---
title: "dayquil and nyquil pack liquid — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/dayquil-and-nyquil-pack-liquid"
last_updated: "2026-07-14T02:19:05.720Z"
locale: en
meta:
  description: "soft demand (-37.4% this quarter) — dayquil and nyquil pack liquid doesn't clear our bar today."
  "og:description": "soft demand (-37.4% this quarter) — dayquil and nyquil pack liquid doesn't clear our bar today."
  "og:title": "dayquil and nyquil pack liquid — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **dayquil and nyquil pack liquid**

**Skip it**

Soft demand (-37.4% this quarter) — this niche doesn't clear our bar today.

Market size 35Growth 6Conversion 95Competition 60Returns 100Price range 65Avg price 75Brand share 23Review moat 30Quality gap 16

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****12.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$15.06**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.83–$34.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$173K**

$173K/yr · 95K searches

**Review moat**

**Okay****3,547.87**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-37.4%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**8 **▲rising

**Sellers**

**92**

**Top-5 brand share**

**91%**

**Open market**

**6%**

- Vicks36% - Amazon Basics23% - Amazon Basic Care21% - Mucinex6% - Theraflu5% - Tylenol4% - Open — no brand owns it (2 brands, 6%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$5K6%$10K9%$16K12%$21K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 31 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Amazon Basics Daytime Cold and Flu Relief Non-Drowsy Liquid Medicine Original Flavor 12 fl oz (Pack of 1) (Previously Care)](https://m.media-amazon.com/images/I/41+a8MkEBYL.jpg)**Amazon Basics Daytime Cold and Flu Relief Non-Drowsy Liquid Medicine Original Flavor 12 fl oz (Pack of 1) (Previously Care)**Amazon Basics**$5.97**4.7★2,901 rev](https://www.amazon.com/dp/B07JKZBL1F) [2![Amazon Basics Nighttime Severe Cold and Flu Syrup Max Strength Multi-Symptom Relief for Adults and Children 12 Years and Older Berry Flavor 12 fl oz (Previously Care)](https://m.media-amazon.com/images/I/31WaGjrQ39L.jpg)**Amazon Basics Nighttime Severe Cold and Flu Syrup Max Strength Multi-Symptom Relief for Adults and Children 12 Years and Older Berry Flavor 12 fl oz (Previously Care)**Amazon Basics**$6.61**4.7★3,790 rev](https://www.amazon.com/dp/B00ASEO13A) [3![Amazon Basic Care Nighttime Severe Cold and Flu Syrup Max Strength Liquid Medicine for Cough Sore Throat Nasal Congestion Pain Reliever Fever Reducer Original 12 fl oz](https://m.media-amazon.com/images/I/41QDHCu+EJL.jpg)**Amazon Basic Care Nighttime Severe Cold and Flu Syrup Max Strength Liquid Medicine for Cough Sore Throat Nasal Congestion Pain Reliever Fever Reducer Original 12 fl oz**Amazon Basic Care**$6.08**4.7★2,259 rev](https://www.amazon.com/dp/B09HJTM8DK) [4![Vicks DayQuil & NyQuil SEVERE Cold & Flu Medicine Relief for Headache Fever Sore Throat Minor Aches & Pains Nasal Congestion Sinus Pressure Stuffy Nose and Cough Co-Pack 2 x 12 OZ](https://m.media-amazon.com/images/I/51XjnxIUtaL.jpg)**Vicks DayQuil & NyQuil SEVERE Cold & Flu Medicine Relief for Headache Fever Sore Throat Minor Aches & Pains Nasal Congestion Sinus Pressure Stuffy Nose and Cough Co-Pack 2 x 12 OZ**Vicks**$20.94**4.8★4,884 rev](https://www.amazon.com/dp/B00EQA34W6) [5![Amazon Basic Care Maximum Strength Daytime Honey Flavor Severe Cold and Flu Relief Multi-Symptom Non-Drowsy Cough Sore Throat Nasal Congestion Liquid Medicine 12 fl oz (Pack of 1)](https://m.media-amazon.com/images/I/41VGrwUfukL.jpg)**Amazon Basic Care Maximum Strength Daytime Honey Flavor Severe Cold and Flu Relief Multi-Symptom Non-Drowsy Cough Sore Throat Nasal Congestion Liquid Medicine 12 fl oz (Pack of 1)**Amazon Basic Care**$5.66**4.6★687 rev](https://www.amazon.com/dp/B09XDJVM57)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![GoodSense Daytime and Nighttime Max Strength Severe Cold and Flu Relief Combination Pack; Cold and Flu Medicine for Day and Night 12 Fl Oz Each](https://m.media-amazon.com/images/I/51lrcrbU8KL.jpg)**GoodSense