---
title: "seagull 1963 — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/seagull-1963"
last_updated: "2026-07-13T22:34:41.104Z"
locale: en
meta:
  description: "weak search conversion (0.3%) — seagull 1963 doesn't clear our bar today."
  "og:description": "weak search conversion (0.3%) — seagull 1963 doesn't clear our bar today."
  "og:title": "seagull 1963 — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **seagull 1963**

**Skip it**

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Market size 36Growth 34Conversion 3Competition 56Returns 37Price range 29Avg price 58Brand share 12Review moat 61Quality gap 40

**Review moat**

**Good****1,070.19**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$151.78**

avg listing price — sweet spot $15–$100

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****4.6%**

return rate — above 6% kills the launch gate

**Market size**

**Okay****$178K**

$178K/yr · 435K searches

**Growth**

**Okay****+7.5%**

90-day search growth — must beat 0% to launch

**Price range**

**Okay****$29.38–$275.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

## **Competition**

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**8 **▲rising

**Sellers**

**21**

**Top-5 brand share**

**95%**

**Open market**

**3%**

- SEA-GULL64% - SEAKOSS16% - Miykon9% - CIGA Design3% - Fossil3% - Casio2% - Open — no brand owns it (2 brands, 3%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$7K8%$14K12%$21K16%$29K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 26 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SEA-GULL Mens Mechanical Wristwatch Seagull 1963 Aviation Chronograph Pilot Mechanical Watch Manual Winding GD 1963 International Edition ST1901 (Yellow)](https://m.media-amazon.com/images/I/41w48Wu1vBL.jpg)**SEA-GULL Mens Mechanical Wristwatch Seagull 1963 Aviation Chronograph Pilot Mechanical Watch Manual Winding GD 1963 International Edition ST1901 (Yellow)**SEA-GULL**$198.30**4.4★549 rev](https://www.amazon.com/dp/B0D6VB2CJ3) [2![SEA-GULL 2022 Seagull Mens Automatic Mechanical Watch Official Authentic Bauhaus Business Casual Mechanical Wristwatch 40mm dial for men strappy](https://m.media-amazon.com/images/I/410AG3J6BPL.jpg)**SEA-GULL 2022 Seagull Mens Automatic Mechanical Watch Official Authentic Bauhaus Business Casual Mechanical Wristwatch 40mm dial for men strappy**SEA-GULL**$206.37**5.0★1 rev](https://www.amazon.com/dp/B09YQ79M7N) [3![Miykon Vintage Watches for Men - Tank Square Silver Analog Watch with Black Genuine Leather Wrist Strap for Classic Dress - Japanese Quartz Waterproof to 100ft](https://m.media-amazon.com/images/I/4190v9HEveL.jpg)**Miykon Vintage Watches for Men - Tank Square Silver Analog Watch with Black Genuine Leather Wrist Strap for Classic Dress - Japanese Quartz Waterproof to 100ft**Miykon**$32.25**4.4★404 rev](https://www.amazon.com/dp/B0D55K9FQB) [4![SEA-GULL Mens Mechanical Wristwatch Seagull 1963 Aviation Chronograph Pilot Mechanical Watch Manual Winding GD 1963 International Edition ST1901 (Brown)](https://m.media-amazon.com/images/I/419d7rqA2yL.jpg)**SEA-GULL Mens Mechanical Wristwatch Seagull 1963 Aviation Chronograph Pilot Mechanical Watch Manual Winding GD 1963 International Edition ST1901 (Brown)**SEA-GULL**$211.55**4.4★549 rev](https://www.amazon.com/dp/B0DSBVSCTS) [5![SEAKOSS Mens Classic Automatic Mechanical Wristwatch Seagull ST1654 Movement 24H-Hour Display Air Force Pilot Calendar Mens Watches](https://m.media-amazon.com/images/I/41XMxcdlHcL.jpg)**SEAKOSS Mens Classic Automatic Mechanical Wristwatch Seagull ST1654 Movement 24H-Hour Display Air Force Pilot Calendar Mens Watches**SEAKOSS**$126.72**4.3★46 rev](https://www.amazon.com/dp/B0DYV3G7Z1)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![SEA-GULL Mens Automatic Dive Watch - 200M Water Resistant Mechanical Watch Sapphire Crystal 316L Stainless Steel Bracelet 6203 (Blue)](https://m.media-amazon.com/images/I/416k+6iX+dL.jpg)**SEA-GULL Mens Automatic Dive Watch - 200M Water Resistant Mechanical Watch Sapphire Crystal 316L Stainless Steel