---
title: "seahawks super bowl hat — Niche Verdict: Skip it (36&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/seahawks-super-bowl-hat"
last_updated: "2026-07-13T23:17:33.726Z"
locale: en
meta:
  description: "soft demand (-92.3% this quarter) — seahawks super bowl hat doesn't clear our bar today."
  "og:description": "soft demand (-92.3% this quarter) — seahawks super bowl hat doesn't clear our bar today."
  "og:title": "seahawks super bowl hat — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
---

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# **seahawks super bowl hat**

**Skip it**

Soft demand (-92.3% this quarter) — this niche doesn't clear our bar today.

Market size 1Growth 0Conversion 5Competition 51Returns 56Price range 83Avg price 95Brand share 34Review moat 88Quality gap 53

**Avg price**

**Incredible****$22.82**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****230.41**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$10.73–$38.99**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.8%**

return rate — above 6% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****55%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****0.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$4K**

$4K/yr · 48K searches

**Growth**

**Bad****-92.3%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **

**Sellers**

**12**

**Top-5 brand share**

**84%**

**Open market**

**11%**

- FOCO23% - BROTHER TRUCKERS22% - Kungens18% - New Era14% - Kneenow7% - Terojnkl4% - Open — no brand owns it (5 brands, 11%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1658%$33112%$49616%$6611101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 29 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![2026 Football Champs Hat for Adult World Champions Caps for Fans Gift Adjustable One Size Fits All](https://m.media-amazon.com/images/I/31c1J3YGwPL.jpg)**2026 Football Champs Hat for Adult World Champions Caps for Fans Gift Adjustable One Size Fits All**Kungens**$14.88**4.2★3 rev](https://www.amazon.com/dp/B0GM55XN54) [2![Seattle 2026 Champions Hat | Circle | Premium Adjustable Snapback Baseball Trucker Hats for Men & Women (US Alpha One Size Black)](https://m.media-amazon.com/images/I/41KGRYNxL2L.jpg)**Seattle 2026 Champions Hat | Circle | Premium Adjustable Snapback Baseball Trucker Hats for Men & Women (US Alpha One Size Black)**BROTHER TRUCKERS**$20.90**4.6★14 rev](https://www.amazon.com/dp/B0GL9RG1PH) [3![FOCO Seattle Seahawks NFL Super Bowl LX Champions Truckstop Patch Trucker RF Cap](https://m.media-amazon.com/images/I/41wkQiSEBWL.jpg)**FOCO Seattle Seahawks NFL Super Bowl LX Champions Truckstop Patch Trucker RF Cap**FOCO**$38.86**4.9★47 rev](https://www.amazon.com/dp/B0GKCNZD46) [4![FOCO Seattle Seahawks NFL Super Bowl LX Champions Monty Script Marquee RF Cap](https://m.media-amazon.com/images/I/31345QVnr2L.jpg)**FOCO Seattle Seahawks NFL Super Bowl LX Champions Monty Script Marquee RF Cap**FOCO**$38.99**4.6★60 rev](https://www.amazon.com/dp/B0GKC5F3T6) [5![Kneenow Sport Hat for Men Women Football Fans Hats Apparel Gifts Accessories](https://m.media-amazon.com/images/I/41FPNmfZNPL.jpg)**Kneenow Sport Hat for Men Women Football Fans Hats Apparel Gifts Accessories**Kneenow**$22.03**4.7★104 rev](https://www.amazon.com/dp/B0D95P24T3)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Seattle 2026 Champions Circle Foam Mesh Back Hat (US Alpha One Size Black)](https://m.media-amazon.com/images/I/41NRDj5LegL.jpg)**Seattle 2026 Champions Circle Foam Mesh Back Hat (US Alpha One Size Black)**BROTHER TRUCKERS**$17.98**0 rev3mo ago](https://www.amazon.com/dp/B0GWG9NKHX) [![aminco Seattle Seahawks NFL Super Bowl LX Champions Bejeweled Crest Commemorative Pin Officially Licensed Gift](https://m.media-amazon.com/images/I/51Q3qiV5vzL.jpg)**aminco Seattle Seahawks NFL Super Bowl LX Champions Bejeweled Crest Commemorative Pin Officially Licensed Gift**aminco**$12.62**2 rev4mo ago](https://www.amazon.com/dp/B0GNCH1GPG) [![Seattle 2026 Champions Hat | Circle | Premium Adjustable Snapback Baseball Trucker Hats for Men & Women (US Alpha One Size Navy)](https://m.media-amazon.com/images/I/51RAE0ygy0L.jpg)**Seattle 2026 Champions Hat | Circle | Premium Adjustable Snapback Baseball Trucker Hats for Men & Women (US Alpha One Size Navy)**BROTHER TRUCKERS**$19.91**14 rev5mo ago](https://www.amazon.com/dp/B0GMNSVNP4) [![Seattle 2026 Champions Polyester Foam Mesh Back Adjustable Snapback for Men & Women (US Alpha One Size Circle Navy)](https://m.media-amazon.com/images/I/51Mlx-yKzNL.jpg)**Seattle 2026 Champions Polyester Foam Mesh Back Adjustable Snapback for Men & Women (US Alpha One Size Circle Navy)**BROTHER TRUCKERS**$24.36**1 rev5mo ago](https://www.amazon.com/dp/B0GMG2FCR8) [![2026 Football Champs Hat for Adult World Champions Caps for Fans Gift Adjustable One Size Fits All](https://m.media-amazon.com/images/I/31c1J3YGwPL.jpg)**2026 Football Champs Hat for Adult World Champions Caps for Fans Gift Adjustable One Size Fits All**Kungens**$14.88**3 rev5mo ago](https://www.amazon.com/dp/B0GM55XN54)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![New Era Mens Black San Francisco 49ers 2023 NFC Champions Locker Room Low Profile 9FIFTY Snapback Hat](https://m.media-amazon.com/images/I/41EP9lwVuAL.jpg)**New Era Mens Black San Francisco 49ers 2023 NFC Champions Locker Room Low Profile 9FIFTY Snapback Hat**New Era**$25.36**4.6★**▲ 677%**](https://www.amazon.com/dp/B0CTG1G3YM) [![Seattle 2026 Champions Circle Foam Mesh Back Hat (US Alpha One Size Black)](https://m.media-amazon.com/images/I/41NRDj5LegL.jpg)**Seattle 2026 Champions Circle Foam Mesh Back Hat (US Alpha One Size Black)**BROTHER TRUCKERS**$17.98**0.0★**▲ 677%**](https://www.amazon.com/dp/B0GWG9NKHX) [![aminco Seattle Seahawks NFL Super Bowl LX Champions Bejeweled Crest Commemorative Pin Officially Licensed Gift](https://m.media-amazon.com/images/I/51Q3qiV5vzL.jpg)**aminco Seattle Seahawks NFL Super Bowl LX Champions Bejeweled Crest Commemorative Pin Officially Licensed Gift**aminco**$12.62**3.0★**▲ 644%**](https://www.amazon.com/dp/B0GNCH1GPG) [![New Era Mens Cream/Black Kansas City Chiefs Super Bowl LVIII Champions Locker Room Low Profile 9FIFTY Adjustable Hat](https://m.media-amazon.com/images/I/41ULb+tI4ML.jpg)**New Era Mens Cream/Black Kansas City Chiefs Super Bowl LVIII Champions Locker Room Low Profile 9FIFTY Adjustable Hat**New Era**$22.81**4.8★**▲ 638%**](https://www.amazon.com/dp/B0CV8RTDNV) [![2026 Football Champs Hat for Adult World Champions Caps for Fans Gift Adjustable One Size Fits All](https://m.media-amazon.com/images/I/31jgbSiaLsL.jpg)**2026 Football Champs Hat for Adult World Champions Caps for Fans Gift Adjustable One Size Fits All**Kungens**$14.21**4.2★**▲ 476%**](https://www.amazon.com/dp/B0GM5KPJF2)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 19 weeks — -92.3% search growth over the last 90 days.

