---
title: "toy story plush — Niche Verdict: Worth a look (60/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/toy-story-plush"
last_updated: "2026-07-09T21:54:54.126Z"
locale: en
meta:
  description: "toy story plush shows a fragmented shelf (top 5 take 17% of clicks), but a small market ($110K/yr) keeps it on the watch list."
  "og:description": "toy story plush shows a fragmented shelf (top 5 take 17% of clicks), but a small market ($110K/yr) keeps it on the watch list."
  "og:title": "toy story plush — Niche Verdict: Worth a look (60/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **toy story plush**

**Worth a look****60/100 **

toy story plush shows a fragmented shelf (top 5 take 17% of clicks), but a small market ($110K/yr) keeps it on the watch list.

**Market/yr**

**$110K**

**Growth (1y)**

**+412.1%**

**Products**

**125**

**Brands**

**24**

was 26 a year ago

**Sellers**

**124**

**Price range**

**$7.94–$57.03**

**Returns**

**1.6%**

**Rating**

**4.8★**

**Worth a look**

Scored 60/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**6**

 ×0.30

Growth

**94**

 ×0.30

Competition

**98**

 ×0.20

Quality gap

**20**

 ×0.10

Returns

**87**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +412.1% year over year.

14K7KBlack Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jul, Aug, Dec · busiest ÷ quietest = 2.8×

## **Competition**

- Disney67% - KIDS PREFERRED8% - monica + andy6% - Squishmallows4% - Disney Store3% - COSUSKET2% - Other (18 brands)10%

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen. 24 brands and 124 sellers compete here.

**Brands**

**24 **▼falling

was 26 a year ago

**Sellers**

**124**

**Top 5 brand share**

**89%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![MONICA + ANDY Disney Zip Bomber Jacket Size 18-24 Months Toy Story Friends on Light Blue 100% Organic Baby Clothes for Girls and Boys Super Soft Fabric Sizes for Kids Toddler & Infant](https://m.media-amazon.com/images/I/319Rw9qL-dL.jpg) [**MONICA + ANDY Disney Zip Bomber Jacket Size 18-24 Months Toy Story Friends on Light Blue 100% Organic Baby Clothes for Girls and Boys Super Soft Fabric Sizes for Kids Toddler & Infant**](https://www.amazon.com/dp/B0F9C6LYHP)

monica + andy$33.054.5★384%▲rising

2
![Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant](https://m.media-amazon.com/images/I/51JtK8wFzWL.jpg) [**Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant**](https://www.amazon.com/dp/B08QH2FLHL)

Disney$23.264.7★8123%▲rising

3
![Disney Pixar Toy Story Buzz Lightyear Woody Newborn Baby Boys 2 Pack Zip Up Sleep N Play Coveralls 3-6 Months](https://m.media-amazon.com/images/I/51R5pU1f2xL.jpg) [**Disney Pixar Toy Story Buzz Lightyear Woody Newborn Baby Boys 2 Pack Zip Up Sleep N Play Coveralls 3-6 Months**](https://www.amazon.com/dp/B09CDVVGMX)

Disney$25.594.7★3,0283%—flat

4
![Disney Toy Story Newborn Baby Boys Sleeveless Gauze Romper Cream Toy Story 3-6 Months](https://m.media-amazon.com/images/I/51lwj2Bx8ZL.jpg) [**Disney Toy Story Newborn Baby Boys Sleeveless Gauze Romper Cream Toy Story 3-6 Months**](https://www.amazon.com/dp/B0GF4R3MF4)

Disney$21.554.1★193%▲rising

5
![Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant](https://m.media-amazon.com/images/I/51JtK8wFzWL.jpg) [**Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant**](https://www.amazon.com/dp/B08QH2X5CR)

Disney$22.664.7★8123%—flat

6
![Disney Baby Toy Story Large 8 Stuffed Animal Plush Woody](https://m.media-amazon.com/images/I/41xRPQc+J1L.jpg) [**Disney Baby Toy Story Large 8 Stuffed Animal Plush Woody**](https://www.amazon.com/dp/B07P98Z6R4)

KIDS PREFERRED$12.554.8★2,6123%▼falling

7
![Disney Toy Story Woody Buzz Lightyear Baby Boys 3 Pack Bodysuit Creeper for Newborn and Infant](https://m.media-amazon.com/images/I/41aFsIiRoKL.jpg) [**Disney Toy Story Woody Buzz Lightyear Baby Boys 3 Pack Bodysuit Creeper for Newborn and Infant**](https://www.amazon.com/dp/B0GCG79S79)

