---
title: "potty training underwear for girls — Niche Verdict: Worth a look (72/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/potty-training-underwear-for-girls"
last_updated: "2026-07-10T00:16:24.408Z"
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meta:
  description: "potty training underwear for girls shows a fragmented shelf (top 5 take 24% of clicks), but a small market ($1.8M/yr) keeps it on the watch list."
  "og:description": "potty training underwear for girls shows a fragmented shelf (top 5 take 24% of clicks), but a small market ($1.8M/yr) keeps it on the watch list."
  "og:title": "potty training underwear for girls — Niche Verdict: Worth a look (72/100) | Amazon United States - Flapen"
---

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# **potty training underwear for girls**

**Worth a look****72/100 **

potty training underwear for girls shows a fragmented shelf (top 5 take 24% of clicks), but a small market ($1.8M/yr) keeps it on the watch list.

**Market/yr**

**$1.8M**

**Growth (1y)**

**+327.9%**

**Products**

**83**

**Brands**

**20**

was 20 a year ago

**Sellers**

**23**

**Price range**

**$11.11–$37.80**

**Returns**

**2.1%**

**Rating**

**4.4★**

**Worth a look**

Scores 72/100 — above our 62-point bar, but a launch gate (market size, growth, or returns) failed.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**47**

 ×0.30

Growth

**87**

 ×0.30

Competition

**91**

 ×0.20

Quality gap

**47**

 ×0.10

Returns

**83**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +327.9% year over year.

116K58KSpike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Competition**

- Hanes21% - MooMoo Baby21% - BliBliTaTa9% - Boboking9% - YIKG8% - BIG ELEPHANT7% - Other (14 brands)25%

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen. 20 brands and 23 sellers compete here.

**Brands**

**20 **—flat

was 20 a year ago

**Sellers**

**23**

**Top 5 brand share**

**68%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![MooMoo Baby 8 Packs Potty Training Pants Cotton Absorbent Training Underwear for Toddler Baby Boy 3T](https://m.media-amazon.com/images/I/61obyVLzGML.jpg) [**MooMoo Baby 8 Packs Potty Training Pants Cotton Absorbent Training Underwear for Toddler Baby Boy 3T**](https://www.amazon.com/dp/B08W3B956F)

MooMoo Baby$31.324.5★17,3659%▼falling

2
![Hanes Girls Toddler Potty Trainer Briefs 6-pack Underwear Assorted 2-3 US](https://m.media-amazon.com/images/I/41q1Rxp3MqL.jpg) [**Hanes Girls Toddler Potty Trainer Briefs 6-pack Underwear Assorted 2-3 US**](https://www.amazon.com/dp/B0BHX76DF8)

Hanes$11.714.7★4,3276%▼falling

3
![MooMoo Baby 8 Packs Potty Training Pants Cotton Absorbent Training Underwear for Toddler Baby Gir 3T](https://m.media-amazon.com/images/I/51UDMpyZHZL.jpg) [**MooMoo Baby 8 Packs Potty Training Pants Cotton Absorbent Training Underwear for Toddler Baby Gir 3T**](https://www.amazon.com/dp/B08W3D86QV)

MooMoo Baby$31.314.5★17,3653%▲rising

4
![Boboking Toddler Boys Trainer Underwear Little Kids Boy Boxer Briefs 5T](https://m.media-amazon.com/images/I/51Nm84p7-pL.jpg) [**Boboking Toddler Boys Trainer Underwear Little Kids Boy Boxer Briefs 5T**](https://www.amazon.com/dp/B0DLB5J8JS)

Boboking$27.154.3★4383%▲rising

5
![BliBliTaTa Boys Training Underwear Pants 4-Pack Toilet Potty Underpants Cotton Absorbent Padded Reusable Leak Resistant Feel Wet For Toddler Baby 2t 3t Dinosaur](https://m.media-amazon.com/images/I/51lyTnz4OHL.jpg) [**BliBliTaTa Boys Training Underwear Pants 4-Pack Toilet Potty Underpants Cotton Absorbent Padded Reusable Leak Resistant Feel Wet For Toddler Baby 2t 3t Dinosaur**](https://www.amazon.com/dp/B0FT2WKVQP)

BliBliTaTa$15.434.3★1753%▲rising

6
![Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys 6 or 7-Packs](https://m.media-amazon.com/images/I/41h3QK803BL.jpg) [**Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys 6 or 7-Packs**](https://www.amazon.com/dp/B0DJTHCBRY)

Hanes$15.624.7★8,3043%▼falling

7
![Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys 6 or 7-Packs](https://m.media-amazon.com/images/I/41h3QK803BL.jpg) [**Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys 6 or 7-Packs**](https://www.amazon.com/dp/B0DJTKK5XH)

