---
title: "black fly repellent — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/black-fly-repellent"
last_updated: "2026-07-14T00:25:53.225Z"
locale: en
meta:
  description: "black fly repellent shows demand growing +180.9% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list."
  "og:description": "black fly repellent shows demand growing +180.9% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list."
  "og:title": "black fly repellent — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
---

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# **black fly repellent**

**Worth a look**

Shows demand growing +180.9% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 33Growth 97Conversion 89Competition 25Returns 92Price range 77Avg price 77Brand share 0Review moat 24Quality gap 47

**Growth**

**Incredible****+180.9%**

90-day search growth — must beat 0% to launch

**Returns**

**Great****1.2%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****10.4%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$15.83**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.43–$41.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$153K**

$153K/yr · 93K searches

**Competition**

**Okay****70%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****5,180.4**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**4 **▲rising

**Sellers**

**20**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- Grand Tongo50% - Repel44% - JUST BUZZ OFF3% - Sawyer3%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$15K20%$31K30%$46K40%$61K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Repel 100 Mosquito and Insect Repellent 4 Ounces With DEET 10-Hour Protection Long-Lasting Insect Repellent Bug Spray Repels Mosquitoes Ticks Gnats Biting Flies Chiggers And Fleas](https://m.media-amazon.com/images/I/41GFtwjZC8L.jpg)**Repel 100 Mosquito and Insect Repellent 4 Ounces With DEET 10-Hour Protection Long-Lasting Insect Repellent Bug Spray Repels Mosquitoes Ticks Gnats Biting Flies Chiggers And Fleas**Repel**$7.43**4.6★16,223 rev](https://www.amazon.com/dp/B004H89KFC) [2![Grand Tongo DEET-Free Insect Repellent The 12 Hour Protection DEET Alternative Fragrance Free](https://m.media-amazon.com/images/I/31oEPf9PVBL.jpg)**Grand Tongo DEET-Free Insect Repellent The 12 Hour Protection DEET Alternative Fragrance Free**Grand Tongo**$14.00**4.4★1,470 rev](https://www.amazon.com/dp/B0BZ5D75ZK) [3![Grand Tongo DEET-Free Insect Repellent with Picaridin The 12 Hour Protection DEET Alternative - Citrus + Sandalwood](https://m.media-amazon.com/images/I/415q0UwZi3L.jpg)**Grand Tongo DEET-Free Insect Repellent with Picaridin The 12 Hour Protection DEET Alternative - Citrus + Sandalwood**Grand Tongo**$14.02**4.4★1,470 rev](https://www.amazon.com/dp/B0BZ5L4Y1G) [4![Repel OZ Insect Block](https://m.media-amazon.com/images/I/41y4sHxQPgL.jpg)**Repel OZ Insect Block**Repel**$8.06**4.6★5,174 rev](https://www.amazon.com/dp/B000LGN3Z2) [5![Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Variety Pack 3 Pack](https://m.media-amazon.com/images/I/41PefOrby1L.jpg)**Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Variety Pack 3 Pack**Grand Tongo**$16.10**4.5★37 rev](https://www.amazon.com/dp/B0GQ4MNGT1)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Variety Pack 3 Pack](https://m.media-amazon.com/images/I/41PefOrby1L.jpg)**Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Variety Pack 3 Pack**Grand Tongo**$16.10**37 rev4mo ago](https://www.amazon.com/dp/B0GQ4MNGT1) [![Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Fragrance Free 3 Pack](https://m.media-amazon.com/images/I/41-1xl7oNaL.jpg)**Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Fragrance Free 3 Pack**Grand Tongo**$16.15**37 rev4mo ago](https://www.amazon.com/dp/B0GQ5DJVDC) [![Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pump Spray 3 oz Fragrance Free](https://m.media-amazon.com/images/I/31HRRrdl1QL.jpg)**Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pump Spray 3 oz Fragrance Free**Grand Tongo**$9.64**40 rev4mo ago](https://www.amazon.com/dp/B0GPZG6LLX) [![Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pump Spray 3 oz Citrus + Sandalwood](https://m.media-amazon.com/images/I/41lxKXY-h9L.jpg)**Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pump Spray 3 oz Citrus + Sandalwood**Grand Tongo**$9.48**40 rev4mo ago](https://www.amazon.com/dp/B0GPYL6QP9) [![Repel Insect Repellent Sportsmen Max Formula 40% DEET 6.5 Ounces Long-Lasting Aerosol Insect Repellent Spray Repels Mosquitoes Ticks Gnats Biting Flies Chiggers and Fleas 3 Pack](https://m.media-amazon.com/images/I/51YVBT7Ob6L.jpg)**Repel Insect Repellent Sportsmen Max Formula 40% DEET 6.5 Ounces Long-Lasting Aerosol Insect Repellent Spray Repels Mosquitoes Ticks Gnats Biting Flies Chiggers and Fleas 3 Pack**Repel**$17.03**8,922 rev11mo ago](https://www.amazon.com/dp/B0FKQ2YP2C)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Fragrance Free 3 Pack](https://m.media-amazon.com/images/I/41-1xl7oNaL.jpg)**Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Fragrance Free 3 Pack**Grand Tongo**$16.15**4.5★**▲ 115%**](https://www.amazon.com/dp/B0GQ5DJVDC) [![Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Variety Pack 3 Pack](https://m.media-amazon.com/images/I/41PefOrby1L.jpg)**Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pocket Pump Spray 1 oz Travel Size Variety Pack 3 Pack**Grand Tongo**$16.10**4.5★**▲ 114%**](https://www.amazon.com/dp/B0GQ4MNGT1) [![Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pump Spray 3 oz Citrus + Sandalwood](https://m.media-amazon.com/images/I/41lxKXY-h9L.jpg)**Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pump Spray 3 oz Citrus + Sandalwood**Grand Tongo**$9.48**4.4★**▲ 114%**](https://www.amazon.com/dp/B0GPYL6QP9) [![Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pump Spray 3 oz Fragrance Free](https://m.media-amazon.com/images/I/31HRRrdl1QL.jpg)**Grand Tongo DEET-Free Insect Repellent Spray 12 Hour Mosquito Protection Picaridin Pump Spray 3 oz Fragrance Free**Grand Tongo**$9.64**4.4★**▲ 114%**](https://www.amazon.com/dp/B0GPZG6LLX) [![Grand Tongo Insect Repellent Variety Pack 12-Hour Mosquito & Tick Protection Picaridin-Based Water-Based Lightweight Quick-Drying DEET Alternative Face & Body Use 3 Pack](https://m.media-amazon.com/images/I/51h3+W90rLL.jpg)**Grand Tongo Insect Repellent Variety Pack 12-Hour Mosquito & Tick Protection Picaridin-Based Water-Based Lightweight Quick-Drying DEET Alternative Face & Body Use 3 Pack**Grand Tongo**$34.83**4.4★**▲ 69%**](https://www.amazon.com/dp/B0DYP3C6K9)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +180.9% search growth over the last 90 days.

