---
title: "wizard of oz costumes for adults — Niche Verdict: Skip it (28/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/wizard-of-oz-costumes-for-adults"
last_updated: "2026-07-13T20:53:36.990Z"
locale: en
meta:
  description: "a concentrated shelf (top 5 take 100% of clicks) — wizard of oz costumes for adults doesn't clear our bar today."
  "og:description": "a concentrated shelf (top 5 take 100% of clicks) — wizard of oz costumes for adults doesn't clear our bar today."
  "og:title": "wizard of oz costumes for adults — Niche Verdict: Skip it (28/100) | Amazon United States - Flapen"
---

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# **wizard of oz costumes for adults**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 32Growth 13Conversion 10Competition 0Returns 5Price range 91Avg price 95Brand share 0Review moat 92Quality gap 53

**Avg price**

**Incredible****$23.78**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****158**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$13.52–$40.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$149K**

$149K/yr · 793K searches

**Growth**

**Bad****-23.6%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****10.7%**

return rate — above 6% kills the launch gate

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▼falling

**Sellers**

**5**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- Eybila90% - MOFOVELY5% - Horolam5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%25%$37K50%$74K75%$112K100%$149K1001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 3 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories](https://m.media-amazon.com/images/I/41B1XwEgNiL.jpg)**5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories**Eybila**$13.52**4.4★104 rev](https://www.amazon.com/dp/B0DFD2X234) [2![MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)](https://m.media-amazon.com/images/I/41Os3MYT1bL.jpg)**MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)**MOFOVELY**$40.48**4.4★163 rev](https://www.amazon.com/dp/B0F2FL2GLP) [3![Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)](https://m.media-amazon.com/images/I/41rHz-yRZlL.jpg)**Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)**Horolam**$17.36**4.5★207 rev](https://www.amazon.com/dp/B0F5MF9NN5)

### **Newest**

by launch date

[![Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)](https://m.media-amazon.com/images/I/41rHz-yRZlL.jpg)**Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)**Horolam**$17.36**207 rev1y ago](https://www.amazon.com/dp/B0F5MF9NN5) [![MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)](https://m.media-amazon.com/images/I/41Os3MYT1bL.jpg)**MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)**MOFOVELY**$40.48**163 rev1y ago](https://www.amazon.com/dp/B0F2FL2GLP) [![5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories](https://m.media-amazon.com/images/I/41B1XwEgNiL.jpg)**5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories**Eybila**$13.52**104 rev1y ago](https://www.amazon.com/dp/B0DFD2X234)

### **Trending**

90-day click momentum

[![5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories](https://m.media-amazon.com/images/I/41B1XwEgNiL.jpg)**5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories**Eybila**$13.52**4.4★**▲ 74%**](https://www.amazon.com/dp/B0DFD2X234) [![MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)](https://m.media-amazon.com/images/I/41Os3MYT1bL.jpg)**MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)**MOFOVELY**$40.48**4.4★**▼ 73%**](https://www.amazon.com/dp/B0F2FL2GLP) [![Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)](https://m.media-amazon.com/images/I/41rHz-yRZlL.jpg)**Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)**Horolam**$17.36**4.5★**▼ 84%**](https://www.amazon.com/dp/B0F5MF9NN5)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -23.6% search growth over the last 90 days.

100K60KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 36.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Ease Of Use**22%

*“And easy to use”*

**Quality-Overall**22%

*“The hat was well made”*

**Size-Overall**17%

*“Fit comfortably”*

**Advertised Vs Actual Product**17%

*“As advertised”*

**Value For Money**14%

*“Great Value”*

**Durability**8%

*“Quality and durable”*

### **Top return reasons **

**Size-Overall**62%

**Quality-Overall**9%

**Value For Money**5%

**Length**4%

**Gap/Hole**3%

**Shape/Style**3%

**Functionality-Overall**2%

**Advertised Vs Actual Product**2%

**Shoulder Fit**2%

**Arm Fit**2%