---
title: "beta alanine capsules — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/beta-alanine-capsules"
last_updated: "2026-07-14T02:44:42.859Z"
locale: en
meta:
  description: "soft demand (-28.8% this quarter) — beta alanine capsules doesn't clear our bar today."
  "og:description": "soft demand (-28.8% this quarter) — beta alanine capsules doesn't clear our bar today."
  "og:title": "beta alanine capsules — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
---

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# **beta alanine capsules**

**Skip it**

Soft demand (-28.8% this quarter) — this niche doesn't clear our bar today.

Market size 25Growth 11Conversion 89Competition 15Returns 100Price range 84Avg price 89Brand share 14Review moat 42Quality gap 45

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****10.6%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$20.78**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.97–$45.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,311**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$100K**

$100K/yr · 45K searches

**Competition**

**Bad****82%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-28.8%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**7 **▲rising

**Sellers**

**8**

**Top-5 brand share**

**94%**

**Open market**

**2%**

- Nutricost50% - BulkSupplements19% - THORNE9% - Primaforce9% - Earthborn Elements7% - BIOTICS RESEARCH3% - Open — no brand owns it (1 brand, 2%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$15K30%$30K45%$45K60%$60K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Nutricost Beta-Alanine Capsules 3400mg 240 Capsules (60 Serv) - Potent Beta Alanine Gluten Free & Non-GMO 850mg Per Cap](https://m.media-amazon.com/images/I/418S6V8FbBL.jpg)**Nutricost Beta-Alanine Capsules 3400mg 240 Capsules (60 Serv) - Potent Beta Alanine Gluten Free & Non-GMO 850mg Per Cap**Nutricost**$18.76**4.6★1,531 rev](https://www.amazon.com/dp/B07XZL1ZQS) [2![BulkSupplements.com Beta Alanine Capsules - Beta Alanine Supplement Pre-Workout Supplement - Gluten Free 4 Capsules per Serving (3000mg) 240 Count (Pack of 1)](https://m.media-amazon.com/images/I/41tHU4-yHzL.jpg)**BulkSupplements.com Beta Alanine Capsules - Beta Alanine Supplement Pre-Workout Supplement - Gluten Free 4 Capsules per Serving (3000mg) 240 Count (Pack of 1)**BulkSupplements**$17.57**4.6★164 rev](https://www.amazon.com/dp/B0CCQLST2F) [3![THORNE - Beta Alanine Sustained Release - Supports Muscle Output & Endurance - Helps Reduce Fatigue & Soreness* - Amino Acid Supplement - NSF Certified for Sport - Gluten & Dairy-Free - 120 Tablets](https://m.media-amazon.com/images/I/31EkXDwaPNL.jpg)**THORNE - Beta Alanine Sustained Release - Supports Muscle Output & Endurance - Helps Reduce Fatigue & Soreness* - Amino Acid Supplement - NSF Certified for Sport - Gluten & Dairy-Free - 120 Tablets**THORNE**$45.78**4.6★541 rev](https://www.amazon.com/dp/B06XKWQ5NW) [4![Primaforce Beta Alanine Capsules 3 400mg 180 Capsules (45 Servings) - Potent Beta-Alanine Supplement](https://m.media-amazon.com/images/I/41RYgN4PvHL.jpg)**Primaforce Beta Alanine Capsules 3 400mg 180 Capsules (45 Servings) - Potent Beta-Alanine Supplement**Primaforce**$14.70**4.4★158 rev](https://www.amazon.com/dp/B0BQ4MMB2S) [5![Earthborn Elements L-Alanine 200 Capsules Pure & Undiluted No Additives](https://m.media-amazon.com/images/I/41ffaR6TbdL.jpg)**Earthborn Elements L-Alanine 200 Capsules Pure & Undiluted No Additives**Earthborn Elements**$9.97**4.2★41 rev](https://www.amazon.com/dp/B08W9QF6TX)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![FeelGood Superfoods Beta-Alanine Capsules 3200mg 30 Servings](https://m.media-amazon.com/images/I/41yupu6Bt9L.jpg)**FeelGood Superfoods Beta-Alanine Capsules 3200mg 30 Servings**FeelGood Superfoods**$19.35**69 rev1y ago](https://www.amazon.com/dp/B0DNNS429S) [![BulkSupplements.com Beta Alanine Capsules - Beta Alanine Supplement Pre-Workout Supplement - Gluten Free 4 Capsules per Serving (3000mg) 240 Count (Pack of 1)](https://m.media-amazon.com/images/I/41tHU4-yHzL.jpg)**BulkSupplements.com Beta Alanine Capsules - Beta Alanine Supplement Pre-Workout Supplement - Gluten Free 4 Capsules per Serving (3000mg) 240 Count (Pack of 1)**BulkSupplements**$17.57**164 rev2y ago](https://www.amazon.com/dp/B0CCQLST2F) [![Primaforce Beta Alanine Capsules 3 400mg 180 Capsules (45 Servings) - Potent Beta-Alanine Supplement](https://m.media-amazon.com/images/I/41RYgN4PvHL.jpg)**Primaforce Beta Alanine Capsules 3 400mg 180 Capsules (45 Servings) - Potent Beta-Alanine Supplement**Primaforce**$14.70**158 rev3y ago](https://www.amazon.com/dp/B0BQ4MMB2S) [![Earthborn Elements L-Alanine 200 Capsules Pure & Undiluted No Additives](https://m.media-amazon.com/images/I/41ffaR6TbdL.jpg)**Earthborn Elements L-Alanine 200 Capsules Pure & Undiluted No Additives**Earthborn Elements**$9.97**41 rev5y ago](https://www.amazon.com/dp/B08W9QF6TX) [![Nutricost Beta-Alanine Capsules 3400mg 240 Capsules (60 Serv) - Potent Beta Alanine Gluten Free & Non-GMO 850mg Per Cap](https://m.media-amazon.com/images/I/418S6V8FbBL.jpg)**Nutricost Beta-Alanine Capsules 3400mg 240 Capsules (60 Serv) - Potent Beta Alanine Gluten Free & Non-GMO 850mg Per Cap**Nutricost**$18.76**1,531 rev6y ago](https://www.amazon.com/dp/B07XZL1ZQS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Earthborn Elements L-Alanine 200 Capsules Pure & Undiluted No Additives](https://m.media-amazon.com/images/I/41ffaR6TbdL.jpg)**Earthborn Elements L-Alanine 200 Capsules Pure & Undiluted No Additives**Earthborn Elements**$9.97**4.2★**▲ 56%**](https://www.amazon.com/dp/B08W9QF6TX) [![BulkSupplements.com L-Alanine Powder - Amino Acid Supplement Alanine Supplement - Unflavored & Gluten Free 1g per Serving 500g (1.1 lbs) (Pack of 1)](https://m.media-amazon.com/images/I/41-tsGnUapL.jpg)**BulkSupplements.com L-Alanine Powder - Amino Acid Supplement Alanine Supplement - Unflavored & Gluten Free 1g per Serving 500g (1.1 lbs) (Pack of 1)**BulkSupplements**$22.38**4.4★**▲ 33%**](https://www.amazon.com/dp/B00F8IGKYY) [![BIOTICS RESEARCH Amino Acid Quick Sorb Liquid Formula Highly Absorbed Glycine L Alanine L Arginine HCl L Lysine HCl L Proline L Histidine HCl L Serine L Threonine L Valine 2 Fluid Ounces](https://m.media-amazon.com/images/I/31NOmounAsL.jpg)**BIOTICS RESEARCH Amino Acid Quick Sorb Liquid Formula Highly Absorbed Glycine L Alanine L Arginine HCl L Lysine HCl L Proline L Histidine HCl L Serine L Threonine L Valine 2 Fluid Ounces**BIOTICS RESEARCH**$21.72**4.4★**— 3%**](https://www.amazon.com/dp/B07FKR3JSP) [![Nutricost Beta-Alanine Capsules 3400mg 240 Capsules (60 Serv) - Potent Beta Alanine Gluten Free & Non-GMO 850mg Per Cap](https://m.media-amazon.com/images/I/418S6V8FbBL.jpg)**Nutricost Beta-Alanine Capsules 3400mg 240 Capsules (60 Serv) - Potent Beta Alanine Gluten Free & Non-GMO 850mg Per Cap**Nutricost**$18.76**4.6★**— 1%**](https://www.amazon.com/dp/B07XZL1ZQS) [![BulkSupplements.com Beta Alanine Powder - Beta-Alanine Supplement Pre-Workout Supplement - Unflavored & Gluten Free 3g per Serving 500g (1.1 lbs) (Pack of 1)](https://m.media-amazon.com/images/I/41FjoWTaNaL.jpg)**BulkSupplements.com Beta Alanine Powder - Beta-Alanine Supplement Pre-Workout Supplement - Unflavored & Gluten Free 3g per Serving 500g (1.1 lbs) (Pack of 1)**BulkSupplements**$17.92**4.6★**— 1%**](https://www.amazon.com/dp/B00EIO4I7A)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 97 weeks — -28.8% search growth over the last 90 days.

