---
title: "skye paw patrol costume — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/skye-paw-patrol-costume"
last_updated: "2026-07-14T01:16:31.399Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 98% of clicks) — skye paw patrol costume doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 98% of clicks) — skye paw patrol costume doesn't clear our bar today."
  "og:title": "skye paw patrol costume — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
---

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# **skye paw patrol costume**

**Skip it**

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 32Growth 18Conversion 20Competition 80Returns 79Price range 89Avg price 94Brand share 4Review moat 60Quality gap 19

**Avg price**

**Great****$22.63**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.33–$35.90**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Returns**

**Great****1.8%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****1,080.36**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$147K**

$147K/yr · 414K searches

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-14.8%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

## **Competition**

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

**Brands**

**7 **▼falling

**Sellers**

**20**

**Top-5 brand share**

**98%**

**Open market**

**1%**

- Paw Patrol55% - LUV HER25% - Tstars11% - Rubies5% - Nickelodeon3% - Get Trend1% - Open — no brand owns it (1 brand, 1%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$6K8%$12K12%$18K16%$24K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 47 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+](https://m.media-amazon.com/images/I/51nexOdfcIL.jpg)**LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+**LUV HER**$13.96**4.8★708 rev](https://www.amazon.com/dp/B0DH8FC2KZ) [2![Paw Patrol Girls Fantasy Gown Nightgown RAINBOW SKYE 4T](https://m.media-amazon.com/images/I/41PJnlWOHZL.jpg)**Paw Patrol Girls Fantasy Gown Nightgown RAINBOW SKYE 4T**Paw Patrol**$20.00**4.9★164 rev](https://www.amazon.com/dp/B0DSGK1Y86) [3![Tstars Birthday Girl Paw Patrol Skye 3rd Dress Infant Toddler Fine Jersey Dress 5T Mauvelous Spot](https://m.media-amazon.com/images/I/41m7Ihua+pL.jpg)**Tstars Birthday Girl Paw Patrol Skye 3rd Dress Infant Toddler Fine Jersey Dress 5T Mauvelous Spot**Tstars**$19.62**4.6★92 rev](https://www.amazon.com/dp/B0DVH1SPPW) [4![LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+](https://m.media-amazon.com/images/I/51unLLNmcuL.jpg)**LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+**LUV HER**$13.51**4.8★708 rev](https://www.amazon.com/dp/B0DH8GZ1JC) [5![Paw Patrol Dress | Soft Cotton Girls Summer Dress | Skye Dresses Size 4 Pink](https://m.media-amazon.com/images/I/51216VeRw0L.jpg)**Paw Patrol Dress | Soft Cotton Girls Summer Dress | Skye Dresses Size 4 Pink**Paw Patrol**$18.96**4.8★6,990 rev](https://www.amazon.com/dp/B079VQP38S)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Paw Patrol Skye Girls Short Sleeve Shirt and Bike Shorts Set for Toddler and Big Kids](https://m.media-amazon.com/images/I/41dNAIybHCL.jpg)**Paw Patrol Skye Girls Short Sleeve Shirt and Bike Shorts Set for Toddler and Big Kids**Paw Patrol**$21.64**32 rev6mo ago](https://www.amazon.com/dp/B0GD2RR1DT) [![Skye Paw Patrol 4th Birthday Shirt for 4 Year Old Girls - Pup-Themed Party Toddler T-Shirt 3T Light Pink](https://m.media-amazon.com/images/I/41vqkLbXq0L.jpg)**Skye Paw Patrol 4th Birthday Shirt for 4 Year Old Girls - Pup-Themed Party Toddler T-Shirt 3T Light Pink**Tstars**$17.16**936 rev8mo ago](https://www.amazon.com/dp/B0FXVCP4P6) [![Paw Patrol Nickelodeon Skye Girls Tennis Dress for Toddler and Big Kids Pink](https://m.media-amazon.com/images/I/41UbsPhzyyL.jpg)**Paw Patrol Nickelodeon Skye Girls Tennis Dress for Toddler and Big Kids Pink**Paw Patrol**$20.86**43 rev9mo ago](https://www.amazon.com/dp/B0FS2FWL1S) [![Get Trend Paw Patrol Rain Suit for Girls Skye Waterproof Jumpsuit Kids Raincoat Overalls Toddler Rain Gear Gift for Girls (Pink 4-5 Years)](https://m.media-amazon.com/images/I/41vVAID9KGL.jpg)**Get Trend Paw Patrol Rain Suit for Girls Skye Waterproof Jumpsuit Kids Raincoat Overalls Toddler Rain Gear Gift for Girls (Pink 4-5 Years)**Get Trend**$33.33**59 rev1y ago](https://www.amazon.com/dp/B0D3LXL263) [![IMEKIS Cake Smash Outfit Girl: Third 3rd Birthday Dress Toddler Confetti Tulle Sparkly Ruffle Tutu Dog Ears Hair Clips Baby One Year Old Photoshoot Clothes Sets Party Formal Kids Blue - Three 3T](https://m.media-amazon.com/images/I/311Fvz1+AdL.jpg)**IMEKIS Cake Smash Outfit Girl: Third 3rd Birthday Dress Toddler Confetti Tulle Sparkly Ruffle Tutu Dog Ears Hair Clips Baby One Year Old Photoshoot Clothes Sets Party Formal Kids Blue - Three 3T**IMEKIS**$28.41**114 rev1y ago](https://www.amazon.com/dp/B0F6Y1NJT8)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Skye Paw Patrol 4th Birthday Shirt for 4 Year Old Girls - Pup-Themed Party Toddler T-Shirt 3T Light Pink](https://m.media-amazon.com/images/I/41vqkLbXq0L.jpg)**Skye Paw Patrol 4th Birthday Shirt for 4 Year Old Girls - Pup-Themed Party Toddler T-Shirt 3T Light Pink**Tstars**$17.16**4.8★**▲ 93%**](https://www.amazon.com/dp/B0FXVCP4P6) [![Paw Patrol Skye Toddler Girls Ribbed Peplum T-Shirt and Shorts Outfit Set Pink Skye 3T](https://m.media-amazon.com/images/I/51aGMuszZhL.jpg)**Paw Patrol Skye Toddler Girls Ribbed Peplum T-Shirt and Shorts Outfit Set Pink Skye 3T**Paw Patrol**$21.09**4.6★**▲ 90%**](https://www.amazon.com/dp/B0DQ2SFT7B) [![Tstars Birthday Girl Paw Patrol Skye 3rd Dress Infant Toddler Fine Jersey Dress 3T Mauvelous Spot](https://m.media-amazon.com/images/I/41m7Ihua+pL.jpg)**Tstars Birthday Girl Paw Patrol Skye 3rd Dress Infant Toddler Fine Jersey Dress 3T Mauvelous Spot**Tstars**$19.90**4.6★**▲ 89%**](https://www.amazon.com/dp/B0DVH5X43S) [![Paw Patrol Nickelodeon Skye Girls Sleeveless Tennis Dress with Pockets for Toddler and Big Kids Blue](https://m.media-amazon.com/images/I/31KWZX0RgnL.jpg)**Paw Patrol Nickelodeon Skye Girls Sleeveless Tennis Dress with Pockets for Toddler and Big Kids Blue**Paw Patrol**$18.20**4.8★**▲ 87%**](https://www.amazon.com/dp/B0DZ3XVBHN) [![Paw Patrol Skye Girls Short Sleeve Shirt and Bike Shorts Set for Toddler and Big Kids](https://m.media-amazon.com/images/I/41dNAIybHCL.jpg)**Paw Patrol Skye Girls Short Sleeve Shirt and Bike Shorts Set for Toddler and Big Kids**Paw Patrol**$21.64**4.6★**▲ 79%**](https://www.amazon.com/dp/B0GD2RR1DT)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 96 weeks — -14.8% search growth over the last 90 days.

