---
title: "calvris — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/calvris"
last_updated: "2026-07-14T00:34:58.552Z"
locale: en
meta:
  description: "a concentrated shelf (top 5 take 95% of clicks) — calvris doesn't clear our bar today."
  "og:description": "a concentrated shelf (top 5 take 95% of clicks) — calvris doesn't clear our bar today."
  "og:title": "calvris — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
---

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# **calvris**

**Skip it**

A concentrated shelf (top 5 take 95% of clicks) — this niche doesn't clear our bar today.

Market size 41Growth 10Conversion 86Competition 4Returns 99Price range 90Avg price 95Brand share 6Review moat 57Quality gap 91

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$23.82**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$14.26–$27.08**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****9.9%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****1,210.43**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$212K**

$212K/yr · 90K searches

**Growth**

**Bad****-30.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****95%**

top-5 click share — a locked-up shelf

## **Competition**

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **

**Sellers**

**9**

**Top-5 brand share**

**98%**

**Open market**

**0%**

- Vbolre41% - Calvris39% - YOCMIPS9% - FQMUEV6% - Roycederm2% - Dermoscribe2%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$32K30%$64K45%$95K60%$127K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Calvris Scalp & Beard Comfort Cream Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract for Dry Flaky or Sensitive Skin Cooling Non-Greasy Texture 3.4 fl oz (1)](https://m.media-amazon.com/images/I/41RRY6x6b9L.jpg)**Calvris Scalp & Beard Comfort Cream Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract for Dry Flaky or Sensitive Skin Cooling Non-Greasy Texture 3.4 fl oz (1)**Vbolre**$25.17**4.2★76 rev](https://www.amazon.com/dp/B0G14NSGLW) [2![Calvris Extra Strength Scalp Cream - Flake & Itch Relief for Dandruff and Dry Scalp Enhanced Botanical Formula Soothes Irritation 3.4 fl oz](https://m.media-amazon.com/images/I/41vudRLAWYL.jpg)**Calvris Extra Strength Scalp Cream - Flake & Itch Relief for Dandruff and Dry Scalp Enhanced Botanical Formula Soothes Irritation 3.4 fl oz**Calvris**$26.57**4.0★56 rev](https://www.amazon.com/dp/B0G5N1V8JN) [3![Calvris Scalp Comfort Balm - Steroid-Free Botanical Formula for Dry Itchy Scalp & Skin 3.4 Fl Oz | Natural Soothing Relief with Cooling Sensation](https://m.media-amazon.com/images/I/41S7ahRcvnL.jpg)**Calvris Scalp Comfort Balm - Steroid-Free Botanical Formula for Dry Itchy Scalp & Skin 3.4 Fl Oz | Natural Soothing Relief with Cooling Sensation**Calvris**$24.86**3.8★118 rev](https://www.amazon.com/dp/B0FV2CJLQ1) [4![Calvris Scalp Relief Balm with Kudzu Root Extract Goldthread Root Jojoba Concentrate Regain Hair Growth for Dry Scalp & Skin Natural Soothing Cooling Sensation 3.4 Fl Oz (1)](https://m.media-amazon.com/images/I/41G1igJl7IL.jpg)**Calvris Scalp Relief Balm with Kudzu Root Extract Goldthread Root Jojoba Concentrate Regain Hair Growth for Dry Scalp & Skin Natural Soothing Cooling Sensation 3.4 Fl Oz (1)**YOCMIPS**$24.74**3.9★20 rev](https://www.amazon.com/dp/B0FZVJCLMC) [5![Calvris Scalp & Beard Relief Cream - Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract - Soothing Relief & Cooling Sensation - for Dry Itchy Scalp & Skin (3.4 Fl Oz) (A)](https://m.media-amazon.com/images/I/41SMN-5v6eL.jpg)**Calvris Scalp & Beard Relief Cream - Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract - Soothing Relief & Cooling Sensation - for Dry Itchy Scalp & Skin (3.4 Fl Oz) (A)**FQMUEV**$24.06**4.0★44 rev](https://www.amazon.com/dp/B0G3PS487X)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Calvris Extra Strength Scalp Cream - Flake & Itch Relief for Dandruff and Dry Scalp Enhanced Botanical Formula Soothes Irritation 3.4 fl oz](https://m.media-amazon.com/images/I/41vudRLAWYL.jpg)**Calvris Extra Strength Scalp Cream - Flake & Itch Relief for Dandruff and Dry Scalp Enhanced Botanical Formula Soothes Irritation 3.4 fl oz**Calvris**$26.57**56 rev7mo ago](https://www.amazon.com/dp/B0G5N1V8JN) [![Calvris