---
title: "simon chipmunk costume — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/simon-chipmunk-costume"
last_updated: "2026-07-13T22:34:46.709Z"
locale: en
meta:
  description: "a small market ($7K/yr) — simon chipmunk costume doesn't clear our bar today."
  "og:description": "a small market ($7K/yr) — simon chipmunk costume doesn't clear our bar today."
  "og:title": "simon chipmunk costume — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **simon chipmunk costume**

**Skip it**

A small market ($7K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 17Conversion 6Competition 63Returns 20Price range 72Avg price 76Brand share 78Review moat 24Quality gap 35

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$15.28**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.42–$34.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****6,358.5**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****7.3%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-16.3%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$7K**

$7K/yr · 96K searches

## **Competition**

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**18 **▲rising

**Sellers**

**43**

**Top-5 brand share**

**57%**

**Open market**

**38%**

- Hanes26% - Chipmunk Matching Costume Tee9% - Yolyoo9% - Letter S Costume Funny Chipmunk Dress7% - Spooktacular Creations6% - Amazon Essentials5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$35210%$70515%$1K20%$1K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 22 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Hanes Mens Pullover EcoSmart Hooded Sweatshirt Deep Royal Medium](https://m.media-amazon.com/images/I/41tK2z4v4WL.jpg)**Hanes Mens Pullover EcoSmart Hooded Sweatshirt Deep Royal Medium**Hanes**$10.01**4.6★1,970 rev](https://www.amazon.com/dp/B00JUM3LO6) [2![Chipmunk Halloween Carnival Group Costume Letter S Shirt Blu T-Shirt](https://m.media-amazon.com/images/I/31AhhrL0P1L.jpg)**Chipmunk Halloween Carnival Group Costume Letter S Shirt Blu T-Shirt**Chipmunk Matching Costume Tee**$17.37**4.5★116 rev](https://www.amazon.com/dp/B07QYTBPVZ) [3![Chipmunks S from Simon Letter Print Halloween Costume Pullover Hoodie](https://m.media-amazon.com/images/I/31kkXgbBYPL.jpg)**Chipmunks S from Simon Letter Print Halloween Costume Pullover Hoodie**Letter S Costume Funny Chipmunk Dress**$29.98**0.0★0 rev](https://www.amazon.com/dp/B0FXXQSK2W) [4![Yolyoo 10 Pieces Chipmunks Costumes Set Include Chipmunk Ears Headband Tutu Dress Black Round Frame Glasses and Knee-High Socks for Teens Adults Halloween Party Animal Costume Accessories](https://m.media-amazon.com/images/I/51IIa+UhuUL.jpg)**Yolyoo 10 Pieces Chipmunks Costumes Set Include Chipmunk Ears Headband Tutu Dress Black Round Frame Glasses and Knee-High Socks for Teens Adults Halloween Party Animal Costume Accessories**Yolyoo**$20.00**4.5★108 rev](https://www.amazon.com/dp/B0B4NZ2KGX) [5![Spooktacular Creations Wizard Glasses Halloween Black Round Glasses Black Circle Eyeglasses for Halloween Accessories Costume](https://m.media-amazon.com/images/I/31jcoy5lPQL.jpg)**Spooktacular Creations Wizard Glasses Halloween Black Round Glasses Black Circle Eyeglasses for Halloween Accessories Costume**Spooktacular Creations**$9.24**4.5★453 rev](https://www.amazon.com/dp/B09ZB6MQW6)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ZUUKTHO Adult Chipmunk Onesie Pajamas Cute Woodland Animal Cosplay Costume Halloween One-Piece Jumpsuit for Women Men](https://m.media-amazon.com/images/I/41Bl64AU--L.jpg)**ZUUKTHO Adult Chipmunk Onesie Pajamas Cute Woodland Animal Cosplay Costume Halloween One-Piece Jumpsuit for Women Men**ZUUKTHO**$34.03**2 rev3mo ago](https://www.amazon.com/dp/B0GTT412HS) [![Chipmunks S from Simon Letter Print Halloween Costume Pullover Hoodie](https://m.media-amazon.com/images/I/31kkXgbBYPL.jpg)**Chipmunks S from Simon Letter Print Halloween Costume Pullover Hoodie**Letter S Costume Funny Chipmunk Dress**$29.98**0 rev8mo ago](https://www.amazon.com/dp/B0FXXQSK2W) [![Letter S Funny Blue Chipmunk Matching Halloween Costume Pullover Hoodie](https://m.media-amazon.com/images/I/31R1KwUHO9L.jpg)**Letter S Funny Blue Chipmunk Matching Halloween Costume Pullover Hoodie**Funny Chipmunk Group Matching Halloween Costume**$30.11**3 rev9mo ago](https://www.amazon.com/dp/B0FSYBGRLG) [![Letter S Funny Chipmunk Group Matching Halloween Costume T-Shirt](https://m.media-amazon.com/images/I/31F9mxemZeL.jpg)**Letter S Funny Chipmunk Group Matching Halloween Costume T-Shirt**Funny letter group matching**$15.49**6 rev10mo ago](https://www.amazon.com/dp/B0FNRYKQXT) [![Chicingyou 3 Pcs Bear Costume Accessory Set Halloween Costumes Include Bear Ear Headband Head Wear Tutu Dress Knee High Socks(Royal Blue)](https://m.media-amazon.com/images/I/41qxhMdoRGL.jpg)**Chicingyou 3 Pcs Bear Costume Accessory Set Halloween Costumes Include Bear Ear Headband Head Wear Tutu Dress Knee High Socks(Royal Blue)**Chicingyou**$11.70**11 rev12mo ago](https://www.amazon.com/dp/B0FHHGC145)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ZUUKTHO Adult Chipmunk Onesie Pajamas Cute Woodland Animal Cosplay Costume Halloween One-Piece Jumpsuit for Women Men](https://m.media-amazon.com/images/I/41Bl64AU--L.jpg)**ZUUKTHO Adult Chipmunk Onesie Pajamas Cute Woodland Animal Cosplay Costume Halloween One-Piece Jumpsuit for Women Men**ZUUKTHO**$34.03**5.0★**▲ 1000%**](https://www.amazon.com/dp/B0GTT412HS) [![Amazon Essentials Mens Pullover Sweatshirt Hoodie Big & Tall Options Available Cobalt Blue Medium](https://m.media-amazon.com/images/I/41CU6rWxL-L.jpg)**Amazon Essentials Mens Pullover Sweatshirt Hoodie Big & Tall Options Available Cobalt Blue Medium**Amazon Essentials**$14.12**4.6★**▲ 1000%**](https://www.amazon.com/dp/B075JNL94K) [![Xcgbxzd Chipmunk Costumes Accessory Chipmunk Ears Headband and Black Round Glasses Frame for Halloween Party Animal Cosplay](https://m.media-amazon.com/images/I/31ArVXM0WLL.jpg)**Xcgbxzd Chipmunk Costumes Accessory Chipmunk Ears Headband and Black Round Glasses Frame for Halloween Party Animal Cosplay**Xcgbxzd**$7.95**5.0★**▲ 992%**](https://www.amazon.com/dp/B0FDJRS35Y) [![Chipmunks S from Simon Letter Print Halloween Costume Pullover Hoodie](https://m.media-amazon.com/images/I/31kkXgbBYPL.jpg)**Chipmunks S from Simon Letter Print Halloween Costume Pullover Hoodie**Letter S Costume Funny Chipmunk Dress**$29.98**0.0★**▲ 510%**](https://www.amazon.com/dp/B0FXXQSK2W) [![CUBACO Bear Ears Headband Alvin and The Chipmunks Halloween Brown Teddy Bear Ears Costume Women Suitable for Cosplay Dress Up Costume Party Halloween Plush Party Favors Accessories](https://m.media-amazon.com/images/I/41KGaiJvvxL.jpg)**CUBACO Bear Ears Headband Alvin and The Chipmunks Halloween Brown Teddy Bear Ears Costume Women Suitable for Cosplay Dress Up Costume Party Halloween Plush Party Favors Accessories**CUBACO**$10.14**4.0★**▲ 491%**](https://www.amazon.com/dp/B0FGNB1YFQ)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 84 weeks — -16.3% search growth over the last 90 days.

