---
title: "clove oil — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/clove-oil"
last_updated: "2026-07-14T04:28:58.743Z"
locale: en
meta:
  description: "clove oil shows searches that convert (13.1% search→purchase), but prices mostly outside the sweet spot ($6.28–$14.73) keeps it on the watch list."
  "og:description": "clove oil shows searches that convert (13.1% search→purchase), but prices mostly outside the sweet spot ($6.28–$14.73) keeps it on the watch list."
  "og:title": "clove oil — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

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# **clove oil**

**Worth a look**

Shows searches that convert (13.1% search→purchase), but prices mostly outside the sweet spot ($6.28–$14.73) keeps it on the watch list.

Market size 94Growth 25Conversion 96Competition 23Returns 95Price range 0Avg price 34Brand share 54Review moat 24Quality gap 27

**Conversion**

**Incredible****13.1%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Market size**

**Great****$1.9M**

$1.9M/yr · 1.4M searches

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$10.07**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-0.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****5,964.77**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

**Price range**

**Bad****$6.28–$14.73**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**12 **▼falling

**Sellers**

**36**

**Top-5 brand share**

**72%**

**Open market**

**19%**

- Nexon Botanics28% - HIQILI17% - EVOKE OCCU9% - Handcraft Blends9% - Brooklyn Botany9% - SU JUABA9%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$191K20%$383K30%$574K40%$766K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Organic Clove Essential Oil 30 ml - Pure Natural Undiluted for Toothache Sore Muscles Skin & Hair Care - Soothing Clove Bud Essential Oil - Nexon Botanics](https://m.media-amazon.com/images/I/41T4BVGHY-L.jpg)**Organic Clove Essential Oil 30 ml - Pure Natural Undiluted for Toothache Sore Muscles Skin & Hair Care - Soothing Clove Bud Essential Oil - Nexon Botanics**Nexon Botanics**$14.73**4.6★26,407 rev](https://www.amazon.com/dp/B08G3B7S47) [2![HIQILI 1 Fl Oz Clove Oil for Teeth and Gums Oral Care DIY Clean Spray Aromatherapy - 30ml](https://m.media-amazon.com/images/I/416CYRuxQxL.jpg)**HIQILI 1 Fl Oz Clove Oil for Teeth and Gums Oral Care DIY Clean Spray Aromatherapy - 30ml**HIQILI**$6.98**4.6★3,630 rev](https://www.amazon.com/dp/B0BR3LWFR2) [3![EVOKE OCCU Clove Oil for Teeth and Gums - Oral Care Toothache Relief & Fresh Breath - DIY Mouthwash - 4 Fl Oz](https://m.media-amazon.com/images/I/51W16+fnQzL.jpg)**EVOKE OCCU Clove Oil for Teeth and Gums - Oral Care Toothache Relief & Fresh Breath - DIY Mouthwash - 4 Fl Oz**EVOKE OCCU**$9.97**4.6★2,131 rev](https://www.amazon.com/dp/B09M85RT1Z) [4![Handcraft Blends Clove Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance](https://m.media-amazon.com/images/I/41azWBRbOzL.jpg)**Handcraft Blends Clove Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance**Handcraft Blends**$9.69**4.7★2,233 rev](https://www.amazon.com/dp/B0977N9W54) [5![Brooklyn Botany Clove Essential Oil - Huge 4 Fl Oz - 100% Pure and Natural - Premium Grade with Dropper - for Aromatherapy and Diffuser](https://m.media-amazon.com/images/I/41x9S4vbk1L.jpg)**Brooklyn Botany Clove Essential Oil - Huge 4 Fl Oz - 100% Pure and Natural - Premium Grade with Dropper - for Aromatherapy and Diffuser**Brooklyn Botany**$8.79**4.7★2,494 rev](https://www.amazon.com/dp/B09KVJ3N7W)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MUNUSNA Clove Essential Oil 100% Pure Natural Clove Oil for Oral Care Teeth & Gums Care Aromatherapy Diffuser Skin Body Soap and Candle Making 100ML](https://m.media-amazon.com/images/I/41HAu74-74L.jpg)**MUNUSNA Clove Essential Oil 100% Pure Natural Clove Oil for Oral Care Teeth & Gums Care Aromatherapy Diffuser Skin Body Soap and Candle Making 100ML**MUNUSNA**$7.74**2,429 rev8mo ago](https://www.amazon.com/dp/B0FYXGBHWM) [![100% Pure Clove Essential Oil - 4 Fl Oz - Clove Oil for Hair Skin Diffuser Aromatherapy & DIY Candle Making Scent](https://m.media-amazon.com/images/I/41wtz6x6qDL.jpg)**100% Pure Clove Essential Oil - 4 Fl Oz - Clove Oil for Hair Skin Diffuser Aromatherapy & DIY Candle Making Scent**Gya Labs**$12.07**10,865 rev10mo ago](https://www.amazon.com/dp/B0FN3JWMPV) [![SU JUABA Clove Essential Oil 4 Oz Aromatherapy Oil for Oral Care Teeth & Gums Diffuser Skin Hair - 118ML](https://m.media-amazon.com/images/I/513+QGrwkwL.jpg)**SU JUABA Clove Essential Oil 4 Oz Aromatherapy Oil for Oral Care Teeth & Gums Diffuser Skin Hair - 118ML**SU JUABA**$8.71**541 rev1y ago](https://www.amazon.com/dp/B0FBWJ9W2P) [![Organic Clove Essential Oil 100% Pure USDA Certified Clove Bud Oil for Teeth & Gums Toothache Relief Hair Growth & Aromatherapy Premium Cloves Oil for DIY Wellness by Fiora Naturals](https://m.media-amazon.com/images/I/41PTO4As4QL.jpg)**Organic Clove Essential Oil 100% Pure USDA Certified Clove Bud Oil for Teeth & Gums Toothache Relief Hair Growth & Aromatherapy Premium Cloves Oil for DIY Wellness by Fiora Naturals**Fiora Naturals**$13.39**3,487 rev1y ago](https://www.amazon.com/dp/B0DT7GYM78) [![HIQILI 1 Fl Oz Clove Oil for Teeth and Gums Oral Care DIY Clean Spray Aromatherapy - 30ml](https://m.media-amazon.com/images/I/416CYRuxQxL.jpg)**HIQILI 1 Fl Oz Clove Oil for Teeth and Gums Oral Care DIY Clean Spray Aromatherapy - 30ml**HIQILI**$6.98**3,630 rev3y ago](https://www.amazon.com/dp/B0BR3LWFR2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![MUNUSNA Clove Essential Oil 100% Pure Natural Clove Oil for Oral Care Teeth & Gums Care Aromatherapy Diffuser Skin Body Soap and Candle Making 100ML](https://m.media-amazon.com/images/I/41HAu74-74L.jpg)**MUNUSNA Clove Essential Oil 100% Pure Natural Clove Oil for Oral Care Teeth & Gums Care Aromatherapy Diffuser Skin Body Soap and Candle Making 100ML**MUNUSNA**$7.74**4.4★**▲ 91%**](https://www.amazon.com/dp/B0FYXGBHWM) [![SU JUABA Clove Essential Oil 4 Oz Aromatherapy Oil for Oral Care Teeth & Gums Diffuser Skin Hair - 118ML](https://m.media-amazon.com/images/I/513+QGrwkwL.jpg)**SU JUABA Clove Essential Oil 4 Oz Aromatherapy Oil for Oral Care Teeth & Gums Diffuser Skin Hair - 118ML**SU JUABA**$8.71**4.7★**▲ 77%**](https://www.amazon.com/dp/B0FBWJ9W2P) [![100% Pure Clove Essential Oil - 4 Fl Oz - Clove Oil for Hair Skin Diffuser Aromatherapy & DIY Candle Making Scent](https://m.media-amazon.com/images/I/41wtz6x6qDL.jpg)**100% Pure Clove Essential Oil - 4 Fl Oz - Clove Oil for Hair Skin Diffuser Aromatherapy & DIY Candle Making Scent**Gya Labs**$12.07**4.5★**▲ 74%**](https://www.amazon.com/dp/B0FN3JWMPV) [![Brooklyn Botany Clove Essential Oil - Huge 4 Fl Oz - 100% Pure and Natural - Premium Grade with Dropper - for Aromatherapy and Diffuser](https://m.media-amazon.com/images/I/41x9S4vbk1L.jpg)**Brooklyn Botany Clove Essential Oil - Huge 4 Fl Oz - 100% Pure and Natural - Premium Grade with Dropper - for Aromatherapy and Diffuser**Brooklyn Botany**$8.79**4.7★**▲ 25%**](https://www.amazon.com/dp/B09KVJ3N7W) [![Organic Clove Essential Oil 30 ml - Pure Natural Undiluted for Toothache Sore Muscles Skin & Hair Care - Soothing Clove Bud Essential Oil - Nexon Botanics](https://m.media-amazon.com/images/I/41T4BVGHY-L.jpg)**Organic Clove Essential Oil 30 ml - Pure Natural Undiluted for Toothache Sore Muscles Skin & Hair Care - Soothing Clove Bud Essential Oil - Nexon Botanics**Nexon Botanics**$14.73**4.6★**▲ 17%**](https://www.amazon.com/dp/B08G3B7S47)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -0.6% search growth over the last 90 days.

