---
title: "police beanie — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/police-beanie"
last_updated: "2026-07-14T03:30:07.037Z"
locale: en
meta:
  description: "soft demand (-92.8% this quarter) — police beanie doesn't clear our bar today."
  "og:description": "soft demand (-92.8% this quarter) — police beanie doesn't clear our bar today."
  "og:title": "police beanie — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **police beanie**

**Skip it**

Soft demand (-92.8% this quarter) — this niche doesn't clear our bar today.

Market size 5Growth 0Conversion 29Competition 46Returns 63Price range 73Avg price 92Brand share 35Review moat 23Quality gap 50

**Avg price**

**Great****$21.76**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$9.88–$28.96**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.5%**

return rate — above 6% kills the launch gate

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****8,192.29**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$19K**

$19K/yr · 38K searches

**Growth**

**Bad****-92.8%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**9 **▲rising

**Sellers**

**30**

**Top-5 brand share**

**84%**

**Open market**

**9%**

- 13FA38% - 13Fifty16% - Black Duck Brand12% - Temple Tape11% - Speedy Pros7% - Broner7% - Open — no brand owns it (3 brands, 9%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$4K30%$6K40%$8K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Black & Black)](https://m.media-amazon.com/images/I/31akiRF07YL.jpg)**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Black & Black)**13FA**$28.71**4.5★49 rev](https://www.amazon.com/dp/B0DPNLCMM7) [2![13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (One Size Black & Grey)](https://m.media-amazon.com/images/I/31hBVez0BTL.jpg)**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (One Size Black & Grey)**13FA**$28.61**4.8★32 rev](https://www.amazon.com/dp/B0FLF4X2HM) [3![Black Duck Brand 9 Embroidered Police Cuffed Beanie/Skull Cap (1 Beanie)](https://m.media-amazon.com/images/I/51ekA7k0DkL.jpg)**Black Duck Brand 9 Embroidered Police Cuffed Beanie/Skull Cap (1 Beanie)**Black Duck Brand**$9.88**4.5★63 rev](https://www.amazon.com/dp/B0BCHDBJDT) [4![Temple Tape Tactical Fleece Watch Cap Beanie Skull Cap Fleece Hat - Black - One Size (Fits Most Heads)](https://m.media-amazon.com/images/I/410m3etlUQL.jpg)**Temple Tape Tactical Fleece Watch Cap Beanie Skull Cap Fleece Hat - Black - One Size (Fits Most Heads)**Temple Tape**$10.66**4.5★2,779 rev](https://www.amazon.com/dp/B07Y447B15) [5![Broner Hats Military and Law Enforcement Watch Cap Cuff Beanie (Police)](https://m.media-amazon.com/images/I/41269WAu1UL.jpg)**Broner Hats Military and Law Enforcement Watch Cap Cuff Beanie (Police)**Broner**$20.06**4.4★85 rev](https://www.amazon.com/dp/B08Q5HCCKT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (One Size Black & Grey)](https://m.media-amazon.com/images/I/31hBVez0BTL.jpg)**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (One Size Black & Grey)**13FA**$28.61**32 rev11mo ago](https://www.amazon.com/dp/B0FLF4X2HM) [![13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Headwear](https://m.media-amazon.com/images/I/31muhA8rjRL.jpg)**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Headwear**13Fifty**$28.30**12 rev1y ago](https://www.amazon.com/dp/B0FDY3ZZ48) [![13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Navy & Black)](https://m.media-amazon.com/images/I/31MV3bGajOL.jpg)**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Navy & Black)**13Fifty**$27.99**12 rev1y ago](https://www.amazon.com/dp/B0DV5PDNJ3) [![13FA Sheriff Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Black & Black)](https://m.media-amazon.com/images/I/31LSxooK9GL.jpg)**13FA Sheriff Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Black & Black)**13Fifty**$28.93**39 rev1y ago](https://www.amazon.com/dp/B0DPNJXWQB) [![13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Black & Black)](https://m.media-amazon.com/images/I/31akiRF07YL.jpg)**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Black & Black)**13FA**$28.71**49 rev1y ago](https://www.amazon.com/dp/B0DPNLCMM7)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Temple Tape Tactical Fleece Watch Cap Beanie Skull Cap Fleece Hat - Black - XL (for Larger Heads)](https://m.media-amazon.com/images/I/410m3etlUQL.jpg)**Temple Tape Tactical Fleece Watch Cap Beanie Skull Cap Fleece Hat - Black - XL (for Larger Heads)**Temple Tape**$10.67**4.5★**▲ 1000%**](https://www.amazon.com/dp/B077FMKDDS) [![13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Headwear](https://m.media-amazon.com/images/I/31muhA8rjRL.jpg)**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Headwear**13Fifty**$28.30**4.6★**▲ 537%**](https://www.amazon.com/dp/B0FDY3ZZ48) [![13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Green & Black)](https://m.media-amazon.com/images/I/31kiI1Bcr3L.jpg)**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Green & Black)**13Fifty**$28.96**4.6★**▲ 451%**](https://www.amazon.com/dp/B0DPNKB2FW) [![13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Navy & Black)](https://m.media-amazon.com/images/I/31MV3bGajOL.jpg)**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Navy & Black)**13Fifty**$27.99**4.6★**▲ 438%**](https://www.amazon.com/dp/B0DV5PDNJ3) [![Temple Tape Tactical Beanie Hat - American Flag Fleece Winter Watch Cap - Military Hats for Men - Mens Army Beanies - Black - One Size](https://m.media-amazon.com/images/I/51O8j8bi6JL.jpg)**Temple Tape Tactical Beanie Hat - American Flag Fleece Winter Watch Cap - Military Hats for Men - Mens Army Beanies - Black - One Size**Temple Tape**$15.06**4.6★**▲ 351%**](https://www.amazon.com/dp/B0DPJ945SD)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 79 weeks — -92.8% search growth over the last 90 days.

4K3KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 49.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Warmth**24%

*“Warm hat as described”*

**Size-Overall**20%

*“Fit great”*

**Quality-Overall**15%

*“Good quality and shipped on time”*

**Comfort-Overall**6%

*“Nice and comfortable”*

**Material Quality**3%

*“good material I recommend”*

**Value For Money**3%

*“It is well worth the price”*

**Advertised Vs Actual Product**3%

*“As advertised”*

**Gifting Purpose**2%

*“Great gift idea”*

**Weight Light**2%

*“It's lightweight”*

**Soft Feel**2%

*“Comofortable and soft, easy to wash”*

### **What buyers complain about **

**Size-Overall**38%

*“Too small”*

**Quality-Overall**7%

*“not good quality”*

**Value For Money**5%

*“Could have been cheaper”*

**Length**4%

*“its way too long”*

**Comfort-Overall**3%

*“Didn't happen the one I received was tight and uncomfortable”*

**Color**3%

*“I wanted the grey one”*

**Warmth**3%

*“Not super warm”*

**Stitch/Finish/Polish**2%

*“the stitching is already coming out after daily use for less than 2 months”*

**Smell**2%

*“Bummer that this arrived STINKING heavily of men's cologne”*

**Thickness**2%

*“Thick beanie”*

### **Top return reasons **

**Size-Overall**68%

**Length**5%

**Color**5%

**Material Quality**4%

**Advertised Vs Actual Product**3%

**Shape/Style**2%

**Value For Money**2%

**Width**1%

**Product Condition**1%

**Thin**1%