---
title: "scary halloween costumes for girls — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/scary-halloween-costumes-for-girls"
last_updated: "2026-07-13T20:54:24.774Z"
locale: en
meta:
  description: "a small market ($0/yr) — scary halloween costumes for girls doesn't clear our bar today."
  "og:description": "a small market ($0/yr) — scary halloween costumes for girls doesn't clear our bar today."
  "og:title": "scary halloween costumes for girls — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **scary halloween costumes for girls**

**Skip it**

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 17Conversion 0Competition 76Returns 20Price range 95Avg price 95Brand share 86Review moat 78Quality gap 37

**Avg price**

**Incredible****$29.43**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$14.92–$50.83**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****49%**

top-5 brand share — no brand owns this niche

**Review moat**

**Great****436.86**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****7.3%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-15.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$0**

$0/yr · 810K searches

**Conversion**

**Bad****0.0%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

**Brands**

**28 **▲rising

**Sellers**

**67**

**Top-5 brand share**

**49%**

**Open market**

**47%**

- Elibelle22% - Fun World9% - FFNXKLDZSW7% - mcuaeddu5% - California Costumes5% - DSplay4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$020%$030%$040%$01101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 37 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Japanese Traditional Dress Kimono Robe for Kids Girls Costume Silk Folding Fans hairstick Fox mask Set(red Back 150cm)](https://m.media-amazon.com/images/I/51JAiCoLBTL.jpg)**Japanese Traditional Dress Kimono Robe for Kids Girls Costume Silk Folding Fans hairstick Fox mask Set(red Back 150cm)**Elibelle**$36.80**4.8★299 rev](https://www.amazon.com/dp/B0BZY3X5X7) [2![Fun World Girls Glitter Ghost Face Costume Medium Black](https://m.media-amazon.com/images/I/41v2iT7y7DL.jpg)**Fun World Girls Glitter Ghost Face Costume Medium Black**Fun World**$46.80**4.4★4 rev](https://www.amazon.com/dp/B0FNXCYL1T) [3![Kids Girl Pirate Halloween Cosplay Costume (10-12Y)](https://m.media-amazon.com/images/I/41cWjQuNuLL.jpg)**Kids Girl Pirate Halloween Cosplay Costume (10-12Y)**DSplay**$46.04**4.2★303 rev](https://www.amazon.com/dp/B07LG1YNKB) [4![NXXBLLLY Kids Onesie Animal Pajamas Halloween Costumes Christmas Cosplay Costumes for Girl(10-12 Years)](https://m.media-amazon.com/images/I/31ji2D9UjgL.jpg)**NXXBLLLY Kids Onesie Animal Pajamas Halloween Costumes Christmas Cosplay Costumes for Girl(10-12 Years)**NXXBLLLY**$20.68**4.6★162 rev](https://www.amazon.com/dp/B0D79GXRD5) [5![Fun Costumes Girls Creepy Clown Costume - Scary Circus Clown Halloween Costume for Kids Vintage - Creepy Doll Cosplay - Medium - Multicolor](https://m.media-amazon.com/images/I/41kHnlmlcEL.jpg)**Fun Costumes Girls Creepy Clown Costume - Scary Circus Clown Halloween Costume for Kids Vintage - Creepy Doll Cosplay - Medium - Multicolor**Fun Costumes**$14.92**5.0★14 rev](https://www.amazon.com/dp/B0CBNFG58V)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![SEHIOZNI Kids Funny Green Monster Onesie Silly Big Mouth Monster Cartoon Soft Plush One Piece (Purple 10-13 Years)](https://m.media-amazon.com/images/I/413a8micUUL.jpg)**SEHIOZNI Kids Funny Green Monster Onesie Silly Big Mouth Monster Cartoon Soft Plush One Piece (Purple 10-13 Years)**SEHIOZNI**$24.02**14 rev1mo ago](https://www.amazon.com/dp/B0H3DBS5HF) [![mcuaeddu Demogorgon Onesie Halloween Costume Costume Warm Long Sleeve Costume (12-14 Years)](https://m.media-amazon.com/images/I/31DIb9Yt1oL.jpg)**mcuaeddu Demogorgon Onesie Halloween Costume Costume Warm Long Sleeve Costume (12-14 Years)**mcuaeddu**$35.53**169 rev3mo ago](https://www.amazon.com/dp/B0GSTNZ9CS) [![mcuaeddu Demogorgon Onesie Halloween Costume Costume Warm Long Sleeve Costume (10-12 Years)](https://m.media-amazon.com/images/I/31DIb9Yt1oL.jpg)**mcuaeddu Demogorgon Onesie Halloween Costume Costume Warm Long Sleeve Costume (10-12 Years)**mcuaeddu**$36.83**169 rev5mo ago](https://www.amazon.com/dp/B0GJNSYXH2) [![16 Pcs Princess Dress Up Clothes for Little Girl Role Play Costume Gift Set Princess Mermaid Pretent Play Outfit Toys for Toddler Girls Cosplay Birthday Party Gifts for Girls Age 3 4 5 6 7+ Year Old](https://m.media-amazon.com/images/I/51vxPRUHICL.jpg)**16 Pcs Princess Dress Up Clothes for Little Girl Role Play Costume Gift Set Princess Mermaid Pretent Play Outfit Toys for Toddler Girls Cosplay Birthday Party Gifts for Girls Age 3 4 5 6 7+ Year Old**JEMSHE**$28.84**820 rev8mo ago](https://www.amazon.com/dp/B0FX8D9LGL) [![CIRCKOPS 10Pcs Halloween Cheerleader Costume for Girls Zombie Cheer Uniform Outfit Scary Cheerleading Costume for Party Dress Up 8-9Y Black](https://m.media-amazon.com/images/I/51SBIfAqrRL.jpg)**CIRCKOPS 10Pcs Halloween Cheerleader Costume for Girls Zombie Cheer Uniform Outfit Scary Cheerleading Costume for Party Dress Up 8-9Y Black**CIRCKOPS**$23.30**49 rev10mo ago](https://www.amazon.com/dp/B0FFGPM1GX)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![mcuaeddu Demogorgon Onesie Halloween Costume Costume Warm Long Sleeve Costume (12-14 Years)](https://m.media-amazon.com/images/I/31DIb9Yt1oL.jpg)**mcuaeddu Demogorgon Onesie Halloween Costume Costume Warm Long Sleeve Costume (12-14 Years)**mcuaeddu**$35.53**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0GSTNZ9CS) [![FFNXKLDZSW Kids Onesie Pajamas Animal Cosplay Costumes Sleepwear Halloween Costumes for Girl(8-10 Years)](https://m.media-amazon.com/images/I/314D8ZRT4SL.jpg)**FFNXKLDZSW Kids Onesie Pajamas Animal Cosplay Costumes Sleepwear Halloween Costumes for Girl(8-10 Years)**FFNXKLDZSW**$23.23**4.7★**▲ 1000%**](https://www.amazon.com/dp/B0D79M9DDC) [![SEHIOZNI Kids Funny Green Monster Onesie Silly Big Mouth Monster Cartoon Soft Plush One Piece (Purple 10-13 Years)](https://m.media-amazon.com/images/I/413a8micUUL.jpg)**SEHIOZNI Kids Funny Green Monster Onesie Silly Big Mouth Monster Cartoon Soft Plush One Piece (Purple 10-13 Years)**SEHIOZNI**$24.02**4.2★**▲ 1000%**](https://www.amazon.com/dp/B0H3DBS5HF) [![AstraPrime Unisex Kids Onesie Flannel Cosplay Costume Halloween Onesie Pajamas Home Clothing(8-10Years)](https://m.media-amazon.com/images/I/3117r8eWtGL.jpg)**AstraPrime Unisex Kids Onesie Flannel Cosplay Costume Halloween Onesie Pajamas Home Clothing(8-10Years)**AstraPrime**$21.17**4.5★**▲ 1000%**](https://www.amazon.com/dp/B0FBJWBZQX) [![CHETOSHO Girls Unicorn Onesie Hooded Animal Costume for Girls Purple White Stars 10-12 Years](https://m.media-amazon.com/images/I/31tmnIH7zSL.jpg)**CHETOSHO Girls Unicorn Onesie Hooded Animal Costume for Girls Purple White Stars 10-12 Years**CHETOSHO**$21.31**4.8★**▲ 1000%**](https://www.amazon.com/dp/B09VH82C3G)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 86 weeks — -15.9% search growth over the last 90 days.

