---
title: "purple shorts — Niche Verdict: Worth a look (56/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/purple-shorts"
last_updated: "2026-07-14T07:30:22.775Z"
locale: en
meta:
  description: "purple shorts shows a fragmented shelf (top 5 take 14% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "purple shorts shows a fragmented shelf (top 5 take 14% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "purple shorts — Niche Verdict: Worth a look (56/100) | Amazon United States - Flapen"
---

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# **purple shorts**

**Worth a look**

Shows a fragmented shelf (top 5 take 14% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 20Growth 73Conversion 9Competition 96Returns 18Price range 76Avg price 84Brand share 96Review moat 30Quality gap 62

**Competition**

**Incredible****14%**

top-5 click share — an open shelf

**Brand share**

**Incredible****34%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$18.70**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.22–$36.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+56.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,510.02**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$80K**

$80K/yr · 597K searches

**Returns**

**Bad****7.6%**

return rate — above 6% kills the launch gate

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

**Brands**

**90 **▲rising

**Sellers**

**100**

**Top-5 brand share**

**34%**

**Open market**

**62%**

- CRZ YOGA11% - G Gradual8% - FULLSOFT6% - PINSPARK5% - ANRABESS4% - wirarpa4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$8032%$2K3%$2K4%$3K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 175 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![FULLSOFT High Waisted Biker Shorts for Women-5 Tummy Control Fitness Compression Athletic Workout Running Yoga Gym Soft Shorts Summer Womens Clothing Underwear Sales(Light Purple Small-Medium)](https://m.media-amazon.com/images/I/31iAPDCWfcL.jpg)**FULLSOFT High Waisted Biker Shorts for Women-5 Tummy Control Fitness Compression Athletic Workout Running Yoga Gym Soft Shorts Summer Womens Clothing Underwear Sales(Light Purple Small-Medium)**FULLSOFT**$9.21**4.4★8,495 rev](https://www.amazon.com/dp/B0BK91LKX5) [2![Womens High Waisted Running Shorts Quick Dry Athletic Workout Shorts with Mesh Liner Zipper Pockets (Light Purple Medium)](https://m.media-amazon.com/images/I/31gZZ8OczFL.jpg)**Womens High Waisted Running Shorts Quick Dry Athletic Workout Shorts with Mesh Liner Zipper Pockets (Light Purple Medium)**THE GYM PEOPLE**$19.58**4.3★13,592 rev](https://www.amazon.com/dp/B097DJ9WHP) [3![CRZ YOGA Dolphin Athletic Shorts for Women 3 - High Waisted Quick Dry for Running Workout Gym Track with Zip Pocket Lilac Medium](https://m.media-amazon.com/images/I/41rn6lMHx+L.jpg)**CRZ YOGA Dolphin Athletic Shorts for Women 3 - High Waisted Quick Dry for Running Workout Gym Track with Zip Pocket Lilac Medium**CRZ YOGA**$25.62**4.6★3,891 rev](https://www.amazon.com/dp/B0C69QFD1D) [4![Womens Running Shorts with Zipper Pockets Quick Dry Athletic Workout Gym 3 Short Shorts for Women with Comfy Liner Purple Medium](https://m.media-amazon.com/images/I/41kM2rou7BL.jpg)**Womens Running Shorts with Zipper Pockets Quick Dry Athletic Workout Gym 3 Short Shorts for Women with Comfy Liner Purple Medium**G Gradual**$19.56**4.3★1,327 rev](https://www.amazon.com/dp/B09QRFGXWV) [5![G Gradual Womens Running Shorts with Mesh Liner 3 Workout Athletic Shorts for Women with Phone Pockets(Dusty Purple Medium)](https://m.media-amazon.com/images/I/41Sqs34LmUL.jpg)**G Gradual Womens Running Shorts with Mesh Liner 3 Workout Athletic Shorts for Women with Phone Pockets(Dusty Purple Medium)**G Gradual**$21.13**4.2★2,510 rev](https://www.amazon.com/dp/B09YV995JV)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![G4Free Womens Running Shorts with Pockets Flowy Elastic High Waist Casual Athletic Shorts with Built-in Liner Gym Workout (Light Purple M)](https://m.media-amazon.com/images/I/41aMayScIuL.jpg)**G4Free Womens Running Shorts with Pockets Flowy Elastic High Waist Casual Athletic Shorts with Built-in Liner Gym Workout (Light Purple M)**G4Free**$24.20**30 rev2mo ago](https://www.amazon.com/dp/B0G5N1N3L4) [![SANTINY Womens 5 Running Shorts with 2 Zipper Pockets Lightweight Quick Dry Gym Workout Athletic Shorts for Women](https://m.media-amazon.com/images/I/41I5jXnOTGL.jpg)**SANTINY Womens 5 Running Shorts with 2 Zipper Pockets Lightweight Quick Dry Gym Workout Athletic Shorts for Women**SANTINY**$20.19**45 rev2mo ago](https://www.amazon.com/dp/B0GK5NMYD5) [![Soothfeel Womens 5 Running Athletic Shorts with Zipper Pockets Quick Dry High Waisted Workout Shorts for Women No Liner Purple M](https://m.media-amazon.com/images/I/41t1sT2vyaL.jpg)**Soothfeel Womens 5 Running Athletic Shorts with Zipper Pockets Quick Dry High Waisted Workout Shorts for Women No Liner Purple M**Soothfeel**$20.22**51 rev4mo ago](https://www.amazon.com/dp/B0GS8BMTBJ) [![Stelle Women 2 in 1 Running Shorts Flowy Athletic Short High Waisted Workout Tennis Gym Short with Liner Pockets (Lavender L)](https://m.media-amazon.com/images/I/31uYkC3iZ8L.jpg)**Stelle Women 2 in 1 Running Shorts Flowy Athletic Short High Waisted Workout Tennis Gym Short with Liner Pockets (Lavender L)**Stelle**$21.60**49 rev4mo ago](https://www.amazon.com/dp/B0GFMWLQSW) [![MAGCOMSEN Biker Shorts Women 8 Tummy Control No Front Seam Spandex Shorts with Pockets High Waisted Yoga Workout Gym Purple M](https://m.media-amazon.com/images/I/41gCO1AW0vL.jpg)**MAGCOMSEN Biker Shorts Women 8 Tummy Control No Front Seam Spandex Shorts with Pockets High Waisted Yoga Workout Gym Purple M**MAGCOMSEN**$14.18**60 rev5mo ago](https://www.amazon.com/dp/B0GH1VC5JH)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![THE GYM PEOPLE Womens High Waisted Running Shorts Quick Dry Athletic Workout Shorts with Mesh Liner Zipper Pockets (Bright Pink Large)](https://m.media-amazon.com/images/I/41UD3+JkSpL.jpg)**THE GYM PEOPLE Womens High Waisted Running Shorts Quick Dry Athletic Workout Shorts with Mesh Liner Zipper Pockets (Bright Pink Large)**THE GYM PEOPLE**$20.38**4.3★**▲ 50%**](https://www.amazon.com/dp/B0BKZ7XSF1) [![Soothfeel Womens 5 Running Athletic Shorts with Zipper Pockets Quick Dry High Waisted Workout Shorts for Women No Liner Purple M](https://m.media-amazon.com/images/I/41t1sT2vyaL.jpg)**Soothfeel Womens 5 Running Athletic Shorts with Zipper Pockets Quick Dry High Waisted Workout Shorts for Women No Liner Purple M**Soothfeel**$20.22**4.4★**▲ 50%**](https://www.amazon.com/dp/B0GS8BMTBJ) [![Biker Shorts for Women Tummy Control with Pockets 4-Way Stretch Spandex Shorts No See Through Yoga Running Gym Shorts(US Alpha Large Regular Regular Purple)](https://m.media-amazon.com/images/I/41kADZ4CSFL.jpg)**Biker Shorts for Women Tummy Control with Pockets 4-Way Stretch Spandex Shorts No See Through Yoga Running Gym Shorts(US Alpha Large Regular Regular Purple)**Omni Motion**$15.16**4.5★**▲ 46%**](https://www.amazon.com/dp/B0GJCWQ7Y7) [![TIMEPAY Womens Athletic Shorts High Waisted 2 in 1 Flowy Workout Skorts with Liner Pockets for Running Tennis Yoga Gym Purple](https://m.media-amazon.com/images/I/41gnsjdqYRL.jpg)**TIMEPAY Womens Athletic Shorts High Waisted 2 in 1 Flowy Workout Skorts with Liner Pockets for Running Tennis Yoga Gym Purple**TIMEPAY**$9.82**4.3★**▲ 46%**](https://www.amazon.com/dp/B0GKS875TL) [![LXNMGO Womens 2 High Waist Yoga Shorts Tummy Control Biker Running Workout Compression Shorts for Women Purple XXL](https://m.media-amazon.com/images/I/31TIC73tTLL.jpg)**LXNMGO Womens 2 High Waist Yoga Shorts Tummy Control Biker Running Workout Compression Shorts for Women Purple XXL**LXNMGO**$12.88**4.4★**▲ 46%**](https://www.amazon.com/dp/B09TW4HT46)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +56.2% search growth over the last 90 days.

