---
title: "puss in boots costume — Niche Verdict: Skip it (47&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/puss-in-boots-costume"
last_updated: "2026-07-14T01:13:54.685Z"
locale: en
meta:
  description: "weak search conversion (0.6%) — puss in boots costume doesn't clear our bar today."
  "og:description": "weak search conversion (0.6%) — puss in boots costume doesn't clear our bar today."
  "og:title": "puss in boots costume — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **puss in boots costume**

**Skip it**

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Market size 24Growth 23Conversion 8Competition 73Returns 8Price range 88Avg price 95Brand share 46Review moat 93Quality gap 96

**Quality gap**

**Incredible****3.9★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Incredible****$33.93**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****147.26**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$9.26–$75.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Market size**

**Bad****$94K**

$94K/yr · 441K searches

**Growth**

**Bad****-4.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****10.0%**

return rate — above 6% kills the launch gate

## **Competition**

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**17 **▼falling

**Sellers**

**28**

**Top-5 brand share**

**77%**

**Open market**

**18%**

- Byvitoy49% - Fun Costumes10% - Univafeli7% - Simple polymer6% - RONGTAI5% - Rodwake5% - Open — no brand owns it (11 brands, 18%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$6K9%$8K12%$11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 34 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween](https://m.media-amazon.com/images/I/31q4u2hKGJL.jpg)**Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween**Byvitoy**$33.79**3.6★32 rev](https://www.amazon.com/dp/B0F83S5WMV) [2![Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween](https://m.media-amazon.com/images/I/31q4u2hKGJL.jpg)**Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween**Byvitoy**$35.83**3.6★32 rev](https://www.amazon.com/dp/B0F83V4MWF) [3![Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween](https://m.media-amazon.com/images/I/31q4u2hKGJL.jpg)**Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween**Byvitoy**$35.55**3.6★32 rev](https://www.amazon.com/dp/B0F83SWJF1) [4![Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween](https://m.media-amazon.com/images/I/31q4u2hKGJL.jpg)**Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween**Byvitoy**$35.10**3.6★32 rev](https://www.amazon.com/dp/B0F83SVXR4) [5![Simple polymer 3 Pcs Women Puss Costume Cat in Boots Cosplay Accessories Top Hat with Feather Puss Cloak Halloween Costume Orange](https://m.media-amazon.com/images/I/51J0TBhLnZL.jpg)**Simple polymer 3 Pcs Women Puss Costume Cat in Boots Cosplay Accessories Top Hat with Feather Puss Cloak Halloween Costume Orange**Simple polymer**$35.74**4.5★2 rev](https://www.amazon.com/dp/B0G5DWKC6M)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Simple polymer 3 Pcs Women Puss Costume Cat in Boots Cosplay Accessories Top Hat with Feather Puss Cloak Halloween Costume Orange](https://m.media-amazon.com/images/I/51J0TBhLnZL.jpg)**Simple polymer 3 Pcs Women Puss Costume Cat in Boots Cosplay Accessories Top Hat with Feather Puss Cloak Halloween Costume Orange**Simple polymer**$35.74**2 rev7mo ago](https://www.amazon.com/dp/B0G5DWKC6M) [![Kids Puss Costume for Boys Girls Spanish Playful Hero Cat Outfit Halloween Cosplay Dress Up Party 10-12 Years](https://m.media-amazon.com/images/I/41WgiDuczqL.jpg)**Kids Puss Costume for Boys Girls Spanish Playful Hero Cat Outfit Halloween Cosplay Dress Up Party 10-12 Years**Univafeli**$32.08**8 rev7mo ago](https://www.amazon.com/dp/B0G32L34FN) [![Kids Puss Costume for Boys Girls Spanish Playful Hero Cat Outfit Halloween Cosplay Dress Up Party 4-6 Years](https://m.media-amazon.com/images/I/41WgiDuczqL.jpg)**Kids Puss Costume for Boys Girls Spanish Playful Hero Cat Outfit Halloween Cosplay Dress Up Party 4-6 Years**Univafeli**$32.24**8 rev7mo ago](https://www.amazon.com/dp/B0G32LXPLY) [![Kids Puss Costume for Boys Girls Spanish Playful Hero Cat Outfit Halloween Cosplay Dress Up Party 7-9 Years](https://m.media-amazon.com/images/I/41WgiDuczqL.jpg)**Kids Puss Costume for Boys Girls Spanish Playful Hero Cat Outfit Halloween Cosplay Dress Up Party 7-9 Years**Univafeli**$32.41**8 rev7mo ago](https://www.amazon.com/dp/B0G32GLPR6) [![Shrek Puss in Boots Costume for Adults - Officially Licensed Large](https://m.media-amazon.com/images/I/31pfHOj4MnL.jpg)**Shrek Puss in Boots Costume for Adults - Officially Licensed Large**Fun Costumes**$69.77**22 rev8mo ago](https://www.amazon.com/dp/B0DGZ7W7W2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Mukola Kids Anime Pajamas Unisex Long Sleeve Tee and Pant Cotton PJ Set Puss Costume 1T Grey-white](https://m.media-amazon.com/images/I/3115IrupPzL.jpg)**Mukola Kids Anime Pajamas Unisex Long Sleeve Tee and Pant Cotton PJ Set Puss Costume 1T Grey-white**Mukola**$28.18**4.8★**▲ 485%**](https://www.amazon.com/dp/B07K2X7B8Y) [![Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween](https://m.media-amazon.com/images/I/31q4u2hKGJL.jpg)**Puss Costume Cat in Boots Cosplay Accessories Hat Cape Cloak Outfits with Belt Props Boots Cover for Halloween**Byvitoy**$35.10**3.6★**▲ 394%**](https://www.amazon.com/dp/B0F83SVXR4) [![RONGTAI Unisex Adult Costume One Piece Pajamas Overall Halloween Costume Christmas Sleepwear JumpsuitGingerbread ManXL](https://m.media-amazon.com/images/I/41EViyAOFpL.jpg)**RONGTAI Unisex Adult Costume One Piece Pajamas Overall Halloween Costume Christmas Sleepwear JumpsuitGingerbread ManXL**RONGTAI**$25.85**4.5★**▲ 347%**](https://www.amazon.com/dp/B0B6HTGB8H) [![Simple polymer 3 Pcs Women Puss Costume Cat in Boots Cosplay Accessories Top Hat with Feather Puss Cloak Halloween Costume Orange](https://m.media-amazon.com/images/I/51J0TBhLnZL.jpg)**Simple polymer 3 Pcs Women Puss Costume Cat in Boots Cosplay Accessories Top Hat with Feather Puss Cloak Halloween Costume Orange**Simple polymer**$35.74**4.5★**▲ 344%**](https://www.amazon.com/dp/B0G5DWKC6M) [![Wandamaga Adult Puss Costume Cat in Boots Outfit+Hat (AXXL)](https://m.media-amazon.com/images/I/31ik4meNvaL.jpg)**Wandamaga Adult Puss Costume Cat in Boots Outfit+Hat (AXXL)**Wandamaga**$29.18**4.0★**▲ 309%**](https://www.amazon.com/dp/B0C1MNG3D1)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -4.5% search growth over the last 90 days.

