---
title: "teal backpack — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/teal-backpack"
last_updated: "2026-07-14T03:48:25.052Z"
locale: en
meta:
  description: "teal backpack shows demand growing +137.8% this quarter, but a small market ($11K/yr) keeps it on the watch list."
  "og:description": "teal backpack shows demand growing +137.8% this quarter, but a small market ($11K/yr) keeps it on the watch list."
  "og:title": "teal backpack — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **teal backpack**

**Worth a look**

Shows demand growing +137.8% this quarter, but a small market ($11K/yr) keeps it on the watch list.

Market size 3Growth 96Conversion 3Competition 82Returns 26Price range 95Avg price 95Brand share 84Review moat 23Quality gap 23

**Growth**

**Incredible****+137.8%**

90-day search growth — must beat 0% to launch

**Avg price**

**Incredible****$32.90**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$15.04–$78.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****51%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Returns**

**Okay****5.9%**

return rate — above 6% kills the launch gate

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****7,611.38**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$11K**

$11K/yr · 124K searches

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

**Brands**

**36 **▼falling

**Sellers**

**68**

**Top-5 brand share**

**51%**

**Open market**

**46%**

- JanSport25% - LOVEVOOK8% - adidas8% - WATERFLY5% - Choco Mocha4% - EVEREST4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3436%$6859%$1K12%$1K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 55 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![JanSport SuperBreak One Backpack - Durable Lightweight Bag with 1 Main Compartment Front Utility Pocket with Built-in Organizer Premium Backpack Faded Sage](https://m.media-amazon.com/images/I/31PHHSddJrL.jpg)**JanSport SuperBreak One Backpack - Durable Lightweight Bag with 1 Main Compartment Front Utility Pocket with Built-in Organizer Premium Backpack Faded Sage**JanSport**$35.33**4.6★44,031 rev](https://www.amazon.com/dp/B0DYB6JJ39) [2![JanSport Cool Backpack with 15-inch Laptop Sleeve Large Computer Bag Rucksack with 2 Compartments Ergonomic Straps Faded Sage](https://m.media-amazon.com/images/I/41a0E55jVUL.jpg)**JanSport Cool Backpack with 15-inch Laptop Sleeve Large Computer Bag Rucksack with 2 Compartments Ergonomic Straps Faded Sage**JanSport**$57.40**4.8★14,761 rev](https://www.amazon.com/dp/B0DWZ6B4HR) [3![adidas Excel 7 School Backpack for Laptop Gym and Travel 34L](https://m.media-amazon.com/images/I/41raRXfxTwL.jpg)**adidas Excel 7 School Backpack for Laptop Gym and Travel 34L**adidas**$37.48**4.8★990 rev](https://www.amazon.com/dp/B0DHLVNCQK) [4![LOVEVOOK Laptop Backpack for Women 15.6 inch Cute Womens Travel Backpack Purse Professional Laptop Computer Bag Waterproof Work Business College Teacher Bags Carry on Backpack with USB Port Mint Green](https://m.media-amazon.com/images/I/41AspJUMluL.jpg)**LOVEVOOK Laptop Backpack for Women 15.6 inch Cute Womens Travel Backpack Purse Professional Laptop Computer Bag Waterproof Work Business College Teacher Bags Carry on Backpack with USB Port Mint Green**LOVEVOOK**$28.73**4.8★4,524 rev](https://www.amazon.com/dp/B09MTD2R4F) [5![JanSport SuperBreak Plus Backpack with Padded 15-inch Laptop Sleeve and Integrated Bottle Pocket - Spacious and Durable Daypack for Work and Travel - Magic Mint](https://m.media-amazon.com/images/I/31T5LxFB7fL.jpg)**JanSport SuperBreak Plus Backpack with Padded 15-inch Laptop Sleeve and Integrated Bottle Pocket - Spacious and Durable Daypack for Work and Travel - Magic Mint**JanSport**$41.43**4.7★9,089 rev](https://www.amazon.com/dp/B0FMFQV9GY)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![adidas Prime 7 Backpack for Laptop School and Travel 37L](https://m.media-amazon.com/images/I/417yQQxyf1L.jpg)**adidas Prime 7 Backpack for Laptop School and Travel 37L**adidas**$38.98**1,487 rev2mo ago](https://www.amazon.com/dp/B0DGZ21CBB) [![LOVEVOOK School Backpack for Teen Girls Student Backpack Fits 15.6 Inch Laptop with Large Tumbler Pocket Cute Kid Bookbag for 8-14 Teenage Back to School Gifts Daypack for Girl Mint Green](https://m.media-amazon.com/images/I/41ZXI6hU+RL.jpg)**LOVEVOOK School Backpack for Teen Girls Student Backpack Fits 15.6 Inch Laptop with Large Tumbler Pocket Cute Kid Bookbag for 8-14 Teenage Back to School Gifts Daypack for Girl Mint Green**LOVEVOOK**$41.59**18 rev2mo ago](https://www.amazon.com/dp/B0GXY76G73) [![BAGSMART College Laptop Backpack Travel Backpack for Women Quilted Casual Daypack Water-Resistant Bookbag for 15.6 Inch Laptop Teal](https://m.media-amazon.com/images/I/41MJULxAt+L.jpg)**BAGSMART College Laptop Backpack Travel Backpack for Women Quilted Casual Daypack Water-Resistant Bookbag for 15.6 Inch Laptop Teal**BAGSMART**$26.34**1,378 rev3mo ago](https://www.amazon.com/dp/B0GVS3VBRB) [![Bluboon School Backpack for Teen Girls Bookbags Elementary High School Corduroy Laptop Bags Women Travel Daypacks (Mint green white checkered)](https://m.media-amazon.com/images/I/415-3J6x4iL.jpg)**Bluboon School Backpack for Teen Girls Bookbags Elementary High School Corduroy Laptop Bags Women Travel Daypacks (Mint green white checkered)**Bluboon**$23.81**1,421 rev5mo ago](https://www.amazon.com/dp/B0GMJM6W6H) [![WANDF Drawstring Backpack with Removable Wet Pocket Sandproof Beach Backpack with Bottom Compression Strap for Beach Mat Swim Bag for Pool Gym Travel and Workout Gear (Teal)](https://m.media-amazon.com/images/I/41OwY1KbJcL.jpg)**WANDF Drawstring Backpack with Removable Wet Pocket Sandproof Beach Backpack with Bottom Compression Strap for Beach Mat Swim Bag for Pool Gym Travel and Workout Gear (Teal)**WANDF**$17.79**78 rev7mo ago](https://www.amazon.com/dp/B0G426S97R)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![BURLEBO Backpack - Classic Deer Camo](https://m.media-amazon.com/images/I/41AqcCTsKOL.jpg)**BURLEBO Backpack - Classic Deer Camo**BURLEBO**$59.06**4.8★**▲ 82%**](https://www.amazon.com/dp/B0D88X32YB) [![BAGSMART College Laptop Backpack Travel Backpack for Women Quilted Casual Daypack Water-Resistant Bookbag for 15.6 Inch Laptop Teal](https://m.media-amazon.com/images/I/41MJULxAt+L.jpg)**BAGSMART College Laptop Backpack Travel Backpack for Women Quilted Casual Daypack Water-Resistant Bookbag for 15.6 Inch Laptop Teal**BAGSMART**$26.34**4.6★**▲ 80%**](https://www.amazon.com/dp/B0GVS3VBRB) [![Amazon Basics Travel Backpack Carry-On with Laptop Compartment 1.55 cubic Expandable Storage Dual Use Backpack & Shoulder Bag with Multiple Compartments and Pockets 13.8 x 9.5 x 21.5 Navy](https://m.media-amazon.com/images/I/41J5tqbeu5L.jpg)**Amazon Basics Travel Backpack Carry-On with Laptop Compartment 1.55 cubic Expandable Storage Dual Use Backpack & Shoulder Bag with Multiple Compartments and Pockets 13.8 x 9.5 x 21.5 Navy**Amazon Basics**$23.20**4.4★**▲ 80%**](https://www.amazon.com/dp/B01J24H87C) [![LOVEVOOK School Backpack for Teen Girls Student Backpack Fits 15.6 Inch Laptop with Large Tumbler Pocket Cute Kid Bookbag for 8-14 Teenage Back to School Gifts Daypack for Girl Mint Green](https://m.media-amazon.com/images/I/41ZXI6hU+RL.jpg)**LOVEVOOK School Backpack for Teen Girls Student Backpack Fits 15.6 Inch Laptop with Large Tumbler Pocket Cute Kid Bookbag for 8-14 Teenage Back to School Gifts Daypack for Girl Mint Green**LOVEVOOK**$41.59**4.8★**▲ 79%**](https://www.amazon.com/dp/B0GXY76G73) [![Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 15.6 inch Laptop Water Resistant Spacious with Padded Shoulder Straps Black](https://m.media-amazon.com/images/I/31w2NhXyfnL.jpg)**Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 15.6 inch Laptop Water Resistant Spacious with Padded Shoulder Straps Black**Amazon Basics**$20.96**4.7★**▲ 78%**](https://www.amazon.com/dp/B0CZ2KMQ62)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +137.8% search growth over the last 90 days.