30K20KSpike '24Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 23.8×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**23%

*“besides that its a great quality and vibrant colors”*

**Size-Overall**22%

*“size is accurate”*

**Gifting Purpose**17%

*“Awesome gift”*

**Value For Money**6%

*“Definitely worth the price”*

**Material Quality**6%

*“The material is a poly cotton blend and light weight”*

**Comfort-Overall**5%

*“Cute and comfortable”*

**Advertised Vs Actual Product**4%

*“As described”*

**Soft Feel**4%

*“is very soft”*

**Washability**4%

*“It has held up well in the wash, and the Skye design is bright and cute”*

**Color**2%

*“Cute colorful”*

### **What buyers complain about **

**Size-Overall**36%

*“Very small”*

**Quality-Overall**12%

*“obviously quality is a bit lackluster”*

**Strength**8%

*“fragile”*

**Brightness/Shine/Glow**8%

*“Wry pretty the down side is that the glitter comes off very badly some thing that is not good”*

**Strap/String Quality**8%

*“The string not very strong”*

**Allergies**4%

*“Creates sores and turns fingers black”*

**Color**4%

*“the ring turned my daughters finger black”*

**Shrinkage Resistance**3%

*“low heat dry they still shrunk up even more”*

**Stitch/Finish/Polish**3%

*“the seam was unraveling”*

**Drying Time**3%

*“low heat dry they still shrunk up even more”*

### **Top return reasons **

**Size-Overall**69%

**Length**6%

**Chest Fit**4%

**Material Quality**4%

**Shoulder Fit**2%

**Value For Money**2%

**Advertised Vs Actual Product**2%

**Waist Fit**2%

**Product Condition**1%

**Quality-Overall**1%