---
title: "toddler shoes — Niche Verdict: Worth a look (67/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/toddler-shoes"
last_updated: "2026-07-09T21:54:29.338Z"
locale: en
meta:
  description: "toddler shoes shows a fragmented shelf (top 5 take 13% of clicks), but strong incumbent ratings (4.6★) keeps it on the watch list."
  "og:description": "toddler shoes shows a fragmented shelf (top 5 take 13% of clicks), but strong incumbent ratings (4.6★) keeps it on the watch list."
  "og:title": "toddler shoes — Niche Verdict: Worth a look (67/100) | Amazon United States - Flapen"
---

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# **toddler shoes**

**Worth a look****67/100 **

toddler shoes shows a fragmented shelf (top 5 take 13% of clicks), but strong incumbent ratings (4.6★) keeps it on the watch list.

**Market/yr**

**$1.9M**

**Growth (1y)**

**+290.8%**

**Products**

**194**

**Brands**

**59**

was 75 a year ago

**Sellers**

**124**

**Price range**

**$6.40–$69.54**

**Returns**

**7.4%**

**Rating**

**4.6★**

**Worth a look**

Scores 67/100 — above our 62-point bar, but a launch gate (market size, growth, or returns) failed.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**49**

 ×0.30

Growth

**85**

 ×0.30

Competition

**100**

 ×0.20

Quality gap

**34**

 ×0.10

Returns

**36**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +290.8% year over year.

818K409KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Aug · busiest ÷ quietest = 2.2×

## **Competition**

- STQ KIDS20% - adidas9% - Amazon Essentials8% - MORENDL7% - Stride Rite4% - Stride Rite 3604% - Other (53 brands)47%

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen. 59 brands and 124 sellers compete here.

**Brands**

**59 **▼falling

was 75 a year ago

**Sellers**

**124**

**Top 5 brand share**

**49%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![MORENDL Toddler Shoes Baby Walking Sock Shoes Non-Slip Breathable Boys & Girls Sneakers Infant Tennis Shoe Khaki 12-15Months](https://m.media-amazon.com/images/I/41s58S9MXFL.jpg) [**MORENDL Toddler Shoes Baby Walking Sock Shoes Non-Slip Breathable Boys & Girls Sneakers Infant Tennis Shoe Khaki 12-15Months**](https://www.amazon.com/dp/B0D4D6PG76)

MORENDL$21.054.8★6244%▲rising

2
![Toddler Wide Toe Box Shoes Boys Barefoot Shoes Boy Sneakers Kids Tennis Shoes Preschool Non Slip Lightweight Comfortable First Walking Running Outdoor Activities Navy Toddler Size 7](https://m.media-amazon.com/images/I/4125Ye0ji9L.jpg) [**Toddler Wide Toe Box Shoes Boys Barefoot Shoes Boy Sneakers Kids Tennis Shoes Preschool Non Slip Lightweight Comfortable First Walking Running Outdoor Activities Navy Toddler Size 7**](https://www.amazon.com/dp/B0DK54W9CK)

STQ KIDS$19.504.6★1,5743%—flat

3
![Toddler Boys Shoes Wide Toe Box Barefoot Sneakers | Baby First Walking Tennis Running Canvas Casual Preschool Flat Non Slip Comfortable Lightweight Outdoor (Navy Size 7)](https://m.media-amazon.com/images/I/41C6-0YNSSL.jpg) [**Toddler Boys Shoes Wide Toe Box Barefoot Sneakers | Baby First Walking Tennis Running Canvas Casual Preschool Flat Non Slip Comfortable Lightweight Outdoor (Navy Size 7)**](https://www.amazon.com/dp/B0DZCFPHXC)

STQ KIDS$22.814.7★5202%▲rising

4
![STQ KIDS Toddler Wide Toe Box Shoes Girls Barefoot Shoe Girl Sneakers Little Kids Walking Running Tennis Athletic Shoes Non-Slip Zero Drop Breathable School Sneaker Beige Toddler Size 6](https://m.media-amazon.com/images/I/31nVSGjrKPL.jpg) [**STQ KIDS Toddler Wide Toe Box Shoes Girls Barefoot Shoe Girl Sneakers Little Kids Walking Running Tennis Athletic Shoes Non-Slip Zero Drop Breathable School Sneaker Beige Toddler Size 6**](https://www.amazon.com/dp/B0DPX5GZYJ)