Disney$21.195.0★43%▲rising

8
![Disney Toy Story Newborn Baby Boys 3 Pack Cosplay Bodysuits White/Blue 3-6 Months](https://m.media-amazon.com/images/I/51mwzZ-tpPL.jpg) [**Disney Toy Story Newborn Baby Boys 3 Pack Cosplay Bodysuits White/Blue 3-6 Months**](https://www.amazon.com/dp/B0DJDV2HCS)

Disney$19.954.8★1,0393%—flat

9
![Disney Cars Toy Story Winnie the Pooh Stitch Monsters Inc. Baby Boys Bodysuit and Pants 2 Piece Set for Newborn Infant](https://m.media-amazon.com/images/I/41IdSRsS8bL.jpg) [**Disney Cars Toy Story Winnie the Pooh Stitch Monsters Inc. Baby Boys Bodysuit and Pants 2 Piece Set for Newborn Infant**](https://www.amazon.com/dp/B0H1DSBJH8)

Disney$19.944.6★1642%▲rising

10

![Disney Toy Story Baby Boys Costume 5-Pack Short Sleeve Creepers with Snap Closure Blue Red 3-6 Months](https://m.media-amazon.com/images/I/51V+1vHt+cL.jpg) [**Disney Toy Story Baby Boys Costume 5-Pack Short Sleeve Creepers with Snap Closure Blue Red 3-6 Months**](https://www.amazon.com/dp/B07NZ6CDY1)

Disney$30.074.8★13,3702%—flat

11

![Disney Store Official Toy Story Plush Woody Iconic Cuddly Toy Character with Embroidered Eyes and Soft Plush Features Suitable for All Ages](https://m.media-amazon.com/images/I/417Z-vEnF1L.jpg) [**Disney Store Official Toy Story Plush Woody Iconic Cuddly Toy Character with Embroidered Eyes and Soft Plush Features Suitable for All Ages**](https://www.amazon.com/dp/B0BL8NGWYX)

Disney Store$27.544.8★4,6032%▼falling

12

![Disney Toy Story Mickey Mouse Pooh Baby Boys Shortall French Terry Overalls Bodysuit and Bucket Hat 3-Piece Set For Infants](https://m.media-amazon.com/images/I/418v-N2Fv9L.jpg) [**Disney Toy Story Mickey Mouse Pooh Baby Boys Shortall French Terry Overalls Bodysuit and Bucket Hat 3-Piece Set For Infants**](https://www.amazon.com/dp/B0G733HCFN)

Disney$28.044.9★702%▲rising

13

![Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant](https://m.media-amazon.com/images/I/51FkvpzlB9L.jpg) [**Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant**](https://www.amazon.com/dp/B084D6QD2X)

Disney$17.654.7★8122%▲rising

14

![Disney Toy Story Newborn Baby Girls Romper and Headband Outfit Set Toy Story Green 6-9 Months](https://m.media-amazon.com/images/I/4152goP+wrL.jpg) [**Disney Toy Story Newborn Baby Girls Romper and Headband Outfit Set Toy Story Green 6-9 Months**](https://www.amazon.com/dp/B0G369CKVR)

Disney$18.484.8★2,2032%▲rising

15

![Disney Toy Story Newborn Baby Boys Romper and Bucket Sun Hat Toy Story Pastel Blue 3-6 Months](https://m.media-amazon.com/images/I/414Av+5hfpL.jpg) [**Disney Toy Story Newborn Baby Boys Romper and Bucket Sun Hat Toy Story Pastel Blue 3-6 Months**](https://www.amazon.com/dp/B0DT4RH7YB)

Disney$20.424.8★4,7472%—flat

**~~Showing 15 of 125 — show all ~~**

## **Product shelf**

All 125 tracked products in this niche.

