---
title: "seabee — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/seabee"
last_updated: "2026-07-14T03:13:17.362Z"
locale: en
meta:
  description: "a small market ($9K/yr) — seabee doesn't clear our bar today."
  "og:description": "a small market ($9K/yr) — seabee doesn't clear our bar today."
  "og:title": "seabee — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
---

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# **seabee**

**Skip it**

A small market ($9K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 53Conversion 8Competition 14Returns 89Price range 87Avg price 91Brand share 28Review moat 79Quality gap 33

**Avg price**

**Great****$21.22**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Price range**

**Great****$13.04–$33.10**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****412**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+24.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****83%**

top-5 click share — a locked-up shelf

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$9K**

$9K/yr · 70K searches

## **Competition**

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**9 **▼falling

**Sellers**

**20**

**Top-5 brand share**

**88%**

**Open market**

**8%**

- Eagle Emblems, Inc.45% - Speedy Pros16% - e4Hats.com12% - Artisan Owl8% - Gravity Trading6% - MEDALS OF AMERICA EST. 19764% - Open — no brand owns it (3 brands, 8%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$1K30%$3K45%$4K60%$6K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Eagle Emblems Inc. United States Navy Seabees Hat Blue](https://m.media-amazon.com/images/I/41hFLUiqVqL.jpg)**Eagle Emblems Inc. United States Navy Seabees Hat Blue**Eagle Emblems, Inc.**$13.04**4.7★484 rev](https://www.amazon.com/dp/B004UMSBJG) [2![Speedy Pros Distressed Trucker Hat Us Navy Seabees Can Do Embroidery Cotton for Men & Women](https://m.media-amazon.com/images/I/41GLGzVoEYL.jpg)**Speedy Pros Distressed Trucker Hat Us Navy Seabees Can Do Embroidery Cotton for Men & Women**Speedy Pros**$22.82**3.7★40 rev](https://www.amazon.com/dp/B08B4748WM) [3![e4Hats.com US Navy Seabee Veteran Military Embroidered Washed Solid Pigment Dyed Cotton Twill Brass Buckle Cap - Olive OSFM](https://m.media-amazon.com/images/I/41IdODOfJWL.jpg)**e4Hats.com US Navy Seabee Veteran Military Embroidered Washed Solid Pigment Dyed Cotton Twill Brass Buckle Cap - Olive OSFM**e4Hats.com**$27.00**4.7★230 rev](https://www.amazon.com/dp/B075LTQ3T6) [4![Gravity Trading Military Hats for Men - Vietnam Veteran Navy Seabee Hat Black Cap Military Gifts for Men](https://m.media-amazon.com/images/I/41NCWMfwYHL.jpg)**Gravity Trading Military Hats for Men - Vietnam Veteran Navy Seabee Hat Black Cap Military Gifts for Men**Gravity Trading**$16.95**4.8★44 rev](https://www.amazon.com/dp/B0F5Y7737H) [5![Artisan Owl Officially Licensed Seabees Can Do with Flag Embroidered Baseball Cap Camo](https://m.media-amazon.com/images/I/51tBF9CzRzL.jpg)**Artisan Owl Officially Licensed Seabees Can Do with Flag Embroidered Baseball Cap Camo**Artisan Owl**$18.26**5.0★24 rev](https://www.amazon.com/dp/B0DJBX9W92)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Gravity Trading Military Hats for Men - Vietnam Veteran Navy Seabee Hat Black Cap Military Gifts for Men](https://m.media-amazon.com/images/I/41NCWMfwYHL.jpg)**Gravity Trading Military Hats for Men - Vietnam Veteran Navy Seabee Hat Black Cap Military Gifts for Men**Gravity Trading**$16.95**44 rev1y ago](https://www.amazon.com/dp/B0F5Y7737H) [![Artisan Owl Officially Licensed Seabees Can Do with Flag Embroidered Baseball Cap Camo](https://m.media-amazon.com/images/I/51tBF9CzRzL.jpg)**Artisan Owl Officially Licensed Seabees Can Do with Flag Embroidered Baseball Cap Camo**Artisan Owl**$18.26**24 rev1y ago](https://www.amazon.com/dp/B0DJBX9W92) [![Seabees Can Do! & U.S. Navy Military Sleeve Flag - Naval Veteran Sailor Seabee Shirt -(Navy XL)](https://m.media-amazon.com/images/I/41mjeuiUv5L.jpg)**Seabees Can Do! & U.S. Navy Military Sleeve Flag - Naval Veteran Sailor Seabee Shirt -(Navy XL)**Ann Arbor T-shirt Co.