STQ KIDS$23.624.8★7902%—flat

5
![Toddler Wide Toe Box Shoes Boys Barefoot Shoe Girls Sneakers Kids Tennis Non-Slip Zero Drop First Walking Breathable Running Athletic School Grounding Shoes Beige Green Toddler 7](https://m.media-amazon.com/images/I/41tkQzZUTOL.jpg) [**Toddler Wide Toe Box Shoes Boys Barefoot Shoe Girls Sneakers Kids Tennis Non-Slip Zero Drop First Walking Breathable Running Athletic School Grounding Shoes Beige Green Toddler 7**](https://www.amazon.com/dp/B0F1KC2WW6)

STQ KIDS$22.224.8★2892%▲rising

6
![BACSAC Baby Shoes Toddler Shoes Boys Girls Infant Sock Shoes Lightweight Breathable Walking Baby Shoes 6-36 Months Black 12-18 Months](https://m.media-amazon.com/images/I/419IvtKLQjL.jpg) [**BACSAC Baby Shoes Toddler Shoes Boys Girls Infant Sock Shoes Lightweight Breathable Walking Baby Shoes 6-36 Months Black 12-18 Months**](https://www.amazon.com/dp/B0DQPDNXGV)

BACSAC$11.364.5★9062%—flat

7
![MORENDL Toddler Sneakers Baby Boys & Girls Barefoot Shoes Lightweight Breathable Walking Running Tennis Athletic Sport Shoes White Gray 12-15 Months Size 5](https://m.media-amazon.com/images/I/41F9ZkBlcsL.jpg) [**MORENDL Toddler Sneakers Baby Boys & Girls Barefoot Shoes Lightweight Breathable Walking Running Tennis Athletic Sport Shoes White Gray 12-15 Months Size 5**](https://www.amazon.com/dp/B0D3BMLPMW)

MORENDL$22.544.7★6172%—flat

8
![STQ KIDS Toddler Wide Toe Box Shoes Boys Girls First Walk Sneakers Beige T7](https://m.media-amazon.com/images/I/41P3XjcOjsL.jpg) [**STQ KIDS Toddler Wide Toe Box Shoes Boys Girls First Walk Sneakers Beige T7**](https://www.amazon.com/dp/B0DDT4238L)

STQ KIDS$22.864.7★1,2932%—flat

9
![TOEDNNQI Boys Girls Sneakers Kids Lightweight Breathable Strap Athletic Running Shoes for Toddler/Little Kid/Big Kid Grey Size 10](https://m.media-amazon.com/images/I/51xaj1QejhL.jpg) [**TOEDNNQI Boys Girls Sneakers Kids Lightweight Breathable Strap Athletic Running Shoes for Toddler/Little Kid/Big Kid Grey Size 10**](https://www.amazon.com/dp/B083LW8L3R)

TOEDNNQI$19.314.4★13,3902%—flat

10

![Toddler Wide Toe Box Shoes Girls Barefoot Shoes Girl Sneakers Kids Tennis Shoes Preschool Non Slip Lightweight Comfortable First Walking Running Outdoor Activities Cute Water Pink Toddler Size 7](https://m.media-amazon.com/images/I/31ON7EwuatL.jpg) [**Toddler Wide Toe Box Shoes Girls Barefoot Shoes Girl Sneakers Kids Tennis Shoes Preschool Non Slip Lightweight Comfortable First Walking Running Outdoor Activities Cute Water Pink Toddler Size 7**](https://www.amazon.com/dp/B0DK5432ZY)

STQ KIDS$21.724.6★1,5742%—flat

11

![Hstyle Baby Sock Shoes Toddler Walking Shoes Infant Non-Slip Slippers Soft Rubber Sole Sneakers for Baby Boys Girls 12-18 Months Grey](https://m.media-amazon.com/images/I/41mGRQO08YL.jpg) [**Hstyle Baby Sock Shoes Toddler Walking Shoes Infant Non-Slip Slippers Soft Rubber Sole Sneakers for Baby Boys Girls 12-18 Months Grey**](https://www.amazon.com/dp/B0F2DZXLBQ)