Daytime and Nighttime Max Strength Severe Cold and Flu Relief Combination Pack; Cold and Flu Medicine for Day and Night 12 Fl Oz Each**GoodSense**$12.90**14 rev5mo ago](https://www.amazon.com/dp/B0GLJRQX4C) [![Vicks DayQuil & NyQuil Intense Flu Liquid Value Pack Over-the-Counter Multi-Symptom Powerful Relief for Body Aches Fever Headache Sore Throat and Cough 6 Hour Relief Cherry Flavor 12 FL OZ](https://m.media-amazon.com/images/I/51tFSbiSTEL.jpg)**Vicks DayQuil & NyQuil Intense Flu Liquid Value Pack Over-the-Counter Multi-Symptom Powerful Relief for Body Aches Fever Headache Sore Throat and Cough 6 Hour Relief Cherry Flavor 12 FL OZ**Vicks**$19.95**288 rev1y ago](https://www.amazon.com/dp/B0FBNMGCGG) [![VICKS DayQuil and NyQuil Kids Grape Cold & Cough + Fever Multi-Symptom Relief Liquid Co-Pack Specially Formulated for Kids Ages 6+ 2x8 OZ](https://m.media-amazon.com/images/I/41n3w6cFNTL.jpg)**VICKS DayQuil and NyQuil Kids Grape Cold & Cough + Fever Multi-Symptom Relief Liquid Co-Pack Specially Formulated for Kids Ages 6+ 2x8 OZ**Vicks**$20.90**296 rev1y ago](https://www.amazon.com/dp/B0F1WBHLQS) [![Vicks DayQuil Severe Cold & Flu Liquid Medicine Daytime Relief for Headache Fever Sore Throat Minor Aches & Pains Chest Congestion Stuffy Nose Nasal Congestion Sinus Pressure & Cough 2x12oz](https://m.media-amazon.com/images/I/51zqWVN5rZL.jpg)**Vicks DayQuil Severe Cold & Flu Liquid Medicine Daytime Relief for Headache Fever Sore Throat Minor Aches & Pains Chest Congestion Stuffy Nose Nasal Congestion Sinus Pressure & Cough 2x12oz**Vicks**$24.51**887 rev1y ago](https://www.amazon.com/dp/B0DHYJQ99R) [![Theraflu Severe Cold and Cough Nighttime and Daytime Cough and Cold Medicine Berry Flavor - 8.3 Fl Oz Syrup x 2](https://m.media-amazon.com/images/I/512sGA+ZKyL.jpg)**Theraflu Severe Cold and Cough Nighttime and Daytime Cough and Cold Medicine Berry Flavor - 8.3 Fl Oz Syrup x 2**Theraflu**$13.66**883 rev1y ago](https://www.amazon.com/dp/B0DH87CW4Y)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![GoodSense Daytime and Nighttime Max Strength Severe Cold and Flu Relief Combination Pack; Cold and Flu Medicine for Day and Night 12 Fl Oz Each](https://m.media-amazon.com/images/I/51lrcrbU8KL.jpg)**GoodSense Daytime and Nighttime Max Strength Severe Cold and Flu Relief Combination Pack; Cold and Flu Medicine for Day and Night 12 Fl Oz Each**GoodSense**$12.90**4.9★**▲ 259%**](https://www.amazon.com/dp/B0GLJRQX4C) [![Amazon Basic Care Nighttime Cold & Flu Relief Syrup Cherry 8 fl oz (1-Pack)](https://m.media-amazon.com/images/I/41FPfH5y-4S.jpg)**Amazon Basic Care Nighttime Cold & Flu Relief Syrup Cherry 8 fl oz (1-Pack)**Amazon Basic Care**$4.83**4.7★**▲ 153%**](https://www.amazon.com/dp/B08ZDX967T) [![AXIV Daytime Multi-Symptom Day Relief for Cold Cough and Flu Symptom Non-Drowsy Alcohol Free Cold & Flu Relief Liquid Medicine 12 FL OZ](https://m.media-amazon.com/images/I/41CEGsVNrJL.jpg)**AXIV Daytime Multi-Symptom Day Relief for Cold Cough and Flu Symptom Non-Drowsy Alcohol Free Cold & Flu Relief Liquid Medicine 12 FL OZ**AXIV**$8.98**4.6★**▲ 140%**](https://www.amazon.com/dp/B0D9P6XN33) [![Amazon Basics Daytime Cold and Flu Relief Non-Drowsy Liquid Medicine Original Flavor 12 fl oz (Pack of 1) (Previously Care)](https://m.media-amazon.com/images/I/41+a8MkEBYL.jpg)**Amazon Basics Daytime Cold and Flu Relief Non-Drowsy Liquid Medicine Original Flavor 12 fl oz (Pack of 1) (Previously Care)**Amazon Basics**$5.97**4.7★**▲ 110%**](https://www.amazon.com/dp/B07JKZBL1F) [![Amazon Basic Care Nighttime Severe Cold and Flu Syrup Max Strength Liquid Medicine for Cough Sore Throat Nasal Congestion Pain Reliever Fever Reducer Original 12 fl oz](https://m.media-amazon.com/images/I/41QDHCu+EJL.jpg)**Amazon Basic Care Nighttime Severe Cold and Flu Syrup Max Strength Liquid Medicine for Cough Sore Throat Nasal Congestion Pain Reliever Fever Reducer Original 12 fl oz**Amazon Basic Care**$6.08**4.7★**▲ 94%**](https://www.amazon.com/dp/B09HJTM8DK)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 101 weeks — -37.4% search growth over the last 90 days.