18K13KSpike '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Sep, Oct · busiest ÷ quietest = 9.8×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pest/Insect Control**34%

*“No bugs”*

**Smell**17%

*“Nice smell”*

**Quality-Overall**7%

*“There are so many good products in this world”*

**Spray/Flow**6%

*“spray also works”*

**Advertised Vs Actual Product**6%

*“As advertised”*

**Value For Money**5%

*“It is worth the money”*

**Ease Of Use**3%

*“Comfortable to Use”*

**Size-Overall**3%

*“It's a handy sized container”*

**Portability**2%

*“Perfect for travel”*

**Strength**2%

*“Just strong enough to work”*

### **What buyers complain about **

**Pest/Insect Control**30%

*“The bugs are ignoring it”*

**Functionality-Overall**11%

*“Did not work”*

**Leak-Proof**8%

*“Leaked in box”*

**Smell**8%

*“Definitely not fragrance free”*

**Spray/Flow**7%

*“it won't spray”*

**Value For Money**5%

*“On the downside, expensive”*

**Size-Overall**3%

*“So tiny for $10”*

**Defective Material/Parts**2%

*“The product's ingredients are defective and corrosive; they will corrode clothing—and not gradually,”*

**Quality-Overall**2%

*“Garbage”*

**Ease Of Use**2%

*“couldn't use product”*

### **Top return reasons **

**Size-Overall**22%

**Value For Money**15%

**Leak-Proof**12%

**Pest/Insect Control**9%

**Advertised Vs Actual Product**9%

**Functionality-Overall**8%

**Smell**6%

**Defective Material/Parts**6%

**Spray/Flow**3%

**Strength**2%