Hstyle$6.944.5★5,1452%—flat

12

![Stride Rite SR-Taye 2.0 (Infant/Toddler) White 5 Toddler M/W](https://m.media-amazon.com/images/I/31Od2Zpb9aL.jpg) [**Stride Rite SR-Taye 2.0 (Infant/Toddler) White 5 Toddler M/W**](https://www.amazon.com/dp/B07JPFBC2H)

Stride Rite$34.414.8★2,5512%▼falling

13

![Amazon Essentials x Sofia Grainge Unisex Toddlers Hook and Loop Sneakers with Rubber Sole Ivory 8 Toddler](https://m.media-amazon.com/images/I/318nRuBpvCL.jpg) [**Amazon Essentials x Sofia Grainge Unisex Toddlers Hook and Loop Sneakers with Rubber Sole Ivory 8 Toddler**](https://www.amazon.com/dp/B0FXYCHLWP)

Amazon Essentials$23.704.7★772%▲rising

14

![ChayChax Toddler Boys Girls Double Buckle Sandals Childrens Adjustable Back Strap Water Sandal Beige 7 Toddler](https://m.media-amazon.com/images/I/31VAzMTuyEL.jpg) [**ChayChax Toddler Boys Girls Double Buckle Sandals Childrens Adjustable Back Strap Water Sandal Beige 7 Toddler**](https://www.amazon.com/dp/B0D923T9Z6)

ChayChax$12.474.4★2,3721%—flat

15

![RUNSIDE Boys Girls Tennis Shoes Kids Lightweight Breathable Sneakers Lace-up Running Athletic Shoes for Toddler/Little Kid/Big Kid Purple](https://m.media-amazon.com/images/I/41ejeQ6IocL.jpg) [**RUNSIDE Boys Girls Tennis Shoes Kids Lightweight Breathable Sneakers Lace-up Running Athletic Shoes for Toddler/Little Kid/Big Kid Purple**](https://www.amazon.com/dp/B0BLYKD5W4)

RUNSIDE$22.314.4★3,3011%—flat

**~~Showing 15 of 194 — show all ~~**

## **Product shelf**

All 194 tracked products in this niche.

