[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-category-rollups-us":3,"research-niche-us-health-household-febreze-air-purifier":116},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Famazon\u002Fresearch\u002Fus\u002Fhealth-household",5682,5998252388,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"15690151","Automotive","automotive","\u002Famazon\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Famazon\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",9790,2335302815,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"165797011","Baby Products","baby-products","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products",2244,1684108154,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Famazon\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2220,1674627174,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Famazon\u002Fresearch\u002Fus\u002Fbeauty-personal-care",2534,1223975797,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"2619534011","Pet Supplies","pet-supplies","\u002Famazon\u002Fresearch\u002Fus\u002Fpet-supplies",1386,1198403832,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Famazon\u002Fresearch\u002Fus\u002Farts-crafts-sewing",3612,1166051621,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619526011","Appliances","appliances","\u002Famazon\u002Fresearch\u002Fus\u002Fappliances",845,522195610,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"3375301","Sports & Outdoors","sports-outdoors","\u002Famazon\u002Fresearch\u002Fus\u002Fsports-outdoors",351,473124347,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Famazon\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",964,470873818,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"1063498","Home & Kitchen","home-kitchen","\u002Famazon\u002Fresearch\u002Fus\u002Fhome-kitchen",960,470474522,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"11965861","Musical Instruments","musical-instruments","\u002Famazon\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"1084128","Office Products","office-products","\u002Famazon\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"10304191","Other","other","\u002Famazon\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"18981046011","Amazon Luxury","amazon-luxury","\u002Famazon\u002Fresearch\u002Fus\u002Famazon-luxury",2,34419,{"country":117,"category":121,"niche":122,"verdict":150,"baselines":190,"demand":195,"seasonality":490,"brandShare":503,"products":524,"feedback":611,"lastUpdated":145},{"flag":118,"name":119,"currency":120},"us","United States","USD",{"nodeId":5,"label":6,"slug":7,"href":8},{"marketSize":123,"searchVolume":124,"growth360":125,"growth90":126,"searchConversion":127,"top5ClickShare":128,"top5BrandShare":129,"avgRating":130,"avgReviewCount":131,"avgPrice":132,"priceMin":133,"priceMax":134,"productCount":135,"unitsSoldMax":136,"sponsoredPct":137,"returnRate":138,"successfulLaunches360":139,"newProducts360":139,"amazonNicheId":140,"title":141,"slug":142,"href":143,"leafCategoryName":144,"scrapedAt":145,"brandCount":107,"brandCountYearAgo":146,"sellerCount":147,"signals":148},62179,39853,0.7624,-0.0104,0.0753,0.8351,0.866,4.71,1369,20.72,14.34,29.35,9,4000,0.8889,0.0029,0,"e83c79e4-15db-49af-b6f1-fc7b8222d63b","febreze air purifier","febreze-air-purifier","\u002Famazon\u002Fresearch\u002Fus\u002Fhealth-household\u002Ffebreze-air-purifier","Air Fresheners","2026-07-12T10:29:08.171147+00:00",10,11,[149],"low_competition",{"score":151,"verdict":152,"components":153},42,"skip",[154,159,162,166,169,172,175,180,183,186],{"key":155,"score":156,"weight":157,"raw":158},"marketSize",16,0.15,62179.29,{"key":160,"score":161,"weight":157,"raw":126},"growth",24,{"key":163,"score":164,"weight":165,"raw":127},"conversion",77,0.1,{"key":167,"score":168,"weight":157,"raw":128},"competition",14,{"key":170,"score":171,"weight":165,"raw":129},"brandShare",31,{"key":173,"score":174,"weight":165,"raw":130},"qualityGap",18,{"key":176,"score":177,"weight":178,"raw":179},"reviewMoat",53,0.05,1369.22,{"key":181,"score":182,"weight":165,"raw":138},"returns",99,{"key":184,"score":185,"weight":178,"raw":132},"avgPrice",89,{"key":187,"score":188,"weight":178,"raw":189},"priceRange",91,0.9560