**$19.78**3,199 rev3y ago](https://www.amazon.com/dp/B0BVCRVQYD) [![US Navy Seabees WE Build WE Fight US Navy T-Shirt](https://m.media-amazon.com/images/I/31HF5oKuleL.jpg)**US Navy Seabees WE Build WE Fight US Navy T-Shirt**MEDALS OF AMERICA EST. 1976**$21.00**75 rev4y ago](https://www.amazon.com/dp/B09GJ4B1BR) [![Speedy Pros Distressed Trucker Hat Us Navy Seabees Can Do Embroidery Cotton for Men & Women](https://m.media-amazon.com/images/I/41GLGzVoEYL.jpg)**Speedy Pros Distressed Trucker Hat Us Navy Seabees Can Do Embroidery Cotton for Men & Women**Speedy Pros**$22.82**40 rev6y ago](https://www.amazon.com/dp/B08B4748WM)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Speedy Pros Distressed Trucker Hat Us Navy Seabees Can Do Embroidery Cotton for Men & Women](https://m.media-amazon.com/images/I/41GLGzVoEYL.jpg)**Speedy Pros Distressed Trucker Hat Us Navy Seabees Can Do Embroidery Cotton for Men & Women**Speedy Pros**$22.82**3.7★**▲ 60%**](https://www.amazon.com/dp/B08B4748WM) [![Artisan Owl Officially Licensed Seabees Can Do with Flag Embroidered Baseball Cap Camo](https://m.media-amazon.com/images/I/51tBF9CzRzL.jpg)**Artisan Owl Officially Licensed Seabees Can Do with Flag Embroidered Baseball Cap Camo**Artisan Owl**$18.26**5.0★**▲ 26%**](https://www.amazon.com/dp/B0DJBX9W92) [![e4Hats.com US Navy Seabee Veteran Military Embroidered Washed Solid Pigment Dyed Cotton Twill Brass Buckle Cap - Navy OSFM](https://m.media-amazon.com/images/I/41yvI6tsiDL.jpg)**e4Hats.com US Navy Seabee Veteran Military Embroidered Washed Solid Pigment Dyed Cotton Twill Brass Buckle Cap - Navy OSFM**e4Hats.com**$27.15**4.7★**▲ 24%**](https://www.amazon.com/dp/B075M8C3K3) [![e4Hats.com US Navy Seabee Veteran Military Embroidered Washed Solid Pigment Dyed Cotton Twill Brass Buckle Cap - Olive OSFM](https://m.media-amazon.com/images/I/41IdODOfJWL.jpg)**e4Hats.com US Navy Seabee Veteran Military Embroidered Washed Solid Pigment Dyed Cotton Twill Brass Buckle Cap - Olive OSFM**e4Hats.com**$27.00**4.7★**▲ 13%**](https://www.amazon.com/dp/B075LTQ3T6) [![Eagle Emblems Inc. United States Navy Seabees Hat Blue](https://m.media-amazon.com/images/I/41hFLUiqVqL.jpg)**Eagle Emblems Inc. United States Navy Seabees Hat Blue**Eagle Emblems, Inc.**$13.04**4.7★**▲ 13%**](https://www.amazon.com/dp/B004UMSBJG)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 26 weeks — +24.8% search growth over the last 90 days.

2K2KSpike '26Jan '26Feb '26Mar '26Apr '26May '26May '26Jun '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**36%

*“Good fit”*

**Quality-Overall**14%

*“Good quality and price”*

**Advertised Vs Actual Product**14%

*“Perfect, just as described”*

**Material Quality**14%

*“Material”*

**Design-Overall**7%

*“Best seabee design”*

**Adjustability/Rotatability/Reclining**7%

*“easy adjustability”*

**Value For Money**7%

*“Great price”*

### **What buyers complain about **

**Size-Overall**33%

*“this hat doesnt fit”*

**Material Quality**33%

*“Kinda made out of a cheap hat”*

**Stitch/Finish/Polish**17%

*“Expect uneven seams and thin material”*

**Quality-Overall**17%

*“Cheaply made”*

### **Top return reasons **

**Size-Overall**53%

**Chest Fit**16%

**Advertised Vs Actual Product**11%

**Quality-Overall**5%

**Material Quality**5%

**Color**5%

**Length**5%