Bracelet 6203 (Blue)**SEA-GULL**$223.60**9 rev11mo ago](https://www.amazon.com/dp/B0FL6ZKXJD) [![SEAKOSS Retro-Chronograph Seagull 1963 Original Seagull ST1901 Movement Men Mechanical Watch Hand Winding Sapphire & Acrylic Mirror Pilot Wristwatch (38mm-Acrylic No Gooseneck)](https://m.media-amazon.com/images/I/41XBje16FsL.jpg)**SEAKOSS Retro-Chronograph Seagull 1963 Original Seagull ST1901 Movement Men Mechanical Watch Hand Winding Sapphire & Acrylic Mirror Pilot Wristwatch (38mm-Acrylic No Gooseneck)**SEAKOSS**$167.96**34 rev11mo ago](https://www.amazon.com/dp/B0FJX3RZRM) [![SEAKOSS Retro-Chronograph Seagull 1963 Original Seagull ST1901 Movement Men Mechanical Watch Hand Winding Sapphire & Acrylic Mirror Pilot Wristwatch (40MM-Sapphire-Nogooseneck)](https://m.media-amazon.com/images/I/41ksR5S06bL.jpg)**SEAKOSS Retro-Chronograph Seagull 1963 Original Seagull ST1901 Movement Men Mechanical Watch Hand Winding Sapphire & Acrylic Mirror Pilot Wristwatch (40MM-Sapphire-Nogooseneck)**SEAKOSS**$178.02**34 rev11mo ago](https://www.amazon.com/dp/B0FJXHRVFJ) [![SEAKOSS Retro-Chronograph Seagull 1963 Original Seagull ST1901 Movement Men Mechanical Watch Hand Winding Sapphire & Acrylic Mirror Pilot Wristwatch (38mm-Sapphire No Gooseneck)](https://m.media-amazon.com/images/I/51G77cmNbnL.jpg)**SEAKOSS Retro-Chronograph Seagull 1963 Original Seagull ST1901 Movement Men Mechanical Watch Hand Winding Sapphire & Acrylic Mirror Pilot Wristwatch (38mm-Sapphire No Gooseneck)**SEAKOSS**$176.49**34 rev11mo ago](https://www.amazon.com/dp/B0FJXXKFMS) [![SEA-GULL Mens Mechanical Wristwatch Seagull 1963 Aviation Chronograph Pilot Mechanical Watch Manual Winding GD 1963 International Edition ST1901 (Black)](https://m.media-amazon.com/images/I/41chjJtILSL.jpg)**SEA-GULL Mens Mechanical Wristwatch Seagull 1963 Aviation Chronograph Pilot Mechanical Watch Manual Winding GD 1963 International Edition ST1901 (Black)**SEA-GULL**$211.89**549 rev1y ago](https://www.amazon.com/dp/B0FDK8NBGR)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Supodon Adult Onesie Seagull Costume Unisex Halloween Cosplay Plush Animal Homewear Pajamas Sleepwear Jumpsuit Gifts for Women Men](https://m.media-amazon.com/images/I/31WB3h1+f6L.jpg)**Supodon Adult Onesie Seagull Costume Unisex Halloween Cosplay Plush Animal Homewear Pajamas Sleepwear Jumpsuit Gifts for Women Men**Supodon**$30.76**4.6★**▲ 209%**](https://www.amazon.com/dp/B0CR5S5FM7) [![Casio Casual Watch AE-1500WH-5AVCF](https://m.media-amazon.com/images/I/51Xwc5lsnxL.jpg)**Casio Casual Watch AE-1500WH-5AVCF**Casio**$29.38**4.6★**▲ 195%**](https://www.amazon.com/dp/B08VMTXZP1) [![SEA-GULL Mens Mechanical Watches Natural Series Automatic Wristwatch Polaris Sub DialSeagull ST17 Luminous 6180 Ocean Blue bracelet](https://m.media-amazon.com/images/I/41SzihaHaXL.jpg)**SEA-GULL Mens Mechanical Watches Natural Series Automatic Wristwatch Polaris Sub DialSeagull ST17 Luminous 6180 Ocean Blue bracelet**SEA-GULL**$160.96**4.7★**▲ 131%**](https://www.amazon.com/dp/B0DRFN6GVL) [![CIGA Design Mens Automatic Watch C Series Full Hollow Skeleton Mechanical Analog Wristwatch with Milanese and Leather Strap Sapphire Crystal Mirror (Silver)](https://m.media-amazon.com/images/I/41YQk-O3LoL.jpg)**CIGA Design Mens Automatic Watch C Series Full Hollow Skeleton Mechanical Analog Wristwatch with Milanese and Leather Strap Sapphire Crystal Mirror (Silver)**CIGA Design**$144.05**4.5★**▲ 127%**](https://www.amazon.com/dp/B09R3LF1R1) [![SEAKOSS Retro-Chronograph Seagull 1963 Original Seagull ST1901 Movement Men Mechanical Watch Hand Winding Sapphire & Acrylic Mirror Pilot Wristwatch (38mm-Sapphire No Gooseneck)](https://m.media-amazon.com/images/I/51G77cmNbnL.jpg)**SEAKOSS Retro-Chronograph Seagull 1963 Original Seagull ST1901 Movement Men Mechanical Watch Hand Winding Sapphire & Acrylic Mirror Pilot Wristwatch (38mm-Sapphire No Gooseneck)**SEAKOSS**$176.49**4.6★**▲ 121%**](https://www.amazon.com/dp/B0FJXXKFMS)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 84 weeks — +7.5% search growth over the last 90 days.