45K35KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 13.8×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Comfort-Overall**19%

*“So comfortable”*

**Size-Overall**17%

*“Fits well”*

**Color**10%

*“Color is pretty”*

**Soft Feel**6%

*“So soft and buttery”*

**Quality-Overall**6%

*“These are well made”*

**Exercise/Sports Suitability**6%

*“Great athletic shorts”*

**Pockets/Compartments**6%

*“Love all the pockets”*

**Material Quality**3%

*“Great quality material”*

**Value For Money**3%

*“Great DEAL”*

**Stretchability/Expandability/Elasticity**2%

*“Love the stretchiness of the fabric”*

### **What buyers complain about **

**Size-Overall**19%

*“Runs large”*

**Waist Fit**5%

*“the high waisted band doesnt do much to support”*

**Color**4%

*“I was worried about the purple since more often than not things that are labeled purple show up”*

**Quality-Overall**4%

*“These shorts are poorly made”*

**Transparency**3%

*“Not see through. at least for mine its not in purple”*

**Thickness**3%

*“Very thin”*

**Thin**2%

*“Thin fabric”*

**Exercise/Sports Suitability**2%

*“Not for running”*

**Fastener Quality**2%

*“Buttons all popped off including waist button and pocket buttons”*

**Adhesion/Stickiness**2%

*“The fabric sticks to the leg”*

### **Top return reasons **

**Size-Overall**49%

**Waist Fit**10%

**Length**9%

**Color**6%

**Thigh Fit**4%

**Material Quality**4%

**Inseam Fit**3%

**Hip Fit**3%

**Thin**3%

**Advertised Vs Actual Product**2%