---
title: "toddler girl winter coat — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/toddler-girl-winter-coat"
last_updated: "2026-07-10T00:16:05.859Z"
locale: en
meta:
  description: "a small market ($71K/yr) — toddler girl winter coat doesn't clear our bar today."
  "og:description": "a small market ($71K/yr) — toddler girl winter coat doesn't clear our bar today."
  "og:title": "toddler girl winter coat — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen"
---

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# **toddler girl winter coat**

**Skip it****50/100 **

a small market ($71K/yr) — toddler girl winter coat doesn't clear our bar today.

**Market/yr**

**$71K**

**Growth (1y)**

**+217.9%**

**Products**

**114**

**Brands**

**39**

was 15 a year ago

**Sellers**

**63**

**Price range**

**$9.94–$112.32**

**Returns**

**7.2%**

**Rating**

**4.7★**

**Skip it**

Scored 50/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**4**

 ×0.30

Growth

**79**

 ×0.30

Competition

**95**

 ×0.20

Quality gap

**20**

 ×0.10

Returns

**38**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +217.9% year over year.

57K28KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 66.8×

## **Competition**

- The Children's Place39% - AiWMGL7% - Columbia7% - Amazon Essentials6% - Carhartt4% - Simple Joys by Carter's3% - Other (33 brands)34%

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen. 39 brands and 63 sellers compete here.

**Brands**

**39 **▲rising

was 15 a year ago

**Sellers**

**63**

**Top 5 brand share**

**63%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Black Floral 4 Years](https://m.media-amazon.com/images/I/51ePX--L3FL.jpg) [**The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Black Floral 4 Years**](https://www.amazon.com/dp/B0FJZF4QTT)

The Children's Place$23.904.8★185%▲rising

2
![The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Lavender 3T US](https://m.media-amazon.com/images/I/317Ry+nmj9L.jpg) [**The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Lavender 3T US**](https://www.amazon.com/dp/B09XC3B8P1)

The Children's Place$24.864.9★2,1784%▼falling

3
![AiWMGL 3T 4T Toddler Girls Winter Coat Jacket Outwear Clothes Warm Overcoat Snowsuit Rose-red Puffer Parka Fur Lined Hood Kids Size3/4](https://m.media-amazon.com/images/I/41xBET2eZXL.jpg) [**AiWMGL 3T 4T Toddler Girls Winter Coat Jacket Outwear Clothes Warm Overcoat Snowsuit Rose-red Puffer Parka Fur Lined Hood Kids Size3/4**](https://www.amazon.com/dp/B0F8BF927M)

AiWMGL$41.084.6★1684%▲rising

4
![The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Jazzberry Rainbows 4 Years](https://m.media-amazon.com/images/I/41FdtA+LrbL.jpg) [**The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Jazzberry Rainbows 4 Years**](https://www.amazon.com/dp/B0FJZ6B5NQ)

The Children's Place$36.704.9★2,1784%▲rising

5
![The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Purple Rose 3T US](https://m.media-amazon.com/images/I/41aAlTVRJlL.jpg) [**The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Purple Rose 3T US**](https://www.amazon.com/dp/B09XC3MLDN)

The Children's Place$25.074.9★2,1782%▼falling

6
![CECORC Winter Coats for Kids with Hoods Light Puffer Jacket for Girls Boys | Baby Infants Toddlers 12-18 Months Blue](https://m.media-amazon.com/images/I/412Hr+J+Q5L.jpg) [**CECORC Winter Coats for Kids with Hoods Light Puffer Jacket for Girls Boys | Baby Infants Toddlers 12-18 Months Blue**](https://www.amazon.com/dp/B07G65X3FP)

CECORC$22.254.6★7,7232%▲rising

7
![The Childrens Place Baby Girls and Toddler Girls Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Dusty Rose Unicorns 2 Years](https://m.media-amazon.com/images/I/41fy65PiiUL.jpg) [**The Childrens Place Baby Girls and Toddler Girls Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Dusty Rose Unicorns 2 Years**](https://www.amazon.com/dp/B0F6VYFD66)

