---
title: "steelers scarf — Niche Verdict: Skip it (18/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/steelers-scarf"
last_updated: "2026-07-13T23:27:46.064Z"
locale: en
meta:
  description: "a small market ($0/yr) — steelers scarf doesn't clear our bar today."
  "og:description": "a small market ($0/yr) — steelers scarf doesn't clear our bar today."
  "og:title": "steelers scarf — Niche Verdict: Skip it (18/100) | Amazon United States - Flapen"
---

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# **steelers scarf**

**Skip it**

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 0Conversion 0Competition 0Returns 29Price range 85Avg price 95Brand share 0Review moat 80Quality gap 25

**Avg price**

**Incredible****$26.26**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.58–$52.40**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****402.2**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****5.5%**

return rate — above 6% kills the launch gate

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$0**

$0/yr · 17K searches

**Growth**

**Bad****-81.6%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.0%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▲rising

**Sellers**

**8**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- FOCO47% - LASTMINVIN39% - Allegra K15%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$020%$030%$040%$0101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Pittsburgh Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers](https://m.media-amazon.com/images/I/51BbeStbfdL.jpg)**Pittsburgh Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers**LASTMINVIN**$25.90**4.7★80 rev](https://www.amazon.com/dp/B0FMFGRVCW) [2![FOCO NFL PITTSBURGH STEELERS 2022 GRAY WOVEN SCARF](https://m.media-amazon.com/images/I/31+LGHiZ2pL.jpg)**FOCO NFL PITTSBURGH STEELERS 2022 GRAY WOVEN SCARF**FOCO**$23.54**4.2★57 rev](https://www.amazon.com/dp/B0BSFXLVXH) [3![Allegra K 70cm Polka Dot Square Scarf Neck Scarves Kerchief Neckerchief Headband for Women 70 * 70cm/ 27.56 * 27.56 inches(L*W) Navy Blue Yellow](https://m.media-amazon.com/images/I/41h6qB+rguL.jpg)**Allegra K 70cm Polka Dot Square Scarf Neck Scarves Kerchief Neckerchief Headband for Women 70 * 70cm/ 27.56 * 27.56 inches(L*W) Navy Blue Yellow**Allegra K**$9.58**4.6★901 rev](https://www.amazon.com/dp/B089D6XV8X) [4![FOCO NFL Pittsburgh Steelers - 2016 Big Logo Scarf One Size Team Colors](https://m.media-amazon.com/images/I/41ib14wUKlL.jpg)**FOCO NFL Pittsburgh Steelers - 2016 Big Logo Scarf One Size Team Colors**FOCO**$19.90**4.8★760 rev](https://www.amazon.com/dp/B01CJQY026) [5![FOCO X Zubaz NFL Collab 3 Pack Glove Scarf & Hat Outdoor Winter Set Pittsburgh Steelers](https://m.media-amazon.com/images/I/51F2H5dydWL.jpg)**FOCO X Zubaz NFL Collab 3 Pack Glove Scarf & Hat Outdoor Winter Set Pittsburgh Steelers**FOCO**$52.40**4.7★213 rev](https://www.amazon.com/dp/B0CJKXLRSG)

