---
title: "uv mask — Niche Verdict: Worth a look (55&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/uv-mask"
last_updated: "2026-07-14T04:34:58.853Z"
locale: en
meta:
  description: "uv mask shows demand growing +180.0% this quarter, but weak search conversion (1.3%) keeps it on the watch list."
  "og:description": "uv mask shows demand growing +180.0% this quarter, but weak search conversion (1.3%) keeps it on the watch list."
  "og:title": "uv mask — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **uv mask**

**Worth a look**

Shows demand growing +180.0% this quarter, but weak search conversion (1.3%) keeps it on the watch list.

Market size 21Growth 97Conversion 16Competition 87Returns 27Price range 77Avg price 95Brand share 28Review moat 53Quality gap 60

**Growth**

**Incredible****+180.0%**

90-day search growth — must beat 0% to launch

**Avg price**

**Incredible****$28.53**

avg listing price — sweet spot $15–$100

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Price range**

**Great****$9.65–$119.94**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****1,360.62**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****5.8%**

return rate — above 6% kills the launch gate

**Market size**

**Bad****$86K**

$86K/yr · 231K searches

**Conversion**

**Bad****1.3%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

**Brands**

**16 **▼falling

**Sellers**

**19**

**Top-5 brand share**

**88%**

**Open market**

**10%**

- BENEUNDER51% - Ponyflo30% - JAN & JUL3% - TOP-EX2% - WHITE SANDS MOJA2% - Solbari2% - Open — no brand owns it (10 brands, 10%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$5K9%$8K12%$10K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 65 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Ponyflo Sunblocker Wide Brim Hat-Black Oprah Daily](https://m.media-amazon.com/images/I/31xdoTxlnWL.jpg)**Ponyflo Sunblocker Wide Brim Hat-Black Oprah Daily**Ponyflo**$30.77**4.4★421 rev](https://www.amazon.com/dp/B0C7KRZG48) [2![Ponyflo Sunblocker Wide Brim Hat-White](https://m.media-amazon.com/images/I/31y3S6OzCYL.jpg)**Ponyflo Sunblocker Wide Brim Hat-White**Ponyflo**$30.61**4.4★421 rev](https://www.amazon.com/dp/B0C7KSL16X) [3![BENEUNDER Reversible Wide Brim Sun Bucket Hats UPF50+ UV Protection Foldable for Women Outdoor Beach Vacation Travel Gray](https://m.media-amazon.com/images/I/41zONSNzffL.jpg)**BENEUNDER Reversible Wide Brim Sun Bucket Hats UPF50+ UV Protection Foldable for Women Outdoor Beach Vacation Travel Gray**BENEUNDER**$26.72**4.0★78 rev](https://www.amazon.com/dp/B0DSLBKJYV) [4![BENEUNDER Polarized Sunglasses for Men Women Ultra Lightweight Folding Sunglasses UV400 Protection Acetate Frame Sunglasses with Organizer Black-23](https://m.media-amazon.com/images/I/31RTL1BJnDL.jpg)**BENEUNDER Polarized Sunglasses for Men Women Ultra Lightweight Folding Sunglasses UV400 Protection Acetate Frame Sunglasses with Organizer Black-23**BENEUNDER**$33.74**4.2★249 rev](https://www.amazon.com/dp/B0BZ7XNHY1) [5![BENEUNDER Sheel Sun Hats for Women Wide Brim Foldable UV Protection UPF50+ Visors for Outdoor Travel Vacation Beige](https://m.media-amazon.com/images/I/41hIM8AcdkL.jpg)**BENEUNDER Sheel Sun Hats for Women Wide Brim Foldable UV Protection UPF50+ Visors for Outdoor Travel Vacation Beige**BENEUNDER**$27.00**3.8★121 rev](https://www.amazon.com/dp/B0DSLCKSV5)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ChicPony Cooling Wide Brim Womens Sun Hat UPF 50 Large Brim High Ponytail Sunscreen Baseball Cap UV Protection Breathable Packable Golf Beach Hat Black 56-59cm](https://m.media-amazon.com/images/I/41M8DBaEU7L.jpg)**ChicPony Cooling Wide Brim Womens Sun Hat UPF 50 Large Brim High Ponytail Sunscreen Baseball Cap UV Protection Breathable Packable Golf Beach Hat Black 56-59cm**TOP-EX**$24.22**65 rev5mo ago](https://www.amazon.com/dp/B0GHR2JD5Q) [![BENEUNDER Womens UPF 50+ Sun Protection Cooling Athletic Jacket Full Zip Long Sleeve Slim Fit Outdoor Running Pocket](https://m.media-amazon.com/images/I/31zVOEDH4ZL.jpg)**BENEUNDER Womens UPF 50+ Sun Protection Cooling Athletic Jacket Full Zip Long Sleeve Slim Fit Outdoor Running Pocket**BENEUNDER**$39.71**32 rev5mo ago](https://www.amazon.com/dp/B0GH7Z8GMG) [![BENEUNDER Womens UPF 50+ Lightweight Sun Protection Jacket Athletic Short Hoodie Full Zip Long Sleeve Packable Track Workout Tops](https://m.media-amazon.com/images/I/31CD7DGcdPL.jpg)**BENEUNDER Womens UPF 50+ Lightweight Sun Protection Jacket Athletic Short Hoodie Full Zip Long Sleeve Packable Track Workout Tops**BENEUNDER**$40.52**32 rev5mo ago](https://www.amazon.com/dp/B0GH7XN1WS) [![BENEUNDER Womens UPF 50+ Lightweight Sun Protection Jacket Athletic Short Hoodie Full Zip Long Sleeve Packable Track Workout Tops](https://m.media-amazon.com/images/I/31CD7DGcdPL.jpg)**BENEUNDER Womens UPF 50+ Lightweight Sun Protection Jacket Athletic Short Hoodie Full Zip Long Sleeve Packable Track Workout Tops**BENEUNDER**$41.63**32 rev5mo ago](https://www.amazon.com/dp/B0GH7GLR9N) [![BENEUNDER Womens UPF 50+ Lightweight Sun Protection Jacket Athletic Short Hoodie Full Zip Long Sleeve Packable Track Workout Tops](https://m.media-amazon.com/images/I/31tX1zXiTYL.jpg)**BENEUNDER Womens UPF 50+ Lightweight Sun Protection Jacket Athletic Short Hoodie Full Zip Long Sleeve Packable Track Workout Tops**BENEUNDER**$41.22**32 rev5mo ago](https://www.amazon.com/dp/B0GH7GJQ7W)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![JAN & JUL Adjustable Neck Flap Wide Brim Hat Toddler with UV Protection (L: 2-5T Purple)](https://m.media-amazon.com/images/I/41mUHdx1Q1L.jpg)**JAN & JUL Adjustable Neck Flap Wide Brim Hat Toddler with UV Protection (L: 2-5T Purple)**JAN & JUL**$22.79**4.8★**▲ 41%**](https://www.amazon.com/dp/B09NYMYGWX) [![BCAN BT2 450/550LBS Mini Rebounder Trampoline for Adults with Bar Fitness Trampoline with Bungees Adjustable Handle Stable & Quiet Indoor Outdoor Whole-Body Workout & Relaxation at Home-40IN-GRN](https://m.media-amazon.com/images/I/41oD6iMRuhL.jpg)**BCAN BT2 450/550LBS Mini Rebounder Trampoline for Adults with Bar Fitness Trampoline with Bungees Adjustable Handle Stable & Quiet Indoor Outdoor Whole-Body Workout & Relaxation at Home-40IN-GRN**BCAN**$119.94**4.4★**▲ 40%**](https://www.amazon.com/dp/B0BPSQ4XNN) [![BENEUNDER Wide Brim Sun Hat for Women UPF50+ UV Protection Side Face Coverage Rollable Packable Beach Travel Vacation Black](https://m.media-amazon.com/images/I/41gTE2qXOZL.jpg)**BENEUNDER Wide Brim Sun Hat for Women UPF50+ UV Protection Side Face Coverage Rollable Packable Beach Travel Vacation Black**BENEUNDER**$31.29**3.8★**▲ 40%**](https://www.amazon.com/dp/B0GH169C1D) [![BENEUNDER Womens UPF 50+ Lightweight Sun Protection Jacket Athletic Short Hoodie Full Zip Long Sleeve Packable Track Workout Tops](https://m.media-amazon.com/images/I/31tX1zXiTYL.jpg)**BENEUNDER Womens UPF 50+ Lightweight Sun Protection Jacket Athletic Short Hoodie Full Zip Long Sleeve Packable Track Workout Tops**BENEUNDER**$41.22**4.6★**▲ 40%**](https://www.amazon.com/dp/B0GH7GJQ7W) [![BENEUNDER Wide Brim Sun Hat for Women UPF50+ UV Protection Side Face Coverage Rollable Packable Beach Travel Vacation White](https://m.media-amazon.com/images/I/31CM3x36k6L.jpg)**BENEUNDER Wide Brim Sun Hat for Women UPF50+ UV Protection Side Face Coverage Rollable Packable Beach Travel Vacation White**BENEUNDER**$30.88**3.8★**▲ 40%**](https://www.amazon.com/dp/B0GH1H23RX)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +180.0% search growth over the last 90 days.

