---
title: "borasol — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/borasol"
last_updated: "2026-07-13T19:48:56.414Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 100% of clicks) — borasol doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 100% of clicks) — borasol doesn't clear our bar today."
  "og:title": "borasol — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **borasol**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 34Growth 19Conversion 78Competition 10Returns 99Price range 76Avg price 82Brand share 0Review moat 68Quality gap 35

**Returns**

**Incredible****0.3%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$17.63**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****7.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$9.00–$33.63**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****788.56**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$165K**

$165K/yr · 121K searches

**Growth**

**Bad****-12.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****88%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**4 **—flat

**Sellers**

**62**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- Torllireth46% - BORASOL34% - Borasol17% - Lemisol3% - Open — no brand owns it (0%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$25K30%$49K45%$74K60%$99K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Antiseptic Powder 4oz 114g](https://m.media-amazon.com/images/I/31uX-uUDNFS.jpg)**Antiseptic Powder 4oz 114g**Torllireth**$14.91**4.7★748 rev](https://www.amazon.com/dp/B00I8W7OOC) [2![Antiseptic Powder Refreshing Deodorant and Vaginal Wash 4 OZ](https://m.media-amazon.com/images/I/51mQXGlmxdL.jpg)**Antiseptic Powder Refreshing Deodorant and Vaginal Wash 4 OZ**Borasol**$14.62**4.7★731 rev](https://www.amazon.com/dp/B006T3IY64) [3![Borasol Liquid Antiseptic No Coloring Added Plus Borasol Antiseptic Powder 4oz 114g](https://m.media-amazon.com/images/I/41Ze1-gWEoL.jpg)**Borasol Liquid Antiseptic No Coloring Added Plus Borasol Antiseptic Powder 4oz 114g**BORASOL**$33.63**4.4★88 rev](https://www.amazon.com/dp/B01KLBQTVQ) [4![Borasol Fresh 16 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.](https://m.media-amazon.com/images/I/31Xau6x86nL.jpg)**Borasol Fresh 16 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.**BORASOL**$14.91**4.5★121 rev](https://www.amazon.com/dp/B08LF2X3S9) [5![Borasol Fresh 8 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.](https://m.media-amazon.com/images/I/31Y9FhAGeGL.jpg)**Borasol Fresh 8 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.**BORASOL**$9.00**4.5★171 rev](https://www.amazon.com/dp/B09P21HZS4)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Borasol Fresh Feminine Hygiene Wash 16 fl oz pH Balanced Formula Refreshing](https://m.media-amazon.com/images/I/31KPqgxIK5L.jpg)**Borasol Fresh Feminine Hygiene Wash 16 fl oz pH Balanced Formula Refreshing**BORASOL**$24.22**15 rev1y ago](https://www.amazon.com/dp/B0DXCDF5PR) [![BORASOL Fresh Tube Hydrating and Soothing Gel for Intimate Health with Aloe Vera feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.](https://m.media-amazon.com/images/I/31XoadWR1fL.jpg)**BORASOL Fresh Tube Hydrating and Soothing Gel for Intimate Health with Aloe Vera feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.**BORASOL**$10.42**37 rev1y ago](https://www.amazon.com/dp/B0DHSPYD9X) [![Borasol Fresh 8 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.](https://m.media-amazon.com/images/I/31Y9FhAGeGL.jpg)**Borasol Fresh 8 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.**BORASOL**$9.00**171 rev4y ago](https://www.amazon.com/dp/B09P21HZS4) [![Borasol Fresh 16 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.](https://m.media-amazon.com/images/I/31Xau6x86nL.jpg)**Borasol Fresh 16 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.**BORASOL**$14.91**121 rev5y ago](https://www.amazon.com/dp/B08LF2X3S9) [![Borasol Liquid Antiseptic No Coloring Added 8 fl.oz.240ml](https://m.media-amazon.com/images/I/31IQ3pkOvcL.jpg)**Borasol Liquid Antiseptic No Coloring Added 8 fl.oz.240ml**BORASOL**$23.91**8 rev7y ago](https://www.amazon.com/dp/B07H9LLZ2P)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Borasol Liquid Antiseptic No Coloring Added 8 fl.oz.240ml](https://m.media-amazon.com/images/I/31IQ3pkOvcL.jpg)**Borasol Liquid Antiseptic No Coloring Added 8 fl.oz.240ml**BORASOL**$23.91**4.4★**▲ 152%**](https://www.amazon.com/dp/B07H9LLZ2P) [![BORASOL Fresh Tube Hydrating and Soothing Gel for Intimate Health with Aloe Vera feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.](https://m.media-amazon.com/images/I/31XoadWR1fL.jpg)**BORASOL Fresh Tube Hydrating and Soothing Gel for Intimate Health with Aloe Vera feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.**BORASOL**$10.42**4.4★**▲ 125%**](https://www.amazon.com/dp/B0DHSPYD9X) [![Borasol Liquid Antiseptic No Coloring Added Plus Borasol Antiseptic Powder 4oz 114g](https://m.media-amazon.com/images/I/41Ze1-gWEoL.jpg)**Borasol Liquid Antiseptic No Coloring Added Plus Borasol Antiseptic Powder 4oz 114g**BORASOL**$33.63**4.4★**▲ 81%**](https://www.amazon.com/dp/B01KLBQTVQ) [![Antiseptic Powder 4oz 114g](https://m.media-amazon.com/images/I/31uX-uUDNFS.jpg)**Antiseptic Powder 4oz 114g**Torllireth**$14.91**4.7★**▲ 33%**](https://www.amazon.com/dp/B00I8W7OOC) [![Borasol Fresh 16 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.](https://m.media-amazon.com/images/I/31Xau6x86nL.jpg)**Borasol Fresh 16 oz Hydrating and Soothing Gel for Intimate Health with Aloe Vera Feminine Care Odor Control pH Balance for Women Ideal for Sensitive Skin Perfect as Feminine Wash.**BORASOL**$14.91**4.5★**▼ 13%**](https://www.amazon.com/dp/B08LF2X3S9)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -12.2% search growth over the last 90 days.

