---
title: "timberland shirts for men — Niche Verdict: Skip it (37&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/timberland-shirts-for-men"
last_updated: "2026-07-14T03:31:30.183Z"
locale: en
meta:
  description: "soft demand (-53.6% this quarter) — timberland shirts for men doesn't clear our bar today."
  "og:description": "soft demand (-53.6% this quarter) — timberland shirts for men doesn't clear our bar today."
  "og:title": "timberland shirts for men — Niche Verdict: Skip it (37/100) | Amazon United States - Flapen"
---

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# **timberland shirts for men**

**Skip it**

Soft demand (-53.6% this quarter) — this niche doesn't clear our bar today.

Market size 2Growth 0Conversion 1Competition 97Returns 46Price range 86Avg price 95Brand share 13Review moat 50Quality gap 42

**Competition**

**Incredible****13%**

top-5 click share — an open shelf

**Avg price**

**Incredible****$26.63**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$6.98–$80.96**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****1,547.44**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.4%**

return rate — above 6% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$10K**

$10K/yr · 329K searches

**Conversion**

**Bad****0.1%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-53.6%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.

**Brands**

**21 **▲rising

**Sellers**

**103**

**Top-5 brand share**

**95%**

**Open market**

**5%**

- Timberland84% - Timberland PRO4% - Carhartt4% - Born to Love1% - Pacific Headwear1% - Tommy Hilfiger1% - Open — no brand owns it (15 brands, 5%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$972%$1933%$2904%$3861101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 149 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Timberland Mens Ribbed Watch Cap with Logo Plate Black One Size](https://m.media-amazon.com/images/I/41QdHEMeLWL.jpg)**Timberland Mens Ribbed Watch Cap with Logo Plate Black One Size**Timberland**$13.72**4.4★3,104 rev](https://www.amazon.com/dp/B07XQN551P) [2![Timberland Trucker Hat for Men Soft Structured Nylon Baseball Cap Adjustable Mesh Back Curved Brim Breathable & Lightweight One Size Black](https://m.media-amazon.com/images/I/41eGK7PvxqL.jpg)**Timberland Trucker Hat for Men Soft Structured Nylon Baseball Cap Adjustable Mesh Back Curved Brim Breathable & Lightweight One Size Black**Timberland**$25.15**4.3★64 rev](https://www.amazon.com/dp/B0DXNFC87T) [3![Timberland Mens Tonal 3D Embroidery Beanie Soft Knit Winter Hat Raised Logo Warm Stretch Fit for Cold Weather Wear Black One Size](https://m.media-amazon.com/images/I/31ajJNgqQKL.jpg)**Timberland Mens Tonal 3D Embroidery Beanie Soft Knit Winter Hat Raised Logo Warm Stretch Fit for Cold Weather Wear Black One Size**Timberland**$24.60**4.7★158 rev](https://www.amazon.com/dp/B0FLF3KXHM) [4![Timberland Cooper Hill Mens Baseball Cap - Cotton Canvas Adjustable Lightweight & Stylish Hat for Outdoor Activities Dark Denim One Size](https://m.media-amazon.com/images/I/41lRSeOu1AL.jpg)**Timberland Cooper Hill Mens Baseball Cap - Cotton Canvas Adjustable Lightweight & Stylish Hat for Outdoor Activities Dark Denim One Size**Timberland**$24.91**4.5★105 rev](https://www.amazon.com/dp/B0DXFH71KD) [5![Timberland Trucker Hat for Men & Women Soft Structured Nylon Baseball Cap Adjustable Mesh Back Curved Brim Breathable & Lightweight One Size Grey](https://m.media-amazon.com/images/I/41O8X4ZOERL.jpg)**Timberland Trucker Hat for Men & Women Soft Structured Nylon Baseball Cap Adjustable Mesh Back Curved Brim Breathable & Lightweight One Size Grey**Timberland**$22.72**4.3★64 rev](https://www.amazon.com/dp/B0DXN71ZPQ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Amazon Essentials Mens Washed Cotton Baseball Cap White One Size](https://m.media-amazon.com/images/I/311rrV+NSuL.jpg)**Amazon Essentials Mens Washed Cotton Baseball Cap White One Size**Amazon Essentials**$10.08**278 rev5mo ago](https://www.amazon.com/dp/B0FNS315QZ) [![Timberland Boys Sweatshirt Straw Yellow 14 Years](https://m.media-amazon.com/images/I/31eK6HFKZhL.jpg)**Timberland Boys Sweatshirt Straw Yellow 14 Years**Timberland**$55.14**0 rev9mo ago](https://www.amazon.com/dp/B0FS9WHG6B) [![Caterpillar Mens 3-D Workwear Cap Black](https://m.media-amazon.com/images/I/31LFsJlVGzL.jpg)**Caterpillar Mens 3-D Workwear Cap Black**CAT**$38.81**9 rev9mo ago](https://www.amazon.com/dp/B0FR84N6NF) [![Timberland Mens Logo Pull-On Beanie - Soft Ribbed Knit Winter Hat Jacquard Tree Design Warm Stretch Fit for Cold Weather Black One Size](https://m.media-amazon.com/images/I/41Oua9chKjL.jpg)**Timberland Mens Logo Pull-On Beanie - Soft Ribbed Knit Winter Hat Jacquard Tree Design Warm Stretch Fit for Cold Weather Black One Size**Timberland**$21.89**71 rev11mo ago](https://www.amazon.com/dp/B0FLYS97LP) [![Timberland Mens Ribbed Pull-On No Cuff Beanie - Soft Rib Knit Winter Hat Stretch Fit Warm Classic Look Suede Logo Clip Black One Size](https://m.media-amazon.com/images/I/31WMSO-EBlL.jpg)**Timberland Mens Ribbed Pull-On No Cuff Beanie - Soft Rib Knit Winter Hat Stretch Fit Warm Classic Look Suede Logo Clip Black One Size**Timberland**$22.01**71 rev11mo ago](https://www.amazon.com/dp/B0FLYN212B)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Timberland Boys Sweatshirt Straw Yellow 14 Years](https://m.media-amazon.com/images/I/31eK6HFKZhL.jpg)**Timberland Boys Sweatshirt Straw Yellow 14 Years**Timberland**$55.14**0.0★**▲ 250%**](https://www.amazon.com/dp/B0FS9WHG6B) [![Timberland Mens Strafford Washed Canvas Jacket Black Large](https://m.media-amazon.com/images/I/31+tRzDd0kL.jpg)**Timberland Mens Strafford Washed Canvas Jacket Black Large**Timberland**$23.05**0.0★**▲ 243%**](https://www.amazon.com/dp/B0D79SXHQ1) [![Tommy Hilfiger Mens Logo Dad Baseball Cap Tommy Stone One Size](https://m.media-amazon.com/images/I/41zyw4Hu4jL.jpg)**Tommy Hilfiger Mens Logo Dad Baseball Cap Tommy Stone One Size**Tommy Hilfiger**$14.00**4.6★**▲ 233%**](https://www.amazon.com/dp/B076KFH3YK) [![Timberland Mens Water Resistant Jacket Black Medium](https://m.media-amazon.com/images/I/31-kfYNj-wL.jpg)**Timberland Mens Water Resistant Jacket Black Medium**Timberland**$63.57**4.5★**▲ 233%**](https://www.amazon.com/dp/B0CN9FYW3D) [![Timberland Mens Bucket Hat Cotton Twill Soft Brushed Finish Packable Sun Hat Black](https://m.media-amazon.com/images/I/4169rY-vtEL.jpg)**Timberland Mens Bucket Hat Cotton Twill Soft Brushed Finish Packable Sun Hat Black**Timberland**$28.46**4.3★**▲ 233%**](https://www.amazon.com/dp/B0DXVGDTDY)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -53.6% search growth over the last 90 days.

