---
title: "raven necklace — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/raven-necklace"
last_updated: "2026-07-14T04:32:26.321Z"
locale: en
meta:
  description: "a small market ($28K/yr) — raven necklace doesn't clear our bar today."
  "og:description": "a small market ($28K/yr) — raven necklace doesn't clear our bar today."
  "og:title": "raven necklace — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **raven necklace**

**Skip it**

A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 27Conversion 18Competition 56Returns 47Price range 57Avg price 59Brand share 76Review moat 94Quality gap 43

**Review moat**

**Great****115.48**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Avg price**

**Good****$13.04**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.03–$29.81**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****3.3%**

return rate — above 6% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+1.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$28K**

$28K/yr · 149K searches

## **Competition**

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**24 **▼falling

**Sellers**

**25**

**Top-5 brand share**

**59%**

**Open market**

**35%**

- COAI17% - UMBRELLALABORATORY15% - wsycoo12% - MASW8% - PINK TOWN8% - HAQUIL6%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$3K15%$4K20%$6K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 31 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![COAI Raven Black Obsidian Necklace Viking Necklace for Men Stainless Steel Box Chain 24](https://m.media-amazon.com/images/I/419XwjAP0oL.jpg)**COAI Raven Black Obsidian Necklace Viking Necklace for Men Stainless Steel Box Chain 24**COAI**$27.78**4.7★468 rev](https://www.amazon.com/dp/B07VP9H3GY) [2![UMBRELLALABORATORY Goth black raven crow necklace Steampunk jewelry visual kei Harajuku Dark Academia Jewelry Romantic Vintage Retro Accessories cameo pendant](https://m.media-amazon.com/images/I/41rC6chftkL.jpg)**UMBRELLALABORATORY Goth black raven crow necklace Steampunk jewelry visual kei Harajuku Dark Academia Jewelry Romantic Vintage Retro Accessories cameo pendant**UMBRELLALABORATORY**$15.60**4.7★18 rev](https://www.amazon.com/dp/B0BWSGKJRW) [3![Gothic Halloween Cameo Earrings Vintage Crystal Glass Witch/Raven/Bat/Tree Dangle Earring Punk Style Dark Earrings Goth Victorian Earring Halloween Jewelry for Women (Black Raven)](https://m.media-amazon.com/images/I/41kPRuXOSRL.jpg)**Gothic Halloween Cameo Earrings Vintage Crystal Glass Witch/Raven/Bat/Tree Dangle Earring Punk Style Dark Earrings Goth Victorian Earring Halloween Jewelry for Women (Black Raven)**PINK TOWN**$6.71**4.5★124 rev](https://www.amazon.com/dp/B0DCNPRM71) [4![wsycoo Halloween Necklace Gothic Jewelry for Women Vintage Raven Glass Cameo Necklace Punk Style Victoria Emboss Witch Necklaces Mysterious Witch Costume Accessories Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/41vUQ2+S6bL.jpg)**wsycoo Halloween Necklace Gothic Jewelry for Women Vintage Raven Glass Cameo Necklace Punk Style Victoria Emboss Witch Necklaces Mysterious Witch Costume Accessories Womens Halloween Costumes 2026**wsycoo**$4.03**4.8★13 rev](https://www.amazon.com/dp/B0DGLVPW8C) [5![wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/31AcP2hO4FL.jpg)**wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026**wsycoo**$9.43**4.5★127 rev](https://www.amazon.com/dp/B0FBMB3S79)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ZDPIQ Slip Chain Choker for Women Handmade Black Stainless Steel Cuban Chain Chunky Moon Bat Raven Skull Pendant Gothic Punk Rock Collar Adjustable Lariat Y Necklace for Men (Raven skull)](https://m.media-amazon.com/images/I/31HJHX2GFSL.jpg)**ZDPIQ Slip Chain Choker for Women Handmade Black Stainless Steel Cuban Chain Chunky Moon Bat Raven Skull Pendant Gothic Punk Rock Collar Adjustable Lariat Y Necklace for Men (Raven skull)**ZDPIQ**$10.84**77 rev11mo ago](https://www.amazon.com/dp/B0FKVS8BKB) [![wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/31AcP2hO4FL.jpg)**wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026**wsycoo**$9.43**127 rev1y ago](https://www.amazon.com/dp/B0FBMB3S79) [![Goth Raven Pendant Necklace for Women Men Vintage Punk Victoria Gothic Crow Cameo Pendant Black Mystic Witch Cosplay Costume Accessories Halloween Jewelry for Women (Gothic Raven Necklace B)](https://m.media-amazon.com/images/I/3114haSL0uL.jpg)**Goth Raven Pendant Necklace for Women Men Vintage Punk Victoria Gothic Crow Cameo Pendant Black Mystic Witch Cosplay Costume Accessories Halloween Jewelry for Women (Gothic Raven Necklace B)**POTIANDEFUGUI**$7.47**5 rev1y ago](https://www.amazon.com/dp/B0F88Y818R) [![Crow Charm Amethyst Bracelet for Women Halloween Spirit Animal Jewelry Natural Stone Gift for Animal Lovers Intuition Protection Crystal Gifts for Daughter Niece Birthday (Crow Bracelet-Amethyst)](https://m.media-amazon.com/images/I/41FN8G5ioTL.jpg)**Crow Charm Amethyst Bracelet for Women Halloween Spirit Animal Jewelry Natural Stone Gift for Animal Lovers Intuition Protection Crystal Gifts for Daughter Niece Birthday (Crow Bracelet-Amethyst)**LIUANAN**$15.04**9 rev1y ago](https://www.amazon.com/dp/B0F6LGF6B5) [![Joddfly Viking Raven Skull Necklace 24 Inch Chain Antique Silver Pendant Norse Gothic Design](https://m.media-amazon.com/images/I/31kbHXAexHL.jpg)**Joddfly Viking Raven Skull Necklace 24 Inch Chain Antique Silver Pendant Norse Gothic Design**Joddfly**$16.07**20 rev1y ago](https://www.amazon.com/dp/B0F5W7DQTW)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/31AcP2hO4FL.jpg)**wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026**wsycoo**$9.43**4.5★**▲ 165%**](https://www.amazon.com/dp/B0FBMB3S79) [![COAI Raven Black Obsidian Necklace Viking Necklace for Men Stainless Steel Box Chain 24](https://m.media-amazon.com/images/I/419XwjAP0oL.jpg)**COAI Raven Black Obsidian Necklace Viking Necklace for Men Stainless Steel Box Chain 24**COAI**$27.78**4.7★**▲ 137%**](https://www.amazon.com/dp/B07VP9H3GY) [![UMBRELLALABORATORY Goth black raven crow necklace Steampunk jewelry visual kei Harajuku Dark Academia Jewelry Romantic Vintage Retro Accessories cameo pendant](https://m.media-amazon.com/images/I/41rC6chftkL.jpg)**UMBRELLALABORATORY Goth black raven crow necklace Steampunk jewelry visual kei Harajuku Dark Academia Jewelry Romantic Vintage Retro Accessories cameo pendant**UMBRELLALABORATORY**$15.60**4.7★**▲ 116%**](https://www.amazon.com/dp/B0BWSGKJRW) [![wsycoo Halloween Necklace Gothic Jewelry for Women Vintage Raven Glass Cameo Necklace Punk Style Victoria Emboss Witch Necklaces Mysterious Witch Costume Accessories Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/41vUQ2+S6bL.jpg)**wsycoo Halloween Necklace Gothic Jewelry for Women Vintage Raven Glass Cameo Necklace Punk Style Victoria Emboss Witch Necklaces Mysterious Witch Costume Accessories Womens Halloween Costumes 2026**wsycoo**$4.03**4.8★**▲ 83%**](https://www.amazon.com/dp/B0DGLVPW8C) [![Gothic Halloween Cameo Earrings Vintage Crystal Glass Witch/Raven/Bat/Tree Dangle Earring Punk Style Dark Earrings Goth Victorian Earring Halloween Jewelry for Women (Black Raven)](https://m.media-amazon.com/images/I/41kPRuXOSRL.jpg)**Gothic Halloween Cameo Earrings Vintage Crystal Glass Witch/Raven/Bat/Tree Dangle Earring Punk Style Dark Earrings Goth Victorian Earring Halloween Jewelry for Women (Black Raven)**PINK TOWN**$6.71**4.5★**▲ 74%**](https://www.amazon.com/dp/B0DCNPRM71)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 81 weeks — +1.8% search growth over the last 90 days.