2K2KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**32%

*“Good quality cap”*

**Size-Overall**16%

*“fit are as good as expected”*

**Value For Money**9%

*“At this price its a great value since most football items are very expensive these days especially if your team is winning”*

**Advertised Vs Actual Product**6%

*“Better than expected”*

**Comfort-Overall**6%

*“comfort”*

**Adjustability/Rotatability/Reclining**5%

*“is adjustable for a variety of head sizes”*

**Material Quality**5%

*“Really well made from high quality materials”*

**Breathability**3%

*“breathable”*

**Design-Overall**3%

*“The six-panel design”*

**Embellishment/Embroidery Quality**3%

*“Embroidery is good”*

### **What buyers complain about **

**Size-Overall**33%

*“Terrible fit”*

**Value For Money**17%

*“Overpriced”*

**Adhesion/Stickiness**17%

*“This is just a cheap sticker that is peeling off”*

**Allergies**6%

*“Theres some itchiness around the band”*

**Advertised Vs Actual Product**6%

*“I guess I missed that in the product listing”*

**Stiffness**3%

*“doesnt give that weird stiff feeling some trucker hats have at first”*

### **Top return reasons **

**Size-Overall**47%

**Shape/Style**10%

**Advertised Vs Actual Product**8%

**Quality-Overall**8%

**Color**6%

**Material Quality**3%

**Functionality-Overall**2%

**Length**2%

**Stitch/Finish/Polish**2%

**Defective Material/Parts**1%