18K13KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 5.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**11%

*“Nice solid quality”*

**Size-Overall**9%

*“The fit is snug on me”*

**Weight Light**6%

*“Lightweight and comfortable”*

**Comfort-Overall**6%

*“Very comfortable”*

**Value For Money**6%

*“Good product for the money”*

**Ease Of Use**5%

*“easy for me to move”*

**Suitability Hot Weather**4%

*“Perfect for summer travels and beach trips”*

**Material Quality**4%

*“breathable, great material”*

**Advertised Vs Actual Product**3%

*“Just what I wanted”*

**Exercise/Sports Suitability**3%

*“Great for outdoor activities and sports”*

### **What buyers complain about **

**Size-Overall**16%

*“Its too small”*

**Durability**7%

*“Broke after a few weeks”*

**Strap/String Quality**6%

*“strap falls off”*

**Quality-Overall**6%

*“Poor quality control”*

**Assembly/Installation**5%

*“Not easy to assemble”*

**Value For Money**3%

*“What a waste money”*

**Strength**3%

*“Feels kind of flimsy”*

**Advertised Vs Actual Product**2%

*“the description is misleading”*

**Instructions/User Manual/Troubleshooting**2%

*“Instructions are a mess”*

**Color**2%

*“Incorrect colour”*

### **Top return reasons **

**Size-Overall**54%

**Shape/Style**7%

**Color**6%

**Advertised Vs Actual Product**5%

**Material Quality**4%

**Value For Money**3%

**Quality-Overall**2%

**Width**2%

**Length**2%

**Comfort-Overall**1%