Citrus Floral Extract Kosher Gluten Free 2 Fl Oz.**Rodelle**$8.15**323 rev3y ago](https://www.amazon.com/dp/B0C2WW4ZYT) [![Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz](https://m.media-amazon.com/images/I/31OunvWHqFL.jpg)**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz**Homemade Baking**$19.99**780 rev7y ago](https://www.amazon.com/dp/B07QZPHB6S) [![Premium Authentic Aroma Panettone Product of Italy 100% Essential Oil  2 oz](https://m.media-amazon.com/images/I/41rjX7QHb4L.jpg)**Premium Authentic Aroma Panettone Product of Italy 100% Essential Oil 2 oz**Homemade Baking**$25.38**780 rev7y ago](https://www.amazon.com/dp/B07PG3YTXJ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz](https://m.media-amazon.com/images/I/41POl-wbhKL.jpg)**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz**Alfaw**$18.75**4.7★**▲ 944%**](https://www.amazon.com/dp/B00HZV7AZU) [![Pure Orange Blossom Extract for Baking and Mixology - 100 Servings Premium Natural Flavoring for Cooking Desserts & Beverages - Kosher Keto Friendly Vegan & Gluten-Free (2oz Extract with Latex-Free Dropper)](https://m.media-amazon.com/images/I/51Znbo7dZLL.jpg)**Pure Orange Blossom Extract for Baking and Mixology - 100 Servings Premium Natural Flavoring for Cooking Desserts & Beverages - Kosher Keto Friendly Vegan & Gluten-Free (2oz Extract with Latex-Free Dropper)**SAENA BAKING CO**$14.68**2.3★**▲ 287%**](https://www.amazon.com/dp/B0F2VVL4QT) [![Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 2 oz](https://m.media-amazon.com/images/I/31eAudhRYrS.jpg)**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 2 oz**Homemade Baking**$29.95**4.5★**▲ 271%**](https://www.amazon.com/dp/B07PKGG9D4) [![LorAnn Citrus Blossom SS Flavor 1 ounce bottle](https://m.media-amazon.com/images/I/41po5T3Q3xL.jpg)**LorAnn Citrus Blossom SS Flavor 1 ounce bottle**LorAnn Oils**$12.04**4.8★**▲ 217%**](https://www.amazon.com/dp/B004VRKZOO) [![Premium Authentic Aroma Panettone Product of Italy 100% Essential Oil  2 oz](https://m.media-amazon.com/images/I/41rjX7QHb4L.jpg)**Premium Authentic Aroma Panettone Product of Italy 100% Essential Oil 2 oz**Homemade Baking**$25.38**4.5★**▲ 189%**](https://www.amazon.com/dp/B07PG3YTXJ)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -32.9% search growth over the last 90 days.

3K2KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Flavor**38%

*“Authentic flavor”*

**Value For Money**14%

*“Truly Affordable”*

**Taste-Overall**14%

*“Nice and fruity”*

**Smell**8%

*“It smelled good”*

**Baking**5%

*“Makes baked goods taste even better”*

**Quality-Overall**5%

*“Good product”*

**Spiciness**3%

*“Citrusy good”*

**Storage Temperature**3%

*“If kept in the refrigerator, it lasts a long time”*

**Ingredients-Overall**3%

*“This was the perfect extract for my panettone”*

**Vegan/Organic**2%

*“Natural ingredients”*

### **What buyers complain about **

**Alcohol Content**33%

*“I saw that it's contain alcohol”*

**Value For Money**17%

*“A little pricey”*

**Dilute/Watery**11%

*“You will want to dilute it A LOT”*

**Taste-Overall**11%

*“It tastes like citronella even in a small quantity”*

### **Top return reasons **

**Smell**100%