---
title: "cinnamon protein powder — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/cinnamon-protein-powder"
last_updated: "2026-07-14T05:37:38.888Z"
locale: en
meta:
  description: "cinnamon protein powder shows low returns (0.0%), but a concentrated shelf (top 5 take 69% of clicks) keeps it on the watch list."
  "og:description": "cinnamon protein powder shows low returns (0.0%), but a concentrated shelf (top 5 take 69% of clicks) keeps it on the watch list."
  "og:title": "cinnamon protein powder — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **cinnamon protein powder**

**Worth a look**

Shows low returns (0.0%), but a concentrated shelf (top 5 take 69% of clicks) keeps it on the watch list.

Market size 50Growth 29Conversion 66Competition 27Returns 100Price range 95Avg price 95Brand share 35Review moat 46Quality gap 48

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$43.27**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$14.53–$90.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$277K**

$277K/yr · 108K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,887.87**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+3.0%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****69%**

top-5 click share — leaders hold, buyers still browse

## **Competition**

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **—flat

**Sellers**

**18**

**Top-5 brand share**

**84%**

**Open market**

**13%**

- GHOST41% - Optimum Nutrition20% - Dymatize10% - Quest10% - Jacked Factory4% - FlavCity3% - Open — no brand owns it (5 brands, 13%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$28K20%$55K30%$83K40%$111K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![GHOST Whey Protein Powder Cinnabon - 2LB 25G of Protein - Cinnamon Roll Flavored Isolate Concentrate & Hydrolyzed Whey Protein Blend - Post Workout Shakes - Soy & Gluten Free](https://m.media-amazon.com/images/I/412k00y-p8L.jpg)**GHOST Whey Protein Powder Cinnabon - 2LB 25G of Protein - Cinnamon Roll Flavored Isolate Concentrate & Hydrolyzed Whey Protein Blend - Post Workout Shakes - Soy & Gluten Free**GHOST**$49.25**4.4★5,182 rev](https://www.amazon.com/dp/B0BYBB4HF7) [2![Dymatize ISO100 Whey Protein Powder Isolate Cinnamon Cereal 25g of Protein 5.5g BCAAs Less Than 120 Cal. Gluten Free 1g Fat 1g Sugar 2g Carb (20 Servings)](https://m.media-amazon.com/images/I/517HPVQJO6L.jpg)**Dymatize ISO100 Whey Protein Powder Isolate Cinnamon Cereal 25g of Protein 5.5g BCAAs Less Than 120 Cal. Gluten Free 1g Fat 1g Sugar 2g Carb (20 Servings)**Dymatize**$35.81**4.5★585 rev](https://www.amazon.com/dp/B0D4VWVJ6C) [3![Optimum Nutrition New Flavor Gold Standard 100% Whey Protein Powder Cinnamon Roll 2 Pound (Pack of 1) (Packaging May Vary)](https://m.media-amazon.com/images/I/41mBUwngq-L.jpg)**Optimum Nutrition New Flavor Gold Standard 100% Whey Protein Powder Cinnamon Roll 2 Pound (Pack of 1) (Packaging May Vary)**Optimum Nutrition**$36.95**4.6★996 rev](https://www.amazon.com/dp/B0CTD7ZJBX) [4![Quest Nutrition Cinnamon Crunch Protein Powder 20g Protein 2g Net Carb 1g Sugar Low Carb Gluten Free 1.6 Pound 24 Servings](https://m.media-amazon.com/images/I/41fsuwr5DiL.jpg)**Quest Nutrition Cinnamon Crunch Protein Powder 20g Protein 2g Net Carb 1g Sugar Low Carb Gluten Free 1.6 Pound 24 Servings**Quest**$28.43**4.2★8,254 rev](https://www.amazon.com/dp/B07L9246K1) [5![GHOST Whey Protein Powder Cinnabon - 5LB 25G of Protein - Cinnamon Roll Flavored Isolate Concentrate & Hydrolyzed Whey Protein Blend - Post Workout Shakes - Soy & Gluten Free](https://m.media-amazon.com/images/I/41vqhfNyGlL.jpg)**GHOST Whey Protein Powder Cinnabon - 5LB 25G of Protein - Cinnamon Roll Flavored Isolate Concentrate & Hydrolyzed Whey Protein Blend - Post Workout Shakes - Soy & Gluten Free**GHOST**$90.28**4.4★5,182 rev](https://www.amazon.com/dp/B0D3JDN1QF)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![GHOST Vegan Protein Powder Cinnabon 2.5LB Tub 25G of Protein - Plant-Based Pea & Organic Pumpkin Blend Protein with Fiber & Iron - Flavored Post Workout Shakes - Soy & Gluten Free](https://m.media-amazon.com/images/I/41xoLkSlHdL.jpg)**GHOST Vegan Protein Powder Cinnabon 2.5LB Tub 25G of Protein - Plant-Based Pea & Organic Pumpkin Blend Protein with Fiber & Iron - Flavored Post Workout Shakes - Soy & Gluten Free**GHOST**$48.17**1,700 rev5mo ago](https://www.amazon.com/dp/B0GJ367LJ9) [![Jacked Factory Authentic ISO Grass Fed Whey Protein Isolate Powder - Low Carb Non-GMO Muscle Building Protein w/No Fillers Post Workout Recovery Cinnamon Cereal Splash - 25 Servings](https://m.media-amazon.com/images/I/4148mPuDmfL.jpg)**Jacked Factory Authentic ISO Grass Fed Whey Protein Isolate Powder - Low Carb Non-GMO Muscle Building Protein w/No Fillers Post Workout Recovery Cinnamon Cereal Splash - 25 Servings**Jacked Factory**$28.15**23 rev5mo ago](https://www.amazon.com/dp/B0FTZT7NBS) [![Ballerina Farm Grass Fed Whey Protein Powder Maple Cinnamon 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts & Prebiotic Fiber No Artificial Ingredients 20 Servings](https://m.media-amazon.com/images/I/41ZyJxOmQiL.jpg)**Ballerina Farm Grass Fed Whey Protein Powder Maple Cinnamon 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts & Prebiotic Fiber No Artificial Ingredients 20 Servings**Ballerina Farm**$59.56**95 rev6mo ago](https://www.amazon.com/dp/B0GCQ8XHBM) [![FlavCity All in One Protein Shake Powder Cinnamon Roll - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings](https://m.media-amazon.com/images/I/51nLfqqzHlL.jpg)**FlavCity All in One Protein Shake Powder Cinnamon Roll - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings**FlavCity**$59.72**86 rev6mo ago](https://www.amazon.com/dp/B0G8RMPCV5) [![Nutricost Whey Protein Concentrate 2 LB Churro Flavored - GMO-Free Gluten-Free](https://m.media-amazon.com/images/I/41H18Y2VLlL.jpg)**Nutricost Whey Protein Concentrate 2 LB Churro Flavored - GMO-Free Gluten-Free**Nutricost**$33.16**129 rev1y ago](https://www.amazon.com/dp/B0F8LF6M36)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Jacked Factory Authentic ISO Grass Fed Whey Protein Isolate Powder - Low Carb Non-GMO Muscle Building Protein w/No Fillers Post Workout Recovery Cinnamon Cereal Splash - 25 Servings](https://m.media-amazon.com/images/I/4148mPuDmfL.jpg)**Jacked Factory Authentic ISO Grass Fed Whey Protein Isolate Powder - Low Carb Non-GMO Muscle Building Protein w/No Fillers Post Workout Recovery Cinnamon Cereal Splash - 25 Servings**Jacked Factory**$28.15**4.2★**▲ 173%**](https://www.amazon.com/dp/B0FTZT7NBS) [![Ballerina Farm Grass Fed Whey Protein Powder Maple Cinnamon 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts & Prebiotic Fiber No Artificial Ingredients 20 Servings](https://m.media-amazon.com/images/I/41ZyJxOmQiL.jpg)**Ballerina Farm Grass Fed Whey Protein Powder Maple Cinnamon 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts & Prebiotic Fiber No Artificial Ingredients 20 Servings**Ballerina Farm**$59.56**4.8★**▲ 103%**](https://www.amazon.com/dp/B0GCQ8XHBM) [![GHOST Vegan Protein Powder Cinnabon 2.5LB Tub 25G of Protein - Plant-Based Pea & Organic Pumpkin Blend Protein with Fiber & Iron - Flavored Post Workout Shakes - Soy & Gluten Free](https://m.media-amazon.com/images/I/41xoLkSlHdL.jpg)**GHOST Vegan Protein Powder Cinnabon 2.5LB Tub 25G of Protein - Plant-Based Pea & Organic Pumpkin Blend Protein with Fiber & Iron - Flavored Post Workout Shakes - Soy & Gluten Free**GHOST**$48.17**4.1★**▲ 102%**](https://www.amazon.com/dp/B0GJ367LJ9) [![FlavCity All in One Protein Shake Powder Cinnamon Roll - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings](https://m.media-amazon.com/images/I/51nLfqqzHlL.jpg)**FlavCity All in One Protein Shake Powder Cinnamon Roll - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings**FlavCity**$59.72**4.5★**▲ 91%**](https://www.amazon.com/dp/B0G8RMPCV5) [![Optimum Nutrition Gold Standard 100% Whey Protein Powder Cinnamon Roll 1 Pound (Pack of 1)](https://m.media-amazon.com/images/I/41XziEyJRiL.jpg)**Optimum Nutrition Gold Standard 100% Whey Protein Powder Cinnamon Roll 1 Pound (Pack of 1)**Optimum Nutrition**$20.00**4.6★**▲ 35%**](https://www.amazon.com/dp/B0F5J17DC7)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +3.0% search growth over the last 90 days.

