---
title: "spongebob costume kids — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/spongebob-costume-kids"
last_updated: "2026-07-14T01:13:11.947Z"
locale: en
meta:
  description: "a small market ($8K/yr) — spongebob costume kids doesn't clear our bar today."
  "og:description": "a small market ($8K/yr) — spongebob costume kids doesn't clear our bar today."
  "og:title": "spongebob costume kids — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **spongebob costume kids**

**Skip it**

A small market ($8K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 20Conversion 3Competition 82Returns 21Price range 85Avg price 95Brand share 51Review moat 85Quality gap 21

**Avg price**

**Incredible****$29.07**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****290.69**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$5.42–$83.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****7.0%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-9.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$8K**

$8K/yr · 141K searches

## **Competition**

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

**Brands**

**15 **▲rising

**Sellers**

**32**

**Top-5 brand share**

**74%**

**Open market**

**21%**

- SPONGEBOB SQUAREPANTS27% - Jazwares Costume Play24% - Nickelodeon11% - Spirit Halloween7% - Rubies6% - Zando5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2466%$4929%$73812%$9841101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 45 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SPONGEBOB SQUAREPANTS One-Piece Pajamas for Kids 514 years Hooded Fleece Jumpsuit Loungewear Gifts for Girls Boys (13-14 Years Yellow)](https://m.media-amazon.com/images/I/31TV4Eq7PWL.jpg)**SPONGEBOB SQUAREPANTS One-Piece Pajamas for Kids 514 years Hooded Fleece Jumpsuit Loungewear Gifts for Girls Boys (13-14 Years Yellow)**SPONGEBOB SQUAREPANTS**$34.58**4.4★60 rev](https://www.amazon.com/dp/B0F7RFNVYM) [2![SpongeBob SquarePants Official Youth Deluxe Halloween Costume - Premium Quality Square Pullover with Shorts and Socks (L)](https://m.media-amazon.com/images/I/41qsqqCk1uL.jpg)**SpongeBob SquarePants Official Youth Deluxe Halloween Costume - Premium Quality Square Pullover with Shorts and Socks (L)**Jazwares Costume Play**$39.30**4.6★46 rev](https://www.amazon.com/dp/B0F2BK9VKD) [3![Spongebob Square Pants Little Girls Tulle Tutu Costume Dress- Sizes XS-XL Bright Yellow](https://m.media-amazon.com/images/I/41vOZZbSnPL.jpg)**Spongebob Square Pants Little Girls Tulle Tutu Costume Dress- Sizes XS-XL Bright Yellow**SPONGEBOB SQUAREPANTS**$29.61**5.0★15 rev](https://www.amazon.com/dp/B0FGZ83FC6) [4![SpongeBob SquarePants Official Toddler Halloween Costume - Premium Quality Foam Backed Top plus Pants with Boot Tops (3T-4T)](https://m.media-amazon.com/images/I/41l6R7WKXcL.jpg)**SpongeBob SquarePants Official Toddler Halloween Costume - Premium Quality Foam Backed Top plus Pants with Boot Tops (3T-4T)**Jazwares Costume Play**$35.12**4.9★44 rev](https://www.amazon.com/dp/B0F2B2RRCX) [5![Zando Knee High Tube Socks Kids Classic Triple Stripes Soft Athletic Children Halloween Cosplay Socks for Boys Girls 1 Pairs White Blue Red 4-6 Years](https://m.media-amazon.com/images/I/31BWbKqktNL.jpg)**Zando Knee High Tube Socks Kids Classic Triple Stripes Soft Athletic Children Halloween Cosplay Socks for Boys Girls 1 Pairs White Blue Red 4-6 Years**Zando**$5.42**4.6★3,039 rev](https://www.amazon.com/dp/B07G25YN57)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![SPONGEBOB SQUAREPANTS Toddler Girls Tank Top and Mesh Shorts Outfit Set Pastel Yellow/Rainbow 4T](https://m.media-amazon.com/images/I/41r2TdOzVdL.jpg)**SPONGEBOB SQUAREPANTS Toddler Girls Tank Top and Mesh Shorts Outfit Set Pastel Yellow/Rainbow 4T**SPONGEBOB SQUAREPANTS**$18.37**2 rev7mo ago](https://www.amazon.com/dp/B0G45XQS18) [![SPONGEBOB SQUAREPANTS Toddler Girls Short Sleeve Knit Flare Dresses Spongebob Blue Yellow 4T](https://m.media-amazon.com/images/I/41zHlyUGXpL.jpg)**SPONGEBOB