20K15KHoliday '24Spike '25Prime Day '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 125.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“They are very well-made”*

**Comfort-Overall**10%

*“looked really comfortable”*

**Advertised Vs Actual Product**10%

*“Product as described”*

**Size-Overall**10%

*“it fits me perfectly”*

**Value For Money**8%

*“reasonable price”*

**Warmth**8%

*“Keeps me warm”*

**Color**7%

*“I get noticed because of the great color”*

**Soft Feel**4%

*“Soft Lightweight Everyday Hoodie”*

**Fun/Entertainment Experience**3%

*“Cute fun headband”*

**Durability**2%

*“Used these for a few years - very durable”*

### **What buyers complain about **

**Size-Overall**26%

*“be too tight”*

**Quality-Overall**15%

*“cheap”*

**Strength**10%

*“flimsy”*

**Shrinkage Resistance**8%

*“shrinks to much”*

**Strap/String Quality**8%

*“Strap broke after 20 min”*

**Material Quality**4%

*“Fabric is odd”*

**Width**4%

*“Narrow through body”*

**Value For Money**3%

*“Not worth it”*

### **Top return reasons **

**Size-Overall**66%

**Color**9%

**Material Quality**3%

**Advertised Vs Actual Product**3%

**Value For Money**3%

**Quality-Overall**2%

**Sleeve Fit**2%

**Chest Fit**2%

**Waist Fit**1%

**Shape/Style**1%