Hanes$15.834.7★8,3043%▲rising

8
![Upairy Training Pants for Boys Girls Toddler Potty Training Underwear Leakproof Reusable Kid Confident Panties Childrens Potty Underwear 100% Cotton for 2T-6T(8PCS L)](https://m.media-amazon.com/images/I/51cGKpBFYlL.jpg) [**Upairy Training Pants for Boys Girls Toddler Potty Training Underwear Leakproof Reusable Kid Confident Panties Childrens Potty Underwear 100% Cotton for 2T-6T(8PCS L)**](https://www.amazon.com/dp/B0GM9T452Y)

YIKG$37.564.0★502%▲rising

9
![Potty Training Pants for Boys Girls Learning Designs Training Underwear Pants (10 Packs 2-4T)](https://m.media-amazon.com/images/I/51JZcOZ-rdL.jpg) [**Potty Training Pants for Boys Girls Learning Designs Training Underwear Pants (10 Packs 2-4T)**](https://www.amazon.com/dp/B0BWT4SRW2)

JackLoveBriefs$31.234.3★3,3922%▼falling

10

![Disney Pixar Cars Toddler Potty Training Pant & Brief Combo option Stickers & Tracking Chart In Sizes 18M 2T 3T 4T](https://m.media-amazon.com/images/I/51gFSY7c-NL.jpg) [**Disney Pixar Cars Toddler Potty Training Pant & Brief Combo option Stickers & Tracking Chart In Sizes 18M 2T 3T 4T**](https://www.amazon.com/dp/B077F97QTW)

Disney$17.784.7★6,7372%—flat

11

![Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys Multipacks](https://m.media-amazon.com/images/I/41N6WN7EZ3L.jpg) [**Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys Multipacks**](https://www.amazon.com/dp/B0DJTJ7FMM)

Hanes$15.374.7★8,3042%▲rising

12

![BliBliTaTa Girls Potty Training Underwear Toilet Potty Underpants Cotton Absorbent Leak-resistant Feel Wet 4 Pack For Toddler Baby 2t 3t Flower Daisy](https://m.media-amazon.com/images/I/51Io-7wHMdL.jpg) [**BliBliTaTa Girls Potty Training Underwear Toilet Potty Underpants Cotton Absorbent Leak-resistant Feel Wet 4 Pack For Toddler Baby 2t 3t Flower Daisy**](https://www.amazon.com/dp/B0GKZSPDDG)

BliBliTaTa$14.874.4★1732%▲rising

13

![Amazon Essentials Unisex Toddlers Cotton Training Underwear Pack of 4 Cars / Trucks 3T](https://m.media-amazon.com/images/I/41uJOzZoeIL.jpg) [**Amazon Essentials Unisex Toddlers Cotton Training Underwear Pack of 4 Cars / Trucks 3T**](https://www.amazon.com/dp/B0FVLH9KWG)

Amazon Essentials$13.724.5★582%▲rising

14

![Boboking Boys Training Toddler Underwear Truck Potty Briefs For Boys Size 3](https://m.media-amazon.com/images/I/51xj8ZyFjrL.jpg) [**Boboking Boys Training Toddler Underwear Truck Potty Briefs For Boys Size 3**](https://www.amazon.com/dp/B0CGKKPCYL)

Boboking$20.874.6★4872%—flat

15

![Upairy Potty Training Pants Cotton Absorbent Training Underwear for Toddler Boy and Girls 2T-5T Soft Absorbent & Leak-Proof with Characters(4PCS S)](https://m.media-amazon.com/images/I/51t2zaOuPuL.jpg) [**Upairy Potty Training Pants Cotton Absorbent Training Underwear for Toddler Boy and Girls 2T-5T Soft Absorbent & Leak-Proof with Characters(4PCS S)**](https://www.amazon.com/dp/B0GY15NKV3)

YIKG$23.794.0★422%▲rising

**~~Showing 15 of 83 — show all ~~**

## **Product shelf**

All 83 tracked products in this niche.