Scalp & Beard Relief Cream - Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract - Soothing Relief & Cooling Sensation - for Dry Itchy Scalp & Skin (3.4 Fl Oz) (A)](https://m.media-amazon.com/images/I/41SMN-5v6eL.jpg)**Calvris Scalp & Beard Relief Cream - Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract - Soothing Relief & Cooling Sensation - for Dry Itchy Scalp & Skin (3.4 Fl Oz) (A)**FQMUEV**$24.06**44 rev7mo ago](https://www.amazon.com/dp/B0G3PS487X) [![Calvris Scalp & Beard Comfort Cream Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract for Dry Flaky or Sensitive Skin Cooling Non-Greasy Texture 3.4 fl oz (1)](https://m.media-amazon.com/images/I/41RRY6x6b9L.jpg)**Calvris Scalp & Beard Comfort Cream Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract for Dry Flaky or Sensitive Skin Cooling Non-Greasy Texture 3.4 fl oz (1)**Vbolre**$25.17**76 rev8mo ago](https://www.amazon.com/dp/B0G14NSGLW) [![Calvris Scalp Relief Balm with Kudzu Root Extract Goldthread Root Jojoba Concentrate Regain Hair Growth for Dry Scalp & Skin Natural Soothing Cooling Sensation 3.4 Fl Oz (1)](https://m.media-amazon.com/images/I/41G1igJl7IL.jpg)**Calvris Scalp Relief Balm with Kudzu Root Extract Goldthread Root Jojoba Concentrate Regain Hair Growth for Dry Scalp & Skin Natural Soothing Cooling Sensation 3.4 Fl Oz (1)**YOCMIPS**$24.74**20 rev8mo ago](https://www.amazon.com/dp/B0FZVJCLMC) [![Calvris Scalp Comfort Balm - Steroid-Free Botanical Formula for Dry Itchy Scalp & Skin 3.4 Fl Oz | Natural Soothing Relief with Cooling Sensation](https://m.media-amazon.com/images/I/41S7ahRcvnL.jpg)**Calvris Scalp Comfort Balm - Steroid-Free Botanical Formula for Dry Itchy Scalp & Skin 3.4 Fl Oz | Natural Soothing Relief with Cooling Sensation**Calvris**$24.86**118 rev1y ago](https://www.amazon.com/dp/B0FV2CJLQ1)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Calvris Extra Strength Scalp Cream - Flake & Itch Relief for Dandruff and Dry Scalp Enhanced Botanical Formula Soothes Irritation 3.4 fl oz](https://m.media-amazon.com/images/I/41vudRLAWYL.jpg)**Calvris Extra Strength Scalp Cream - Flake & Itch Relief for Dandruff and Dry Scalp Enhanced Botanical Formula Soothes Irritation 3.4 fl oz**Calvris**$26.57**4.0★**▲ 132%**](https://www.amazon.com/dp/B0G5N1V8JN) [![Calvris Scalp & Beard Comfort Cream Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract for Dry Flaky or Sensitive Skin Cooling Non-Greasy Texture 3.4 fl oz (1)](https://m.media-amazon.com/images/I/41RRY6x6b9L.jpg)**Calvris Scalp & Beard Comfort Cream Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract for Dry Flaky or Sensitive Skin Cooling Non-Greasy Texture 3.4 fl oz (1)**Vbolre**$25.17**4.2★**▲ 106%**](https://www.amazon.com/dp/B0G14NSGLW) [![Calvris Scalp Relief Balm with Kudzu Root Extract Goldthread Root Jojoba Concentrate Regain Hair Growth for Dry Scalp & Skin Natural Soothing Cooling Sensation 3.4 Fl Oz (1)](https://m.media-amazon.com/images/I/41G1igJl7IL.jpg)**Calvris Scalp Relief Balm with Kudzu Root Extract Goldthread Root Jojoba Concentrate Regain Hair Growth for Dry Scalp & Skin Natural Soothing Cooling Sensation 3.4 Fl Oz (1)**YOCMIPS**$24.74**3.9★**▲ 24%**](https://www.amazon.com/dp/B0FZVJCLMC) [![Calvris Scalp & Beard Relief Cream - Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract - Soothing Relief & Cooling Sensation - for Dry Itchy Scalp & Skin (3.4 Fl Oz) (A)](https://m.media-amazon.com/images/I/41SMN-5v6eL.jpg)**Calvris Scalp & Beard Relief Cream - Steroid-Free Botanical Formula with Kudzu Root Goldthread & Jojoba Extract - Soothing Relief & Cooling Sensation - for Dry Itchy Scalp & Skin (3.4 Fl Oz) (A)**FQMUEV**$24.06**4.0★**▼ 17%**](https://www.amazon.com/dp/B0G3PS487X) [![Dermoscribe - Seborrheic Dermatitis Cream Eczema Cream Specifically formulated for application to Itchy Skin Redness & Scaling For Face Chest & Scalp 2 oz](https://m.media-amazon.com/images/I/31PZMs5wxQL.jpg)**Dermoscribe - Seborrheic Dermatitis Cream Eczema Cream Specifically formulated for application to Itchy Skin Redness & Scaling For Face Chest & Scalp 2 oz**Dermoscribe**$14.26**4.3★**▼ 37%**](https://www.amazon.com/dp/B01FO1IT02)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 31 weeks — -30.2% search growth over the last 90 days.

