---
title: "amazon clock — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/amazon-clock"
last_updated: "2026-07-14T07:14:42.854Z"
locale: en
meta:
  description: "amazon clock shows a sweet-spot price point ($31.87 avg), but soft demand (-14.6% this quarter) keeps it on the watch list."
  "og:description": "amazon clock shows a sweet-spot price point ($31.87 avg), but soft demand (-14.6% this quarter) keeps it on the watch list."
  "og:title": "amazon clock — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **amazon clock**

**Worth a look**

Shows a sweet-spot price point ($31.87 avg), but soft demand (-14.6% this quarter) keeps it on the watch list.

Market size 36Growth 18Conversion 20Competition 89Returns 47Price range 59Avg price 95Brand share 88Review moat 25Quality gap 76

**Avg price**

**Incredible****$31.87**

avg listing price — sweet spot $15–$100

**Competition**

**Great****26%**

top-5 click share — an open shelf

**Brand share**

**Great****47%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$9.33–$153.41**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.4%**

return rate — above 6% kills the launch gate

**Market size**

**Okay****$176K**

$176K/yr · 339K searches

**Review moat**

**Bad****4,288.06**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-14.6%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

**Brands**

**42 **—flat

**Sellers**

**77**

**Top-5 brand share**

**47%**

**Open market**

**49%**

- ANJANK18% - Odokee10% - BUFFBEE9% - Sharp5% - DreamSky5% - Hatch Baby4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$5K6%$11K9%$16K12%$21K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 68 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![ANJANK White Noise Sound Machine Alarm Clock with Bluetooth Speaker 21 Relaxing Sounds 7 Night Lights 0-100% Dimmer/Sleep Timer/30-Level Volume Control Sound Machine for Kids Adults Sleeping Bedroom](https://m.media-amazon.com/images/I/415RfUst3OL.jpg)**ANJANK White Noise Sound Machine Alarm Clock with Bluetooth Speaker 21 Relaxing Sounds 7 Night Lights 0-100% Dimmer/Sleep Timer/30-Level Volume Control Sound Machine for Kids Adults Sleeping Bedroom**ANJANK**$24.75**4.5★1,120 rev](https://www.amazon.com/dp/B0CH9SN615) [2![BUFFBEE Alarm Clock with Bluetooth Speaker & FM Radio for Bedside Gradual Wake-Up Sounds Fully Dimmable Display & Ambient Night Light Plug-in Digital Clock for Bedroom](https://m.media-amazon.com/images/I/51ONbeIm6TL.jpg)**BUFFBEE Alarm Clock with Bluetooth Speaker & FM Radio for Bedside Gradual Wake-Up Sounds Fully Dimmable Display & Ambient Night Light Plug-in Digital Clock for Bedroom**BUFFBEE**$25.79**4.2★1,842 rev](https://www.amazon.com/dp/B0BL3GPZ5T) [3![Sunrise Alarm Clock White Noise Machine: Natural Wake Up Light - Dimmable Clock with Bluetooth Speaker for Bedroom - 25 Sleep Sounds for Baby Adults Kids Putty](https://m.media-amazon.com/images/I/41YnZMLJqWL.jpg)**Sunrise Alarm Clock White Noise Machine: Natural Wake Up Light - Dimmable Clock with Bluetooth Speaker for Bedroom - 25 Sleep Sounds for Baby Adults Kids Putty**Odokee**$52.44**4.5★1,743 rev](https://www.amazon.com/dp/B0DGXD6WVW) [4![ANJANK Extra Loud Alarm Clock with Wireless Bed Shaker Vibrating Dual Alarm with Light Wake Up for Heavy Sleepers & Hearing Impaired 9-Color Night Light 8 Sounds 0-100% Dimmer USB Charger](https://m.media-amazon.com/images/I/41F0vZ8WBkL.jpg)**ANJANK Extra Loud Alarm Clock with Wireless Bed Shaker Vibrating Dual Alarm with Light Wake Up for Heavy Sleepers & Hearing Impaired 9-Color Night Light 8 Sounds 0-100% Dimmer USB Charger**ANJANK**$39.30**4.5★1,021 rev](https://www.amazon.com/dp/B0DNZ88MGF) [5![Hatch Restore 3 Sunrise Alarm Clock Sound Machine Smart Light (Putty) - White Noise Screen-Free Sleep Routine](https://m.media-amazon.com/images/I/31bEgigU-6L.jpg)**Hatch Restore 3 Sunrise Alarm Clock Sound Machine Smart Light (Putty) - White Noise Screen-Free Sleep Routine**Hatch Baby**$153.41**4.3★5,697 rev](https://www.amazon.com/dp/B0DLLSCVZW)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Fansbe Direct Alarm Clock Sound Machine Sleeping 12/24H Night Lights White](https://m.media-amazon.com/images/I/01RmK+J4pJL.gif)**Fansbe Direct Alarm Clock Sound Machine Sleeping 12/24H Night Lights White**Fansbe Direct**$50.34**4 rev2mo