293137908061,{"avgRating":191,"medianPrice":192,"medianReturnRate":193,"nichesTracked":194},4.42,22.2,0.0232,38748,{"points":196,"droppedPartialWeek":489},[197,200,203,206,209,212,215,218,221,224,227,230,233,236,239,242,245,248,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,312,315,318,321,323,326,328,331,334,337,340,343,346,349,352,355,358,361,364,367,369,372,374,377,380,383,386,389,391,394,396,399,402,405,407,410,413,416,419,422,425,428,431,434,437,439,442,445,448,450,453,455,457,460,463,466,469,472,475,478,481,484,486],{"week":198,"volume":199},"2024-07-14",690,{"week":201,"volume":202},"2024-07-21",836,{"week":204,"volume":205},"2024-07-28",671,{"week":207,"volume":208},"2024-08-04",548,{"week":210,"volume":211},"2024-08-11",668,{"week":213,"volume":214},"2024-08-18",585,{"week":216,"volume":217},"2024-08-25",636,{"week":219,"volume":220},"2024-09-15",573,{"week":222,"volume":223},"2024-09-22",578,{"week":225,"volume":226},"2024-09-29",552,{"week":228,"volume":229},"2024-10-06",595,{"week":231,"volume":232},"2024-10-13",765,{"week":234,"volume":235},"2024-10-20",566,{"week":237,"volume":238},"2024-10-27",468,{"week":240,"volume":241},"2024-11-03",506,{"week":243,"volume":244},"2024-11-10",603,{"week":246,"volume":247},"2024-11-17",621,{"week":249,"volume":244},"2024-11-24",{"week":251,"volume":252},"2024-12-01",611,{"week":254,"volume":255},"2024-12-08",475,{"week":257,"volume":258},"2024-12-15",411,{"week":260,"volume":261},"2024-12-22",457,{"week":263,"volume":264},"2024-12-29",432,{"week":266,"volume":267},"2025-01-05",656,{"week":269,"volume":270},"2025-01-12",589,{"week":272,"volume":273},"2025-01-19",490,{"week":275,"volume":276},"2025-01-26",462,{"week":278,"volume":279},"2025-02-02",415,{"week":281,"volume":282},"2025-02-09",479,{"week":284,"volume":285},"2025-02-16",487,{"week":287,"volume":288},"2025-02-23",517,{"week":290,"volume":291},"2025-03-02",564,{"week":293,"volume":294},"2025-03-09",542,{"week":296,"volume":297},"2025-03-16",560,{"week":299,"volume":300},"2025-03-23",535,{"week":302,"volume":303},"2025-03-30",553,{"week":305,"volume":306},"2025-04-06",507,{"week":308,"volume":309},"2025-04-13",562,{"week":311,"volume":229},"2025-04-20",{"week":313,"volume":314},"2025-04-27",492,{"week":316,"volume":317},"2025-05-04",460,{"week":319,"volume":320},"2025-05-11",445,{"week":322,"volume":100},"2025-05-18",{"week":324,"volume":325},"2025-05-25",495,{"week":327,"volume":276},"2025-06-01",{"week":329,"volume":330},"2025-06-08",516,{"week":332,"volume":333},"2025-06-15",334,{"week":335,"volume":336},"2025-06-22",443,{"week":338,"volume":339},"2025-06-29",417,{"week":341,"volume":342},"2025-07-06",377,{"week":344,"volume":345},"2025-07-13",610,{"week":347,"volume":348},"2025-07-20",442,{"week":350,"volume":351},"2025-07-27",356,{"week":353,"volume":354},"2025-08-03",530,{"week":356,"volume":357},"2025-08-10",451,{"week":359,"volume":360},"2025-08-17",511,{"week":362,"volume":363},"2025-08-24",440,{"week":365,"volume":366},"2025-08-31",467,{"week":368,"volume":306},"2025-09-07",{"week":370,"volume":371},"2025-09-14",391,{"week":373,"volume":261},"2025-09-21",{"week":375,"volume":376},"2025-09-28",484,{"week":378,"volume":379},"2025-10-05",395,{"week":381,"volume":382},"2025-10-12",436,{"week":384,"volume":385},"2025-10-19",469,{"week":387,"volume":388},"2025-10-26",431,{"week":390,"volume":261},"2025-11-02",{"week":392,"volume":393},"2025-11-09",515,{"week":395,"volume":363},"2025-11-16",{"week":397,"volume":398},"2025-11-23",461,{"week":400,"volume":401},"2025-11-30",407,{"week":403,"volume":404},"2025-12-07",362,{"week":406,"volume":72},"2025-12-14",{"week":408,"volume":409},"2025-12-21",343,{"week":411,"volume":412},"2025-12-28",353,{"week":414,"volume":415},"2026-01-04",416,{"week":417,"volume":418},"2026-01-11",423,{"week":420,"volume":421},"2026-01-18",341,{"week":423,"volume":424},"2026-01-25",366,{"week":426,"volume":427},"2026-02-01",275,{"week":429,"volume":430},"2026-02-08",298,{"week":432,"volume":433},"2026-02-15",329,{"week":435,"volume":436},"2026-02-22",394,{"week":438,"volume":255},"2026-03-01",{"week":440,"volume":441},"2026-03-08",466,{"week":443,"volume":444},"2026-03-15",373,{"week":446,"volume":447},"2026-