13K8KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**24%

*“Good quality”*

**Value For Money**18%

*“Great bargain price”*

**Durability**5%

*“durable”*

**Design-Overall**4%

*“Excellent aesthetic and the build quality is very nice”*

**Advertised Vs Actual Product**4%

*“Better than expected”*

**Accuracy-Overall**3%

*“It's pretty accurate for daily use”*

**Ease Of Use**3%

*“easy to switch out”*

**Display Size**3%

*“I like the quirky dial and hands”*

**Brightness/Shine/Glow**2%

*“Decently bright light, feels great”*

**Color**2%

*“Color is great”*

### **What buyers complain about **

**Durability**10%

*“doesnt feel durable at all”*

**Battery Life**5%

*“the battery has died as of February 10”*

**Value For Money**4%

*“Its crap buy a $19 watch youll feel better about throwing it away”*

**Leather Quality**4%

*“I wish the leather bracelet quality could have been much better”*

**Winding**4%

*“The watch won't wind”*

**Strap/String Quality**4%

*“The NATO style strap isnt great”*

**Quality-Overall**4%

*“Dont Bother”*

**Brightness/Shine/Glow**3%

*“Backlight isn't too bright”*

**Size-Overall**3%

*“The band could be a bit bigger”*

**Water Resistance**3%

*“Very disappointed in the waterproofing of this watch”*

### **Top return reasons **

**Wrist Fit**29%

**Size-Overall**16%

**Quality-Overall**6%

**Advertised Vs Actual Product**6%

**Functionality-Overall**5%

**Color**5%

**Defective Material/Parts**4%

**Strap/String Quality**3%

**Display-Overall**3%

**Winding**2%