---
title: "camphor ointment — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/camphor-ointment"
last_updated: "2026-07-14T09:03:30.016Z"
locale: en
meta:
  description: "camphor ointment shows low returns (0.1%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list."
  "og:description": "camphor ointment shows low returns (0.1%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list."
  "og:title": "camphor ointment — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
---

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# **camphor ointment**

**Worth a look**

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Market size 75Growth 38Conversion 97Competition 15Returns 100Price range 67Avg price 80Brand share 12Review moat 24Quality gap 30

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****15.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$17.03**

avg listing price — sweet spot $15–$100

**Market size**

**Great****$858K**

$858K/yr · 318K searches

**Price range**

**Good****$4.35–$36.60**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+10.7%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****6,063.91**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**7 **▲rising

**Sellers**

**32**

**Top-5 brand share**

**95%**

**Open market**

**2%**

- Campho-Phenique77% - Alaster Queen6% - Yonique6% - VtuAOL3% - Casei3% - Campho-phenique3% - Open — no brand owns it (1 brand, 2%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$86K20%$172K30%$257K40%$343K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Campho Phenique Maximum Strength Antiseptic Liquid with Aloe Pain Relief and Anti-Itch Treatment Instant Relief from Bug Bites Minor Cuts and Skin Irritations Bug Bite Itch Relief 0.75](https://m.media-amazon.com/images/I/51N2fJ6aMNL.jpg)**Campho Phenique Maximum Strength Antiseptic Liquid with Aloe Pain Relief and Anti-Itch Treatment Instant Relief from Bug Bites Minor Cuts and Skin Irritations Bug Bite Itch Relief 0.75**Campho-Phenique**$4.35**4.8★4,850 rev](https://www.amazon.com/dp/B0767MLK73) [2![Campho Phenique Cold Sore and Fever Blister Treatment for Lips Maximum Strength Provides Instant Relief Helps Prevent Infection To Promote Healing Original Gel Formula 0.23 Oz](https://m.media-amazon.com/images/I/4152SbrGRVL.jpg)**Campho Phenique Cold Sore and Fever Blister Treatment for Lips Maximum Strength Provides Instant Relief Helps Prevent Infection To Promote Healing Original Gel Formula 0.23 Oz**Campho-Phenique**$4.44**4.7★16,667 rev](https://www.amazon.com/dp/B071Z1LZCP) [3![Campho Phenique Maximum Strength Antiseptic Liquid Pain Relief and Anti-Itch Treatment Provides Instant Relief from Bug Bites Minor Cuts and Skin Irritations 0.75 Oz (Pack of 2)](https://m.media-amazon.com/images/I/51B+pTXXUfL.jpg)**Campho Phenique Maximum Strength Antiseptic Liquid Pain Relief and Anti-Itch Treatment Provides Instant Relief from Bug Bites Minor Cuts and Skin Irritations 0.75 Oz (Pack of 2)**Campho-Phenique**$9.17**4.8★4,850 rev](https://www.amazon.com/dp/B0GML91W9F) [4![Alaster Womens 2026 Casual T Shirt Summer Dress Loose Short Sleeve Camo Tunic Sundress with Pocket for Women](https://m.media-amazon.com/images/I/41G3mv83pqL.jpg)**Alaster Womens 2026 Casual T Shirt Summer Dress Loose Short Sleeve Camo Tunic Sundress with Pocket for Women**Alaster Queen**$21.69**4.0★18,638 rev](https://www.amazon.com/dp/B09P8P16RT) [5![Yonique Tankini Swimsuits with Shorts - Two Piece Swimsuits Tummy Control Bathing Suits with Pockets Camo L](https://m.media-amazon.com/images/I/41pfJT9aMmL.jpg)**Yonique Tankini Swimsuits with Shorts - Two Piece Swimsuits Tummy Control Bathing Suits with Pockets Camo L**Yonique**$36.60**4.2★297 rev](https://www.amazon.com/dp/B0FJ2J6MWD)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Campho Phenique Maximum Strength Antiseptic Liquid Pain Relief and Anti-Itch Treatment Provides Instant Relief from Bug Bites Minor Cuts and Skin Irritations 0.75 Oz (Pack of 2)](https://m.media-amazon.com/images/I/51B+pTXXUfL.jpg)**Campho Phenique Maximum Strength Antiseptic Liquid Pain Relief and Anti-Itch Treatment Provides Instant Relief from Bug Bites Minor Cuts and Skin Irritations 0.75 Oz (Pack of 2)**Campho-Phenique**$9.17**4,850 rev5mo ago](https://www.amazon.com/dp/B0GML91W9F) [![Campho Phenique Cold Sore and Fever Blister Treatment for Lips Maximum Strength Provides Instant Relief Helps Prevent Infection to Promote Healing Original Gel Formula 0.23 Oz (Pack of 2)](https://m.media-amazon.com/images/I/51RIyrAgZrL.jpg)**Campho Phenique Cold Sore and Fever Blister Treatment for Lips Maximum Strength Provides Instant Relief Helps Prevent Infection to Promote Healing Original Gel Formula 0.23 Oz (Pack of 2)**Campho-Phenique**$8.75**16,667 rev5mo ago](https://www.amazon.com/dp/B0GML8T94Q) [![Yonique Tankini Swimsuits with Shorts - Two Piece Swimsuits Tummy Control Bathing Suits with Pockets Camo L](https://m.media-amazon.com/images/I/41pfJT9aMmL.jpg)**Yonique Tankini Swimsuits with Shorts - Two Piece Swimsuits Tummy Control Bathing Suits with Pockets Camo L**Yonique**$36.60**297 rev1y ago](https://www.amazon.com/dp/B0FJ2J6MWD) [![Yoga Flare Leggings for Women High Waisted Yoga Casual Pants Workout Leggings Cargo with 6 Pockets Bootcut Pants Army Green M](https://m.media-amazon.com/images/I/31v9WHjrbmL.jpg)**Yoga Flare Leggings for Women High Waisted Yoga Casual Pants Workout Leggings Cargo with 6 Pockets Bootcut Pants Army Green M**Casei**$28.57**1,824 rev3y ago](https://www.amazon.com/dp/B0BXRX85DL) [![Affect Design Studio Camp Half Blood Shirt (3XL Orange)](https://m.media-amazon.com/images/I/41viO0qV-9L.jpg)**Affect Design Studio Camp Half Blood Shirt (3XL Orange)**Affect Design Studio**$24.04**379 rev3y ago](https://www.amazon.com/dp/B0BHNTZB16)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Yoga Flare Leggings for Women High Waisted Yoga Casual Pants Workout Leggings Cargo with 6 Pockets Bootcut Pants Army Green M](https://m.media-amazon.com/images/I/31v9WHjrbmL.jpg)**Yoga Flare Leggings for Women High Waisted Yoga Casual Pants Workout Leggings Cargo with 6 Pockets Bootcut Pants Army Green M**Casei**$28.57**4.6★**▲ 189%**](https://www.amazon.com/dp/B0BXRX85DL) [![Campho Phenique Cold Sore and Fever Blister Treatment for Lips Maximum Strength Provides Instant Relief Helps Prevent Infection to Promote Healing Original Gel Formula 0.23 Oz (Pack of 2)](https://m.media-amazon.com/images/I/51RIyrAgZrL.jpg)**Campho Phenique Cold Sore and Fever Blister Treatment for Lips Maximum Strength Provides Instant Relief Helps Prevent Infection to Promote Healing Original Gel Formula 0.23 Oz (Pack of 2)**Campho-Phenique**$8.75**4.7★**▲ 189%**](https://www.amazon.com/dp/B0GML8T94Q) [![VtuAOL Womens Cargo Shorts Casual Cotton Shorts Multi-Pocket Outdoor Cargo Shorts CP Camo Asian 5XL/US 16-18](https://m.media-amazon.com/images/I/51JXJeSlDeL.jpg)**VtuAOL Womens Cargo Shorts Casual Cotton Shorts Multi-Pocket Outdoor Cargo Shorts CP Camo Asian 5XL/US 16-18**VtuAOL**$26.29**4.2★**▲ 189%**](https://www.amazon.com/dp/B08B3PB3J4) [![Campho Phenique Maximum Strength Antiseptic Liquid Pain Relief and Anti-Itch Treatment Provides Instant Relief from Bug Bites Minor Cuts and Skin Irritations 0.75 Oz (Pack of 2)](https://m.media-amazon.com/images/I/51B+pTXXUfL.jpg)**Campho Phenique Maximum Strength Antiseptic Liquid Pain Relief and Anti-Itch Treatment Provides Instant Relief from Bug Bites Minor Cuts and Skin Irritations 0.75 Oz (Pack of 2)**Campho-Phenique**$9.17**4.8★**▲ 189%**](https://www.amazon.com/dp/B0GML91W9F) [![Yonique Tankini Swimsuits with Shorts - Two Piece Swimsuits Tummy Control Bathing Suits with Pockets Camo L](https://m.media-amazon.com/images/I/41pfJT9aMmL.jpg)**Yonique Tankini Swimsuits with Shorts - Two Piece Swimsuits Tummy Control Bathing Suits with Pockets Camo L**Yonique**$36.60**4.2★**▲ 188%**](https://www.amazon.com/dp/B0FJ2J6MWD)

