---
title: "spidey and his amazing friends costume — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/spidey-and-his-amazing-friends-costume"
last_updated: "2026-07-13T20:54:19.497Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 95% of clicks) — spidey and his amazing friends costume doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 95% of clicks) — spidey and his amazing friends costume doesn't clear our bar today."
  "og:title": "spidey and his amazing friends costume — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen"
---

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# **spidey and his amazing friends costume**

**Skip it**

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 23Growth 24Conversion 15Competition 88Returns 26Price range 93Avg price 95Brand share 13Review moat 68Quality gap 23

**Avg price**

**Incredible****$28.82**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.73–$54.77**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Review moat**

**Good****778.99**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****5.8%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-2.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$92K**

$92K/yr · 271K searches

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.2%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

## **Competition**

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

**Brands**

**12 **—flat

**Sellers**

**51**

**Top-5 brand share**

**95%**

**Open market**

**4%**

- Marvel52% - Jazwares Costume Play16% - Jazwares12% - Rubies11% - Spirit Halloween4% - Disney1% - Open — no brand owns it (6 brands, 4%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$6K9%$8K12%$11K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 77 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Marvel Avengers Spider-Man Toddler Boys Cosplay Romper Spiderman 2T](https://m.media-amazon.com/images/I/41LIpPgyBiS.jpg)**Marvel Avengers Spider-Man Toddler Boys Cosplay Romper Spiderman 2T**Marvel**$21.95**4.8★756 rev](https://www.amazon.com/dp/B08VTYT8NK) [2![Rubies Baby Boys Marvel Super Hero Adventures Deluxe Infant and Toddler Costumes Spider-Man Toddler US](https://m.media-amazon.com/images/I/41srkdF4jrL.jpg)**Rubies Baby Boys Marvel Super Hero Adventures Deluxe Infant and Toddler Costumes Spider-Man Toddler US**Rubies**$54.77**4.6★1,056 rev](https://www.amazon.com/dp/B0846Q3DX9) [3![Marvel Spider-Man Toddler Costume - Officially Licensed Superhero Suit for Kids](https://m.media-amazon.com/images/I/41FwZtV2ndL.jpg)**Marvel Spider-Man Toddler Costume - Officially Licensed Superhero Suit for Kids**Jazwares**$35.90**4.6★663 rev](https://www.amazon.com/dp/B0D4GMT5ZM) [4![Marvel Avengers Spider-Man Toddler Boys Cosplay Romper Spiderman 3T](https://m.media-amazon.com/images/I/41LIpPgyBiS.jpg)**Marvel Avengers Spider-Man Toddler Boys Cosplay Romper Spiderman 3T**Marvel**$21.30**4.8★756 rev](https://www.amazon.com/dp/B08VVMXCWH) [5![Marvel Spider-Man Toddler Costume - Officially Licensed Superhero Suit for Kids](https://m.media-amazon.com/images/I/41FwZtV2ndL.jpg)**Marvel Spider-Man Toddler Costume - Officially Licensed Superhero Suit for Kids**Jazwares**$37.99**4.6★663 rev](https://www.amazon.com/dp/B0CHQQWQGB)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MARVEL Spider-Man Official Youth Zentai Halloween Costume - Deluxe Two-Way Stretch Spandex with Invisible Zippers and Wrist Openings - XS (4)](https://m.media-amazon.com/images/I/41DJ1+Ex0QL.jpg)**MARVEL Spider-Man Official Youth Zentai Halloween Costume - Deluxe Two-Way Stretch Spandex with Invisible Zippers and Wrist Openings - XS (4)**Jazwares Costume Play**$40.51**27 rev1mo ago](https://www.amazon.com/dp/B0FJYMRKNF) [![Marvel Boys Spider-Man 2-Piece Snug-Fit Cotton Pajama Set SPIDER COSTUME 4](https://m.media-amazon.com/images/I/31m968xxPrL.jpg)**Marvel Boys Spider-Man 2-Piece Snug-Fit Cotton Pajama Set SPIDER COSTUME 4**Marvel**$13.80**3,269 rev2mo ago](https://www.amazon.com/dp/B09D4GM3DN) [![Marvel Unisex Child Kids 2-piece Snug-fit Cotton Pajama Set Spider Costume 6 US](https://m.media-amazon.com/images/I/31m968xxPrL.jpg)**Marvel Unisex Child Kids 2-piece Snug-fit Cotton Pajama Set Spider Costume 6 US**Marvel**$13.73**3,269 rev2mo ago](https://www.amazon.com/dp/B09D4TTPNZ) [![Marvel Spider-Man Button Up Shirt and Shorts Set Boys 2 Piece Outfit Set for Toddlers Gauze Set 100% Cotton (4T)](https://m.media-amazon.com/images/I/51-Ci3c--JL.jpg)**Marvel Spider-Man Button Up Shirt and Shorts Set Boys 2 Piece Outfit Set for Toddlers Gauze Set 100% Cotton (4T)**Marvel**$20.08**37 rev4mo ago](https://www.amazon.com/dp/B0GS3HJCFV) [![Marvel Spider-Man Button Up Shirt and Shorts Set Boys 2 Piece Outfit Set for Toddlers Gauze Set 100% Cotton (3T)](https://m.media-amazon.com/images/I/51-Ci3c--JL.jpg)**Marvel Spider-Man Button Up Shirt and Shorts Set Boys 2 Piece Outfit Set for Toddlers Gauze Set 100% Cotton (3T)**Marvel**$19.33**37 rev4mo ago](https://www.amazon.com/dp/B0GRWTH2ZR)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Marvel Spider-Man Boys 2 Piece T-shirt and Shorts Set for Toddlers and Big Kids](https://m.media-amazon.com/images/I/41TnZ8VYyzL.jpg)**Marvel Spider-Man Boys 2 Piece T-shirt and Shorts Set for Toddlers and Big Kids**Marvel**$15.01**4.5★**▲ 380%**](https://www.amazon.com/dp/B0CTR76VMH) [![Marvel Spider-Man Button Up Shirt and Shorts Set Boys 2 Piece Outfit Set for Toddlers Gauze Set 100% Cotton (3T)](https://m.media-amazon.com/images/I/51-Ci3c--JL.jpg)**Marvel Spider-Man Button Up Shirt and Shorts Set Boys 2 Piece Outfit Set for Toddlers Gauze Set 100% Cotton (3T)**Marvel**$19.33**4.9★**▲ 379%**](https://www.amazon.com/dp/B0GRWTH2ZR) [![Marvel Spider-Man Button Up Shirt and Shorts Set Boys 2 Piece Outfit Set for Toddlers Gauze Set 100% Cotton (4T)](https://m.media-amazon.com/images/I/51-Ci3c--JL.jpg)**Marvel Spider-Man Button Up Shirt and Shorts Set Boys 2 Piece Outfit Set for Toddlers Gauze Set 100% Cotton (4T)**Marvel**$20.08**4.9★**▲ 375%**](https://www.amazon.com/dp/B0GS3HJCFV) [![Marvel Spider-Man Boys Short Sleeve T-Shirt and Mesh Shorts 2 Piece Set for Toddler and Big Kids](https://m.media-amazon.com/images/I/41jIGITbKcL.jpg)**Marvel Spider-Man Boys Short Sleeve T-Shirt and Mesh Shorts 2 Piece Set for Toddler and Big Kids**Marvel**$20.24**4.7★**▲ 371%**](https://www.amazon.com/dp/B0G84MGX7C) [![Marvel Spidey and His Amazing Friends Hulk Toddler Boys Mesh Jersey Tank Top and Basketball Shorts Outfit Set Mint Green 3T](https://m.media-amazon.com/images/I/41wPU6OrniL.jpg)**Marvel Spidey and His Amazing Friends Hulk Toddler Boys Mesh Jersey Tank Top and Basketball Shorts Outfit Set Mint Green 3T**Marvel**$24.88**4.7★**▲ 370%**](https://www.amazon.com/dp/B0DHSVDPDJ)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -2.9% search growth over the last 90 days.