Top sellersNewestTrending

[![MORENDL Toddler Shoes Baby Walking Sock Shoes Non-Slip Breathable Boys & Girls Sneakers Infant Tennis Shoe Khaki 12-15Months](https://m.media-amazon.com/images/I/41s58S9MXFL.jpg)**MORENDL Toddler Shoes Baby Walking Sock Shoes Non-Slip Breathable Boys & Girls Sneakers Infant Tennis Shoe Khaki 12-15Months** MORENDL**$21.05**4.8★624 reviews](https://www.amazon.com/dp/B0D4D6PG76) [![Toddler Wide Toe Box Shoes Boys Barefoot Shoes Boy Sneakers Kids Tennis Shoes Preschool Non Slip Lightweight Comfortable First Walking Running Outdoor Activities Navy Toddler Size 7](https://m.media-amazon.com/images/I/4125Ye0ji9L.jpg)**Toddler Wide Toe Box Shoes Boys Barefoot Shoes Boy Sneakers Kids Tennis Shoes Preschool Non Slip Lightweight Comfortable First Walking Running Outdoor Activities Navy Toddler Size 7** STQ KIDS**$19.50**4.6★1,574 reviews](https://www.amazon.com/dp/B0DK54W9CK) [![Toddler Boys Shoes Wide Toe Box Barefoot Sneakers | Baby First Walking Tennis Running Canvas Casual Preschool Flat Non Slip Comfortable Lightweight Outdoor (Navy Size 7)](https://m.media-amazon.com/images/I/41C6-0YNSSL.jpg)**Toddler Boys Shoes Wide Toe Box Barefoot Sneakers | Baby First Walking Tennis Running Canvas Casual Preschool Flat Non Slip Comfortable Lightweight Outdoor (Navy Size 7)** STQ KIDS**$22.81**4.7★520 reviews](https://www.amazon.com/dp/B0DZCFPHXC) [![STQ KIDS Toddler Wide Toe Box Shoes Girls Barefoot Shoe Girl Sneakers Little Kids Walking Running Tennis Athletic Shoes Non-Slip Zero Drop Breathable School Sneaker Beige Toddler Size 6](https://m.media-amazon.com/images/I/31nVSGjrKPL.jpg)**STQ KIDS Toddler Wide Toe Box Shoes Girls Barefoot Shoe Girl Sneakers Little Kids Walking Running Tennis Athletic Shoes Non-Slip Zero Drop Breathable School Sneaker Beige Toddler Size 6** STQ KIDS**$23.62**4.8★790 reviews](https://www.amazon.com/dp/B0DPX5GZYJ) [![Toddler Wide Toe Box Shoes Boys Barefoot Shoe Girls Sneakers Kids Tennis Non-Slip Zero Drop First Walking Breathable Running Athletic School Grounding Shoes Beige Green Toddler 7](https://m.media-amazon.com/images/I/41tkQzZUTOL.jpg)**Toddler Wide Toe Box Shoes Boys Barefoot Shoe Girls Sneakers Kids Tennis Non-Slip Zero Drop First Walking Breathable Running Athletic School Grounding Shoes Beige Green Toddler 7** STQ KIDS**$22.22**4.8★289 reviews](https://www.amazon.com/dp/B0F1KC2WW6) [![BACSAC Baby Shoes Toddler Shoes Boys Girls Infant Sock Shoes Lightweight Breathable Walking Baby Shoes 6-36 Months Black 12-18 Months](https://m.media-amazon.com/images/I/419IvtKLQjL.jpg)**BACSAC Baby Shoes Toddler Shoes Boys Girls Infant Sock Shoes Lightweight Breathable Walking Baby Shoes 6-36 Months Black 12-18 Months** BACSAC**$11.36**4.5★906 reviews](https://www.amazon.com/dp/B0DQPDNXGV) [![MORENDL Toddler Sneakers Baby Boys & Girls Barefoot Shoes Lightweight Breathable Walking Running Tennis Athletic Sport Shoes White Gray 12-15 Months Size 5](https://m.media-amazon.com/images/I/41F9ZkBlcsL.jpg)**MORENDL Toddler Sneakers Baby Boys & Girls Barefoot Shoes Lightweight Breathable Walking Running Tennis Athletic Sport Shoes White Gray 12-15 Months Size 5** MORENDL**$22.54**4.7★617 reviews](https://www.amazon.com/dp/B0D3BMLPMW) [![STQ KIDS Toddler Wide Toe Box Shoes Boys Girls First Walk Sneakers Beige T7](https://m.media-amazon.com/images/I/41P3XjcOjsL.jpg)**STQ KIDS Toddler Wide Toe Box Shoes Boys Girls First Walk Sneakers Beige T7** STQ KIDS**$22.86**4.7★1,293 reviews](https://www.amazon.com/dp/B0DDT4238L)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**21%

*“Fit is accurate”*

**Comfort-Overall**14%

*“Comfortable and sturdy”*

**Ease Of Use**10%

*“Easy to put on”*

**Quality-Overall**10%

*“Excellent quality”*

**Value For Money**6%

*“Good value for money”*

**Exercise/Sports Suitability**5%

*“great for learning how to walk”*

**Durability**4%

*“durable material”*

**Color**3%

*“The color is vibrant”*

**Weight Light**3%

*“Light weight and easy to put on”*

**Advertised Vs Actual Product**2%

*“Exactly as pictured”*

### **What buyers complain about **

**Size-Overall**30%

*“Bigger than expected”*

**Durability**10%

*“Falling apart”*

**Quality-Overall**8%

*“Poor Quality”*

**Product Condition**3%

*“Received Used Shoes”*

**Ease Of Use**2%

*“Impossible to get on”*

**Feet Fit**2%

*“Toe box way too wide”*

**Value For Money**2%

*“Not worth the price”*

**Smell**2%

*“smell awful”*

**Stiffness**1%

*“Plastic bottom kind of stiff”*

**Color**1%

*“Not a fan of bright color”*

#### **Top return reasons**- Size-Overall37% - Feet Fit36% - Length13% - Width5% - Advertised Vs Actual Product2% - Color1% - Product Condition1% - Quality-Overall1% - Material Quality1% - Value For Money1%