10K6KPrime Day '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 8.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**15%

*“Amazing quality”*

**Size-Overall**10%

*“Fits perfectly”*

**Pockets/Compartments**8%

*“love the pockets”*

**Value For Money**7%

*“Great deal”*

**Color**7%

*“Color is pretty”*

**Durability**7%

*“will not break”*

**Storage Capacity**7%

*“Great storage capacity”*

**Portability**5%

*“Works good for travel”*

**Comfort-Overall**5%

*“Very comfortable”*

**Weight Light**5%

*“Nice lightweight backpack”*

### **What buyers complain about **

**Strap/String Quality**15%

*“One of the straps broke after a few months”*

**Size-Overall**12%

*“Not a Great Fit”*

**Zipper Quality**9%

*“Awful Zipper”*

**Durability**8%

*“almost immediately started coming apart”*

**Quality-Overall**7%

*“Cheaply Made”*

**Material Quality**3%

*“Material cheap”*

**Color**2%

*“Color is off”*

**Pockets/Compartments**2%

*“no hidden pocket”*

**Stitch/Finish/Polish**2%

*“Ripping at seams”*

**Value For Money**2%

*“Overpriced for what you get”*

### **Top return reasons **

**Size-Overall**56%

**Pockets/Compartments**9%

**Color**4%

**Advertised Vs Actual Product**4%

**Material Quality**4%

**Zipper Quality**3%

**Strap/String Quality**2%

**Quality-Overall**2%

**Value For Money**2%

**Wrong Dimensions**2%