---
title: "cedar oil — Niche Verdict: Launch it (76/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/cedar-oil"
last_updated: "2026-07-14T07:26:13.659Z"
locale: en
meta:
  description: "cedar oil clears our launch bar: a $1.2M/yr market growing +214.4% this quarter with returns at 0.9%."
  "og:description": "cedar oil clears our launch bar: a $1.2M/yr market growing +214.4% this quarter with returns at 0.9%."
  "og:title": "cedar oil — Niche Verdict: Launch it (76/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **cedar oil**

**Launch it**

A $1.2M/yr market growing +214.4% this quarter with returns at 0.9% — clears our launch bar.

Market size 81Growth 98Conversion 78Competition 72Returns 95Price range 38Avg price 95Brand share 54Review moat 32Quality gap 76

**Growth**

**Incredible****+214.4%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$37.04**

avg listing price — sweet spot $15–$100

**Market size**

**Great****$1.2M**

$1.2M/yr · 408K searches

**Conversion**

**Great****7.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$8.66–$232.60**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****3,316.38**

avg incumbent reviews — the moat a new listing must climb

## **Competition**

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**19 **▼falling

**Sellers**

**54**

**Top-5 brand share**

**72%**

**Open market**

**23%**

- Cedarcide27% - Wondercide14% - Handcraft Blends11% - NaturoBliss10% - Kate's Home & Garden10% - Fox Creek Naturals5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$36K6%$71K9%$107K12%$142K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 32 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Handcraft Blends Cedarwood Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance](https://m.media-amazon.com/images/I/41tp53L68BL.jpg)**Handcraft Blends Cedarwood Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance**Handcraft Blends**$9.87**4.4★1,483 rev](https://www.amazon.com/dp/B0DBRQ9PBW) [2![NaturoBliss Cedarwood Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance](https://m.media-amazon.com/images/I/414giZxtv1L.jpg)**NaturoBliss Cedarwood Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance**NaturoBliss**$9.30**4.6★864 rev](https://www.amazon.com/dp/B0B9LR36H6) [3![Kates Home & Garden Peppermint Oil Spray for Bugs Ants Insects Spiders Roaches Stink Bug. Pesticide and Insecticide Indoor Repellent Pest Control with Cedar Oil (16oz Natural Non Toxic)](https://m.media-amazon.com/images/I/31ax+SkbdFL.jpg)**Kates Home & Garden Peppermint Oil Spray for Bugs Ants Insects Spiders Roaches Stink Bug. Pesticide and Insecticide Indoor Repellent Pest Control with Cedar Oil (16oz Natural Non Toxic)**Kate's Home & Garden**$16.89**4.2★2,145 rev](https://www.amazon.com/dp/B0C3TJGC2B) [4![Cedarcide Original Bug Spray | Repel & Kill Fleas Ticks Mosquitoes Mites Ants & Chiggers | for use on People Pets & Home | Natural Cedar Oil | Eco-Friendly | Quart](https://m.media-amazon.com/images/I/31GmLb-79XL.jpg)**Cedarcide Original Bug Spray | Repel & Kill Fleas Ticks Mosquitoes Mites Ants & Chiggers | for use on People Pets & Home | Natural Cedar Oil | Eco-Friendly | Quart**Cedarcide**$35.65**4.4★1,654 rev](https://www.amazon.com/dp/B0042GQLG0) [5![8oz Cedar Oil Can - Essential Eastern Red Cedar Wood (Juniperus Virginiana) Oil - Fox Creek Cedar Oil](https://m.media-amazon.com/images/I/41iR-iI81EL.jpg)**8oz Cedar Oil Can - Essential Eastern Red Cedar Wood (Juniperus Virginiana) Oil - Fox Creek Cedar Oil**Fox Creek Naturals**$30.71**4.4★1,372 rev](https://www.amazon.com/dp/B07H42MZZJ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Sunday Nix Ticks - Tick Control Spray - Ready-to-Use - Concentrated Cedar Oil - Helps Kill Ticks Tick Larvae Fleas and Mosquitos - Lasts up to 4 Weeks - 32 Fl Oz 2-Pack](https://m.media-amazon.com/images/I/31-Ke15sGWL.jpg)**Sunday Nix Ticks - Tick Control Spray - Ready-to-Use - Concentrated Cedar Oil - Helps Kill Ticks Tick Larvae Fleas and Mosquitos - Lasts up to 4 Weeks - 32 Fl Oz 2-Pack**SUNDAY**$39.75**317 rev4mo ago](https://www.amazon.com/dp/B0GR6KDVZ7) [![SU JUABA Cedarwood Essential Oil 4 Oz Aromatherapy Oil for Hair Massage Relaxation & Skin Care - 118ML](https://m.media-amazon.com/images/I/51iFDEVBxrL.jpg)**SU JUABA Cedarwood Essential Oil 4 Oz Aromatherapy Oil for Hair Massage Relaxation & Skin Care - 118ML**SU JUABA**$8.66**203 rev1y ago](https://www.amazon.com/dp/B0FBW4BZL3) [![GranuCide Cedar Granules | Cedar Chips for Home & Garden | Repels Ants Aphids Spiders Mosquitos | Smells Great & Easy to Use | 1 Bag (8 lbs)](https://m.media-amazon.com/images/I/51eul7mj0uL.jpg)**GranuCide Cedar Granules | Cedar Chips for Home & Garden | Repels Ants Aphids Spiders Mosquitos | Smells Great & Easy to Use | 1 Bag (8 lbs)**HIRAM'S**$39.80**521 rev1y ago](https://www.amazon.com/dp/B0DLFT3BS4) [![Dr. Killigans CedarWard Spray - 4 fl. oz. - Natural Cedar Oil Formula Restores Scent to Cedarwood Accessories Closets Drawers Trunks Chests Pest and Moth Repellent for Clothes](https://m.media-amazon.com/images/I/418fWSWIWaL.jpg)**Dr. Killigans CedarWard Spray - 4 fl. oz. - Natural Cedar Oil Formula Restores Scent to Cedarwood Accessories Closets Drawers Trunks Chests Pest and Moth Repellent for Clothes**Dr. Killigan's**$17.79**228 rev1y ago](https://www.amazon.com/dp/B0DHMC6GW5) [![Handcraft Blends Cedarwood Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance](https://m.media-amazon.com/images/I/41tp53L68BL.jpg)**Handcraft Blends Cedarwood Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance**Handcraft Blends**$9.87**1,483 rev1y ago](https://www.amazon.com/dp/B0DBRQ9PBW)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Sunday Nix Ticks - Tick Control Spray - Ready-to-Use - Concentrated Cedar Oil - Helps Kill Ticks Tick Larvae Fleas and Mosquitos - Lasts up to 4 Weeks - 32 Fl Oz 2-Pack](https://m.media-amazon.com/images/I/31-Ke15sGWL.jpg)**Sunday Nix Ticks - Tick Control Spray - Ready-to-Use - Concentrated Cedar Oil - Helps Kill Ticks Tick Larvae Fleas and Mosquitos - Lasts up to 4 Weeks - 32 Fl Oz 2-Pack**SUNDAY**$39.75**4.2★**▲ 102%**](https://www.amazon.com/dp/B0GR6KDVZ7) [![GranuCide Cedar Granules | Cedar Chips for Home & Garden | Repels Ants Aphids Spiders Mosquitos | Smells Great & Easy to Use | 1 Bag (8 lbs)](https://m.media-amazon.com/images/I/51eul7mj0uL.jpg)**GranuCide Cedar Granules | Cedar Chips for Home & Garden | Repels Ants Aphids Spiders Mosquitos | Smells Great & Easy to Use | 1 Bag (8 lbs)**HIRAM'S**$39.80**4.6★**▲ 83%**](https://www.amazon.com/dp/B0DLFT3BS4) [![Wondercide - Ready to Use Flea Tick and Mosquito Yard Spray with Natural Essential Oils Mosquito and Insect Killer Treatment and Repellent - Plant-Based - Safe Around Pets Plants Kids - 32 oz](https://m.media-amazon.com/images/I/31aJahQ+XQL.jpg)**Wondercide - Ready to Use Flea Tick and Mosquito Yard Spray with Natural Essential Oils Mosquito and Insect Killer Treatment and Repellent - Plant-Based - Safe Around Pets Plants Kids - 32 oz**Wondercide**$37.27**4.3★**▲ 80%**](https://www.amazon.com/dp/B01FWRX2NM) [![Wondercide - Flea and Tick Spray Concentrate for Yard and Garden with Natural Essential Oils Kill Control Prevent Fleas Ticks Mosquitoes and Insects - Safe Around Pets Plants Kids - 16 oz](https://m.media-amazon.com/images/I/31jYWPpWgtL.jpg)**Wondercide - Flea and Tick Spray Concentrate for Yard and Garden with Natural Essential Oils Kill Control Prevent Fleas Ticks Mosquitoes and Insects - Safe Around Pets Plants Kids - 16 oz**Wondercide**$42.77**4.3★**▲ 80%**](https://www.amazon.com/dp/B00V7BRZQI) [![Wondercide - Outdoor Pest Control Spray Concentrate with Natural Essential Oils - Mosquito Ant Roach and Insect Killer Treatment and Repellent - Safe Around Pets Plants Kids - 16 oz](https://m.media-amazon.com/images/I/31kBxCxoC1L.jpg)**Wondercide - Outdoor Pest Control Spray Concentrate with Natural Essential Oils - Mosquito Ant Roach and Insect Killer Treatment and Repellent - Safe Around Pets Plants Kids - 16 oz**Wondercide**$42.06**4.2★**▲ 49%**](https://www.amazon.com/dp/B00A755Q3O)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +214.4% search growth over the last 90 days.