60K40KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Dec · busiest ÷ quietest = 15.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**32%

*“It's so tasty as is”*

**Nutritional Content**19%

*“Great protein powder”*

**Flavor**15%

*“Awesome Flavor”*

**Quality-Overall**4%

*“Excellent product”*

**Value For Money**4%

*“Good for the price”*

**Solubility**3%

*“mixes easily”*

**Sweetness**3%

*“Not too sweet just right”*

**Blend/Ratio**2%

*“It blends easy too”*

**Ingredients-Overall**2%

*“Clean ingredients”*

**Texture/Consistency-Overall**1%

*“Smooth consistency”*

### **What buyers complain about **

**Taste-Overall**13%

*“Horrible aftertaste”*

**Flavor**10%

*“Tastes Like Banana- not the flavor I bought”*

**Value For Money**8%

*“Overpriced also”*

**Nutritional Content**7%

*“but I've been lacking protein”*

**Sweetness**6%

*“Too sweet”*

**Artificial Sweeteners**3%

*“Cinnamon Cereal Splash is overwhelmingly artificial and excessively sweet”*

**Texture/Consistency-Overall**2%

*“I think the texture will Gag a maggot for some”*

**Solubility**1%

*“This powder does not blend”*

**Acid Regulator/Stomach Ache Relief**1%

*“I have terrible acid reflux”*

**Size-Overall**1%

*“The protein container seems very large for the amount of product it contains”*

### **Top return reasons **

**Charging**100%