---
title: "rakhi set of 4 — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/rakhi-set-of-4"
last_updated: "2026-07-13T23:28:43.893Z"
locale: en
meta:
  description: "rakhi set of 4 shows demand growing +405.2% this quarter, but a small market ($26K/yr) keeps it on the watch list."
  "og:description": "rakhi set of 4 shows demand growing +405.2% this quarter, but a small market ($26K/yr) keeps it on the watch list."
  "og:title": "rakhi set of 4 — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **rakhi set of 4**

**Worth a look**

Shows demand growing +405.2% this quarter, but a small market ($26K/yr) keeps it on the watch list.

Market size 7Growth 100Conversion 22Competition 43Returns 34Price range 79Avg price 85Brand share 56Review moat 86Quality gap 67

**Growth**

**Incredible****+405.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Great****285.88**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$18.81**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$5.87–$50.32**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****59%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****5.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$26K**

$26K/yr · 82K searches

## **Competition**

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▼falling

**Sellers**

**13**

**Top-5 brand share**

**71%**

**Open market**

**23%**

- nometo20% - Galis17% - VibrantGujarat14% - Generic12% - NiLy Craft8% - Hem Jewels5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$3K15%$4K20%$5K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![nometo 925 Sterling Silver Rope Chain Bracelet 2mm Silver Bracelet for Men Women Silver Bracelet 6.5-9 Inches7](https://m.media-amazon.com/images/I/21UD4smUdAL.jpg)**nometo 925 Sterling Silver Rope Chain Bracelet 2mm Silver Bracelet for Men Women Silver Bracelet 6.5-9 Inches7**nometo**$14.01**4.3★1,059 rev](https://www.amazon.com/dp/B0BJKBVYFB) [2![VibrantGujarat Lumba Rakhi for Bhai Bhaiya Bhabhi Rakhi with designer beads handmade Raksha Bandhan Rakhdi with Envelope and rakhi box for Gift (Color1)](https://m.media-amazon.com/images/I/41FBHSLCz4S.jpg)**VibrantGujarat Lumba Rakhi for Bhai Bhaiya Bhabhi Rakhi with designer beads handmade Raksha Bandhan Rakhdi with Envelope and rakhi box for Gift (Color1)**VibrantGujarat**$9.35**4.2★37 rev](https://www.amazon.com/dp/B098MW8VNW) [3![Galis Mens Bracelet - Stainless Steel for Men Non Tarnish Rope Chain Bracelets for Men Dad Husband Boyfriend - Silver & Black 7](https://m.media-amazon.com/images/I/41p7DXGAI+L.jpg)**Galis Mens Bracelet - Stainless Steel for Men Non Tarnish Rope Chain Bracelets for Men Dad Husband Boyfriend - Silver & Black 7**Galis**$28.42**4.3★1,927 rev](https://www.amazon.com/dp/B083CYPKVJ) [4![NiLy Craft Handmade Kundan Ball And Glass Beads Rakhi Set | Unique Designer Couple Rakhi For Bhai And Bhabhi | Red Kundan Ball - 1 Pair](https://m.media-amazon.com/images/I/41sEGj3gJsL.jpg)**NiLy Craft Handmade Kundan Ball And Glass Beads Rakhi Set | Unique Designer Couple Rakhi For Bhai And Bhabhi | Red Kundan Ball - 1 Pair**Generic**$11.33**5.0★10 rev](https://www.amazon.com/dp/B0D8YPJ2T8) [5![Galis Chain Bracelets For Men - Premium Stainless Steel Mens Bracelet Silver