---
title: "zero costume — Niche Verdict: Worth a look (55&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/zero-costume"
last_updated: "2026-07-14T05:13:07.972Z"
locale: en
meta:
  description: "zero costume shows a sweet-spot price point ($38.21 avg), but a small market ($12K/yr) keeps it on the watch list."
  "og:description": "zero costume shows a sweet-spot price point ($38.21 avg), but a small market ($12K/yr) keeps it on the watch list."
  "og:title": "zero costume — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **zero costume**

**Worth a look**

Shows a sweet-spot price point ($38.21 avg), but a small market ($12K/yr) keeps it on the watch list.

Market size 3Growth 77Conversion 5Competition 54Returns 77Price range 86Avg price 95Brand share 66Review moat 89Quality gap 68

**Avg price**

**Incredible****$38.21**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****224.65**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$7.14–$78.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Great****+64.0%**

90-day search growth — must beat 0% to launch

**Returns**

**Great****1.9%**

return rate — above 6% kills the launch gate

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****65%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Bad****0.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$12K**

$12K/yr · 81K searches

## **Competition**

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▲rising

**Sellers**

**44**

**Top-5 brand share**

**65%**

**Open market**

**28%**

- elope20% - Fun Costumes20% - Eybila9% - Disguise9% - TOKYO-T7% - VintageCos7%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$58710%$1K15%$2K20%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![elope Nightmare Before Christmas Zero Scarf Standard](https://m.media-amazon.com/images/I/31WMWidWNTL.jpg)**elope Nightmare Before Christmas Zero Scarf Standard**elope**$25.80**4.7★126 rev](https://www.amazon.com/dp/B08L89JD41) [2![Eybila Halloween Costume Accessories for Women Dog Ear Headband Pink Pumpkin Choker Christmas Adult Cosplay Party zero](https://m.media-amazon.com/images/I/31Zqg96v1YL.jpg)**Eybila Halloween Costume Accessories for Women Dog Ear Headband Pink Pumpkin Choker Christmas Adult Cosplay Party zero**Eybila**$13.27**4.5★21 rev](https://www.amazon.com/dp/B0DLX2VD5B) [3![Nightmare Before Christmas Zero Toddler Costume Officially Licensed Disney Dress Up Size Large (4-6)](https://m.media-amazon.com/images/I/31VKF3YdBBL.jpg)**Nightmare Before Christmas Zero Toddler Costume Officially Licensed Disney Dress Up Size Large (4-6)**Disguise**$21.96**4.6★1,190 rev](https://www.amazon.com/dp/B079Z92V1V) [4![TOKYO-T Re Zero Jacket Cosplay Costume Zipper Sweatshirt size M/tag L](https://m.media-amazon.com/images/I/31oL+Qo8TOS.jpg)**TOKYO-T Re Zero Jacket Cosplay Costume Zipper Sweatshirt size M/tag L**TOKYO-T**$39.45**4.5★28 rev](https://www.amazon.com/dp/B0F7G25RCY) [5![Adult Oogie Boogie Costume Unisex Jumpsuit Nightmare Villain Costume Jack Skellington Sleepwear](https://m.media-amazon.com/images/I/31o4rWdGi5L.jpg)**Adult Oogie Boogie Costume Unisex Jumpsuit Nightmare Villain Costume Jack Skellington Sleepwear**VintageCos**$33.38**4.3★93 rev](https://www.amazon.com/dp/B09Z2RWGDF)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Halloween Ghost Dog Costume for Women with White Cape Ear Headband Pink Collar & Pumpkin Nose Ideal for Halloween Parties Cosplay Role Play](https://m.media-amazon.com/images/I/31ajT4m6H8L.jpg)**Halloween Ghost Dog Costume for Women with White Cape Ear Headband Pink Collar & Pumpkin Nose Ideal for Halloween Parties Cosplay Role Play**JcHrmers**$20.79**9 rev11mo ago](https://www.amazon.com/dp/B0FMF746Z1) [![Spirit Halloween The Nightmare Before Christmas Baby Zero Light-Up Hooded Jumpsuit Costume Officially Licensed Unisex Child Size 12 TO 18 MONTHS Standard Multicolor](https://m.media-amazon.com/images/I/31fZuHG4GNL.jpg)**Spirit Halloween The Nightmare Before Christmas Baby Zero Light-Up Hooded Jumpsuit Costume Officially Licensed Unisex Child Size 12 TO 18 MONTHS Standard Multicolor**Spirit Halloween**$36.71**14 rev1y ago](https://www.amazon.com/dp/B0FB3RPKCR) [![TOKYO-T Re Zero Jacket Cosplay Costume Zipper Sweatshirt size M/tag L](https://m.media-amazon.com/images/I/31oL+Qo8TOS.jpg)**TOKYO-T Re Zero Jacket Cosplay Costume Zipper Sweatshirt size M/tag L**TOKYO-T**$39.45**28 rev1y ago](https://www.amazon.com/dp/B0F7G25RCY) [![Eybila Halloween Costume Accessories for Women Dog Ear Headband Pink Pumpkin Choker Christmas Adult Cosplay Party zero](https://m.media-amazon.com/images/I/31Zqg96v1YL.jpg)**Eybila Halloween Costume Accessories for Women Dog Ear Headband Pink Pumpkin Choker Christmas Adult Cosplay Party zero**Eybila**$13.27**21 rev1y ago](https://www.amazon.com/dp/B0DLX2VD5B) [![Adult Disney Nightmare Before Christmas Zero Costume | Officially Licensed Disney Costumes Large](https://m.media-amazon.com/images/I/21aErT5U1+L.jpg)**Adult Disney Nightmare Before Christmas Zero Costume | Officially Licensed Disney Costumes Large**Fun Costumes**$69.51**22 rev1y ago](https://www.amazon.com/dp/B0DGYSRGS4)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Headbands for Women 8PCS [Summer-Exclusive Headband] Non Slip Sports Headband Elastic Soft Running Fashion Headband Absorb Sweat Headbands for Men for Women for Working Out Travel](https://m.media-amazon.com/images/I/31xBv5xcpqL.jpg)**Headbands for Women 8PCS \[Summer-Exclusive Headband\] Non Slip Sports Headband Elastic Soft Running Fashion Headband Absorb Sweat Headbands for Men for Women for Working Out Travel**VANRUID**$7.14**4.2★**▲ 1000%**](https://www.amazon.com/dp/B0D2D1YLHL) [![TOKYO-T Re Zero Jacket Cosplay Costume Zipper Sweatshirt size M/tag L](https://m.media-amazon.com/images/I/31oL+Qo8TOS.jpg)**TOKYO-T Re Zero Jacket Cosplay Costume Zipper Sweatshirt size M/tag L**TOKYO-T**$39.45**4.5★**▲ 1000%**](https://www.amazon.com/dp/B0F7G25RCY) [![ICEYOU Sally Costume Women Halloween Short Sleeve Sally Dress](https://m.media-amazon.com/images/I/41uqLGPsTHL.jpg)**ICEYOU Sally Costume Women Halloween Short Sleeve Sally Dress**ICEYOU**$27.63**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0CD5JTF45) [![Adult Disney Nightmare Before Christmas Zero Costume | Officially Licensed Disney Costumes X-Large](https://m.media-amazon.com/images/I/21aErT5U1+L.jpg)**Adult Disney Nightmare Before Christmas Zero Costume | Officially Licensed Disney Costumes X-Large**Fun Costumes**$70.32**4.3★**▲ 1000%**](https://www.amazon.com/dp/B0DGYXVH2P) [![Halloween Christmas Womens Grils Sally Dress Cosplay Costume (orange XL)](https://m.media-amazon.com/images/I/41JIQM9GMxL.jpg)**Halloween Christmas Womens Grils Sally Dress Cosplay Costume (orange XL)**FAZA**$28.84**4.3★**▲ 1000%**](https://www.amazon.com/dp/B0B8NFZW14)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 96 weeks — +64.0% search growth over the last 90 days.