600K400KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 147.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**23%

*“the mask is very high quality”*

**Size-Overall**21%

*“Size is true”*

**Value For Money**7%

*“Worth it”*

**Fun/Entertainment Experience**5%

*“Fun”*

**Durability**5%

*“Durable and cute”*

**Comfort-Overall**5%

*“Comfortable”*

**Gifting Purpose**3%

*“My grandson loves his gift”*

**Soft Feel**3%

*“Looks so nice, so soft and breathable”*

**Ease Of Use**3%

*“Easy access to hands”*

**Material Quality**3%

*“The material feels comfortable”*

### **What buyers complain about **

**Size-Overall**30%

*“Doesnt fit right”*

**Quality-Overall**11%

*“The shirt is poor quality”*

**Durability**7%

*“Literally broke within 5 minutes”*

**Material Quality**7%

*“The material is super thin”*

**Value For Money**5%

*“Extremely disappointed that I was charged $44.00 for this item”*

**Strength**4%

*“the finger lights are pretty flimsy”*

**Product Condition**3%

*“was clearly used”*

**Ease Of Cleaning**2%

*“Used and dirty”*

**Advertised Vs Actual Product**2%

*“The mask to this costume arrived looking much different than the photo”*

**Thickness**2%

*“Thin”*

### **Top return reasons **

**Size-Overall**75%

**Material Quality**4%

**Advertised Vs Actual Product**3%

**Length**3%

**Quality-Overall**2%

**Product Condition**2%

**Value For Money**2%

**Defective Material/Parts**1%

**Stitch/Finish/Polish**1%

**Waist Fit**1%