Plated Non Tarnish Bracelet - This Snake Chain Stylish Gift For Him 7.5](https://m.media-amazon.com/images/I/51vNBuD1UxL.jpg)**Galis Chain Bracelets For Men - Premium Stainless Steel Mens Bracelet Silver Plated Non Tarnish Bracelet - This Snake Chain Stylish Gift For Him 7.5**Galis**$28.18**4.2★1,161 rev](https://www.amazon.com/dp/B083D132C2)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![NiLy Craft Premium Handmade Bhaiya Bhabhi Rakhi Gift Set for Raksha Bandhan | Designer Couple Rakhi with Outing Ring Charm Kundan Ball & Glass Beads | Rakhi Combo with Roli (Kumkum) Chawal & Greeting Card | Elegant Rakhi Gift for Brother / Sister / Sister-In-Law](https://m.media-amazon.com/images/I/41XBh6bEW+L.jpg)**NiLy Craft Premium Handmade Bhaiya Bhabhi Rakhi Gift Set for Raksha Bandhan | Designer Couple Rakhi with Outing Ring Charm Kundan Ball & Glass Beads | Rakhi Combo with Roli (Kumkum) Chawal & Greeting Card | Elegant Rakhi Gift for Brother / Sister / Sister-In-Law**NiLy Craft**$5.87**0 rev1mo ago](https://www.amazon.com/dp/B0H22VQ2JV) [![IGH Pack of 4 Designer Couple Lumba Rakhi for Bhai & Bhabhi 2 Cartoon Rakhi for Brother with Greeting Card | Traditional & Stylish Raksha Bandhan Wristbands Rakhee](https://m.media-amazon.com/images/I/41Xx1KCcW1L.jpg)**IGH Pack of 4 Designer Couple Lumba Rakhi for Bhai & Bhabhi 2 Cartoon Rakhi for Brother with Greeting Card | Traditional & Stylish Raksha Bandhan Wristbands Rakhee**IGH**$9.97**7 rev1y ago](https://www.amazon.com/dp/B0FG3CLH4B) [![CHERKRAFT Rakhi for Brother Floral Fancy Rakhi Thread for Men/Boy Bracelet Rakhi Raksha Bandhan (Style 1 Standard)](https://m.media-amazon.com/images/I/31uLnFK7VML.jpg)**CHERKRAFT Rakhi for Brother Floral Fancy Rakhi Thread for Men/Boy Bracelet Rakhi Raksha Bandhan (Style 1 Standard)**CHERKRAFT**$6.20**13 rev1y ago](https://www.amazon.com/dp/B0FF3DY287) [![ZULRI 92.5 Pure Silver Panchmukhi Rudraksha with OM Thread Rakhi For Rakshabandhan Rakhi With Fragrance Greeting Card & Roli Chawal and Silver Certificate of Authenticity (Red/Silver)](https://m.media-amazon.com/images/I/41pD9-TnHGL.jpg)**ZULRI 92.5 Pure Silver Panchmukhi Rudraksha with OM Thread Rakhi For Rakshabandhan Rakhi With Fragrance Greeting Card & Roli Chawal and Silver Certificate of Authenticity (Red/Silver)**ZULRI**$15.09**0 rev1y ago](https://www.amazon.com/dp/B0FCCB6V3K) [![NiLy Craft Designer Couple Rakhi Set for Bhaiya Bhabhi with Ganpatiji Kodi & Leaf Charm | Premium Rakhi Combo with Diamond Ring & Real Kundan Ball and Glass beads | Raksha Bandhan Gift with Roli](https://m.media-amazon.com/images/I/41u7YI9j0ZL.jpg)**NiLy Craft Designer Couple Rakhi Set for Bhaiya Bhabhi with Ganpatiji Kodi & Leaf Charm | Premium Rakhi Combo with Diamond Ring & Real Kundan Ball and Glass beads | Raksha Bandhan Gift with Roli**NiLy Craft**$13.04**8 rev1y ago](https://www.amazon.com/dp/B0FB889M5Z)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![NiLy Craft Premium Handmade Bhaiya Bhabhi Rakhi Gift Set for Raksha Bandhan | Designer Couple Rakhi with Outing Ring Charm Kundan Ball & Glass Beads | Rakhi Combo with Roli (Kumkum) Chawal & Greeting Card | Elegant Rakhi Gift for Brother / Sister / Sister-In-Law](https://m.media-amazon.com/images/I/41XBh6bEW+L.jpg)**NiLy