### **Newest**

by launch date

[![Pittsburgh Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers](https://m.media-amazon.com/images/I/51BbeStbfdL.jpg)**Pittsburgh Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers**LASTMINVIN**$25.90**80 rev11mo ago](https://www.amazon.com/dp/B0FMFGRVCW) [![FOCO X Zubaz NFL Collab 3 Pack Glove Scarf & Hat Outdoor Winter Set Pittsburgh Steelers](https://m.media-amazon.com/images/I/51F2H5dydWL.jpg)**FOCO X Zubaz NFL Collab 3 Pack Glove Scarf & Hat Outdoor Winter Set Pittsburgh Steelers**FOCO**$52.40**213 rev2y ago](https://www.amazon.com/dp/B0CJKXLRSG) [![FOCO NFL PITTSBURGH STEELERS 2022 GRAY WOVEN SCARF](https://m.media-amazon.com/images/I/31+LGHiZ2pL.jpg)**FOCO NFL PITTSBURGH STEELERS 2022 GRAY WOVEN SCARF**FOCO**$23.54**57 rev3y ago](https://www.amazon.com/dp/B0BSFXLVXH) [![Allegra K 70cm Polka Dot Square Scarf Neck Scarves Kerchief Neckerchief Headband for Women 70 * 70cm/ 27.56 * 27.56 inches(L*W) Navy Blue Yellow](https://m.media-amazon.com/images/I/41h6qB+rguL.jpg)**Allegra K 70cm Polka Dot Square Scarf Neck Scarves Kerchief Neckerchief Headband for Women 70 * 70cm/ 27.56 * 27.56 inches(L*W) Navy Blue Yellow**Allegra K**$9.58**901 rev6y ago](https://www.amazon.com/dp/B089D6XV8X) [![FOCO NFL Pittsburgh Steelers - 2016 Big Logo Scarf One Size Team Colors](https://m.media-amazon.com/images/I/41ib14wUKlL.jpg)**FOCO NFL Pittsburgh Steelers - 2016 Big Logo Scarf One Size Team Colors**FOCO**$19.90**760 rev10y ago](https://www.amazon.com/dp/B01CJQY026)

### **Trending**

90-day click momentum

[![FOCO NFL PITTSBURGH STEELERS 2022 GRAY WOVEN SCARF](https://m.media-amazon.com/images/I/31+LGHiZ2pL.jpg)**FOCO NFL PITTSBURGH STEELERS 2022 GRAY WOVEN SCARF**FOCO**$23.54**4.2★**▲ 149%**](https://www.amazon.com/dp/B0BSFXLVXH) [![Allegra K 70cm Polka Dot Square Scarf Neck Scarves Kerchief Neckerchief Headband for Women 70 * 70cm/ 27.56 * 27.56 inches(L*W) Navy Blue Yellow](https://m.media-amazon.com/images/I/41h6qB+rguL.jpg)**Allegra K 70cm Polka Dot Square Scarf Neck Scarves Kerchief Neckerchief Headband for Women 70 * 70cm/ 27.56 * 27.56 inches(L*W) Navy Blue Yellow**Allegra K**$9.58**4.6★**▲ 140%**](https://www.amazon.com/dp/B089D6XV8X) [![FOCO X Zubaz NFL Collab 3 Pack Glove Scarf & Hat Outdoor Winter Set Pittsburgh Steelers](https://m.media-amazon.com/images/I/51F2H5dydWL.jpg)**FOCO X Zubaz NFL Collab 3 Pack Glove Scarf & Hat Outdoor Winter Set Pittsburgh Steelers**FOCO**$52.40**4.7★**▲ 100%**](https://www.amazon.com/dp/B0CJKXLRSG) [![Pittsburgh Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers](https://m.media-amazon.com/images/I/51BbeStbfdL.jpg)**Pittsburgh Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers**LASTMINVIN**$25.90**4.7★**▲ 49%**](https://www.amazon.com/dp/B0FMFGRVCW) [![FOCO NFL Pittsburgh Steelers - 2016 Big Logo Scarf One Size Team Colors](https://m.media-amazon.com/images/I/41ib14wUKlL.jpg)**FOCO NFL Pittsburgh Steelers - 2016 Big Logo Scarf One Size Team Colors**FOCO**$19.90**4.8★**▼ 83%**](https://www.amazon.com/dp/B01CJQY026)

## **Demand & seasonality**

Weekly Amazon search volume, last 71 weeks — -81.6% search growth over the last 90 days.

2K1KSpike '25Holiday '25Spike '26 seasonFebMarMayAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 55.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Material Quality**33%

*“Beautiful scarf great material”*

**Value For Money**33%

*“Okay for price”*

**Thickness**17%

*“This is a very nice and thick scarf”*

**Quality-Overall**17%

*“I was absolutely surprised at the quality being it was so cheap”*

### **Top return reasons **

**Color**40%

**Size-Overall**17%

**Shape/Style**10%

**Material Quality**9%

**Neck Fit**6%

**Advertised Vs Actual Product**4%

**Length**4%

**Design-Overall**2%

**Hip Fit**2%

**Stitch/Finish/Polish**2%