**~~View all trending →~~**

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**15%

*“Great Product”*

**Cold Relief**13%

*“clear cold sores”*

**Efficiency**12%

*“Very effective”*

**Itch Relief**9%

*“It does minimize the itch”*

**Advertised Vs Actual Product**8%

*“As advertised”*

**Value For Money**8%

*“Fair price”*

**Fever Relief**5%

*“Works great to dry out fever blister quickly”*

**Ease Of Use**3%

*“easy to use”*

**Pest/Insect Control**3%

*“This is a great product for bug bites”*

**Tooth Sensitivity**3%

*“Great for toothache”*

### **What buyers complain about **

**Size-Overall**14%

*“Bottle size is a joke if you need this more than 2x”*

**Smell**12%

*“Horrible smell”*

**Itch Relief**10%

*“Absolutely nothing would relive the itching”*

**Functionality-Overall**10%

*“A very liquid product does not do a good job”*

**Pain Relief-Overall**8%

*“had a small sore on my lip, and you won't believe it, it got even bigger and worse”*

**Contamination**5%

*“Cross contamination is real”*

**Moist/Dry**5%

*“there is NO moisturizing at all”*

**Product Condition**5%

*“USED Product”*

**Leak-Proof**5%

*“It arrived in an open box with a torn tap, and the bottle itself was open and leaking”*

**Quality-Overall**2%

*“Very poor”*

### **Top return reasons **

**Size-Overall**46%

**Waist Fit**13%

**Length**9%

**Material Quality**4%

**Thigh Fit**4%

**Advertised Vs Actual Product**3%

**Ingredients-Overall**2%

**Shoulder Fit**2%

**Shape/Style**2%

**Safety Standards**1%