4K3KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Efficiency**12%

*“It really does work”*

**Allergies**10%

*“No more irritation”*

**Moist/Dry**8%

*“it moisturizes my skin”*

**Advertised Vs Actual Product**7%

*“Product works just as it says”*

**Quality-Overall**6%

*“Excellent Product Great results”*

**Soft Feel**6%

*“smooth my scalp”*

**Skin Health**4%

*“his skin has cleared up so much”*

**Smell**3%

*“I also like that it doesnt have a strong smell”*

**Itch Relief**2%

*“The itching is gone”*

**Value For Money**2%

*“the price point is great too”*

### **What buyers complain about **

**Allergies**22%

*“The itch was driving me crazy”*

**Functionality-Overall**14%

*“Not effective for me”*

**Smell**13%

*“The smell is faint”*

**Value For Money**4%

*“Waste of money”*

**Skin Health**4%

*“For months I was dealing with what I thought was psoriasis on my face”*

**Color**3%

*“Made redness worse”*

**Pain Relief-Overall**2%

*“Hurt”*

**Ingredients-Overall**2%

*“Changed active ingredient”*

**Side Effects**2%

*“This has worsened my psoriasis”*

**Symptom Reduction**2%

*“it has not alleviated my symptoms”*

### **Top return reasons **

**Functionality-Overall**27%

**Advertised Vs Actual Product**22%

**Defective Material/Parts**8%

**Ingredients-Overall**7%

**Damage/Burn Hair**7%

**Skin Health**5%

**Product Condition**4%

**Symptom Reduction**4%

**Leak-Proof**4%

**Suitability Dry Skin**3%