Top sellersNewestTrending

[![MooMoo Baby 8 Packs Potty Training Pants Cotton Absorbent Training Underwear for Toddler Baby Boy 3T](https://m.media-amazon.com/images/I/61obyVLzGML.jpg)**MooMoo Baby 8 Packs Potty Training Pants Cotton Absorbent Training Underwear for Toddler Baby Boy 3T** MooMoo Baby**$31.32**4.5★17,365 reviews](https://www.amazon.com/dp/B08W3B956F) [![Hanes Girls Toddler Potty Trainer Briefs 6-pack Underwear Assorted 2-3 US](https://m.media-amazon.com/images/I/41q1Rxp3MqL.jpg)**Hanes Girls Toddler Potty Trainer Briefs 6-pack Underwear Assorted 2-3 US** Hanes**$11.71**4.7★4,327 reviews](https://www.amazon.com/dp/B0BHX76DF8) [![MooMoo Baby 8 Packs Potty Training Pants Cotton Absorbent Training Underwear for Toddler Baby Gir 3T](https://m.media-amazon.com/images/I/51UDMpyZHZL.jpg)**MooMoo Baby 8 Packs Potty Training Pants Cotton Absorbent Training Underwear for Toddler Baby Gir 3T** MooMoo Baby**$31.31**4.5★17,365 reviews](https://www.amazon.com/dp/B08W3D86QV) [![Boboking Toddler Boys Trainer Underwear Little Kids Boy Boxer Briefs 5T](https://m.media-amazon.com/images/I/51Nm84p7-pL.jpg)**Boboking Toddler Boys Trainer Underwear Little Kids Boy Boxer Briefs 5T** Boboking**$27.15**4.3★438 reviews](https://www.amazon.com/dp/B0DLB5J8JS) [![BliBliTaTa Boys Training Underwear Pants 4-Pack Toilet Potty Underpants Cotton Absorbent Padded Reusable Leak Resistant Feel Wet For Toddler Baby 2t 3t Dinosaur](https://m.media-amazon.com/images/I/51lyTnz4OHL.jpg)**BliBliTaTa Boys Training Underwear Pants 4-Pack Toilet Potty Underpants Cotton Absorbent Padded Reusable Leak Resistant Feel Wet For Toddler Baby 2t 3t Dinosaur** BliBliTaTa**$15.43**4.3★175 reviews](https://www.amazon.com/dp/B0FT2WKVQP) [![Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys 6 or 7-Packs](https://m.media-amazon.com/images/I/41h3QK803BL.jpg)**Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys 6 or 7-Packs** Hanes**$15.62**4.7★8,304 reviews](https://www.amazon.com/dp/B0DJTHCBRY) [![Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys 6 or 7-Packs](https://m.media-amazon.com/images/I/41h3QK803BL.jpg)**Hanes Toddler Potty Trainer Boxer Briefs for Toddlers Light Leaks Potty Training Underwear for Boys 6 or 7-Packs** Hanes**$15.83**4.7★8,304 reviews](https://www.amazon.com/dp/B0DJTKK5XH) [![Upairy Training Pants for Boys Girls Toddler Potty Training Underwear Leakproof Reusable Kid Confident Panties Childrens Potty Underwear 100% Cotton for 2T-6T(8PCS L)](https://m.media-amazon.com/images/I/51cGKpBFYlL.jpg)**Upairy Training Pants for Boys Girls Toddler Potty Training Underwear Leakproof Reusable Kid Confident Panties Childrens Potty Underwear 100% Cotton for 2T-6T(8PCS L)** YIKG**$37.56**4.0★50 reviews](https://www.amazon.com/dp/B0GM9T452Y)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**16%

*“not too tight”*

**Quality-Overall**12%

*“These are well made adorable”*

**Comfort-Overall**8%

*“they are very comfortable”*

**Exercise/Sports Suitability**8%

*“Overall, these are a practical option for helping toddlers transition from diapers to regular underwear during potty training”*

**Soft Feel**6%

*“Material is soft”*

**Absorbency**5%

*“Absorbent layer protects against leaks”*

**Design-Overall**3%

*“Cute designs”*

**Advertised Vs Actual Product**3%

*“Looks just like pictures”*

**Thickness**3%

*“I love the extra thickness”*

**Color**3%

*“Cute colors”*

### **What buyers complain about **

**Size-Overall**16%

*“Way to tight”*

**Absorbency**16%

*“NOT ABSORBENT”*

**Water Resistance**6%

*“immediately wet right through the underwear”*

**Advertised Vs Actual Product**3%

*“Not as advertised”*

**Material Quality**3%

*“These things are 100% polyester and NOT breathable”*

**Thickness**3%

*“Thick”*

**Leak-Proof**3%

*“Not Leak proof”*

**Thigh Fit**2%

*“The thigh opening is too tight”*

**Value For Money**2%

*“Waste of money”*

**Stretchability/Expandability/Elasticity**2%

*“No elasticity to them”*

#### **Top return reasons**- Size-Overall59% - Thigh Fit8% - Waist Fit7% - Material Quality5% - Advertised Vs Actual Product4% - Absorbency2% - Value For Money2% - Length1% - Cushion1% - Functionality-Overall1%