80K60KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 35.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“Great quality for the price, looks like the photos and arrived quickly”*

**Size-Overall**20%

*“They fit perfectly”*

**Advertised Vs Actual Product**11%

*“As shown”*

**Value For Money**11%

*“This is an amazing quality hat, pricey”*

**Durability**10%

*“should be very durable for me to get a lot of use of over the years of going to the Renaissance festival”*

**Strength**4%

*“it feels very sturdy”*

**Material Quality**3%

*“Material was nice quality”*

**Color**3%

*“color were original colors”*

### **What buyers complain about **

**Quality-Overall**22%

*“Cheap”*

**Size-Overall**14%

*“runs smaller than expected”*

**Ease Of Use**8%

*“They were a bit challenging to put on”*

**Material Quality**6%

*“Cheap material”*

**Strap/String Quality**6%

*“the straps break insanely easily”*

**Durability**6%

*“Its ok it breaks easily”*

**Value For Money**5%

*“Its not worth $30”*

**Transparency**2%

*“It is very see through- need to wear something underneath”*

**Advertised Vs Actual Product**2%

*“Doesn't look as nice as in photo”*

**Shape/Style**2%

*“Was also disappointed to find the brim of the hat is oddly shaped”*

### **Top return reasons **

**Size-Overall**46%

**Length**6%

**Advertised Vs Actual Product**6%

**Feet Fit**6%

**Material Quality**5%

**Quality-Overall**5%

**Strap/String Quality**5%

**Shape/Style**3%

**Value For Money**2%

**Stretchability/Expandability/Elasticity**2%