ago](https://www.amazon.com/dp/B0FLDM7WSC) [![Dekala ChronoSense Smart Alarm Clock for Bedroom Temperature Humidity 7-Day Programmable 4 Alarms 100dB Loud Gradual Alarm for Heavy Sleeper Hourly Chime White Noise Sound Machine App Control](https://m.media-amazon.com/images/I/41ffICjnAKL.jpg)**Dekala ChronoSense Smart Alarm Clock for Bedroom Temperature Humidity 7-Day Programmable 4 Alarms 100dB Loud Gradual Alarm for Heavy Sleeper Hourly Chime White Noise Sound Machine App Control**Dekala**$38.82**207 rev3mo ago](https://www.amazon.com/dp/B0GWGRBDM4) [![SHARPSYNC Auto Set Alarm Clock Sets Itself from Your Phone Bluetooth Time Sync Large White LED Display Dimmer Ascending Alarm Battery Backup](https://m.media-amazon.com/images/I/41LfG13vjwL.jpg)**SHARPSYNC Auto Set Alarm Clock Sets Itself from Your Phone Bluetooth Time Sync Large White LED Display Dimmer Ascending Alarm Battery Backup**Sharp**$20.30**38 rev5mo ago](https://www.amazon.com/dp/B0GMYDJRBR) [![Geuuap Sunrise Alarm Clock White Noise Machine | Natural Wake-Up Light for Bedroom with 30 Soothing Sleep Aids Bluetooth Speaker Dimmable Clock Screen-Free Design for Baby Adults Kids-Khaki](https://m.media-amazon.com/images/I/41F-2v8XZfL.jpg)**Geuuap Sunrise Alarm Clock White Noise Machine | Natural Wake-Up Light for Bedroom with 30 Soothing Sleep Aids Bluetooth Speaker Dimmable Clock Screen-Free Design for Baby Adults Kids-Khaki**Geuuap**$44.13**71 rev5mo ago](https://www.amazon.com/dp/B0GHN9DYXT) [![Sharp Multi-Color Bluetooth Alarm Clock with Sleep Sounds RGB Night Light Dual Alarms LED Display with Dimmer Snooze & Sleep Timer Bedside Clock with Speaker](https://m.media-amazon.com/images/I/41K0ADhgOuL.jpg)**Sharp Multi-Color Bluetooth Alarm Clock with Sleep Sounds RGB Night Light Dual Alarms LED Display with Dimmer Snooze & Sleep Timer Bedside Clock with Speaker**Sharp**$19.28**42 rev6mo ago](https://www.amazon.com/dp/B0GGD3P4QD)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Dekala ChronoSense Smart Alarm Clock for Bedroom Temperature Humidity 7-Day Programmable 4 Alarms 100dB Loud Gradual Alarm for Heavy Sleeper Hourly Chime White Noise Sound Machine App Control](https://m.media-amazon.com/images/I/41ffICjnAKL.jpg)**Dekala ChronoSense Smart Alarm Clock for Bedroom Temperature Humidity 7-Day Programmable 4 Alarms 100dB Loud Gradual Alarm for Heavy Sleeper Hourly Chime White Noise Sound Machine App Control**Dekala**$38.82**4.3★**▲ 331%**](https://www.amazon.com/dp/B0GWGRBDM4) [![Fansbe Direct Alarm Clock Sound Machine Sleeping 12/24H Night Lights White](https://m.media-amazon.com/images/I/01RmK+J4pJL.gif)**Fansbe Direct Alarm Clock Sound Machine Sleeping 12/24H Night Lights White**Fansbe Direct**$50.34**3.8★**▲ 331%**](https://www.amazon.com/dp/B0FLDM7WSC) [![Fansbe Direct Digital Alarm Clock White Noise Loud Digital Alarm Clocks Bedrooms Alarm Clock Speaker Wireless Charger AUX USB Bluetooth Speaker 12/24H Dual Alarm Snooze Adjustable Brightness Black](https://m.media-amazon.com/images/I/41xMG1ovOLL.jpg)**Fansbe Direct Digital Alarm Clock White Noise Loud Digital Alarm Clocks Bedrooms Alarm Clock Speaker Wireless Charger AUX USB Bluetooth Speaker 12/24H Dual Alarm Snooze Adjustable Brightness Black**Fansbe Direct**$47.04**4.7★**▲ 325%**](https://www.amazon.com/dp/B0H1WP3XP8) [![SHARPSYNC Auto Set Alarm Clock Sets Itself from Your Phone Bluetooth Time Sync Large White LED Display Dimmer Ascending Alarm Battery Backup](https://m.media-amazon.com/images/I/41LfG13vjwL.jpg)**SHARPSYNC Auto Set Alarm Clock Sets Itself from Your Phone Bluetooth Time Sync Large White LED Display Dimmer Ascending Alarm Battery Backup**Sharp**$20.30**4.0★**▲ 324%**](https://www.amazon.com/dp/B0GMYDJRBR) [![Geuuap Sunrise Alarm Clock White Noise Machine | Natural Wake-Up Light for Bedroom with 30 Soothing Sleep Aids Bluetooth Speaker Dimmable Clock Screen-Free Design for Baby Adults Kids-Khaki](https://m.media-amazon.com/images/I/41F-2v8XZfL.jpg)**Geuuap Sunrise Alarm Clock White Noise Machine | Natural Wake-Up Light for Bedroom with 30 Soothing Sleep Aids Bluetooth Speaker Dimmable Clock Screen-Free Design for Baby Adults Kids-Khaki**Geuuap**$44.13**4.8★**▲ 321%**](https://www.amazon.com/dp/B0GHN9DYXT)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 75 weeks — -14.6% search growth over the last 90 days.

