---
title: "fever — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/fever"
last_updated: "2026-07-14T01:51:43.282Z"
locale: en
meta:
  description: "fever shows low returns (0.0%), but soft demand (-56.2% this quarter) keeps it on the watch list."
  "og:description": "fever shows low returns (0.0%), but soft demand (-56.2% this quarter) keeps it on the watch list."
  "og:title": "fever — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **fever**

**Worth a look**

Shows low returns (0.0%), but soft demand (-56.2% this quarter) keeps it on the watch list.

Market size 96Growth 0Conversion 96Competition 50Returns 100Price range 52Avg price 51Brand share 20Review moat 26Quality gap 16

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Market size**

**Incredible****$2.7M**

$2.7M/yr · 1.7M searches

**Conversion**

**Incredible****13.1%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$5.66–$25.16**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$12.08**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****3,903.1**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-56.2%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▲rising

**Sellers**

**660**

**Top-5 brand share**

**92%**

**Open market**

**5%**

- Tylenol39% - Mucinex25% - Amazon Basic Care21% - Boiron4% - Vicks4% - Amazon Basics3% - Open — no brand owns it (4 brands, 5%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$135K10%$269K15%$404K20%$539K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 31 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Tylenol Cold + Flu Severe Daytime + Nighttime Cold Medicine Caplets Combo Pack for Multi-Symptom Cough Sore Throat Headache Nasal Congestion Relief Acetaminophen Pain Reliever 24 Count](https://m.media-amazon.com/images/I/41HFt-lWdDL.jpg)**Tylenol Cold + Flu Severe Daytime + Nighttime Cold Medicine Caplets Combo Pack for Multi-Symptom Cough Sore Throat Headache Nasal Congestion Relief Acetaminophen Pain Reliever 24 Count**Tylenol**$7.39**4.8★10,622 rev](https://www.amazon.com/dp/B01HI7WQRW) [2![Tylenol Cold + Flu Severe Medicine Caplets for Cold & Flu Symptom Relief Fever Reducer Pain Reliever Cough Suppressant Nasal Decongestant & Expectorant with Acetaminophen 24 ct.](https://m.media-amazon.com/images/I/41uo6xCeXZL.jpg)**Tylenol Cold + Flu Severe Medicine Caplets for Cold & Flu Symptom Relief Fever Reducer Pain Reliever Cough Suppressant Nasal Decongestant & Expectorant with Acetaminophen 24 ct.**Tylenol**$7.38**4.8★7,385 rev](https://www.amazon.com/dp/B009ITR4EY) [3![Mucinex Fast-Max Maximum Strength Day & Night Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for Cold & Flu Symptoms Fast Dissolving Liquid Gels 24 Count](https://m.media-amazon.com/images/I/518Z3ZM6Z9L.jpg)**Mucinex Fast-Max Maximum Strength Day & Night Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for Cold & Flu Symptoms Fast Dissolving Liquid Gels 24 Count**Mucinex**$17.04**4.8★1,479 rev](https://www.amazon.com/dp/B0F2JM34F6) [4![Amazon Basic Care Vapor Ice Day and Night Severe Cold and Flu Relief Caplets Maximum Strength Multi-Symptom Medicine for Cough Sore Throat Nasal Congestion 48 Count](https://m.media-amazon.com/images/I/51k9-4XotjL.jpg)**Amazon Basic Care Vapor Ice Day and Night Severe Cold and Flu Relief Caplets Maximum Strength Multi-Symptom Medicine for Cough Sore Throat Nasal Congestion 48 Count**Amazon Basic Care**$11.77**4.7★5,704 rev](https://www.amazon.com/dp/B07JLJ6BMB) [5![Amazon Basic Care Cold and Flu Relief Daytime and Nighttime Combo Pack Softgels for Multi-Symptom Relief Sore Throat Cough Nasal Congestion Headache 48 Count (Pack of 1)](https://m.media-amazon.com/images/I/41wd8y0vdBL.jpg)**Amazon Basic Care Cold and Flu Relief Daytime and Nighttime Combo Pack Softgels for Multi-Symptom Relief Sore Throat Cough Nasal Congestion Headache 48 Count (Pack of 1)**Amazon Basic Care**$9.61**4.7★7,387 rev](https://www.amazon.com/dp/B07BQKPMFM)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Mucinex Fast-Max Maximum Strength Day & Night Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for Cold & Flu Symptoms Fast Dissolving Liquid Gels 24 Count](https://m.media-amazon.com/images/I/518Z3ZM6Z9L.jpg)**Mucinex Fast-Max Maximum Strength Day & Night Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for Cold & Flu Symptoms Fast Dissolving Liquid Gels 24 Count**Mucinex**$17.04**1,479 rev1y ago](https://www.amazon.com/dp/B0F2JM34F6) [![Mucinex Fast-Max Maximum Strength Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for 6 Different Cold & Flu Symptoms Fast Release Caplets 20 Count](https://m.media-amazon.com/images/I/41yV-kn2o0L.jpg)**Mucinex Fast-Max Maximum Strength Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for 6 Different Cold & Flu Symptoms Fast Release Caplets 20 Count**Mucinex**$13.68**127 rev1y ago](https://www.amazon.com/dp/B0F2JLW618) [![Mucinex