90K70KSpike '25Spike '26 seasonDecJanMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 89.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**23%

*“Size fits as should”*

**Quality-Overall**16%

*“The quality of the mask is amazing”*

**Gifting Purpose**15%

*“Christmas gift”*

**Comfort-Overall**6%

*“Very comfy”*

**Value For Money**6%

*“Great value for your money”*

**Fun/Entertainment Experience**4%

*“fun”*

**Material Quality**3%

*“The costume looks like it is high quality material”*

**Durability**3%

*“Durable and comfortable”*

**Ease Of Use**3%

*“Easy for her to take on and off”*

**Shape/Style**2%

*“She loves to dress up”*

### **What buyers complain about **

**Size-Overall**18%

*“Too small”*

**Quality-Overall**16%

*“the shirts are very low quality”*

**Durability**14%

*“come apart very easily”*

**Material Quality**9%

*“Cheap material”*

**Advertised Vs Actual Product**7%

*“The sizing is not accurate”*

**Value For Money**4%

*“Its extremely cheap”*

**Color**4%

*“it's more of a pale purple not blue like the character”*

**Strap/String Quality**4%

*“Couldnt give it a five because the shoulder strap was not as adjustable enough to have it fit”*

**Gifting Purpose**4%

*“Disappointed this was suppose to be a Christmas gift”*

**Stain Resistance**2%

*“Dress stained up”*

### **Top return reasons **

**Size-Overall**58%

**Length**6%

**Quality-Overall**5%

**Material Quality**5%

**Defective Material/Parts**3%

**Advertised Vs Actual Product**3%

**Thigh Fit**2%

**Sleeve Fit**2%

**Zipper Quality**2%

**Color**2%