6K4KPrime Day '25Spike '25Black Friday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Apr · busiest ÷ quietest = 3.9×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Ease Of Use**11%

*“easy to program”*

**Value For Money**8%

*“Great purchase for the price”*

**Quality-Overall**8%

*“The make and quality are exceptional, with a solid build that feels dependable”*

**Brightness/Shine/Glow**6%

*“Small and bright”*

**Advertised Vs Actual Product**6%

*“Exactly What I Needed”*

**Sleep Quality**6%

*“helps me fall asleep”*

**Assembly/Installation**5%

*“Easy set up”*

**Size-Overall**4%

*“Just the right size”*

**Design-Overall**4%

*“The design is beautiful”*

**Auto Sleep/Wake Feature**4%

*“Helps with Wake Up”*

### **What buyers complain about **

**Durability**10%

*“Did not last”*

**Functionality-Overall**7%

*“does not turn on”*

**Quality-Overall**7%

*“Bad quality”*

**Noise Level**6%

*“Humming sound”*

**Size-Overall**5%

*“Its small”*

**Instructions/User Manual/Troubleshooting**5%

*“No instructions”*

**Value For Money**5%

*“Slightly expensive”*

**Charging**4%

*“Takes a long time to charge”*

**Brightness/Shine/Glow**4%

*“Too bright”*

**Touch/Button Controls**4%

*“Buttons stop working”*

### **Top return reasons **

**Alarm/Timer Accuracy**14%

**Size-Overall**12%

**Functionality-Overall**11%

**Advertised Vs Actual Product**7%

**Brightness/Shine/Glow**6%

**Value For Money**5%

**Charging**4%

**Touch/Button Controls**3%

**Ease Of Use**3%

**Connectivity-Overall**3%