---
title: "chiggerex — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/chiggerex"
last_updated: "2026-07-13T19:48:57.063Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 94% of clicks) — chiggerex doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 94% of clicks) — chiggerex doesn't clear our bar today."
  "og:title": "chiggerex — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **chiggerex**

**Skip it**

Brand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.

Market size 21Growth 30Conversion 77Competition 25Returns 100Price range 64Avg price 85Brand share 16Review moat 20Quality gap 48

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$19.04**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****7.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$4.25–$33.83**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+4.0%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****70%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****$86K**

$86K/yr · 60K searches

**Review moat**

**Bad****13,123.25**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**9 **▼falling

**Sellers**

**71**

**Top-5 brand share**

**94%**

**Open market**

**5%**

- Salonpas69% - HealthWise12% - Ebanel6% - Globe5% - Bactine MAX2% - MOHNARK2% - Open — no brand owns it (3 brands, 5%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$9K20%$17K30%$26K40%$34K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Salonpas LIDOCAINE Plus Pain Relieving Liquid (Pack of 2)](https://m.media-amazon.com/images/I/41sl-jUi+ZL.jpg)**Salonpas LIDOCAINE Plus Pain Relieving Liquid (Pack of 2)**Salonpas**$25.14**4.8★430 rev](https://www.amazon.com/dp/B07J9QGNSW) [2![Salonpas Deep Relieving Gel - 2.75 oz Pack of 2](https://m.media-amazon.com/images/I/41Qa+BDT78L.jpg)**Salonpas Deep Relieving Gel - 2.75 oz Pack of 2**Salonpas**$20.83**4.6★635 rev](https://www.amazon.com/dp/B073V3RPYZ) [3![Salonpas LIDOCAINE Plus 3 oz Pain Relieving Cream! Maximum Strength 4% Lidocaine for Numbing Pain Relief! (2 Pack)](https://m.media-amazon.com/images/I/51bWHMMIONL.jpg)**Salonpas LIDOCAINE Plus 3 oz Pain Relieving Cream! Maximum Strength 4% Lidocaine for Numbing Pain Relief! (2 Pack)**Salonpas**$23.97**4.6★1,351 rev](https://www.amazon.com/dp/B076MPV8CV) [4![HealthWise Lidocaine Plus+ Cream | Numbs Away Pain | | Non-Greasy | 3.0 Oz | 4% OTC Lidocaine + 10% Benzyl Alcohol | Topical Anesthetic](https://m.media-amazon.com/images/I/41cr7qsttAL.jpg)**HealthWise Lidocaine Plus+ Cream | Numbs Away Pain | | Non-Greasy | 3.0 Oz | 4% OTC Lidocaine + 10% Benzyl Alcohol | Topical Anesthetic**HealthWise**$4.25**4.4★2,009 rev](https://www.amazon.com/dp/B0D8937KK6) [5![Salonpas Deep Relieving Gel 2 Count](https://m.media-amazon.com/images/I/41Qa+BDT78L.jpg)**Salonpas Deep Relieving Gel 2 Count**Salonpas**$19.93**4.6★980 rev](https://www.amazon.com/dp/B01INL85E0)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![HealthA2Z Rectal Care Cream Lidocaine 5% Local Anesthetic Topical Numbing Cream Relieves Pain Itching & Burning Anorectal Disorders 28g Tube](https://m.media-amazon.com/images/I/41dFKTaaUkL.jpg)**HealthA2Z Rectal Care Cream Lidocaine 5% Local Anesthetic Topical Numbing Cream Relieves Pain Itching & Burning Anorectal Disorders 28g Tube**HealthA2Z**$18.94**60 rev11mo ago](https://www.amazon.com/dp/B0FKHPTNRF) [![HealthWise Lidocaine Plus+ Cream | Numbs Away Pain | | Non-Greasy | 3.0 Oz | 4% OTC Lidocaine + 10% Benzyl Alcohol | Topical Anesthetic](https://m.media-amazon.com/images/I/41cr7qsttAL.jpg)**HealthWise Lidocaine Plus+ Cream | Numbs Away Pain | | Non-Greasy | 3.0 Oz | 4% OTC Lidocaine + 10% Benzyl Alcohol | Topical Anesthetic**HealthWise**$4.25**2,009 rev2y ago](https://www.amazon.com/dp/B0D8937KK6) [![Globe Lidocaine 4% + Pain Relieving Cream Fast Acting Numbing Relief Unscented Compare to the Brand Name Lidocaine Plus Pain Relieving Cream. (3 oz Tubes x 3) (Total 9 oz)](https://m.media-amazon.com/images/I/51QpXZA3pnL.jpg)**Globe Lidocaine 4% + Pain Relieving Cream Fast Acting Numbing Relief Unscented Compare to the Brand Name Lidocaine Plus Pain Relieving Cream. (3 oz Tubes x 3) (Total 9 oz)**Globe**$21.73**239 rev2y ago](https://www.amazon.com/dp/B0CFYM4TGB) [![Ebanel Set of 5% Lidocaine Numbing Cream and 5% Lidocaine Spray Pain Relief Numbing Spray for Skin Maximum Strength Topical