25K15KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**22%

*“Amazing quality”*

**Size-Overall**21%

*“Fits as expected”*

**Warmth**10%

*“Nice and warm”*

**Comfort-Overall**9%

*“Very comfortable”*

**Color**6%

*“Great color”*

**Value For Money**4%

*“Good price”*

**Shape/Style**3%

*“Great Quality and Classic Style”*

**Advertised Vs Actual Product**2%

*“As advertised”*

**Material Quality**2%

*“Soft material”*

**Durability**2%

*“durable”*

### **What buyers complain about **

**Size-Overall**30%

*“Runs very small”*

**Quality-Overall**9%

*“Not quite the quality I was expecting”*

**Color**8%

*“color was darker than expected”*

**Material Quality**4%

*“the material seems cheaper than it used to be”*

**Value For Money**4%

*“expensive”*

**Shape/Style**3%

*“Didn't like the high trucker style hat was hoping for a lower profile”*

**Weight Light**2%

*“Lighter than expected”*

**Comfort-Overall**2%

*“I dont understand how the average male head can comfortably wear this”*

**Durability**1%

*“Broken after one month”*

**Shoulder Fit**1%

*“Does not fit too big in the shoulders it like it was cut for a woman the buttons are on the wrong side”*

### **Top return reasons **

**Size-Overall**57%

**Color**14%

**Shape/Style**4%

**Advertised Vs Actual Product**4%

**Material Quality**4%

**Length**2%

**Quality-Overall**2%

**Value For Money**1%

**Thin**1%

**Chest Fit**1%