03-22",409,{"week":449,"volume":382},"2026-03-29",{"week":451,"volume":452},"2026-04-05",491,{"week":454,"volume":404},"2026-04-12",{"week":456,"volume":415},"2026-04-19",{"week":458,"volume":459},"2026-04-26",404,{"week":461,"volume":462},"2026-05-03",568,{"week":464,"volume":465},"2026-05-10",588,{"week":467,"volume":468},"2026-05-17",591,{"week":470,"volume":471},"2026-05-24",664,{"week":473,"volume":474},"2026-05-31",708,{"week":476,"volume":477},"2026-06-07",584,{"week":479,"volume":480},"2026-06-14",693,{"week":482,"volume":483},"2026-06-21",638,{"week":485,"volume":199},"2026-06-28",{"week":487,"volume":488},"2026-07-05",810,false,[491,492,493,494,495,496,497,498,499,500,501,502],0.9338456872260489,0.796875,0.9806003443957421,0.9553019333124609,1.0966525777499478,1.0593952202045502,1.1955619912335629,1.0724796493425173,1.0099405134627426,1.0291513384470883,1.0230249426007096,0.8416170945522856,{"top":504,"otherBrandCount":114,"otherClickShare":523},[505,508,511,514,517,520],{"brand":506,"clickShare":507},"Febreze",0.4402,{"brand":509,"clickShare":510},"isinlive",0.147,{"brand":512,"clickShare":513},"GoKBNY",0.1127,{"brand":515,"clickShare":516},"iSingo",0.0887,{"brand":518,"clickShare":519},"MXZONE",0.0774,{"brand":521,"clickShare":522},"VCLENA",0.0705,0.0635,[525,534,544,553,563,572,581,592,599],{"asin":526,"title":527,"brand":506,"imageUrl":528,"price":133,"rating":529,"reviews":530,"clickShare90":507,"clickShare360":531,"launchDate":532,"amazonUrl":533},"B00OOEY4PK","Febreze Linen & Sky Air Purifier Scent Refill Cartridge 2-Pack White 2 Count","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41E-EsZ1LlL.jpg",4.4,4892,0.4241,"2014-10-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00OOEY4PK",{"asin":535,"title":536,"brand":509,"imageUrl":537,"price":538,"rating":539,"reviews":540,"clickShare90":510,"clickShare360":541,"launchDate":542,"amazonUrl":543},"B08LCRTZXB","4 Pack for Febreze Air purifier Filter Replacement Dual Action HEPA-Type FRF102B Models FHT170 FHT180 FHT190 and Fit for Honeywell HEPAClean U Filter HRF201B Models HHT270 HHT290","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41-BcmMH62L.jpg",28.21,4.8,2305,0.1659,"2019-05-07","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08LCRTZXB",{"asin":545,"title":546,"brand":515,"imageUrl":547,"price":548,"rating":539,"reviews":549,"clickShare90":516,"clickShare360":550,"launchDate":551,"amazonUrl":552},"B07SW5KWBP","2 Pack FRF102B Replacement Filter for Febreze Air purifier Dual Action HEPA-Type FRF102B Models FHT170 FHT180 FHT190 and fit for Honeywell HEPAClean U Filter HRF201B Part #HHT270W & HHT290","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lmqu5M-8L.jpg",18.72,1951,0.0841,"2019-06-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07SW5KWBP",{"asin":554,"title":555,"brand":512,"imageUrl":556,"price":557,"rating":558,"reviews":330,"clickShare90":559,"clickShare360":560,"launchDate":561,"amazonUrl":562},"B0BD6NN5B8","GoKBNY 4-Pack FRF102B Replacement Filter Compatible with Febreze FRF102B\u002FFHT170\u002FFHT180\u002FFHT190 Purifiers and Honey-well Clean U Filter HRF201B\u002FHHT270\u002FHHT290 Purifiers","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51pw0uGmapL.jpg",23.01,4.7,0.0818,0.0744,"2022-09-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BD6NN5B8",{"asin":564,"title":565,"brand":518,"imageUrl":566,"price":567,"rating":539,"reviews":568,"clickShare90":519,"clickShare360":569,"launchDate":570,"amazonUrl":571},"B08CGLPY41","MXZONE True HEPA Filter Replacement Compatible with Febreze FRF102B and Honeywell Filter U HHT270 HHT290 Series Air Purifier","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41OK62VZKrL.jpg",17.7,729,0.0938,"2020-07-07","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08CGLPY41",{"asin":573,"title":574,"brand":521,"imageUrl":575,"price":576,"rating":539,"reviews":577,"clickShare90":522,"clickShare360":578,"launchDate":579,"amazonUrl":580},"B07Z4MYRNN","VCLENA Filter Replacement for Febreze FRF102B & Honeywell U Purifier","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31vLZcIqdtL.jpg",17.01,1143,0.0477,"2019-10-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07Z4MYRNN",{"asin":582,"title":583,"brand":584,"imageUrl":585,"price":586,"rating":539,"reviews":587,"clickShare90":588,"clickShare360":589,"launchDate":590,"amazonUrl":591},"B0CD7B7D7Z","4 