700500Spike '26 seasonDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**35%

*“High quality company”*

**Efficiency**7%

*“Works its purpose”*

**Vitamin**6%

*“great part of a vitamin stack for cardio and weights”*

**Taste-Overall**5%

*“Great taste”*

**Value For Money**4%

*“the value per dollar is decent”*

**Advertised Vs Actual Product**4%

*“they seem to do what theyre supposed to”*

**Nutritional Content**3%

*“Nutricost is my go-to brand”*

**Ease Of Chewing/Swallowing**3%

*“It is as easy as scooping into your bottle or cup”*

**Ingredients-Overall**3%

*“Good clean ingredient — no fillers, no additives, just beta alanine”*

**Strength**2%

*“Potent”*

### **What buyers complain about **

**Allergies**10%

*“I get the itch”*

**Dosage**8%

*“poor dosing instructions”*

**Smell**8%

*“OFF SMELL- something is volatilizing off the powder”*

**Functionality-Overall**8%

*“Doesn't work”*

**Taste-Overall**6%

*“The taste is terrible, bitter and metallic”*

**Advertised Vs Actual Product**6%

*“that too is not noted in the purchase details”*

**Strength**6%

*“Not very strong”*

**Side Effects**6%

*“prickly sensation that last for HOURS”*

**Contamination**3%

*“its a degradation product”*

**Protection**3%

*“No protection”*

### **Top return reasons **

**Certifications**33%

**Taste-Overall**33%

**Functionality-Overall**33%