---
title: "pack of sunglasses — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/pack-of-sunglasses"
last_updated: "2026-07-14T01:14:09.110Z"
locale: en
meta:
  description: "pack of sunglasses shows a sweet-spot price point ($21.15 avg), but a small market ($70K/yr) keeps it on the watch list."
  "og:description": "pack of sunglasses shows a sweet-spot price point ($21.15 avg), but a small market ($70K/yr) keeps it on the watch list."
  "og:title": "pack of sunglasses — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
---

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# **pack of sunglasses**

**Worth a look**

Shows a sweet-spot price point ($21.15 avg), but a small market ($70K/yr) keeps it on the watch list.

Market size 17Growth 72Conversion 43Competition 81Returns 54Price range 20Avg price 90Brand share 87Review moat 45Quality gap 32

**Avg price**

**Great****$21.15**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****48%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Growth**

**Good****+56.0%**

90-day search growth — must beat 0% to launch

**Returns**

**Good****2.9%**

return rate — above 6% kills the launch gate

**Review moat**

**Okay****2,009.97**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.4%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****$5.13–$430.54**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$70K**

$70K/yr · 97K searches

## **Competition**

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

**Brands**

**39 **▲rising

**Sellers**

**47**

**Top-5 brand share**

**48%**

**Open market**

**46%**

- KUGUAOK12% - Pibupibu10% - Geopty9% - ASTARON9% - SUNOVELTIES8% - NEBURORA6%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$4K9%$6K12%$8K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 58 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![KUGUAOK Retro Oval Sunglasses for Women 90s Design Small Cat Eye Sun Glasses UV Protection Y2k Trendy Narrow Shades](https://m.media-amazon.com/images/I/41lb3DruLVL.jpg)**KUGUAOK Retro Oval Sunglasses for Women 90s Design Small Cat Eye Sun Glasses UV Protection Y2k Trendy Narrow Shades**KUGUAOK**$9.39**4.5★574 rev](https://www.amazon.com/dp/B0DHWXM4J5) [2![ASTARON Black Novelty Sunglasses Bulk 6 Pack Black Novelty Sunglasses Party Favors for Summer Beach Pool Wedding Party Great Gift for Pool Birthday Party Supplies Goody Bag Favors](https://m.media-amazon.com/images/I/41KoCSkBqaL.jpg)**ASTARON Black Novelty Sunglasses Bulk 6 Pack Black Novelty Sunglasses Party Favors for Summer Beach Pool Wedding Party Great Gift for Pool Birthday Party Supplies Goody Bag Favors**ASTARON**$9.11**4.7★1,565 rev](https://www.amazon.com/dp/B0D1GB3212) [3![NEBURORA 6 Pack Black Sunglasses Bulk Retro Black Shades Party Sunglasses for Adult Men Women Summer Beach Party Accessories](https://m.media-amazon.com/images/I/51bdctcEAOL.jpg)**NEBURORA 6 Pack Black Sunglasses Bulk Retro Black Shades Party Sunglasses for Adult Men Women Summer Beach Party Accessories**NEBURORA**$8.07**4.8★540 rev](https://www.amazon.com/dp/B0D3T9JB9V) [4![SUNOVELTIES 10 Pack Rectangle Sunglasses for Women/Men Retro Narrow Square Glasses Black Vintage Eyewear Luxury Design](https://m.media-amazon.com/images/I/41xZ8i-J+EL.jpg)**SUNOVELTIES 10 Pack Rectangle Sunglasses for Women/Men Retro Narrow Square Glasses Black Vintage Eyewear Luxury Design**SUNOVELTIES**$15.18**4.7★135 rev](https://www.amazon.com/dp/B0CX8P84TH) [5![Pibupibu 8 Pack Colored Small Rectangle Party Sunglasses Bulk Vintage Narrow Square Y2K Glasses for Women Men](https://m.media-amazon.com/images/I/51papJNmiaL.jpg)**Pibupibu 8 Pack Colored Small Rectangle Party Sunglasses Bulk Vintage Narrow Square Y2K Glasses for Women Men**Pibupibu**$12.80**4.7★335 rev](https://www.amazon.com/dp/B09TK8ZY41)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![AILEHO Black Sunglasses Party Favors - 12 Pack Sunglasses Bulk for Wedding Graduation Birthday Pool Beach Party Supplies (Black)](https://m.media-amazon.com/images/I/41HslSrQhlL.jpg)**AILEHO Black Sunglasses Party Favors - 12 Pack Sunglasses Bulk for Wedding Graduation Birthday Pool Beach Party Supplies (Black)**AILEHO**$10.18**125 rev3mo ago](https://www.amazon.com/dp/B0F2MM1XB9) [![tanmigot Classic Plastic Frame Sunglasses for Women Men UV400 Polarized Lens Timeless Retro Design - Perfect for Driving Beach Vacation Daily Outfits & Outdoor Activities Black Frame Black Lenses](https://m.media-amazon.com/images/I/31Pm5vKTk5L.jpg)**tanmigot Classic Plastic Frame Sunglasses for Women Men UV400 Polarized Lens Timeless Retro Design - Perfect for Driving Beach Vacation Daily Outfits & Outdoor Activities Black Frame Black Lenses**tanmigot**$9.92**66 rev6mo ago](https://www.amazon.com/dp/B0G46SSZ9B) [![Geopty 12 Pack Personalized Black Rectangle Sunglasses with Marker Pens DIY Custom Glasses Birthday Graduate Wedding](https://m.media-amazon.com/images/I/51-heDlefNL.jpg)**Geopty 12 Pack Personalized Black Rectangle Sunglasses with Marker Pens DIY Custom Glasses Birthday Graduate Wedding**Geopty**$21.83**3 rev6mo ago](https://www.amazon.com/dp/B0GCCZGP76) [![ENSARJOE 6-Pack Leopard Print Glasses - Multicolor Geometric Full Frame Sunglasses for Women Fashion Accessories (6pcs Black Leopard Print Tea Blue)](https://m.media-amazon.com/images/I/31eiQ1QLQnL.jpg)**ENSARJOE 6-Pack Leopard Print Glasses - Multicolor Geometric Full Frame Sunglasses for Women Fashion Accessories (6pcs Black Leopard Print Tea Blue)**ENSARJOE**$10.05**7 rev9mo ago](https://www.amazon.com/dp/B0FSCXLMBZ) [![Meta Ray-Ban (Gen 2) Wayfarer Matte Black | Smart AI Glasses for Men Women 2x Battery Life 3K Ultra HD 12 MP Ultra-Wide Camera Audio Video Recording Transitions Grey Lenses Sunglasses](https://m.media-amazon.com/images/I/21YOXUQJLyL.jpg)**Meta Ray-Ban (Gen 2) Wayfarer Matte Black | Smart AI Glasses for Men Women 2x Battery Life 3K Ultra HD 12 MP Ultra-Wide Camera Audio Video Recording Transitions Grey Lenses Sunglasses**Meta**$430.54**2,558 rev9mo ago](https://www.amazon.com/dp/B0FLYJM9DC)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Meta Ray-Ban (Gen 2) Wayfarer Matte Black | Smart AI Glasses for Men Women 2x Battery Life 3K Ultra HD 12 MP Ultra-Wide Camera Audio Video Recording Transitions Grey Lenses Sunglasses](https://m.media-amazon.com/images/I/21YOXUQJLyL.jpg)**Meta Ray-Ban (Gen 2) Wayfarer Matte Black | Smart AI Glasses for Men Women 2x Battery Life 3K Ultra HD 12 MP Ultra-Wide Camera Audio Video Recording Transitions Grey Lenses Sunglasses**Meta**$430.54**4.1★**▲ 97%**](https://www.amazon.com/dp/B0FLYJM9DC) [![Geopty 12 Pack Retro Oval Cat Eye Sunglasses Bulk for Women Y2k Designer Trendy Narrow Shades 90s Small Sun Glasses Set](https://m.media-amazon.com/images/I/41kNwhYdQjL.jpg)**Geopty 12 Pack Retro Oval Cat Eye Sunglasses Bulk for Women Y2k Designer Trendy Narrow Shades 90s Small Sun Glasses Set**Geopty**$17.66**5.0★**▲ 96%**](https://www.amazon.com/dp/B0F65TYHK5) [![Matcheck 10 Pack Retro Oval Sunglasses Chic Cateye Y2K Glasses Women/Men 90s Sunnies Lightweight Narrow Shades](https://m.media-amazon.com/images/I/51P3EIQ4yOL.jpg)**Matcheck 10 Pack Retro Oval Sunglasses Chic Cateye Y2K Glasses Women/Men 90s Sunnies Lightweight Narrow Shades**Matcheck**$19.26**4.2★**▲ 86%**](https://www.amazon.com/dp/B0F6N1DQ71) [![KALIYADI 4 Pack Polarized Sunglasses-Men Sports Sun-glasses: Mens Sunglasses UV Protection for Fishing Driving Cycling](https://m.media-amazon.com/images/I/41HviLGzKTL.jpg)**KALIYADI 4 Pack Polarized Sunglasses-Men Sports Sun-glasses: Mens Sunglasses UV Protection for Fishing Driving Cycling**KALIYADI**$19.52**4.6★**▲ 82%**](https://www.amazon.com/dp/B0DFG311CH) [![Geopty 12 Pack Personalized Black Rectangle Sunglasses with Marker Pens DIY Custom Glasses Birthday Graduate Wedding](https://m.media-amazon.com/images/I/51-heDlefNL.jpg)**Geopty 12 Pack Personalized Black Rectangle Sunglasses with Marker Pens DIY Custom Glasses Birthday Graduate Wedding**Geopty**$21.83**5.0★**▲ 81%**](https://www.amazon.com/dp/B0GCCZGP76)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 36 weeks — +56.0% search growth over the last 90 days.