Rapid Clear Maximum Strength Cold Medicine & Expectorant Fever Pain Headache & Excess Mucus Relief with Acetaminophen & Guaifenesin Rapid Release Caplets for Adults 20 Count](https://m.media-amazon.com/images/I/51RpLelrxvL.jpg)**Mucinex Rapid Clear Maximum Strength Cold Medicine & Expectorant Fever Pain Headache & Excess Mucus Relief with Acetaminophen & Guaifenesin Rapid Release Caplets for Adults 20 Count**Mucinex**$13.70**1,862 rev1y ago](https://www.amazon.com/dp/B0F2JLW7FX) [![Mucinex Fast-Max Severe Congestion & Cough Medicine for Adults Cough & Bothersome Mucus Relief with Dextromethorphan HBr & Guaifenesin Cough Suppressant & Expectorant Medicine 20 Count](https://m.media-amazon.com/images/I/4160j1cJ42L.jpg)**Mucinex Fast-Max Severe Congestion & Cough Medicine for Adults Cough & Bothersome Mucus Relief with Dextromethorphan HBr & Guaifenesin Cough Suppressant & Expectorant Medicine 20 Count**Mucinex**$16.20**166 rev1y ago](https://www.amazon.com/dp/B0F2JN2PC1) [![Tylenol Day & Night Cold & Flu Multi-Symptom Liquid Gels Combo Pack Cold & Flu Relief Medicine Pain Reliever & Fever Reducer + Cough Suppressant & Antihistamine 24 ct](https://m.media-amazon.com/images/I/416rpI2JtaL.jpg)**Tylenol Day & Night Cold & Flu Multi-Symptom Liquid Gels Combo Pack Cold & Flu Relief Medicine Pain Reliever & Fever Reducer + Cough Suppressant & Antihistamine 24 ct**Tylenol**$9.32**603 rev1y ago](https://www.amazon.com/dp/B0DG9XJ1XH)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Amazon Basic Care Maximum Strength Daytime Honey Flavor Severe Cold and Flu Relief Multi-Symptom Non-Drowsy Cough Sore Throat Nasal Congestion Liquid Medicine 12 fl oz (Pack of 1)](https://m.media-amazon.com/images/I/41VGrwUfukL.jpg)**Amazon Basic Care Maximum Strength Daytime Honey Flavor Severe Cold and Flu Relief Multi-Symptom Non-Drowsy Cough Sore Throat Nasal Congestion Liquid Medicine 12 fl oz (Pack of 1)**Amazon Basic Care**$5.66**4.6★**▲ 175%**](https://www.amazon.com/dp/B09XDJVM57) [![Amazon Basic Care Nighttime Severe Cold and Flu Syrup Max Strength Liquid Medicine for Cough Sore Throat Nasal Congestion Pain Reliever Fever Reducer Original 12 fl oz](https://m.media-amazon.com/images/I/41QDHCu+EJL.jpg)**Amazon Basic Care Nighttime Severe Cold and Flu Syrup Max Strength Liquid Medicine for Cough Sore Throat Nasal Congestion Pain Reliever Fever Reducer Original 12 fl oz**Amazon Basic Care**$6.08**4.7★**▲ 133%**](https://www.amazon.com/dp/B09HJTM8DK) [![Amazon Basics Daytime Cold and Flu Relief Non-Drowsy Liquid Medicine Original Flavor 12 fl oz (Pack of 1) (Previously Care)](https://m.media-amazon.com/images/I/41+a8MkEBYL.jpg)**Amazon Basics Daytime Cold and Flu Relief Non-Drowsy Liquid Medicine Original Flavor 12 fl oz (Pack of 1) (Previously Care)**Amazon Basics**$5.97**4.7★**▲ 133%**](https://www.amazon.com/dp/B07JKZBL1F) [![Theraflu Severe Cold and Cough Nighttime and Daytime Cough and Cold Medicine Berry Flavor - 8.3 Fl Oz Syrup x 2](https://m.media-amazon.com/images/I/512sGA+ZKyL.jpg)**Theraflu Severe Cold and Cough Nighttime and Daytime Cough and Cold Medicine Berry Flavor - 8.3 Fl Oz Syrup x 2**Theraflu**$13.66**4.8★**▲ 60%**](https://www.amazon.com/dp/B0DH87CW4Y) [![Mucinex Fast-Max Maximum Strength Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for 6 Different Cold & Flu Symptoms Fast Release Caplets 20 Count](https://m.media-amazon.com/images/I/41yV-kn2o0L.jpg)**Mucinex Fast-Max Maximum Strength Cold and Flu Medicine for Adults Powerful Over-the-Counter Medication for 6 Different Cold & Flu Symptoms Fast Release Caplets 20 Count**Mucinex**$13.68**4.9★**▲ 58%**](https://www.amazon.com/dp/B0F2JLW618)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -56.2% search growth over the last 90 days.

90K70KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 5.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Cold Relief**18%

*“Great for colds”*

**Efficiency**15%

*“Works perfectly”*

**Value For Money**14%

*“Very affordable”*

**Quality-Overall**10%

*“Best quality”*

**Advertised Vs Actual Product**8%

*“As described”*

**Cough Relief**6%

*“Controls cough”*

**Taste-Overall**3%

*“Great taste”*

**Sleep Quality**3%

*“helps me sleep”*

**Fever Relief**2%

*“It helps when you sick”*

**Sinus Relief**2%

*“Clears up my sinuses”*

### **What buyers complain about **

**Taste-Overall**14%

*“Tastes Bad”*

**Functionality-Overall**11%

*“This hardly works at all”*

**Value For Money**8%

*“Very costly”*

**Cough Relief**5%

*“coughing more than I should”*

**Cold Relief**3%

*“Had a bad case of the flu”*

**Ease Of Use**3%

*“its hard to separate”*

**Quality-Overall**3%

*“Not as good as other brands”*

**Side Effects**2%

*“THIS PRODUCT MADE ME EXTREMELY ILL”*

**Dosage**2%

*“Not that many servings per bottle”*

**Ingredients-Overall**2%

*“Contains nothing”*