Top sellersNewestTrending

[![MONICA + ANDY Disney Zip Bomber Jacket Size 18-24 Months Toy Story Friends on Light Blue 100% Organic Baby Clothes for Girls and Boys Super Soft Fabric Sizes for Kids Toddler & Infant](https://m.media-amazon.com/images/I/319Rw9qL-dL.jpg)**MONICA + ANDY Disney Zip Bomber Jacket Size 18-24 Months Toy Story Friends on Light Blue 100% Organic Baby Clothes for Girls and Boys Super Soft Fabric Sizes for Kids Toddler & Infant** monica + andy**$33.05**4.5★38 reviews](https://www.amazon.com/dp/B0F9C6LYHP) [![Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant](https://m.media-amazon.com/images/I/51JtK8wFzWL.jpg)**Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant** Disney**$23.26**4.7★812 reviews](https://www.amazon.com/dp/B08QH2FLHL) [![Disney Pixar Toy Story Buzz Lightyear Woody Newborn Baby Boys 2 Pack Zip Up Sleep N Play Coveralls 3-6 Months](https://m.media-amazon.com/images/I/51R5pU1f2xL.jpg)**Disney Pixar Toy Story Buzz Lightyear Woody Newborn Baby Boys 2 Pack Zip Up Sleep N Play Coveralls 3-6 Months** Disney**$25.59**4.7★3,028 reviews](https://www.amazon.com/dp/B09CDVVGMX) [![Disney Toy Story Newborn Baby Boys Sleeveless Gauze Romper Cream Toy Story 3-6 Months](https://m.media-amazon.com/images/I/51lwj2Bx8ZL.jpg)**Disney Toy Story Newborn Baby Boys Sleeveless Gauze Romper Cream Toy Story 3-6 Months** Disney**$21.55**4.1★19 reviews](https://www.amazon.com/dp/B0GF4R3MF4) [![Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant](https://m.media-amazon.com/images/I/51JtK8wFzWL.jpg)**Disney Baby Toy Story Mickey Mouse Cars Winnie the Pooh Boys 3 Pack Bodysuit Creeper for Newborn and Infant** Disney**$22.66**4.7★812 reviews](https://www.amazon.com/dp/B08QH2X5CR) [![Disney Baby Toy Story Large 8 Stuffed Animal Plush Woody](https://m.media-amazon.com/images/I/41xRPQc+J1L.jpg)**Disney Baby Toy Story Large 8 Stuffed Animal Plush Woody** KIDS PREFERRED**$12.55**4.8★2,612 reviews](https://www.amazon.com/dp/B07P98Z6R4) [![Disney Toy Story Woody Buzz Lightyear Baby Boys 3 Pack Bodysuit Creeper for Newborn and Infant](https://m.media-amazon.com/images/I/41aFsIiRoKL.jpg)**Disney Toy Story Woody Buzz Lightyear Baby Boys 3 Pack Bodysuit Creeper for Newborn and Infant** Disney**$21.19**5.0★4 reviews](https://www.amazon.com/dp/B0GCG79S79) [![Disney Toy Story Newborn Baby Boys 3 Pack Cosplay Bodysuits White/Blue 3-6 Months](https://m.media-amazon.com/images/I/51mwzZ-tpPL.jpg)**Disney Toy Story Newborn Baby Boys 3 Pack Cosplay Bodysuits White/Blue 3-6 Months** Disney**$19.95**4.8★1,039 reviews](https://www.amazon.com/dp/B0DJDV2HCS)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**22%

*“High-quality construction that feels premium”*

**Fun/Entertainment Experience**15%

*“So much fun”*

**Size-Overall**11%

*“Large size which was a pleasant surprise”*

**Soft Feel**11%

*“soft on inside”*

**Gifting Purpose**7%

*“Good gift”*

**Value For Money**6%

*“great value for money”*

**Durability**6%

*“is holding up great”*

**Advertised Vs Actual Product**5%

*“Works as advertised”*

**Comfort-Overall**1%

*“So big and comfy”*

**Weight Light**1%

*“Not heavy at all so its perfect to pack around”*

### **What buyers complain about **

**Size-Overall**26%

*“To small”*

**Value For Money**11%

*“I personally think the price is a little high”*

**Strap/String Quality**8%

*“the string broke after about one month of normal use”*

**Advertised Vs Actual Product**6%

*“Not as pictured”*

**Quality-Overall**6%

*“Cheap quality”*

**Durability**5%

*“Breaks easily”*

**Functionality-Overall**4%

*“Didnt work”*

**Battery Life**3%

*“Arrived with dead batteries”*

**Ease Of Use**2%

*“Hard to play with”*

**Strength**2%

*“Body feels flimsy”*

#### **Top return reasons**- Size-Overall55% - Value For Money9% - Functionality-Overall6% - Advertised Vs Actual Product5% - Strap/String Quality4% - Quality-Overall3% - Defective Material/Parts3% - Gifting Purpose2% - Durability2% - Material Quality2%