---
title: "toad costume kids — Niche Verdict: Skip it (27/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/toad-costume-kids"
last_updated: "2026-07-14T03:25:16.682Z"
locale: en
meta:
  description: "high returns (17.1%) — toad costume kids doesn't clear our bar today."
  "og:description": "high returns (17.1%) — toad costume kids doesn't clear our bar today."
  "og:title": "toad costume kids — Niche Verdict: Skip it (27/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **toad costume kids**

**Skip it**

High returns (17.1%) — this niche doesn't clear our bar today.

Market size 3Growth 30Conversion 20Competition 16Returns 0Price range 95Avg price 95Brand share 7Review moat 92Quality gap 25

**Avg price**

**Incredible****$24.44**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$18.24–$31.74**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****152.8**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+4.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$13K**

$13K/yr · 34K searches

**Returns**

**Bad****17.1%**

return rate — above 6% kills the launch gate

## **Competition**

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **▲rising

**Sellers**

**35**

**Top-5 brand share**

**97%**

**Open market**

**0%**

- Mavoka60% - Disguise21% - InBakjade7% - Auggle4% - DressVoguer4% - Ruikajia3% - Open — no brand owns it (0%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$2K30%$4K45%$6K60%$8K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 3-4T Blue](https://m.media-amazon.com/images/I/317NLzW8VIL.jpg)**Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 3-4T Blue**Mavoka**$18.24**5.0★2 rev](https://www.amazon.com/dp/B0G1CG9RW5) [2![Disguise Toad Deluxe Costume for Kids Official Nintendo Super Mario Halloween Costume Medium (7-8)](https://m.media-amazon.com/images/I/31uOOXWUCBL.jpg)**Disguise Toad Deluxe Costume for Kids Official Nintendo Super Mario Halloween Costume Medium (7-8)**Disguise**$29.68**4.4★699 rev](https://www.amazon.com/dp/B00SJPDQ18) [3![Disguise Super Mario Bros. Toad Toddler Costume Officially Licensed Super Mario Bros Medium 3T-4T](https://m.media-amazon.com/images/I/41YB3Z1Tt0L.jpg)**Disguise Super Mario Bros. Toad Toddler Costume Officially Licensed Super Mario Bros Medium 3T-4T**Disguise**$30.60**4.4★384 rev](https://www.amazon.com/dp/B00SJPDHF8) [4![InBakjade Baby Girl Mushroom Hat Halloween Costume Blue Vest Outfits Skirt Set(5-6Years)](https://m.media-amazon.com/images/I/31JUL44ZG8L.jpg)**InBakjade Baby Girl Mushroom Hat Halloween Costume Blue Vest Outfits Skirt Set(5-6Years)**InBakjade**$26.95**4.6★7 rev](https://www.amazon.com/dp/B0FD9QWKC5) [5![Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 5-6 Years Blue](https://m.media-amazon.com/images/I/317NLzW8VIL.jpg)**Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 5-6 Years Blue**Mavoka**$18.64**5.0★2 rev](https://www.amazon.com/dp/B0G1C8L79V)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![DressVoguer Small Size Mushroom Costume Accessory Kit Halloween Party Dress Up Set with Hat and Top (Small-(4-6))](https://m.media-amazon.com/images/I/410Sth1kgiL.jpg)**DressVoguer Small Size Mushroom Costume Accessory Kit Halloween Party Dress Up Set with Hat and Top (Small-(4-6))**DressVoguer**$29.41**8 rev7mo ago](https://www.amazon.com/dp/B0G3NHPXHL) [![Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 3-4T Blue](https://m.media-amazon.com/images/I/317NLzW8VIL.jpg)**Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 3-4T Blue**Mavoka**$18.24**2 rev8mo ago](https://www.amazon.com/dp/B0G1CG9RW5) [![Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 5-6 Years Blue](https://m.media-amazon.com/images/I/317NLzW8VIL.jpg)**Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 5-6 Years Blue**Mavoka**$18.64**2 rev8mo ago](https://www.amazon.com/dp/B0G1C8L79V) [![Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 13-14 Years Blue](https://m.media-amazon.com/images/I/317NLzW8VIL.jpg)**Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 13-14 Years Blue**Mavoka**$19.21**2 rev8mo ago](https://www.amazon.com/dp/B0G1C8SX55) [![InBakjade Baby Girl Mushroom Hat Halloween Costume Blue Vest Outfits Skirt Set(5-6Years)](https://m.media-amazon.com/images/I/31JUL44ZG8L.jpg)**InBakjade Baby Girl Mushroom Hat Halloween Costume Blue Vest Outfits Skirt Set(5-6Years)**InBakjade**$26.95**7 rev1y ago](https://www.amazon.com/dp/B0FD9QWKC5)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 3-4T Blue](https://m.media-amazon.com/images/I/317NLzW8VIL.jpg)**Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 3-4T Blue**Mavoka**$18.24**5.0★**▲ 462%**](https://www.amazon.com/dp/B0G1CG9RW5) [![Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 5-6 Years Blue](https://m.media-amazon.com/images/I/317NLzW8VIL.jpg)**Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 5-6 Years Blue**Mavoka**$18.64**5.0★**▲ 446%**](https://www.amazon.com/dp/B0G1C8L79V) [![Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 13-14 Years Blue](https://m.media-amazon.com/images/I/317NLzW8VIL.jpg)**Mavoka Boys Costume Vest Trousers Set Kids Role Play Halloween Party Cosplay 13-14 Years Blue**Mavoka**$19.21**5.0★**▲ 411%**](https://www.amazon.com/dp/B0G1C8SX55) [![DressVoguer Small Size Mushroom Costume Accessory Kit Halloween Party Dress Up Set with Hat and Top (Small-(4-6))](https://m.media-amazon.com/images/I/410Sth1kgiL.jpg)**DressVoguer Small Size Mushroom Costume Accessory Kit Halloween Party Dress Up Set with Hat and Top (Small-(4-6))**DressVoguer**$29.41**4.7★**▲ 236%**](https://www.amazon.com/dp/B0G3NHPXHL) [![Girls toad costume kids toadette costume with Mushroom Hat+dress+vest 5 Years](https://m.media-amazon.com/images/I/31CfztJ8vpL.jpg)**Girls toad costume kids toadette costume with Mushroom Hat+dress+vest 5 Years**Ruikajia**$31.74**5.0★**▲ 84%**](https://www.amazon.com/dp/B0CPJJ16VS)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 84 weeks — +4.2% search growth over the last 90 days.

5K4KSpike '25Prime Day '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct · busiest ÷ quietest = 79.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**25%

*“Everything fits great and looks adorable”*

**Quality-Overall**24%

*“Great Quality Costume — Just Watch Out for the Hat”*

**Material Quality**7%

*“material is what youd expect”*

**Value For Money**7%

*“Great value”*

**Comfort-Overall**7%

*“he was comfortable all night”*

**Color**5%

*“the colors are vibrant”*

**Soft Feel**5%

*“Super soft costume”*

**Gifting Purpose**5%

*“This is going to be the perfect gift for my son”*

**Ease Of Use**4%

*“I found this costume simple”*

**Fun/Entertainment Experience**4%

*“At home we thought it was very fun”*

### **What buyers complain about **

**Size-Overall**50%

*“The best was a little big”*

**Fluffiness**8%

*“just too fluffy to stay on his head”*

### **Top return reasons **

**Size-Overall**84%

**Product Condition**5%

**Advertised Vs Actual Product**4%

**Quality-Overall**4%

**Waist Fit**2%

**Functionality-Overall**2%

**Defective Material/Parts**2%