Anesthetic to Numb Pain Burn Itch for Local and Anorectal Uses](https://m.media-amazon.com/images/I/41DBvBumPaL.jpg)**Ebanel Set of 5% Lidocaine Numbing Cream and 5% Lidocaine Spray Pain Relief Numbing Spray for Skin Maximum Strength Topical Anesthetic to Numb Pain Burn Itch for Local and Anorectal Uses**Ebanel**$33.83**78,231 rev3y ago](https://www.amazon.com/dp/B0BHJNQB7K) [![MOHNARK Lidocaine 4% Numbing Cream Topical Anesthetic for Muscle & Joint Pain Itch & Sunburn Relief Fast-Acting Non-Greasy Odor-Free with Vitamin E 1 oz Tube Compare to LMX](https://m.media-amazon.com/images/I/31AXjbKiCaL.jpg)**MOHNARK Lidocaine 4% Numbing Cream Topical Anesthetic for Muscle & Joint Pain Itch & Sunburn Relief Fast-Acting Non-Greasy Odor-Free with Vitamin E 1 oz Tube Compare to LMX**MOHNARK**$8.85**461 rev3y ago](https://www.amazon.com/dp/B0B88SFDPY)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![MOHNARK Lidocaine 4% Numbing Cream Topical Anesthetic for Muscle & Joint Pain Itch & Sunburn Relief Fast-Acting Non-Greasy Odor-Free with Vitamin E 1 oz Tube Compare to LMX](https://m.media-amazon.com/images/I/31AXjbKiCaL.jpg)**MOHNARK Lidocaine 4% Numbing Cream Topical Anesthetic for Muscle & Joint Pain Itch & Sunburn Relief Fast-Acting Non-Greasy Odor-Free with Vitamin E 1 oz Tube Compare to LMX**MOHNARK**$8.85**4.5★**▲ 182%**](https://www.amazon.com/dp/B0B88SFDPY) [![HealthA2Z Rectal Care Cream Lidocaine 5% Local Anesthetic Topical Numbing Cream Relieves Pain Itching & Burning Anorectal Disorders 28g Tube](https://m.media-amazon.com/images/I/41dFKTaaUkL.jpg)**HealthA2Z Rectal Care Cream Lidocaine 5% Local Anesthetic Topical Numbing Cream Relieves Pain Itching & Burning Anorectal Disorders 28g Tube**HealthA2Z**$18.94**4.2★**▲ 157%**](https://www.amazon.com/dp/B0FKHPTNRF) [![Salonpas LIDOCAINE Plus 3 oz Pain Relieving Cream! Maximum Strength 4% Lidocaine for Numbing Pain Relief! (2 Pack)](https://m.media-amazon.com/images/I/51bWHMMIONL.jpg)**Salonpas LIDOCAINE Plus 3 oz Pain Relieving Cream! Maximum Strength 4% Lidocaine for Numbing Pain Relief! (2 Pack)**Salonpas**$23.97**4.6★**▲ 80%**](https://www.amazon.com/dp/B076MPV8CV) [![Globe Lidocaine 4% + Pain Relieving Cream Fast Acting Numbing Relief Unscented Compare to the Brand Name Lidocaine Plus Pain Relieving Cream. (3 oz Tubes x 3) (Total 9 oz)](https://m.media-amazon.com/images/I/51QpXZA3pnL.jpg)**Globe Lidocaine 4% + Pain Relieving Cream Fast Acting Numbing Relief Unscented Compare to the Brand Name Lidocaine Plus Pain Relieving Cream. (3 oz Tubes x 3) (Total 9 oz)**Globe**$21.73**4.4★**▲ 78%**](https://www.amazon.com/dp/B0CFYM4TGB) [![Ebanel Set of 5% Lidocaine Numbing Cream and 5% Lidocaine Spray Pain Relief Numbing Spray for Skin Maximum Strength Topical Anesthetic to Numb Pain Burn Itch for Local and Anorectal Uses](https://m.media-amazon.com/images/I/41DBvBumPaL.jpg)**Ebanel Set of 5% Lidocaine Numbing Cream and 5% Lidocaine Spray Pain Relief Numbing Spray for Skin Maximum Strength Topical Anesthetic to Numb Pain Burn Itch for Local and Anorectal Uses**Ebanel**$33.83**4.1★**▲ 47%**](https://www.amazon.com/dp/B0BHJNQB7K)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +4.0% search growth over the last 90 days.

8K6KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 26.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Efficiency**20%

*“very effective for me”*

**Quality-Overall**12%

*“Great, RELIABLE product”*

**Value For Money**10%

*“Good value for money”*

**Advertised Vs Actual Product**6%

*“AS ADVERTISED”*

**Ease Of Use**6%

*“Easy to use”*

**Smell**4%

*“No harsh smell”*

**Joint Pain**3%

*“It really worked to numb my knee pain”*

**Ease Of Application**3%

*“I applied it in a thin amount”*

**Absorbency**3%

*“It absorbs well”*

**Allergies**2%

*“with no irritation or breakouts”*

### **What buyers complain about **

**Functionality-Overall**26%

*“Not effective”*

**Pain Relief-Overall**10%

*“it hurt so bad”*

**Smell**7%

*“strong smell”*

**Value For Money**6%

*“WASTE OF MONEY”*

**Durability**5%

*“wore off really fast”*

**Ease Of Use**4%

*“IMPOSSIBLE to open”*

**Allergies**4%

*“Allergic reaction”*

**Sensitivity-Overall**3%

*“Do not use on sensitive skin”*

**Size-Overall**3%

*“The container seems small”*

**Quality-Overall**2%

*“As for any numbing quality, there is very little”*