3K2KSpike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**26%

*“Excellent value”*

**Quality-Overall**20%

*“Decent quality”*

**Size-Overall**10%

*“fit the face normal”*

**Comfort-Overall**7%

*“Comfortable fit”*

**Shape/Style**6%

*“Classic style”*

**Color**5%

*“Variety of colors”*

**Weight Light**4%

*“Very lightweight and comfortable”*

**Advertised Vs Actual Product**4%

*“as advertised”*

**Durability**3%

*“I really love the variety of these glasses—they are durable”*

**Strength**2%

*“Well built”*

### **What buyers complain about **

**Quality-Overall**18%

*“Not well made”*

**Size-Overall**15%

*“They are a little tight”*

**Durability**12%

*“Broke almost immediately”*

**Value For Money**6%

*“not worth the price”*

**Strength**4%

*“Flimsy”*

**Color**4%

*“Too Dark”*

**Material Quality**3%

*“Cheap material”*

**Advertised Vs Actual Product**3%

*“This is not as described”*

**Connectivity-Overall**2%

*“The Bluetooth/connectivity is horrible”*

**Strap/String Quality**1%

*“Straps are worthless”*

### **Top return reasons **

**Size-Overall**56%

**Shape/Style**10%

**Advertised Vs Actual Product**6%

**Quality-Overall**6%

**Value For Money**4%

**Color**3%

**Functionality-Overall**2%

**Material Quality**2%

**Width**2%

**Defective Material/Parts**1%