23K18KSpike '24Spike '25Spike '26 seasonSepDecJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 226.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**19%

*“Cute colors”*

**Size-Overall**9%

*“They fit well”*

**Comfort-Overall**9%

*“Super comfortable”*

**Quality-Overall**9%

*“Quality and Affordable Headbands”*

**Value For Money**8%

*“Worth the buy”*

**Stretchability/Expandability/Elasticity**7%

*“Its very comfortable and stretchy”*

**Soft Feel**6%

*“The material is soft”*

**Exercise/Sports Suitability**4%

*“Great for working out”*

**Grip**4%

*“they dont slip”*

**Material Quality**3%

*“Breathable material”*

### **What buyers complain about **

**Quality-Overall**16%

*“Bad quality”*

**Grip**15%

*“It doesnt have impeccable grip”*

**Thickness**14%

*“theyre so thin theyre like tissue”*

**Material Quality**9%

*“Cheap materials”*

**Size-Overall**8%

*“Too big”*

**Stretchability/Expandability/Elasticity**5%

*“don't have much of a stretch”*

**Thin**3%

*“Thin Material”*

**Value For Money**2%

*“it costs more that the purchase”*

**Durability**1%

*“These didn't stay on well”*

**Smell**1%

*“The box smelled really skunky”*

### **Top return reasons **

**Size-Overall**24%

**Material Quality**21%

**Thin**15%

**Quality-Overall**12%

**Grip**5%

**Advertised Vs Actual Product**5%

**Value For Money**3%

**Color**3%

**Thickness**2%

**Stretchability/Expandability/Elasticity**2%