20K15KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 26.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**31%

*“no chemical smell”*

**Pest/Insect Control**20%

*“No more ants”*

**Quality-Overall**12%

*“Quality products at affordable prices”*

**Ease Of Use**6%

*“Easy to Apply”*

**Advertised Vs Actual Product**4%

*“AS advertised”*

**Value For Money**3%

*“Worth it”*

**Safety Standards**3%

*“Safe and effective”*

**Spray/Flow**2%

*“The spray works excellent”*

**Strength**2%

*“Cedarwood essential oil is a powerful”*

**Size-Overall**1%

*“which is a decent size”*

### **What buyers complain about **

**Smell**31%

*“Artificial smell”*

**Pest/Insect Control**18%

*“It doesnt seem to deter the flies at all”*

**Functionality-Overall**11%

*“not effective”*

**Value For Money**8%

*“A bit pricey for how much you get”*

**Spray/Flow**4%

*“Spray bottle defective”*

**Size-Overall**2%

*“I thought it would have been a little,bigger”*

**Durability**2%

*“it actually fell apart on 1st use”*

**Leak-Proof**2%

*“bottle leaking”*

**Strength**2%

*“Not strong”*

**Quality-Overall**2%

*“Not as good as another brand”*

### **Top return reasons **

**Smell**38%

**Size-Overall**9%

**Leak-Proof**8%

**Spray/Flow**8%

**Value For Money**8%

**Advertised Vs Actual Product**8%

**Functionality-Overall**8%

**Pest/Insect Control**4%

**Defective Material/Parts**1%

**Ease Of Use**1%