5K3KSpike '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“Decent Necklace”*

**Chain/Key Quality**17%

*“And the chain length is a good size for me”*

**Value For Money**10%

*“Great necklace for a great price”*

**Weight Light**8%

*“Cute and lightweight”*

**Advertised Vs Actual Product**7%

*“Meets Expectations”*

**Size-Overall**5%

*“Size was perfect for my project”*

**Design-Overall**5%

*“Would make an attractive”*

**Material Quality**4%

*“not plastic or cheap looking”*

**Durability**4%

*“Its great in size and durable”*

**Gifting Purpose**3%

*“Gift to my son”*

### **What buyers complain about **

**Quality-Overall**17%

*“Cheap”*

**Chain/Key Quality**14%

*“I personally didn't like the chain”*

**Durability**13%

*“broke instantly :”*

**Value For Money**10%

*“They look far more expensive than they are”*

**Material Quality**7%

*“Someone tell why does this look like plastic”*

**Color**4%

*“there isnt a lot of contrast or definition”*

**Size-Overall**4%

*“I was worried that this would be too big due to how it was displayed”*

**Design-Overall**3%

*“Beautiful design broke same day of receiving it”*

**Comfort-Overall**3%

*“isn't at all comfortable”*

**Weight Heavy**2%

*“I was afraid they would be too heavy”*

### **Top return reasons **

**Size-Overall**38%

**Quality-Overall**14%

**Chain/Key Quality**7%

**Advertised Vs Actual Product**6%

**Weight Heavy**3%

**Material Quality**3%

**Knot/Thread Quality**3%

**Strength**2%

**Neck Fit**2%

**Waist Fit**2%