Pack Febreze Filter Replacement for FRF102B - Compatible with Honeywell U Filter HRF201B - Fits Honeywell Tabletop & Tower HHT270 HHT290 Series","Bedavol","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41hcAQzQ7kL.jpg",23.33,222,0.0374,0.0674,"2023-09-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CD7B7D7Z",{"asin":593,"title":594,"brand":512,"imageUrl":595,"price":134,"rating":558,"reviews":330,"clickShare90":596,"clickShare360":597,"launchDate":561,"amazonUrl":598},"B0BD6MSV4V","GoKBNY 6-Pack FRF102B Replacement Filter Compatible with Febreze FRF102B\u002FFHT170\u002FFHT180\u002FFHT190 Purifiers and Honey-well Clean U Filter HRF201B\u002FHHT270\u002FHHT290 Purifiers","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51tD3NiZsxL.jpg",0.0309,0.0229,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BD6MSV4V",{"asin":600,"title":601,"brand":602,"imageUrl":603,"price":604,"rating":605,"reviews":606,"clickShare90":607,"clickShare360":608,"launchDate":609,"amazonUrl":610},"B0CBR9XTVJ","4 Pack FHT150W Replacement Filter For Febreze OdorGrab Air Cleaner Purifier H13 True Filter with High-efficiency Activated Carbon","DAODEFUL","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Q8+JkHsIL.jpg",14.76,4.6,49,0.0261,0.0196,"2023-07-13","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CBR9XTVJ",{"love":612,"hate":680,"returnReasons":691},[613,620,627,634,641,648,655,662,669,675],{"topic":614,"percentOfMentions":615,"verbatims":616},"Filtration",0.3085,[617,618,619],"Good filter","Great Quality Filters for a Great Price","Work as well as the high price filters I've bought",{"topic":621,"percentOfMentions":622,"verbatims":623},"Size-Overall",0.20809999999999998,[624,625,626],"Fit perfect","The filters fit well","Fits honeywell",{"topic":628,"percentOfMentions":629,"verbatims":630},"Value For Money",0.1825,[631,632,633],"great value","Fair price","Good price",{"topic":635,"percentOfMentions":636,"verbatims":637},"Quality-Overall",0.0726,[638,639,640],"Great product","Good quality and functionality","Highly recommend for the price and quality",{"topic":642,"percentOfMentions":643,"verbatims":644},"Air Purification",0.057699999999999994,[645,646,647],"Easy to keep our clean air","These are a perfect replacement for the Fabreeze air cleaner that we purchased years ago from Walmart","These are great replacement filters for our Febreze air purifier",{"topic":649,"percentOfMentions":650,"verbatims":651},"Smell",0.0513,[652,653,654],"the air smells clean","Cleaner Smell","Smells good",{"topic":656,"percentOfMentions":657,"verbatims":658},"Advertised Vs Actual Product",0.047,[659,660,661],"Performed as advertised","Exactly as described","Item as described",{"topic":663,"percentOfMentions":664,"verbatims":665},"Assembly\u002FInstallation",0.0265,[666,667,668],"Easy install, fast delivery, will buy again","Easy to replace and install","Easy installation, appear to be made of quality materials, filter material looks to be of good quality as well",{"topic":670,"percentOfMentions":671,"verbatims":672},"Material Quality",0.0179,[673,674],"appear to be made of quality materials","They are solid and very well-made and work like a charm",{"topic":676,"percentOfMentions":677,"verbatims":678},"Ease Of Use",0.0128,[679],"easy to pop right in",[681,687],{"topic":628,"percentOfMentions":682,"verbatims":683},0.6667000000000001,[684,685,686],"also costly","too expensive","Way over priced",{"topic":656,"percentOfMentions":688,"verbatims":689},0.0833,[690],"I almost didn't buy them because the ad copy does not make _perfectly_ clear that this is the case",[692,694,697,699,701,703,705,707,708,711],{"reason":621,"pct":693},0.4267,{"reason":695,"pct":696},"Refills-Overall",0.16,{"reason":649,"pct":698},0.1333,{"reason":700,"pct":165},"Compatibility-Overall",{"reason":656,"pct":702},0.06,{"reason":642,"pct":704},0.0333,{"reason":628,"pct":706},0.026699999999999998,{"reason":614,"pct":706},{"reason":709,"pct":710},"Functionality-Overall",0.02,{"reason":712,"pct":713},"Defective Material\u002FParts",0.0067]