SQUAREPANTS Toddler Girls Short Sleeve Knit Flare Dresses Spongebob Blue Yellow 4T**SPONGEBOB SQUAREPANTS**$27.61**8 rev9mo ago](https://www.amazon.com/dp/B0FS2W5FZP) [![SPONGEBOB SQUAREPANTS Little Girls Short Sleeve Knit Flare Dresses Spongebob Blue Yellow 5](https://m.media-amazon.com/images/I/41zHlyUGXpL.jpg)**SPONGEBOB SQUAREPANTS Little Girls Short Sleeve Knit Flare Dresses Spongebob Blue Yellow 5**SPONGEBOB SQUAREPANTS**$26.82**8 rev9mo ago](https://www.amazon.com/dp/B0FS3JDYDJ) [![SPONGEBOB SQUAREPANTS Toddler Girls Short Sleeve Knit Flare Dresses Spongebob Blue Yellow 2T](https://m.media-amazon.com/images/I/41zHlyUGXpL.jpg)**SPONGEBOB SQUAREPANTS Toddler Girls Short Sleeve Knit Flare Dresses Spongebob Blue Yellow 2T**SPONGEBOB SQUAREPANTS**$28.22**8 rev9mo ago](https://www.amazon.com/dp/B0FS37N6CB) [![SpongeBob SquarePants Patrick Official Youth Onesie Halloween Costume - Premium Quality Onesie Jumpsuit (M)](https://m.media-amazon.com/images/I/31qJ29eaQgL.jpg)**SpongeBob SquarePants Patrick Official Youth Onesie Halloween Costume - Premium Quality Onesie Jumpsuit (M)**Jazwares Costume Play**$19.59**62 rev10mo ago](https://www.amazon.com/dp/B0DK7V5S5G)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Josmo Boys Spongebob Squarepants Slide Sandal (Little Kid) Yellow Pink 11-12](https://m.media-amazon.com/images/I/41uNJw8VrhL.jpg)**Josmo Boys Spongebob Squarepants Slide Sandal (Little Kid) Yellow Pink 11-12**Josmo**$21.78**4.5★**▲ 1000%**](https://www.amazon.com/dp/B0DJPQKYL8) [![Nickelodeon Spongebob Square Pants Shirts for Boys (2-Pack) KidsGraphic Tshirt for Toddler & Up - 3T Aq/W SS Aqua/White](https://m.media-amazon.com/images/I/41MInZIx7cL.jpg)**Nickelodeon Spongebob Square Pants Shirts for Boys (2-Pack) KidsGraphic Tshirt for Toddler & Up - 3T Aq/W SS Aqua/White**Nickelodeon**$18.91**4.7★**▲ 1000%**](https://www.amazon.com/dp/B0FHKZ87YD) [![Bellabu Bear SpongeBob SquarePants Rayon from Bamboo Convertible Footie for Baby Boys & Girls (Good VIbes 9-12 Months)](https://m.media-amazon.com/images/I/41fb3GyOfdL.jpg)**Bellabu Bear SpongeBob SquarePants Rayon from Bamboo Convertible Footie for Baby Boys & Girls (Good VIbes 9-12 Months)**Bellabu Bear**$38.33**5.0★**▲ 1000%**](https://www.amazon.com/dp/B0D7ZC4PBL) [![SPONGEBOB SQUAREPANTS Little Girls Square Neck Smocked Cami Maxi Dress Off White 7-8](https://m.media-amazon.com/images/I/51X5X9UIbaL.jpg)**SPONGEBOB SQUAREPANTS Little Girls Square Neck Smocked Cami Maxi Dress Off White 7-8**SPONGEBOB SQUAREPANTS**$27.64**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0DHSRMLM6) [![Unisex Onesie Kids Animal Pajamas Halloween Christmas Cosplay Costume(8-10Years)](https://m.media-amazon.com/images/I/414XTiQ3dSL.jpg)**Unisex Onesie Kids Animal Pajamas Halloween Christmas Cosplay Costume(8-10Years)**Unicorns Angels**$23.42**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0C6M64TH8)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 91 weeks — -9.9% search growth over the last 90 days.

25K15KSpike '24Spike '25Spike '26 seasonNovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct · busiest ÷ quietest = 86.8×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**46%

*“Good Quality and Arrived On time”*

**Size-Overall**19%

*“fit was good”*

**Durability**12%

*“Durable”*

**Advertised Vs Actual Product**8%

*“As described”*

**Value For Money**8%

*“Worth the price very fast”*

**Soft Feel**4%

*“This is soooo Soft and Cute, Cute”*

### **What buyers complain about **

**Size-Overall**50%

*“its much larger than I expected”*

**Soft Feel**20%

*“I only subtracted one star because the fabric isn't very soft”*

**Material Quality**20%

*“Very slippery material”*

### **Top return reasons **

**Size-Overall**60%

**Length**11%

**Advertised Vs Actual Product**3%

**Product Condition**3%

**Feet Fit**3%

**Comfort-Overall**3%

**Quality-Overall**3%

**Material Quality**2%

**Value For Money**2%

**Color**1%