30K20KSpike '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Sep, Oct, Nov, Dec · busiest ÷ quietest = 22.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**17%

*“Great deal”*

**Cold Relief**13%

*“Great for severe cold”*

**Efficiency**12%

*“Works well”*

**Quality-Overall**9%

*“Best quality”*

**Advertised Vs Actual Product**8%

*“as pictured”*

**Cough Relief**7%

*“Stops the Cough”*

**Sleep Quality**6%

*“helps me sleep”*

**Taste-Overall**4%

*“I also like that it doesnt leave a terrible aftertaste”*

**Flavor**2%

*“Decent flavor too”*

**Fever Relief**2%

*“Flu liquid is strong to give me relief of fever”*

### **What buyers complain about **

**Taste-Overall**26%

*“Tastes Bad”*

**Cough Relief**8%

*“not that good for a bad cough”*

**Functionality-Overall**5%

*“This hardly works at all”*

**Value For Money**4%

*“Waste of money”*

**Size-Overall**4%

*“Small bottles”*

**Flavor**4%

*“unfortunately the flavor is rather off-putting”*

**Sleep Quality**3%

*“I can't vouch for the nighttime”*

**Smell**3%

*“actually smells a little bit like urine”*

**Quality-Overall**2%

*“This will be my last month for lesser quality”*

**Dosage**2%

*“Figuring out the dosage was difficult”*

### **Top return reasons **

**Leak-Proof**100%