Craft Premium Handmade Bhaiya Bhabhi Rakhi Gift Set for Raksha Bandhan | Designer Couple Rakhi with Outing Ring Charm Kundan Ball & Glass Beads | Rakhi Combo with Roli (Kumkum) Chawal & Greeting Card | Elegant Rakhi Gift for Brother / Sister / Sister-In-Law**NiLy Craft**$5.87**0.0★**▲ 439%**](https://www.amazon.com/dp/B0H22VQ2JV) [![Galis Mens Bracelet - Stainless Steel for Men Non Tarnish Rope Chain Bracelets for Men Dad Husband Boyfriend - Silver & Black 7](https://m.media-amazon.com/images/I/41p7DXGAI+L.jpg)**Galis Mens Bracelet - Stainless Steel for Men Non Tarnish Rope Chain Bracelets for Men Dad Husband Boyfriend - Silver & Black 7**Galis**$28.42**4.3★**▲ 437%**](https://www.amazon.com/dp/B083CYPKVJ) [![IGH Pack of 4 Designer Couple Lumba Rakhi for Bhai & Bhabhi 2 Cartoon Rakhi for Brother with Greeting Card | Traditional & Stylish Raksha Bandhan Wristbands Rakhee](https://m.media-amazon.com/images/I/41Xx1KCcW1L.jpg)**IGH Pack of 4 Designer Couple Lumba Rakhi for Bhai & Bhabhi 2 Cartoon Rakhi for Brother with Greeting Card | Traditional & Stylish Raksha Bandhan Wristbands Rakhee**IGH**$9.97**3.8★**▲ 436%**](https://www.amazon.com/dp/B0FG3CLH4B) [![Galis Chain Bracelets For Men - Premium Stainless Steel Mens Bracelet Silver Plated Non Tarnish Bracelet - This Snake Chain Stylish Gift For Him 7.5](https://m.media-amazon.com/images/I/51vNBuD1UxL.jpg)**Galis Chain Bracelets For Men - Premium Stainless Steel Mens Bracelet Silver Plated Non Tarnish Bracelet - This Snake Chain Stylish Gift For Him 7.5**Galis**$28.18**4.2★**▲ 376%**](https://www.amazon.com/dp/B083D132C2) [![CHERKRAFT Rakhi for Brother Floral Fancy Rakhi Thread for Men/Boy Bracelet Rakhi Raksha Bandhan (Style 1 Standard)](https://m.media-amazon.com/images/I/31uLnFK7VML.jpg)**CHERKRAFT Rakhi for Brother Floral Fancy Rakhi Thread for Men/Boy Bracelet Rakhi Raksha Bandhan (Style 1 Standard)**CHERKRAFT**$6.20**4.5★**▲ 285%**](https://www.amazon.com/dp/B0FF3DY287)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 25 weeks — +405.2% search growth over the last 90 days.

15K10KSpike '26Aug '25Sep '25Oct '25Nov '25May '26Jun '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**31%

*“Great quality”*

**Durability**17%

*“Durable”*

**Design-Overall**8%

*“The designs look elegant and meaningful, with the evil eye charm adding a special touch that symbolizes protection and good wishes”*

**Adjustability/Rotatability/Reclining**7%

*“It has good amount to adjust size”*

**Strength**7%

*“I love my new bracelet very strong and sturdy and looks great”*

**Ease Of Use**7%

*“It is nice yet simple”*

**Value For Money**7%

*“Amazing product and value”*

**Gifting Purpose**4%

*“Nice gift”*

**Size-Overall**4%

*“the sizing is very inclusive”*

**Weight Light**3%

*“Lightweight and looks terrific”*

### **What buyers complain about **

**Ease Of Use**60%

*“Difficult to put on”*

**Value For Money**20%

*“Not worth the money”*

**Metal Authenticity**20%

*“Fake silver”*

### **Top return reasons **

**Size-Overall**30%

**Quality-Overall**18%

**Advertised Vs Actual Product**15%

**Color**6%

**Wrist Fit**4%

**Thin**3%

**Material Quality**3%

**Ease Of Use**3%

**Stiffness**3%

**Design-Overall**2%