30K20KSpike '24Black Friday '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**18%

*“Great scent”*

**Quality-Overall**18%

*“Excellent Product”*

**Tooth Sensitivity**12%

*“Helpful with toothache”*

**Value For Money**8%

*“Great Value”*

**Oral Hygiene**6%

*“Great for Oral Hygiene”*

**Advertised Vs Actual Product**6%

*“Meets product descriptions”*

**Strength**5%

*“Strong stuff”*

**Efficiency**3%

*“It's quite effective”*

**Lubrication**3%

*“Very Potent - Excellent Oil”*

**Tooth Brightening**2%

*“I also feel like my teeth are brighter from it”*

### **What buyers complain about **

**Smell**19%

*“Smells bad”*

**Oral Hygiene**11%

*“This is not appropriate for oral care”*

**Advertised Vs Actual Product**6%

*“False description”*

**Dilute/Watery**5%

*“This is significantly diluted”*

**Leak-Proof**4%

*“Package leaked”*

**Pain Relief-Overall**4%

*“causing significant pain”*

**Taste-Overall**4%

*“Taste is awful”*

**Instructions/User Manual/Troubleshooting**3%

*“No instructions”*

**Allergies**3%

*“allergic reaction”*

**Strength**2%

*“Not strong enough”*

### **Top return reasons **

**Advertised Vs Actual Product**21%

**Smell**21%

**Leak-Proof**13%

**Functionality-Overall**6%

**Size-Overall**6%

**Oily/Greasy**4%

**Tooth Sensitivity**3%

**Value For Money**3%

**Oral Hygiene**3%

**Dilute/Watery**2%