The Children's Place$16.104.8★1452%▲rising

8
![Carhartt OUTDOORS - Apparel Canvas Insulated Hooded Active Jac Carhartt Brown 3T](https://m.media-amazon.com/images/I/41SG-D8ePNL.jpg) [**Carhartt OUTDOORS - Apparel Canvas Insulated Hooded Active Jac Carhartt Brown 3T**](https://www.amazon.com/dp/B09DRM97JQ)

Carhartt$53.624.9★1,5282%▼falling

9
![The Childrens Place Baby Girls And Toddler Medium Weight Puffer Jacket Wind-Resistant Water-Resistant Mauve Floral 18 Months 24 Months](https://m.media-amazon.com/images/I/41TE+OiX-VL.jpg) [**The Childrens Place Baby Girls And Toddler Medium Weight Puffer Jacket Wind-Resistant Water-Resistant Mauve Floral 18 Months 24 Months**](https://www.amazon.com/dp/B0D1DF8RKM)

The Children's Place$19.694.9★2,1782%▲rising

10

![The Childrens Place Baby Boys and Toddler Water and Wind Resistant Hooded Zip Front Courdory Puffer Jacket Balt Green 3 Years](https://m.media-amazon.com/images/I/41pkhzY6QQL.jpg) [**The Childrens Place Baby Boys and Toddler Water and Wind Resistant Hooded Zip Front Courdory Puffer Jacket Balt Green 3 Years**](https://www.amazon.com/dp/B0FJZ8ZZRJ)

The Children's Place$31.563.8★52%▲rising

11

![Kimjun Toddler Baby Hooded Down Jacket Boys Girls Kids Thicken Warm Winter Coat Outerwear 1-7t (Rose 18-24 Months)](https://m.media-amazon.com/images/I/41JTu-GbBLL.jpg) [**Kimjun Toddler Baby Hooded Down Jacket Boys Girls Kids Thicken Warm Winter Coat Outerwear 1-7t (Rose 18-24 Months)**](https://www.amazon.com/dp/B08G872147)

Kimjun$19.814.7★5,1872%▼falling

12

![Amazon Essentials X Sofia Grainge Unisex Babies Water Resistant Hooded Puffer Jacket Ivory Cherries 4T](https://m.media-amazon.com/images/I/41vH3yUaWxL.jpg) [**Amazon Essentials X Sofia Grainge Unisex Babies Water Resistant Hooded Puffer Jacket Ivory Cherries 4T**](https://www.amazon.com/dp/B0FFJV4CC4)

Amazon Essentials$34.824.7★2352%▼falling

13

![Columbia Baby Toddler Benton Springs Fleece Jacket Pink Ice 3T](https://m.media-amazon.com/images/I/418Cn8oVNXL.jpg) [**Columbia Baby Toddler Benton Springs Fleece Jacket Pink Ice 3T**](https://www.amazon.com/dp/B01N90FGLR)

Columbia$24.964.8★19,5281%▲rising

14

![The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Purple Rose 4T US](https://m.media-amazon.com/images/I/41aAlTVRJlL.jpg) [**The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Purple Rose 4T US**](https://www.amazon.com/dp/B09XC3MTW3)

The Children's Place$25.094.9★2,1781%▼falling

15

![The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Black Floral 3 Years](https://m.media-amazon.com/images/I/51ePX--L3FL.jpg) [**The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Black Floral 3 Years**](https://www.amazon.com/dp/B0FJZQ1S5S)

The Children's Place$25.704.9★2,1781%▲rising

**~~Showing 15 of 114 — show all ~~**

## **Product shelf**

All 114 tracked products in this niche.