4K3KBlack Friday '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**28%

*“excellent product”*

**Smell**14%

*“a clean scent”*

**Value For Money**10%

*“worth the purchase”*

**Ease Of Use**7%

*“Easy to use”*

**Allergies**5%

*“No allergies to it”*

**Cleansing**4%

*“cleans well”*

**Suitability Combination Skin**4%

*“Its gentle on the skin”*

**Moist/Dry**4%

*“It helps keep the skin dry and fresh, and it works well to prevent irritation and odor”*

**Soft Feel**4%

*“Its gentle on the skin”*

**Freshness**3%

*“Overall, it feels fresh and effective for daily use”*

### **What buyers complain about **

**Smell**28%

*“Its diluted in smell”*

**Measurement/Reading Accuracy**13%

*“No scoop was including with the powder to measure out”*

**Flammable**13%

*“It has mint in it and it burns”*

**Texture/Consistency-Overall**6%

*“Its more of a jelly texture”*

**Leak-Proof**4%

*“the bottle be leaking”*

**Lather**4%

*“It doesnt lather that well”*

**Allergies**3%

*“My last order came unsealed and caused irritation”*

**Side Effects**3%

*“I am also convinced the product was tampered with because Ive never had this reaction to this product”*

**Dilute/Watery**3%

*“Its diluted in smell”*

**Value For Money**3%

*“Not only is this vendors price significantly higher than what the actual product costs”*

### **Top return reasons **

**Leak-Proof**40%

**Smell**14%

**Flammable**7%

**Product Condition**7%

**Advertised Vs Actual Product**4%

**Value For Money**3%

**Ingredients-Overall**3%

**Dilute/Watery**2%

**Charging**2%

**Defective Material/Parts**2%