Top sellersNewestTrending

[![The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Black Floral 4 Years](https://m.media-amazon.com/images/I/51ePX--L3FL.jpg)**The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Black Floral 4 Years** The Children's Place**$23.90**4.8★18 reviews](https://www.amazon.com/dp/B0FJZF4QTT) [![The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Lavender 3T US](https://m.media-amazon.com/images/I/317Ry+nmj9L.jpg)**The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Lavender 3T US** The Children's Place**$24.86**4.9★2,178 reviews](https://www.amazon.com/dp/B09XC3B8P1) [![AiWMGL 3T 4T Toddler Girls Winter Coat Jacket Outwear Clothes Warm Overcoat Snowsuit Rose-red Puffer Parka Fur Lined Hood Kids Size3/4](https://m.media-amazon.com/images/I/41xBET2eZXL.jpg)**AiWMGL 3T 4T Toddler Girls Winter Coat Jacket Outwear Clothes Warm Overcoat Snowsuit Rose-red Puffer Parka Fur Lined Hood Kids Size3/4** AiWMGL**$41.08**4.6★168 reviews](https://www.amazon.com/dp/B0F8BF927M) [![The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Jazzberry Rainbows 4 Years](https://m.media-amazon.com/images/I/41FdtA+LrbL.jpg)**The Childrens Place Baby Girls and Toddler Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Jazzberry Rainbows 4 Years** The Children's Place**$36.70**4.9★2,178 reviews](https://www.amazon.com/dp/B0FJZ6B5NQ) [![The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Purple Rose 3T US](https://m.media-amazon.com/images/I/41aAlTVRJlL.jpg)**The Childrens Place baby girls And Toddler Medium Weight Puffer Jacket Wind-resistant Water-resistant Jacket Purple Rose 3T US** The Children's Place**$25.07**4.9★2,178 reviews](https://www.amazon.com/dp/B09XC3MLDN) [![CECORC Winter Coats for Kids with Hoods Light Puffer Jacket for Girls Boys | Baby Infants Toddlers 12-18 Months Blue](https://m.media-amazon.com/images/I/412Hr+J+Q5L.jpg)**CECORC Winter Coats for Kids with Hoods Light Puffer Jacket for Girls Boys | Baby Infants Toddlers 12-18 Months Blue** CECORC**$22.25**4.6★7,723 reviews](https://www.amazon.com/dp/B07G65X3FP) [![The Childrens Place Baby Girls and Toddler Girls Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Dusty Rose Unicorns 2 Years](https://m.media-amazon.com/images/I/41fy65PiiUL.jpg)**The Childrens Place Baby Girls and Toddler Girls Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Dusty Rose Unicorns 2 Years** The Children's Place**$16.10**4.8★145 reviews](https://www.amazon.com/dp/B0F6VYFD66) [![Carhartt OUTDOORS - Apparel Canvas Insulated Hooded Active Jac Carhartt Brown 3T](https://m.media-amazon.com/images/I/41SG-D8ePNL.jpg)**Carhartt OUTDOORS - Apparel Canvas Insulated Hooded Active Jac Carhartt Brown 3T** Carhartt**$53.62**4.9★1,528 reviews](https://www.amazon.com/dp/B09DRM97JQ)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Warmth**21%

*“Beautiful and warm”*

**Size-Overall**19%

*“It was an accurate fit”*

**Quality-Overall**15%

*“Amazing quality”*

**Color**6%

*“The pink color is gorgeous”*

**Weather Proof**5%

*“is perfect for cold weather”*

**Soft Feel**5%

*“The fabric is soft”*

**Value For Money**4%

*“Good for price”*

**Comfort-Overall**3%

*“Quality and comfort”*

**Durability**2%

*“Well made and durable”*

**Advertised Vs Actual Product**2%

*“item as described”*

### **What buyers complain about **

**Size-Overall**26%

*“runs big”*

**Quality-Overall**11%

*“Bad quality”*

**Zipper Quality**8%

*“zipper broke almost immediately”*

**Durability**5%

*“Probably won't last long”*

**Pockets/Compartments**5%

*“I do wish the pockets had zippers”*

**Thickness**4%

*“Not very thick”*

**Thin**4%

*“Very thin”*

**Arm Fit**2%

*“the arms are super long”*

**Water Resistance**2%

*“not water proof”*

**Material Quality**2%

*“Cheap material”*

#### **Top return reasons**- Size-Overall65% - Sleeve Fit6% - Length4% - Material Quality2% - Color2% - Warmth2% - Zipper Quality2% - Value For Money2% - Thin2% - Advertised Vs Actual Product2%